I’m the COO and managing director of a communications firm in real estate, public affairs, energy, transportation, higher education and non-profits. What began as a local Austin music festival in 1986 just wrapped up its 30 th year as the go-to event for music, film and technology. MORE
It is no secret that fashion blogs have become lucrative real estate for PR professionals. MORE
Entrepreneurs wondering if PR is worth the effort may have a whole new respect for the power of the press thanks to real estate icon Barbara Corcoran. The Times made Barbara Corcoran the “go to girl for real estate” when she put out “The Corcoran Report” by churning out statistics. MORE
It's analogous to saying in real estate, location, location, location. Millennials are more than 80 million strong and growing. They enter the workforce at increasing rates and comprise the largest age demographic. MORE
Technology, entertainment, healthcare, automotive, fashion, spirits, financial services, pharmaceutical, real estate, media – the list goes on and on. From research to execution, every aspect of your communication strategy is important. MORE
LinkedIn provides real estate for three URLs in the contact information section. While conducting a training session for a client yesterday, I was reminded that many people still associate LinkedIn with the job market. MORE
VTS demonstrated their cloud-based commercial real estate leasing and portfolio management platform. Top Reporters Share Tips at Enterprise Tech Meetup. New York Enterprise Tech Meetup is one of my favorite tech events in the city. MORE
There isn’t much real estate here to being with, but you can pack a punch with a short, focused subject line. Remember when getting an email was exciting? It was thrilling to hear the ding of a new item in your inbox. MORE
This crisis results in ill-advised actions such as making your premium real estate Times Square billboard a Snapcode (which doesn’t work at most pedestrian angles): We need to measure in order to manage. MORE
For most of us, our most important business asset is not proprietary technology, sophisticated equipment or real estate. It’s not even our customers. It’s our brand reputation. MORE
As marketers, we have to think like script writers, musicians and even real estate agents. Have you ever tried to sell your home? Remember just how much decluttering you had to do? You had to do that because people need to put themselves inside your home. MORE
The real estate market is hot in Singapore right now, and competition abounds for a firm seeking to connect expatriates and others with the right short- or long-term rental property. MORE
Treat your headline as the premium real estate that it is, and give it curb appeal. If you’re developing digital content in any capacity, you’ve probably run across some of the following advice: Develop a content strategy. Entertain, don’t sell. MORE
Almost 25% of the individual investors responding have more than $1 million in investable assets (besides real estate), and half of the asset management firms represented manage more than $1 billion in assets. MORE
Let's say you work for a real estate brokerage and want to speak about the demand for office space in a certain market. "What types of stories can you get me in X publication?". Our agency gets that question a lot. MORE
I really like both the corporate and agency side, but in some respects, working at an agency is more dynamic in that you are literally working on client accounts and across industries that are enormously diverse – retail, tech, gaming, real estate, foundations and entertainment. MORE
If it’s a release for a real estate firm, maybe you could link to an infographic on your site about the prices of houses in different areas. A link from this PR blog isn’t as valuable for a real estate firm as it is for a PR or digital marketing firm. MORE
Are you effectively communicating all of these in your online presence and real-world interactions on a daily basis? MORE
Let the acronyms flows… Definitions: VR – Virtual reality; when you put this type of headset on, you are fully immersed in what you’re viewing and cut off from the “real world.” The real world with a digital overlay or element added to it. MORE
Physicians, dentists and attorneys make up a significant portion of their commercial real estate loan business, through funding the purchase of office condo space. (Photo Credit: Deposit Photos, Canva). I have a local bank client that just started working with me in September. MORE
The post 10 B2B Companies Who Don’t Waste the Precious Online Real Estate, “About Us.” The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Every company website features an “About Us” section. Sometimes, it goes by a different name. Our Story. Corporate Overview. Company Info. Nomenclature aside, all strive to give the visitor a look inside the company, explaining its business, its values and what makes it tick. MORE
Company: Agora, Inc. Location: Baltimore, Maryland Industry: Advertising - Account Management Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time MORE
” Realtor.com: “How Will Angelina Jolie and Brad Pitt Split Their Real Estate? In the public relations industry, keeping up with the news is a must. MORE
With super short attention spans and limited real estate in the News Feed, we need to focus on concise, impactful messaging that educates, entertains or does both. When people play together they share, comment, connect, like and friend in real life! MORE
The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness. The real opportunity in using that information is twofold: Model best practices. MORE
I speak and often write about the use of mobile technology for crisis communication and crisis management. But there’s one area – and it’s an important area – that I haven’t yet touched on. It involves your website. MORE
Recommendations take up a huge chunk of real estate on LinkedIn’s app. If you’re reading a fascinating marketing book but think it might be beneficial for someone in real estate, expand your network by searching for real estate leaders with large followings. MORE
Real-time social media coverage of the 100th running of the Indianapolis 500. According to Bloomberg , these brands spend a small fortune to have their names on that prime real estate. Featured Trends Indianapolis 500 Indy 500 real-time influence MORE
But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate. The best plans take advantage of the fact that social media data offers real-time information as well as historical. MORE
VISUAL REAL ESTATE. Think about it in terms of pure real estate: a text update could occupy a height of about 50 pixels, whereas an image could take up 500 pixels. Social media has become a melting pot of white noise. MORE
For example, I have real estate-writing experience. By searching Google for “Commercial Real Estate Publications” or “Commercial Real Estate Blogs, I can gather a list of publications and blogs and start contacting editors. MORE
Real estate agent? Giving back has been the gateway to several effective PR campaigns. Whether you are starting from scratch or seeking to grow an established gift-gifting initiative, public relations gives you the power to reach your target audience through highly credible, third-party sources. While there are dozens of ways to kick off a successful PR campaign, many organizations still overlook the most obvious path that is fully dedicated to supporting communities: philanthropy. MORE
Real estate in 2016 is a game of marketing, and it’s vital for organizations to engage with potential customers on social media. Real estate often feels like a minefield, where the wrong decision as either a buyer or seller can cost you a significant amount of time and money. MORE
Hackers particularly like companies in healthcare, finance and insurance, real estate, manufacturing, government contracting and transportation. However, in businesses that have agent networks, such as residential real estate, additional risk exists. MORE
Jeff Bullas highlights how the real estate services company Movoto looked outside of their industry — at Upworthy — for ideas to revamp their content marketing strategy. Social media has become a centerpiece for brands’ reputations. MORE
Let’s use the example of a luxury residential real estate client. Move past real estate trade pubs and consumer media. You distributed a press release, landed a byline and pitched your heart out last month, but THIS month is looking pretty grim when it comes to landing fresh press. You’re stressing about it. MORE
Now that the real estate market is on the upswing look at renting a new apartment or buying a new house, preferably one with a view that enables you extend your vision beyond four walls. You are into the 11th month of your new job. There is no psychological lift from your work. MORE
The show’s often bumbling father, Phil Dunphy, has always been employed as a real estate agent on the show, but last week he came out as a “Realtor.”. Watch this space for Phil Dunphy’s Real Estate #Philsosophies , coming soon. We are real people helping real individuals and providing them with a part of the American dream,” the rep told Associated Press. ABC’s “Modern Family” may have redefined the modern product placement. MORE
The real estate adage “location, location, location” is also relevant to PSA distribution. Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. MORE
It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now. MORE
Our work with client Coldwell Banker Real Estate provides a real world illustration of this opportunity. For its smart home partners, Coldwell Banker has been able to offer speaking and panel opportunities at high level real estate conferences. MORE
Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . The ability to transmit and receive live video over the Internet is not a new concept. Live streaming video games have been going on for years. MORE
Devon Thorsby is a real estate reporter for U.S. I’d like to receive real estate related pitches with a consumer advice spin – preferably regarding residential real estate. MORE
Real Estate Related Topics PR Daily
MARCH 16, 2016
Real estate in 2016 is a game of marketing, and it’s vital for organizations to engage with potential customers on social media. Real estate often feels like a minefield, where the wrong decision as either a buyer or seller can cost you a significant amount of time and money.
Ishmael's Corner
OCTOBER 4, 2015
The post 10 B2B Companies Who Don’t Waste the Precious Online Real Estate, “About Us.” The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Every company website features an “About Us” section. Sometimes, it goes by a different name. Our Story. Corporate Overview. Company Info. Nomenclature aside, all strive to give the visitor a look inside the company, explaining its business, its values and what makes it tick.
David PR Group
MARCH 30, 2017
Hackers particularly like companies in healthcare, finance and insurance, real estate, manufacturing, government contracting and transportation. However, in businesses that have agent networks, such as residential real estate, additional risk exists.
Flack Me
AUGUST 4, 2015
Company: Agora, Inc. Location: Baltimore, Maryland Industry: Advertising - Account Management Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time
Cision
JANUARY 29, 2016
Devon Thorsby is a real estate reporter for U.S. I’d like to receive real estate related pitches with a consumer advice spin – preferably regarding residential real estate.
TrendKite
JUNE 22, 2015
For most of us, our most important business asset is not proprietary technology, sophisticated equipment or real estate. It’s not even our customers. It’s our brand reputation.
Cision
JUNE 2, 2017
The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness. The real opportunity in using that information is twofold: Model best practices.
PR Daily
APRIL 12, 2016
Recommendations take up a huge chunk of real estate on LinkedIn’s app. If you’re reading a fascinating marketing book but think it might be beneficial for someone in real estate, expand your network by searching for real estate leaders with large followings.
Rock the Status Quo
NOVEMBER 12, 2014
Let’s use the example of a luxury residential real estate client. Move past real estate trade pubs and consumer media. You distributed a press release, landed a byline and pitched your heart out last month, but THIS month is looking pretty grim when it comes to landing fresh press. You’re stressing about it.
PR Job Coach
JULY 24, 2013
Now that the real estate market is on the upswing look at renting a new apartment or buying a new house, preferably one with a view that enables you extend your vision beyond four walls. You are into the 11th month of your new job. There is no psychological lift from your work.
PR Daily
MAY 24, 2016
The real estate market is hot in Singapore right now, and competition abounds for a firm seeking to connect expatriates and others with the right short- or long-term rental property.
Melissa Agnes
JANUARY 29, 2015
I speak and often write about the use of mobile technology for crisis communication and crisis management. But there’s one area – and it’s an important area – that I haven’t yet touched on. It involves your website.
Shift Communications
MARCH 11, 2016
This crisis results in ill-advised actions such as making your premium real estate Times Square billboard a Snapcode (which doesn’t work at most pedestrian angles): We need to measure in order to manage.
Cision
JULY 13, 2017
It’s no secret that the holiday guide pages are the most coveted PR real estate of the year, and even though it’s only the beginning of summer, the time to organize your holiday gift guide campaign starts now.
Cision
NOVEMBER 19, 2015
Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . The ability to transmit and receive live video over the Internet is not a new concept. Live streaming video games have been going on for years.
Cision
JUNE 21, 2016
Are you effectively communicating all of these in your online presence and real-world interactions on a daily basis?
Social PR Chat
JANUARY 3, 2017
Let the acronyms flows… Definitions: VR – Virtual reality; when you put this type of headset on, you are fully immersed in what you’re viewing and cut off from the “real world.” The real world with a digital overlay or element added to it.
ReimaginePR
SEPTEMBER 19, 2015
As marketers, we have to think like script writers, musicians and even real estate agents. Have you ever tried to sell your home? Remember just how much decluttering you had to do? You had to do that because people need to put themselves inside your home.
Rock the Status Quo
DECEMBER 10, 2015
Physicians, dentists and attorneys make up a significant portion of their commercial real estate loan business, through funding the purchase of office condo space. (Photo Credit: Deposit Photos, Canva). I have a local bank client that just started working with me in September.
PR Daily
MARCH 16, 2016
I’m the COO and managing director of a communications firm in real estate, public affairs, energy, transportation, higher education and non-profits. What began as a local Austin music festival in 1986 just wrapped up its 30 th year as the go-to event for music, film and technology.
ImPRessions - Crenshaw Communications
DECEMBER 16, 2016
But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate. The best plans take advantage of the fact that social media data offers real-time information as well as historical.
B2B PR Sense
JULY 28, 2017
Almost 25% of the individual investors responding have more than $1 million in investable assets (besides real estate), and half of the asset management firms represented manage more than $1 billion in assets.
PR Daily
JUNE 10, 2016
It's analogous to saying in real estate, location, location, location. Millennials are more than 80 million strong and growing. They enter the workforce at increasing rates and comprise the largest age demographic.
Flack's Revenge
JANUARY 20, 2016
VTS demonstrated their cloud-based commercial real estate leasing and portfolio management platform. Top Reporters Share Tips at Enterprise Tech Meetup. New York Enterprise Tech Meetup is one of my favorite tech events in the city.
Cision
JUNE 22, 2017
The real estate adage “location, location, location” is also relevant to PSA distribution. Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause.
Cision
APRIL 27, 2016
I really like both the corporate and agency side, but in some respects, working at an agency is more dynamic in that you are literally working on client accounts and across industries that are enormously diverse – retail, tech, gaming, real estate, foundations and entertainment.
Cision
APRIL 20, 2015
Treat your headline as the premium real estate that it is, and give it curb appeal. If you’re developing digital content in any capacity, you’ve probably run across some of the following advice: Develop a content strategy. Entertain, don’t sell.
PR Daily
MAY 10, 2016
The show’s often bumbling father, Phil Dunphy, has always been employed as a real estate agent on the show, but last week he came out as a “Realtor.”. Watch this space for Phil Dunphy’s Real Estate #Philsosophies , coming soon. We are real people helping real individuals and providing them with a part of the American dream,” the rep told Associated Press. ABC’s “Modern Family” may have redefined the modern product placement.
PR Daily
APRIL 22, 2015
If it’s a release for a real estate firm, maybe you could link to an infographic on your site about the prices of houses in different areas. A link from this PR blog isn’t as valuable for a real estate firm as it is for a PR or digital marketing firm.
Cision
MAY 6, 2015
With super short attention spans and limited real estate in the News Feed, we need to focus on concise, impactful messaging that educates, entertains or does both. When people play together they share, comment, connect, like and friend in real life!
Cision
OCTOBER 24, 2015
Jeff Bullas highlights how the real estate services company Movoto looked outside of their industry — at Upworthy — for ideas to revamp their content marketing strategy. Social media has become a centerpiece for brands’ reputations.
Cision
JUNE 3, 2016
Real-time social media coverage of the 100th running of the Indianapolis 500. According to Bloomberg , these brands spend a small fortune to have their names on that prime real estate. Featured Trends Indianapolis 500 Indy 500 real-time influence
PR Daily
SEPTEMBER 26, 2016
There isn’t much real estate here to being with, but you can pack a punch with a short, focused subject line. Remember when getting an email was exciting? It was thrilling to hear the ding of a new item in your inbox.
PR Daily
FEBRUARY 14, 2015
LinkedIn provides real estate for three URLs in the contact information section. While conducting a training session for a client yesterday, I was reminded that many people still associate LinkedIn with the job market.
ImPRessions - Crenshaw Communications
SEPTEMBER 20, 2016
” Realtor.com: “How Will Angelina Jolie and Brad Pitt Split Their Real Estate? In the public relations industry, keeping up with the news is a must.
The Proactive Report
MAY 12, 2016
VISUAL REAL ESTATE. Think about it in terms of pure real estate: a text update could occupy a height of about 50 pixels, whereas an image could take up 500 pixels. Social media has become a melting pot of white noise.
Cision
MAY 17, 2016
Technology, entertainment, healthcare, automotive, fashion, spirits, financial services, pharmaceutical, real estate, media – the list goes on and on. From research to execution, every aspect of your communication strategy is important.
PR Daily
FEBRUARY 25, 2016
For example, I have real estate-writing experience. By searching Google for “Commercial Real Estate Publications” or “Commercial Real Estate Blogs, I can gather a list of publications and blogs and start contacting editors.
PR Daily
NOVEMBER 2, 2016
Let's say you work for a real estate brokerage and want to speak about the demand for office space in a certain market. "What types of stories can you get me in X publication?". Our agency gets that question a lot.
Cision
APRIL 30, 2015
Real estate agent? Giving back has been the gateway to several effective PR campaigns. Whether you are starting from scratch or seeking to grow an established gift-gifting initiative, public relations gives you the power to reach your target audience through highly credible, third-party sources. While there are dozens of ways to kick off a successful PR campaign, many organizations still overlook the most obvious path that is fully dedicated to supporting communities: philanthropy.
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