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Time for Communicators to Jump on the Online Course Train

Spin Sucks

By Kevin Anselmo Google “online course,” and you will get more than nine million search results. Very few of them are related to how online courses can be used to support marketing/communications objectives. Online courses, when done right, can generate these types of outcomes.

Four Online Courses Every Communicator Should Take

Spin Sucks

On the fourth day of Christmas, Spin Sucks gives to you.the four online courses every communicator should take to prove PR is an investment, not an expense. The post Four Online Courses Every Communicator Should Take appeared first on Spin Sucks.

Build an Online Course: Lesson #2

Spin Sucks

Though this series of blog posts is mostly for me, I figured you could each learn from it, particularly if you ever do an online course. Speaking of online courses, we launched ours— The Modern Blogging Masterclass —on November 12 to a pilot group of 153. Online Course Lessons.

Build an Online Course: Lesson #1

Spin Sucks

We launched our online course, The Modern Blogging Masterclass , last week and holy cow! Online Course Lessons. The course materials should include step-by-step directions. This is easily a part-time job during the course weeks and you won’t have time to do it yourself.

A Pre-Thanksgiving Gift: the Social PR Virtuoso® Master Course is Open

Waxing UnLyrical

She’s come a long way since we first met, as you can see from her #virtuosoinwaiting contest entry (to win a free seat to The Social PR Virtuoso® Master Course ) when I last opened registration: As it turned out, Dinean didn’t win the free seat.

Build an Online Course

Spin Sucks

and we talked about my plans for the rest of the year (a course coming in November…start getting excited with anticipation!). How to Build an Online Course. Danny is hosting an online course webinar this Friday at 3:00 ET to tell you all about it. By Gini Dietrich.

Course Announcement: The Social PR Virtuoso is Here!

Waxing UnLyrical

My VERY OWN online course is here! After just an incredible three-day live online mini-training this past weekend, I unveiled … … my brand new, 4-week online master course: The Social PR Virtuoso. Drum roll, people!

Online Courses: The Theory Behind Making Them Work

Spin Sucks

I mean, online courses weren’t yet a thing. Because of that, I’ve been doing a ton of research about online courses in other industries. Of course.). Online Courses Should Be a Thing. To start, there will be four live courses with homework and tips and tools.

The 2016 Modern Blogging Masterclass

Spin Sucks

The Modern Blogging Masterclass, a four-week, fully produced online course from Spin Sucks, is now available. Communication Planning earned media integrate pr online course owned media PESO model

How Yahoo! Contributor Academy Built Free Educational Courses

Spin Sucks

In developing Contributor Academy courses, we took time to think about all of the archetypes that fall into a broader “ideal user” schema. I imagined her feedback as I went along, and wasn’t satisfied with a course until she’d learned something really useful from it.

Charting the Course: A Guide to PR Planning

Solo PR Pro

Strategic planning forms the cornerstone of what we do as communications consultants, and provides the foundation that allows us to gain consensus and chart a strategic course for – and with – our clients.

What I Learned From Creating A Free 28 Day Email Course

Doktor Spinn

Two months ago, I created a free 28 day email course. I did have a one-week email course four-five years ago, but that was before I had an actual email list to work with. Then I actually published an early draft of the course to get a few signups.

Six Things to Consider Before You Engage in PR

Spin Sucks

For his most recent online course , the affiliate who brought him the most students won a freaking Tesla! Related Stories Introducing The Modern Blogging Masterclass Use the 87% Formula to Improve Your Next Presentation Build an Online Course: Lesson #1. Your 15 minutes of fame.

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Media Relations is a Tactic, Not a Strategy

Spin Sucks

It's 2016 and one would think business leaders would understand media relations is just a tactic, but evidence says otherwise. Here is what needs to change. The post Media Relations is a Tactic, Not a Strategy appeared first on Spin Sucks. Comments I took this oath more than 10 years ago.

The Two Leadership Skills No One Talks About

Spin Sucks

entrepreneur Leadership ask better questions better listening leadership coaches leadership consultants leadership courses randy hallMost leaders learn to think strategically, create an environment for collaborative success, and communicate the vision, but they miss two important skills.

How to Build a Marketing Funnel for Facebook Ads

Spin Sucks

Facebook Social Media danny iny Email Marketing fast lane content HubSpot infusionsoft jeff walker landing pages online courses scott oldford sidewalk content slow lane content

Introducing The Modern Blogging Masterclass

Spin Sucks

Today we launch our very first (hopefully of many) online course… The Modern Blogging Masterclass. It is a four-week online course that will get your butt in gear for 2016. We will record each course in the event you cannot attend live. By Gini Dietrich.

The Spin Sucks Inquisition: Shonali Burke

Spin Sucks

FollowFriday follow Social Media adjunct professor johns hopkins university online courses social pr virtuosoOn today's Spin Sucks Inquisition, we feature Shonali Burke, who is a communicator, professor, professional speaker, and PR advocate.

How to Be Paid to Write a Strategic PR Proposal

Spin Sucks

Agencies Communication Macy's marshall fields mastermind group new business development online courses PESO model strategic planThe new business proposal in PR is a necessary evil. Right? Wrong! Gini Dietrich describes a process that allows you to be paid for your ideas.

How Much is Your Professional Development Worth?

Spin Sucks

If you want to stay ahead of your competition, if you want to cut through the noise and take your career to the next level, you need to invest in your professional development. Corina Manea says you should treat your career as a business. She has more.

GM CEO Mary Barra Stays the Course of Transparency Showing Action at Congressional Hearing

Return on Reputation

In her third appearance before Congress on Thursday, GM CEO Mary Barra held steadfast to her strategy of transparency and action.

A Crisis That Determines A Country's Course

Online PR Thoughts

The Philippines crisis is of a magnitude that it could determine the course of the country, certainly of the political administration. Its citizenry has been so devastated by 190+-mph winds and tidal surge that there is nothing left for hundreds of thousands, perhaps millions, of them. Because the center of the typhoon was on an island and air and road systems have been affected, there is no easy way to reach victims.

Four Easy List Building Strategies to Implement on Your Blog Today

Spin Sucks

What are you doing today to grow your email list? Dev Sharma shares four proven list building strategies that can help build your email list and increase customer interaction. Check them out. The post Four Easy List Building Strategies to Implement on Your Blog Today appeared first on Spin Sucks.

Staying The Course

Online PR Thoughts

Staying the course is never easy, especially when it looks like one has reached the goal California is having a wet year after five years of drought. Reservoirs are full. The snow pack in the high Sierras is 10 feet deep. Rivers are flowing again. There is a temptation among its citizens to go back to watering their lawns, taking long showers and otherwise wasting the resource.

A Crash Course: Six Tips for Effortless Networking

inkhouse

You’ve probably heard the phrase, “It’s not what you know, it’s who you know.” While what you know is important, learning how to network is invaluable when it comes to working in communications.

PR Measurement Course

The Proactive Report

Register for the Course. If you are still a bit in the dark about how to set up goals for a PR campaign, what to measure and how to track success, register for this course using the new PR Measurement Dashboard in Google Analytics. Fee: $97:00 Register for the Course.

The Social PR Virtuoso® Master Course Open for Registration

Waxing UnLyrical

” I announced the reopening of The Social PR Virtuoso® Master Course , my online, on-demand course on all things Social PR. Priority access to the Master Course Intensive , a 4-week LIVE class (1x/week, for 4 weeks), i.e. live group video calls to go through each module together.

Unleash your inner PR geek – crash course

Prezly

The post Unleash your inner PR geek – crash course appeared first on Prezly. It’s a new world of SEO, SEA, SMM, PPC, Can you keep up? Time to get your PR geek on. Follow along for a visual overview of hacks to the PR workflow. prezly

SEO 4

Professional Development: Fill Your Modern PR Gaps in 2017

Spin Sucks

entrepreneur Professional Development 30-day communications challenge accountability mastermind group membership site modern pr online courses slack community spin sucks pro subscriber-only content the modern blogging masterclass

UK consumers change course of Marmite price hike

PR Daily

Don’t mess with the price of Marmite in the United Kingdom. That’s the lesson that Unilever will learn from its latest dustup with the country’s largest retailer, Tesco.

Boy Scouts president: Organization to ‘set our own course’ on gay leaders

PR Daily

Gates adds that the best way for the Boy Scouts to continue its mission was to “address the issue and set our own course, and that’s what we’ve done.”.

PR workflow hacks visual crash course

Frederik Vincx

The post PR workflow hacks visual crash course appeared first on Frederik Vincx Reading Time: 1 minutes. Public relations clearly isn’t just media relations anymore. It has become a new world that requires new strategies and tactics dictated by the new connected consumer.

What I Learned From Creating A Free 28 Day Email Course

Doktor Spinn

Two months ago, I created a free 28 day email course. I did have a one-week email course four-five years ago, but that was before I had an actual email list to work with. Then I actually published an early draft of the course to get a few signups.

How To Become A Public Relations Star

Waxing UnLyrical

In fact, it was my old PR course – RMIT University’s Bachelor of Communication (Public Relations). To land a position in the PR course at RMIT, students need to sit a test to ensure that they have the necessary general knowledge , writing skills and linguistic motivation to be a PR grad.

Eight PR Trends that Will Affect Your Jobs in 2017

Spin Sucks

Related Stories The Six PR Conferences to Attend in 2017 Five Business Books to Read for a Successful 2017 Four Online Courses Every Communicator Should Take. On the eighth day of Christmas, Spin Sucks gave to you eight PR trends.

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How to Create a Strategic Business Development Plan

Spin Sucks

Related Stories The Six Criteria Necessary for Professional Growth Create Your Own Online Courses with Teach and Grow Rich Dear Business Owner, You’re Doing It Wrong! A recent Spin Sucks survey found 42 percent of communicators don't have a strategic business development plan.

New PR Skills Needed to Fill Talent Gap

The Proactive Report

For new PR graduates and anyone who started out in PR before the year 20o5, this free email course is a perfect way to start improving your digital skills. GET THE FREE 15 LESSON EMAIL COURSE.

The 11 PR Tools You Absolutely Must Use

Spin Sucks

Related Stories Four Online Courses Every Communicator Should Take Three Productivity Tools that Will Change Your Life in 2017 The PR Industry is Full of Spin Doctors and Liars. On the eleventh day of Christmas, Spin Sucks gave to you the 11 PR tools you absolutely must use every, single day.

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Five Business Books to Read for a Successful 2017

Spin Sucks

Related Stories Four Online Courses Every Communicator Should Take Three Productivity Tools that Will Change Your Life in 2017 The PR Industry is Full of Spin Doctors and Liars.

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5 Easy Tips for Learning in Not So Obvious Places

PR Expanded

Of course, learning requires you (1) make the time, (2) have a clear mind and (3) be fully present to receive information. Of course, one member of your household has to be in charge of finding the word and making sure it appears in a central place for everyone in your home to access.