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20 Retail Journalists You Should be Following on Twitter in 2020

ImPRessions - Crenshaw Communications

This week we’re thinking about retail and e-commerce. In a post-COVID-19 world, the retail space may look drastically different from what we currently know. But there are also stories about innovation, new retail startups, and the strength of ecommerce. Tonya covers retail and e-commerce for MarketWatch.

Retail 245
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A Quick Guide to Writing Enticing ‘Benefits Headlines’

PRSay

Call out to readers, especially if you’re writing to a subset to your audience. Benefits headlines of 10 words or longer sell more products than short headlines, wrote Ogilvy, citing research from the New York University School of Retailing. Remember to write a one sentence summary under the headline. All rights reserved.

Writing 155
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10 Knock-Their-Socks-Off Press Release Headline Writing Tips

Cision

Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.”

Writing 258
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What ChatGPT Brings To Public Relations

ImPRessions - Crenshaw Communications

We’ve held training session s for the entire team on how to write better prompts for better outcomes. Cooler Screens (the world’s largest in-store digital media and merchandising platform for retail) is a great example.

Publicity 410
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11 Top Reasons to Write a Press Release for ESG

Newsfile

It’s no wonder then that many businesses choose to write a press release about ESG news. Write a Press Release About 11 Newsworthy ESG Topics Forbes reports that businesses that invest in ESG outperform others and have higher market values. ESG Investment is expected to more than double over the next three years.

Writing 52
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Wanted: Senior Account Executive

ImPRessions - Crenshaw Communications

adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) Assist in the research, writing and development of new business proposals and presentations. Strong writing skills. The ideal team member will have worked with various B2B tech companies (e.g., within a PR agency setting or in-house. .

B2B 291
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10 Knock-Their-Socks-Off Press Release Headline Writing Tips

Cision

Write as if it were a front page article. She says writing your headlines as they’d look in a reporter’s article can “show the reporter the article through his/her readers’ eyes.”. She says writing your headlines as they’d look in a reporter’s article can “show the reporter the article through his/her readers’ eyes.”.

Writing 120