Wood upgrades to a comprehensive social newsroom


Wood provides performance-driven solutions throughout the asset life cycle in the oil & gas, chemicals, environment and infrastructure, power & process, clean energy, mining, nuclear and general industrial sectors.

Great questions can prompt great insight – What should you ask?

PR Job Coach

If you are prepared, can tell compelling stories of your career and chemically connect with the hiring managers, more than likely you have struck a resonant tone for a positive outcome.

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Physicians back sunscreens despite some consumer backlash

PR Daily

CTV News reported : In a statement to CTV News, Banana Boat Sun Care Canada said it takes consumers’ concerns seriously and is fully co-operating with Health Canada, adding that its product cannot cause chemical burns. “We To use sunscreen, or not to use sunscreen?

What Sean Spicer Can Teach Us About PR

ImPRessions - Crenshaw Communications

The most memorable gaffe was when, in referring to Syria president Bashar al-Assad, he confidently asserted that even Adolf Hitler “didn’t sink to of using chemical weapons.”

The Anatomy of an FDA-Approved Tweet


Shortening chemical terms down to their scientifically accepted abbreviations as necessary. Read Time: 2 minutes. In case you missed it, we recently discussed the FDA Guidance on advertising via platforms like Twitter, Google Ads, and anywhere that characters are limited to make posts short and sweet. But even if you did catch our “Guidance on the Guidance,” you probably noticed the lack of step-by-step instructions.

Trade association in damage control mode after NYT's nail salon articles

PR Daily

The PBA specifically responded to one part of the “Poisoned Workers” piece, which called out the use of certain chemicals in nail polish that were potentially harmful to workers. The New York Times last week published a two-part investigative series on the poor state of nail salons.

4 Things Big Pharma Can Do About Medical Marijuana


By reclassifying marijuana, drug companies will be able to conduct research using the natural plant, deriving targeted drugs from the more than 400 chemical compounds present in a cannabis plant. Twenty-three states plus the District of Columbia have legalized the use of medical marijuana.

Stories: Better than Cuddling?


But now it turns out that stories be better than sophisticated legal maneuvers, be the best way to help someone solve a logic problem, and flood our bodies with the same chemical we produce when cuddling with a loved one. Give readers a shot of the love drug, oxytocin.

Theranos tries to sidestep founder’s fraud charges

PR Daily

A chemistry is performed so that a chemical reaction occurs and generates a signal from the chemical interaction with the sample, which is translated into a result, which is then reviewed by certified laboratory personnel,” Holmes had explained, cryptically to Ken Auletta.

Crisis Avoidance Strategy: Neighbour of Choice

Melissa Agnes

You may be manufacturing some chemical which, if not contained could wipe out half the countryside, or perhaps you have the word “nuclear” as part of your title. By Garth Rowan, Communications Consultant and member of the Agnes + Day Crisis Intelligence Team.

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Solar Panel Maintenance and Cleaning: What You Need to Know

Axia PR

Make sure you have the correct tools and cleaning products – never use metal tools, scouring pads or stiff brushes, and don’t add abrasive chemical cleaners to remove dirt. Investing in solar panels is a.

Crisis Communications & Social Media When “It” Hits the Fan


Meanwhile, near my home, a massive chemical plant explosion killed two and injured 114. It’s time to face the music. To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. shroomy0021 was riding down the highway when he noticed flames from a natural gas explosion in California. Within minutes he posted a video to the web. In short order, it was followed a barrage of requests from media asking to use the footage.

Cooling our jets: anger literacy in communication

The Stalwart Blog

Stress chemicals can actually shut down our cortex, the thinking part of our brain, and activate the limbic system which is all about fight, flight, freeze or faint. You’re being rude.

DuPont, Dow announce merger in jargon-laden press release

PR Daily

Chemical giants Dow and DuPont are about to come even more powerful. The $130 billion merger, which is subject to regulatory approval, would be the largest ever in the chemical industry.

4 crisis lessons from Sean Spicer’s major misstep

PR Daily

During Tuesday’s White House press briefing, Spicer referenced Adolf Hitler and the Holocaust while discussing the use of chemical weapons by Syrian president Bashar al-Assad. You know, you had someone as despicable as Hitler who didn’t even sink to using chemical weapons,” Spicer said.

Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

If heavy equipment is needed to rescue men from a mine collapse; or if you have to undertake costly medical tests; or if you need to hire a bulldozer to stop leaking chemicals reaching a river; no-one will say “but there’s no provision for that in this year’s budget.” By Tony Jaques.

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McDonald's, Costco join antibiotic-free chicken trend

PR Daily

Over the last several years, the world’s consumers have become more socially conscious, but McDonald’s insisted on serving customers the same chemically fortified food.

Give corporate communicators a break- failure starts and ends with leadership

Mark My Words

Likewise, hapless White House press secretary Sean Spicer once again inflicted needless damage on his administration by saying the Nazis never used chemical weapons. Cometh the PR crisis, cometh the troll.

Theranos: Triumph Of PR Over Science?

ImPRessions - Crenshaw Communications

She was the sole female chemical engineering student in her class at Stanford University. The suddenly sober mood of 2016 is extending to Silicon Valley. The tech sector’s experiencing a sense of caution and maybe a renewed commitment to diligence after much recent exuberance.

Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

If heavy equipment is needed to rescue men from a mine collapse; or if you have to undertake costly medical tests; or if you need to hire a bulldozer to stop leaking chemicals reaching a river; no-one will say “but there’s no provision for that in this year’s budget.” By Tony Jaques.

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Avión Tequila “Health Claim” PR Snafu Part of Bigger Problem

PR Breakfast Club

The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production. But these kinds of mistakes are only going to become more commonplace as spirits brands fight for customers and reputable organizations, like the American Chemical Society, continue to publish legitimate health studies on alcohol.

Communicators rush to combat ‘TidePodChallenge’ phenomenon

PR Daily

ABC News reported : Laundry detergent pods contain numerous chemicals that are potentially harmful if they are swallowed or otherwise ingested. Chief among these concerns is a chemical known as 1,4 Dioxane.

The Martian Lifts Off

Flatiron Communications

I suppose it all started with Tang, that chemically concocted, orange-colored powdered drink made famous in the early sixties by Mercury astronaut John Glenn.


Mark My Words

Where other recent stunts have at least capitalised on the real affection many have towards these chemical calorie buns the joining of the two burger giants spectacularly misses the point. The sea turns to blood. The sun scorches the earth. The seven seals open. The Whopper and the Big Mac unite. Such is the vision of cataclysmic world destruction prompted by this cynical invitation to McDonald’s to join forces with Burger King in aid of, erm, world peace day.

Husky Energy uses its newsroom to address refinery explosion

PR Daily

Also present in asphalt smoke are microscopic particles of chemicals that stick together as visible smoke. Even old-school crises call for modern tools to execute an effective response.

Beyond Zika: 3 crisis PR tips

PR Daily

It can be a natural disaster such as a tornado, a hostage-taking in the workplace or a chemical spill fro a laboratory or nearby railroad line,” she says. Zika struck shortly after the world thought it had laid Ebola to rest. Zika still has many countries on alert.

Pepsi pledges to reduce sugar, fats in drinks and snacks

PR Daily

But at the same time, diet beverages have also been falling out of favor as consumers worry about chemicals in their drinks. Folks who may have needed an extra boost to get going Monday morning awoke to news that Pepsi plans to significantly reduce the amount of sugar in its beverages.

2014's top stories on Facebook vs. Twitter

PR Daily

Twitter’s top stories were a mixture of hard news and entertainment, as people shared articles about LeBron James’ return to Cleveland, Iraq’s chemical weapons, the death of Eric Garner and Shawn Mendes’ hit song.

Brands managers act quickly after BPA shows up in cans

PR Daily

The latest harmful product crisis involves cans, and a recent report revealed that 70 percent of consumers with canned food in their homes are within reach of the toxic chemical Bisphenol A. A brand manager never wants to hear that their product might be harmful to consumers.

Study: Big Companies Lag at Blogging, Social Media

Sword and the Script

The most active category of business in digital media, social or otherwise, tends to be retailers, followed by the regulated industries which the researchers categorize as chemicals, banks, utilities and mining/oil production.

The Spectre of Doom Pitch

Bad Pitch Blog

Here''s a link to a recent story/video with an expert from a company that recently introduced a chemical detection system that takes action automatically in such an attack: [link] (If you have trouble opening the video, please let me know and I''ll provide an alternate format.)

How should communicators talk about opioid treatment?

PR Daily

Instead, these medications relieve the withdrawal symptoms and psychological cravings that cause chemical imbalances in the body.". The debate on how to fix America’s opioid problem rages on.

Russia Hacking The News

Flatiron Communications

” The second “hack” used a much more sophisticated approach to publicize a supposed terrorist attack on a chemical plant in Louisiana: “Over the years, we’ve seen a lot of odd things unfold on Twitter, and we must say that this hoax was one the weirdest ones we’d ever seen.

Last-minute tactics for delivering a sterling presentation

PR Daily

Smiling before and during your talk will tell your brain to start pumping nerve-calming, feel-good chemicals, with no other action needed. I'm coaching speakers for TEDMED , the medical and science TED conference, for my sixth year.

Las Vegas shootings a stark reminder to prepare for the worst

PR Daily

She said that hospitals nationwide prepare for dealing with "any sort of mass casualty incident," which can include not only shootings, but also hurricanes, chemical spills and leaks, and other events. Every emergency room is poised for extraordinary circumstances.

4 Tips for Tomorrow’s Marketing Champions from Marketo’s 2016 #MKTGnation Summit

Beyond PR

Other team members started in roles varying from chemical engineering to customer service. What does it take to be a champion?

The Top 11 Social Media Crises of 2017

Norton's Notes

I had originally written 10 campaigns for this list but one caught my eye just last night, which was a picture of an Asda nappy which appeared on Facebook and has now gone viral due to a chemical reaction.

Stop with the hocus pocus – employee communications is for muggles

PR Conversations

Likewise, when it comes to effective internal communications, we shouldn’t hope for intervention, chemical, divine or mystical magician spells or potions to attain our objectives with employees.

Beginner’s Guide to Blogging 6/10: The Telephone

Shift Communications

The chemicals that give coffee its wonderful flavor degrade within a week, and become undrinkable inside of a month.

Top 3 Things to Resolve Before a Crisis Strikes

Beyond PR

For example, if your business requires employees to use dangerous machinery or chemicals, your risks will differ from those of a business dealing with online sales. Accidents and mistakes are part of being human.