Real estate PR—how to improve your reputation as a landlord

Agility PR Solutions

The post Real estate PR—how to improve your reputation as a landlord appeared first on Agility PR Solutions. If you plan on managing a rental property (or more than one), you should know that your reputation matters.

What real estate can teach marketers about social media

PR Daily

Real estate in 2016 is a game of marketing, and it’s vital for organizations to engage with potential customers on social media. Real estate often feels like a minefield, where the wrong decision as either a buyer or seller can cost you a significant amount of time and money.

10 B2B Companies Who Don’t Waste the Precious Online Real Estate, “About Us.”

Ishmael's Corner

The post 10 B2B Companies Who Don’t Waste the Precious Online Real Estate, “About Us.” The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Every company website features an “About Us” section. Sometimes, it goes by a different name. Our Story. Corporate Overview. Company Info. Nomenclature aside, all strive to give the visitor a look inside the company, explaining its business, its values and what makes it tick.

#MediaMonday – Corina Vanek

HMA Public Relations

Featured Media Monday Arizona Daily Sun commerical real estate corina vanek economy Flagstaff Phoenix Phoenix Business JournalUp until a few months ago, whenever I heard the name “Corina,” I could not help but think of Whoopi Goldberg and her “two r” role […].

Financial and Real Estate Assistant - Baltimore, MD

Flack Me

Company: Agora, Inc. Location: Baltimore, Maryland Industry: Advertising - Account Management Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time

#MediaMonday – Steve Burks

HMA Public Relations

Featured Media Monday AZ Big Media AZRE Magazine commerical real estate Play Ball PTK Sports Steve BurksFootball – both college and the NFL – is back! The NBA is ramping up. And, baseball has started its playoffs. As a sports fan, this […].

HELLA Expanding U.S. Headquarters, Technical Center In Michigan

PR Daily

Automotive Corporate Headquarters Corporate Real Estate Daily News Featured Manufacturing Michigan corporate expansion Corporate Real Estate (CRE) electronics Employment HELLA lighting michigan Site Selection Technical CenterThe new 115,000-square-foot building in Northville, MI will feature modern design and collaborative open workspaces. Read: HELLA Expanding U.S. Headquarters, Technical Center In Michigan at BusinessFacilities.com.

In era of eroding trust, occupations we find most—and least—trustworthy

Agility PR Solutions

New research from pioneering next-generation real estate agency Purplebricks Group uncovers which professions are deemed the most […].

Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

We have publications, events and products in the financial services, property & casualty insurance, benefits, consulting and real estate industries, all of which have their different PR objectives and information that I can pitch.

4 Tips on Pitching U.S. News & World Report’s Devon Thorsby

Cision

Devon Thorsby is a real estate reporter for U.S. I’d like to receive real estate related pitches with a consumer advice spin – preferably regarding residential real estate.

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7 Reasons Your B2B Content Marketing Program Fails to Deliver that You Probably Haven’t Heard Before

Sword and the Script

A few months back a relatively mature startup doing some cool things in IoT and corporate real estate approached me for a proposal. The surveys have started. There’s are several industry organizations that field annual surveys about content marketing and they are gearing up.

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

Putting the “PR” in Partnership Relations

PRSay

Our work with client Coldwell Banker Real Estate provides a real world illustration of this opportunity. For its smart home partners, Coldwell Banker has been able to offer speaking and panel opportunities at high level real estate conferences.

PR Buzzwords That Should Be Banned

ImPRessions - Crenshaw Communications

As a PR professional and secret Zillow enthusiast, I can appreciate real estate euphemisms.

3 Ways to Blow out Influencer Marketing Results

Flack's Revenge

Those seeking to improve results might want to take a page from the real estate business. When looking for the right influencers, it’s tempting to focus on the big fish, the ones with huge followings.

5 Tips for Getting Into Live Streaming

Cision

Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . The ability to transmit and receive live video over the Internet is not a new concept. Live streaming video games have been going on for years.

Quantitatively Measuring Reputation for your Brand

TrendKite

For most of us, our most important business asset is not proprietary technology, sophisticated equipment or real estate. It’s not even our customers. It’s our brand reputation.

PR Poised to Become the Digital Leader

The Proactive Report

This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales.

The Barbara Corcoran Report: Her Best PR Trump Cards

Social PR Chat

Entrepreneurs wondering if PR is worth the effort may have a whole new respect for the power of the press thanks to real estate icon Barbara Corcoran. The Times made Barbara Corcoran the “go to girl for real estate” when she put out “The Corcoran Report” by churning out statistics.

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Visual Content and your Brand

The Proactive Report

VISUAL REAL ESTATE. Think about it in terms of pure real estate: a text update could occupy a height of about 50 pixels, whereas an image could take up 500 pixels. Social media has become a melting pot of white noise.

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30 jobs in the PR and marketing world

PR Daily

8z Real Estate. Berkshire Hathaway HomeServices Ambassador Real Estate. Workplace culture is about more than flashy amenities. Employees want to work at an organization that promotes creativity and originality and fosters professional growth.

PR Poised to Become the Digital Leader

The Proactive Report

This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales. A recent article in AdAge reports that ” the emergence of skippable, blockable, opt-out-able advertising, not to mention ever-more integrated campaigns, means PR can suddenly demand more than a supporting role—and maybe even take center stage.” ” That’s great news for PR.

PR Poised to Become the Digital Leader

The Proactive Report

This article cites the example of Coldwell Banker’s campaign about how smart-home technology is influencing residential real estate sales. A recent article in AdAge reports that ” the emergence of skippable, blockable, opt-out-able advertising, not to mention ever-more integrated campaigns, means PR can suddenly demand more than a supporting role—and maybe even take center stage.” ” That’s great news for PR.

How to Beat the Competition by ‘Spying’ on Social Media

Cision

Jeff Bullas highlights how the real estate services company Movoto looked outside of their industry — at Upworthy — for ideas to revamp their content marketing strategy. Social media has become a centerpiece for brands’ reputations.

Is Your Corporate Website Still the Right Place to Designate as Your Crisis Communications Home Base?

Melissa Agnes

Following are some of the benefits of continuing to leverage your corporate website as a means of crisis communication: It’s “owned” digital real-estate, not “rented” digital real-estate.

PR 101: How to Pitch Fashion Bloggers

Cision

It is no secret that fashion blogs have become lucrative real estate for PR professionals.

Your Story Needs White Space

ReimaginePR

As marketers, we have to think like script writers, musicians and even real estate agents. Have you ever tried to sell your home? Remember just how much decluttering you had to do? You had to do that because people need to put themselves inside your home.

3 essential online monitoring tactics for informed brand building

PR Daily

The real estate market is hot in Singapore right now, and competition abounds for a firm seeking to connect expatriates and others with the right short- or long-term rental property.

Don’t Let Your Headline Get Cut Off

PRSay

Plus, long headlines get lost below the fold or take up too much valuable real estate of mobile screens. “Not everyone wants to play the game, ‘What’s the last word in the headline?'”

A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

Westchester Magazine has a small, tight and busy core staff and a cadre of equally busy freelancers covering everything from restaurants and shopping to arts and entertainment and real estate. John Turiano.

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Hot Startups Join Axis Innovation at NYSE

Flack's Revenge

It features online purchasing, automatic inventory, real-time food and menu costing, POS sales integration and more. Focuus shows campaign KPIs in real time.

How marketers can widen their reach on LinkedIn

PR Daily

Recommendations take up a huge chunk of real estate on LinkedIn’s app. If you’re reading a fascinating marketing book but think it might be beneficial for someone in real estate, expand your network by searching for real estate leaders with large followings.

The Boldest PR Moves of 2018

ImPRessions - Crenshaw Communications

As one journalist cynically put it , WeWork is “a real estate business trying to look like a tech startup.” The first half of 2018 has seen some remarkable corporate PR maneuvers.

Which brands are scoring big at the World Cup?

PR Daily

Chinese companies, in particular, are buying more ad time and real estate than ever before to keep up with the trend. The FIFA World Cup is the biggest sporting event to hit the media all year.

8 dreadful ways to begin a presentation

PR Daily

Think of the opening of your speech as prime real estate. It squanders precious mental real estate. Many speech beginnings, unfortunately, don’t do their speakers or their audiences any favors.

B2B Lead Generation Best Practices: 6 PR Methods You Need to Know

B2B PR Sense

Once you’ve set up your web page, you have prime real estate to feature your offer with attractive calls to action. Lead generation is the goal of every brand. But how can you take that goal and make it a reality?

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4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

Tours (ex: facility, office, real estate walkthrough). It’s that time of year again. Before we know it, it’ll be time to wrap the year’s marketing campaigns, report on performance and write the plan for what will bring next year’s successes.

Trends 100

9 ways to polish your LinkedIn profile

PR Daily

Don’t waste this prime real estate by regurgitating what’s already in your profile. LinkedIn has profoundly changed the way we network, explore business opportunities and present our credentials to the world.

Brands Bungle Response To Michael Cohen Scandal

ImPRessions - Crenshaw Communications

Responding to embarrassing news – in real time. ” Cohen is a New York lawyer with a background in real estate, not regulatory reform or tax policy. Apparently realizing this, Novartis launched into the same real-time updating mode that AT&T adopted.

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What PR Can Communicate About Philanthropy

Cision

Real estate agent? Giving back has been the gateway to several effective PR campaigns. Whether you are starting from scratch or seeking to grow an established gift-gifting initiative, public relations gives you the power to reach your target audience through highly credible, third-party sources. While there are dozens of ways to kick off a successful PR campaign, many organizations still overlook the most obvious path that is fully dedicated to supporting communities: philanthropy.

Infographic: 10 ways to immediately enhance your visual design

PR Daily

to get more real estate on social media. Content marketing. is about creating value for your audience and sharing it in a useful way. Visual content marketing serves the same function—and graphics are more readily consumed on social media platforms.

A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

We at Crenshaw pride ourselves on nurturing real relationships with journalists, beyond mere constant pitching. We avoid general real estate stories and articles that take a broad look at housing affordability issues.

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A Must-Read List For PR Agencies

ImPRessions - Crenshaw Communications

The Post presents a panoply of NY-insidery information on topics such as media, real estate and entertainment mixed in with other coverage that transcends transcend NY news and its easily-digestible format means a quick read gets you up to speed.

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