Flack's Revenge

JUNE 25, 2019

Despite the march to digital transformation, old school documents of all kinds still dominate insurance. Collaborating with Insurers. The next panel was especially interesting as it focused on how insurtechs and insurers can collaborate for the best results. ” Building Excitement for Life Insurance.

Insurance 149

Insurance Insurance Meeting Technology 149

Axia PR

JULY 31, 2022

We can agree that people aren't thrilled about paying for insurance, and most see it as a grudge purchase. Smart public relations helps customers looking for insurance remember your insurance company to reach out to do business with you.

Insurance 62

Insurance Insurance Company Strategy 62

PRSay

JUNE 11, 2019

Insurance industry innovations. I was reminded of this trend this past October, when I attended InsureTech Connect in Las Vegas, an annual showcase for the latest technology in the insurance industry. PR professionals who represent insurers must now be versed in many new kinds of car insurance.

Insurance 143

Insurance Insurance Sports Telecommunications 143

Agility PR Solutions

MAY 27, 2020

The post Why having the correct insurance is good for a contractor’s PR appeared first on Agility PR Solutions. However, it can often be easier for large businesses with a huge, professional PR team to do […].

Insurance 78

Insurance Insurance Community Publicity 78

Ronn Torossian

JANUARY 13, 2021

Businesses invest time, value, and money in these types of collaborations and should have some type of insurance that […]. The post Influencer Target Audience for Marketing appeared first on.

Insurance 195

Insurance Insurance Marketing Strategy 195

PR in High Definition

MARCH 24, 2020

There’s an insurance policy for everything these days – and we mean that literally. Whitney Houston insured her voice, Michael Flatley insured his legs – and America Ferrera insured her smile for $10m in 2007. So, what’s the best path to ensure your reputation, above and beyond insuring it? Is this ridiculous?

Insurance 73

Insurance Insurance Reputation Policies 73

Flack's Revenge

NOVEMBER 17, 2022

Mark Hollmer , a veteran journalist who has covered the property/casualty insurance industry for more than a decade. Mark Hollmer shared best practices for pitching insurance journalists. It was an informative and wide ranging conversation around these questions and others. Call it the “ Ty Sagalow ” effect.

Insurance 156

Insurance Insurance Technology Pitching 156

Axia PR

AUGUST 24, 2020

Crisis PR is key to a great crisis plan, so make sure your insurance helps you pay for it. Having insurance help pay for crisis PR is a big help, but can insurance do that? When your company is in crisis, you’ll take in many sudden expenses that you’ll have to pay for out of pocket.

Insurance 62

Insurance Insurance Crisis Publicity 62

Cision

JULY 26, 2017

Insurance (Providers) -> (Auto insurance, Health insurance, Home insurance, Other insurance). Subscription services – > (Auto insurance, cable TV, Cable TV bundle, High-speed data, mortgage, multi-service customer, online higher education, prepaid debit card, satellite TV).

Social Media 233

Social Media How To Insurance Insurance 233

Deirdre Breakenridge

JANUARY 5, 2018

State Farm is running “Don’t You (Forget About Me)”, a commercial featuring the 1985 Single Minds hit in the context of a soup kitchen, supporting the insurance company’s Neighborhood of Good movement.

Film 0

Film Insurance Insurance Creativity 0

Flack's Revenge

DECEMBER 11, 2019

Insurtech startups and insurance carriers: it’s a combo made in heaven. Startups love the budgets, distribution and big brand cred of the major insurance carriers. If it’s the proverbial match made in heaven, dancing with insurance stars can be challenging and frustrating for both sides. Panel 2:at InsurTechNY December Meetup.

Insurance 31

Insurance Insurance Financial Measurement 31

PR Job Coach

DECEMBER 18, 2013

With this all said, there are some rules of the road to insure that selfless networking is sustainable. Herewith are some gems to consider and keep in mind to insure maintenance of the virtuous circle of networking. If you have doubts, give it time. Your generosity is likely to be returned many fold.

Insurance 223

Insurance Insurance How To Software 223

Axia PR

APRIL 22, 2020

So how do insurance companies get in the news? Positive news coverage helps you improve your company’s reputation, and it places your company top of mind for new customers. Customers may not know about your company until they see news coverage about it. Then, you’re on their radar when it’s time to make a buying decision.

Insurance 62

Insurance Insurance Company Reputation 62

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2020

Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. Content that explains a new or emerging trend is among the most valuable for business customers because it helps educate prospects.

Leadership 353

Leadership Insurance Insurance B2B 353

Shift Communications

NOVEMBER 5, 2014

Think about what you spend on car insurance or homeowner’s insurance. For the average vehicle, you can spend up to a third of the vehicle’s purchase price on insurance while you own the car. What’s the price of not even knowing what condition the campaign is in until it’s over?

Measurement 159

Measurement Insurance Insurance Newspapers 159

Cision

NOVEMBER 26, 2019

Marie Maward has joined Sifted from Bloomberg News, Paloma Kubiak has returned to her role of Deputy Editor at YourMoney.com and Bustle UK appoints a new Executive Editor.

Insurance 120

Insurance Insurance Media Blogging 120

Axia PR

SEPTEMBER 13, 2022

Effective communication fosters solid relationships and ensures customers fully understand your products and processes – naturally, it is a vital part for all players in the insurance industry. However, only a handful of carriers take this seriously by employing effective communication strategies with their clients.

Insurance 62

Insurance Insurance Strategy Communications 62

Cision

NOVEMBER 29, 2017

Farmers Insurance : [link]. Farmers Insurance stays true to character by focusing on the numbers. Like a serious insurance adjuster, they look to the data to guide them. In that case, readers need to know where, when and how. Data-driven.

Examples 167

Examples Insurance Insurance Fashion 167

Cision

DECEMBER 20, 2017

Flo from Progressive Insurance is an excellent example. Insurance is not a particularly fun industry, but by creating a character that people like, Progressive can develop tons of Flo-related content. The company’s founder could also write about why they started the business to put a face to the company’s name.

Industry 222

Industry How To Insurance Insurance 222

Onclusive

JUNE 21, 2017

Skill diversification is career insurance for today’s PR professionals. In this sense, owned media makes storytelling more accessible to all whereas earned media is largely dependent upon journalist interest. It pays to be a good writer if you work in PR , but having baseline knowledge of digital marketing tactics is powerful too.

Storytelling 329

Storytelling SEO Community Insurance 329

Practical Law Construction

MAY 18, 2022

The case of The Rugby Football Union v Clark Smith Partnership Ltd and FM Conway Ltd joins a growing and I believe important line of cases dealing with issues of co-insurance and subrogation. Note the emphasis on “same insured risk” What happened? So what happened here?

Insurance 52

Insurance Insurance Construction Policies 52

ImPRessions - Crenshaw Communications

JUNE 3, 2021

So far I’ve helped research or draft bylines on topics like cybersecurity insurance and retail. From my time in journalism, I know the term “byline” as the part of the article where it shows who wrote it. But in PR it usually refers to a trade article bylines by a client executive.

Journalism 344

Journalism International Internal Pitching 344

Cision

SEPTEMBER 23, 2016

Today, Gabriel covers business, technology, and IT as a freelancer and regularly contributes to BAI Banking Strategies, Channel Partners Online and Insurance Networking News. For BAI Banking Strategies, it’s pitches where an end user will go on record or “thought leadership” on technologies affecting banks/banking.

Technology 120

Technology Pitching Insurance Insurance 120

Onclusive

OCTOBER 23, 2019

We offer competitive compensation packages, as well as a number of perks and benefits including health insurance, reimbursement for public transportation, reimbursement for gym memberships, happy hours, and snacks. Onclusive is headquartered in Silicon Valley, at the heart of global technology innovation.

Marketing 46

Marketing Case Study Software Analytics 46

Flack's Revenge

JULY 11, 2018

Just think about ads that break through and make an impression: e.g. a gecko that sells car insurance; or the AFLAC duck. How do you get major media recognition for a provider of deep tech for insurance companies? It takes a big idea to attract the attention of consumers and get them to buy your product…”. Examples are all around us.

Insurance 204

Insurance Insurance Advertising Advertising 204

PRSay

JUNE 23, 2021

While law enforcement and other experts strongly advise against paying a ransom, the decision ultimately rests with the company and possibly its insurance carriers. Getting this extended team on board, up to speed and on speed-dial before they are needed will only add to their value and save precious time when a crisis happens.

Crisis 146

Crisis Insurance Insurance Exercises 146

Flack's Revenge

JANUARY 17, 2019

The best job insurance against AI is to be our best, solve the increasing communications challenges of today with a smart and human approach, caveat automaton. Sure, you might have algorithm-generated crappy news stories, and someday bots to deliver crappy PR pitches, maybe even to other algorithms. And the result will be? fill in the blank).

Insurance 234

Insurance Insurance Privacy Interviews 234

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

These sectors may range from education, government and energy to financial services, healthcare and insurance. But thanks to how many industries are affected by general cybersecurity issues, PR teams may gain advantage by diversifying their coverage options based on vertical sectors.

Enterprise 261

Enterprise Privacy Government Software 261

PRSay

FEBRUARY 6, 2024

Vision Service Plan pays ophthalmologists $75 to share their stories about working with the insurer. Weight Watchers stacks cards by the scale before meetings asking members to share their stories. What stories would you get, if only you asked for them? What was the solution you used?

Writing 197

Writing Insurance Insurance Construction 197

PRSay

MARCH 1, 2021

As the COVID-19 vaccine rollout continues across the country, the words that communicators use might influence public willingness to be vaccinated, a new study from nonprofit insurer EmblemHealth has found. Another is the process of being immunized, the immunization, the vaccination, the inoculation.

Communications 190

Communications Insurance Insurance Community 190

Agility PR Solutions

MAY 30, 2024

That’s just one of several threats lurking out there—and given that precarious scenario, new research findings from risk, safety and insurance SaaS firm […] The post 2024 state of risk: With a marked decrease in risk management over the last year, are we seeing a reckless backslide in an era of high risk?

Insurance 114

Insurance Insurance Data Company 114

Agility PR Solutions

FEBRUARY 25, 2024

But new research from insurance giant Chubb reveals that the brands and businesses whose transactions are mostly digital are […] The post With digital trust in a tailspin, consumers turn to social commerce—but brands say they aren’t reliable, and sellers’ reputations will suffer appeared first on Agility PR Solutions.

Reputation 110

Reputation Consumer Insurance Insurance 110

ReimaginePR

FEBRUARY 20, 2016

Insurance: Camera insurance. Your photographer will most likely be paying either a monthly or yearly fee to protect their equipment; and the prices of insurance vary immensely depending on the amount of gear they own. Let’s not forget about business insurance. It’s a nightmare and a savior.

Insurance 120

Insurance Insurance Transportation Hotels 120

ReimaginePR

APRIL 4, 2015

We called our Insurance Brokers (Cowan) and they put us in touch with our Insurance Company (Intact) and they were awesome. Con-Tech , Carleton Chimney , Intact , Trinity Gallery and Cowan Insurance were there when we needed them. Blog fire good people insurance' Heat, lights, power outlets and a shower.

Insurance 120

Insurance Insurance Real Estate Hotels 120

PR for Anyone

APRIL 30, 2020

What happens in the insurance industry? What I want to talk about, obviously, we've got so many crazy things going on in the world with Covid-19, but states are starting to open and now we have so many stories related to re-entry. What happens in the restaurant industry? What happens in the banking industry ? here are so many topics.

Publicity 173

Publicity How To Insurance Insurance 173

PR Job Coach

MARCH 21, 2013

Pay particular attention to your “Professional Headline” and “Summary Statement” insuring that they are descriptive and relevant to wine PR. Insure that your biographic information includes aspects of your experience and accomplishments in “wine PR.” For example, the headline might read as follows: “Wine Publicist” or “Word Sommelier.”

Brand 165

Brand Branding Pinterest Insurance 165

PRSay

MAY 2, 2023

The right benefits Health insurance is a necessity, but college graduates are already thinking down the road to retirement and 401(k) plans. People want to see their efforts recognized and rewarded. Doing so doesn’t fit every work environment, but managers can usually squeeze some sort of recognition into their workplace.

Energy 202

Energy Employee Insurance Insurance 202