Sat.Mar 23, 2024 - Fri.Mar 29, 2024

article thumbnail

Kate Middleton And The Palace’s PR Problems

ImPRessions - Crenshaw Communications

PR and Royal-watchers were shocked – and chastened – to learn of Kate Middleton’s cancer diagnosis late last week. In a beautifully simple video message delivered as she sat on a bench against a spring backdrop, the Princess of Wales explained why she’d been out of the public eye. She shared that after tests showed the presence of cancer following her abdominal surgery in January, she was undertaking “preventative chemotherapy” on the advice of her medical tea

Privacy 332
article thumbnail

Crafting Public Policy Communications for Effective Advocacy | Blog

Business Wire

What is Public Policy? Public policy impacts various aspects of everyday life, influencing the rules, regulations, and standards that govern society. Transportation, healthcare, education, housing – public policy encompasses laws, regulations, and initiatives that influence the distribution of resources, the provision of services, and the regulation of conduct within a society.

Policies 262
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Spring Cleaning Hacks

PR for Anyone

Spring Cleaning Made Easy Ah, springtime – a season of renewal, fresh beginnings, and, of course, the annual tradition of spring cleaning. As someone who’s navigated through countless spring cleaning sessions, I understand the struggle all too well. But fear not, because I’m here to share with you some of my tried-and-true methods to make this year’s spring cleaning not only bearable but downright enjoyable.

Chemicals 130
article thumbnail

How to Write a PR Case Study: A Comprehensive Guide

Remote PR Jobs

A well-crafted public relations case study can be an immensely powerful tool for PR professionals, agencies, and freelancers. It's more than a one-off success story; it's a compelling display of strategy, execution, and results that can attract new clients and showcase your talent. Case studies equip customers with a better understanding of the challenges their PR firm or freelancer has faced, as well as how they have resolved and overcome those barriers to success.

article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

Senior lawyer says it is unethical not to use AI

Stuart Bruce

The second most senior judge in England and Wales has said that lawyers may soon have to use artificial intelligence as it is potentially unethical … © Stuart Bruce - Senior lawyer says it is unethical not to use AI was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

More Trending

article thumbnail

7 takeaways from a study on B2B thought leadership; why it works or doesn’t

Sword and the Script

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys. There’s one in particular they publish on thought leadership that I’ve followed since 2017.

article thumbnail

Meltwater Pricing – How Much Does Meltwater Cost in 2024?

Prowly

Meltwater is PR software that helps PR specialists to track and analyse media coverage, social media trends, and online news. Choosing the right PR tool is challenging, you need to weigh all the pros and cons, features sets and, of course, pricing. Today, we’ll talk about Meltwater pricing – how much Meltwater costs, where you […] The post Meltwater Pricing – How Much Does Meltwater Cost in 2024?

Software 104
article thumbnail

Shopping under the influence: The fundamental role that influencers and creators now play in the modern consumer’s buyer journey

Agility PR Solutions

At a time when consumers are desperately seeking authenticity from brands and businesses, influencers and other content creators are gaining power across all age groups—new research from creator management platform GRIN finds that three out of four of 1,000 shoppers surveyed have purchased a product or service because an influencer recommended it, highlighting how influencer […] The post Shopping under the influence: The fundamental role that influencers and creators now play in the modern

Survey 117
article thumbnail

Expert Strategies for Navigating 2024’s Election Uncertainties

Stern + Associates

TIME Magazine named 2024 “not just an election year. It’s perhaps the election year.” As countries around the world – from the U.S. and Mexico to South Korea and India – make important leadership choices in 2024, what role do business leaders play in potentially redefining economies and cultures? In an eye-opening Q&A, Rawi Abdelal , world-renowned Harvard Business School professor of international management, explains the importance of embracing stability, the dangers of generative AI and m

Strategy 122
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

How to use Google Autocomplete for SEO

Axia PR

Google Autocomplete is one of the best tools your company can use to drive traffic and perfect SEO strategy. Google's autocomplete feature has become an invaluable part of the search experience, providing predicted search queries as users type. But it also presents unique SEO opportunities for brands. In this complete guide, you’ll learn what Autocomplete is, how it works, why it matters for SEO, and how you can optimize for it.

SEO 120
article thumbnail

45+ Best Social Media Management Tools in 2024

Prowly

For any business worldwide, using social media is a no-brainer with nearly 5 billion users globally. But with over 20 platforms to pick from, the challenge kicks in! Which platforms do I use? And how do I manage them all easily? When it comes to the first question – you can use media monitoring to […] The post 45+ Best Social Media Management Tools in 2024 appeared first on Prowly Blog.

article thumbnail

10 ways to manage risk and reputation through PR and legal integrated communications

Agility PR Solutions

The lifeblood of any business is public perception. If the public perceives your business to offer a great product or service, they’re likely to participate in your marketplace and make a purchase. On the other hand, if your business has a negative reputation, people will likely stay away. In short, perception means everything, even if […] The post 10 ways to manage risk and reputation through PR and legal integrated communications appeared first on Agility PR Solutions.

article thumbnail

Book Review: Internal Communication Strategy

Wadds Inc.

Rachel Miller's new book Internal Communication Strategy offers a practical, step-by-step guide to organisational communication by developing a robust internal communication strategy. It’s not every book about internal communications that offers a revolution. However, Rachel Miller’s new book does just that, opening with the mission statement: “Organisations that understand and harness the power of corporate communication can revolutionise from the inside out.

Internal 116
article thumbnail

Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

article thumbnail

What benefits does M3 Communications Group offer?

Maxim Behar

Maxim Behar, the company's founder, interview for Economy. bg What social benefits are included in the company's package? Practically all possible ones - additional health insurance, sports cards, etc. Of course, this is important, but it is far more crucial for managers to make their colleagues' work enjoyable and their time in the office the best part of their day possible.

Groups 105
article thumbnail

The Manifest Hails 5W Digital (HOW) as one of the Most-Reviewed TikTok Marketing Agencies in New York

5W PR

While many social media platforms are rising in popularity today, nothing can come close to the success of TikTok in this space. It has been the go-to app for almost all demographics, and businesses are now utilizing the app as an extension of their digital marketing and advertising efforts. Learn more about the best techniques and strategies involving TikTok marketing today with the help of our team at 5W Digital (HOW).

Agency 88
article thumbnail

10 creative ways to use QR codes in media communications and PR

Agility PR Solutions

In the fast-evolving landscape of media communications and public relations, QR codes are emerging as versatile tools capable of bridging the gap between traditional strategies and the interactive potential of digital technology. By transforming passive print ads into immersive multimedia experiences, QR codes open up a realm of creative possibilities.

article thumbnail

Prepare Your Influencer Strategy for the Potential Ban of TikTok

PRSay

Recent news about bipartisan legislation that would compel TikTok’s Chinese parent company to sell the social media app or see it banned in the United States is generating buzz among communicators. With a final vote of 352–65 in the U.S. House of Representatives on March 13 and President Biden’s pledge to sign the bill if it reaches his desk, TikTok’s future is in limbo.

article thumbnail

Communicating During a Crisis & Navigating the Chaos

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and

article thumbnail

How brands monitor and manage live issues with NewsWhip Spike

NewsWhip

With 25% of a brand’s market value directly linked to its public reputation , as noted by the World Economic Forum, the stakes have never been higher for companies to actively monitor, measure, and manage emerging issues. In a time where information spreads like wildfire, it’s not only about keeping a pulse on the narrative or tracking interest in rapidly evolving issues; it’s about harnessing insights to make informed decisions that, when done right, can protect and enhance a reputa

Brand 78
article thumbnail

The Role of PR in Driving E-Commerce Sales

5W PR

The e-commerce sales sphere is a battleground. It’s teeming with virtual storefronts all vying for customer clicks, so just having a polished website filled with products no longer cuts it. For brands to truly shine and win consumer trust, they need a strategic game plan. Here’s where public relations enters the fray, offering up a potent weapon to thrust e-commerce sales into the spotlight and on the trajectory of steady growth.

Fashion 78
article thumbnail

3 ways conversion marketing improves your business—and 3 strategic steps

Agility PR Solutions

So, you’ve put together an in-depth, strategic marketing plan that you love. You’ve included everything from content to link building, SEO, and email marketing. You’ve even got a brilliant influencer marketing plan in place bringing in leads. But, for some reason, even though you’re securing these leads, your conversion rate seems to be stalling. Sound […] The post 3 ways conversion marketing improves your business—and 3 strategic steps appeared first on Agility PR Solutions.

Marketing 113
article thumbnail

Maximizing Media Coverage: How Digital PR Services Can Boost Your Visibility

PR Fuel

The digital landscape is a bustling marketplace overflowing with brands vying for your attention. You launch a groundbreaking product, secure a dream partnership, or smash a company goal. But amidst the constant social media churn, your exciting news. Read More The post Maximizing Media Coverage: How Digital PR Services Can Boost Your Visibility appeared first on eReleases.

article thumbnail

5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

article thumbnail

Are You Considering Talent Strategy In Your Executive Communications?

Stern + Associates

Historically, PR, marketing and executive communications were focused on the customer and the shareholder. Though selling products and services, and maintaining good investor relations, are still paramount to any business, it’s important for those responsible for executive communications to recognize another area of increasingly critical importance: talent strategy.

Strategy 115
article thumbnail

How Public Relations Impacts Finance Companies

5W PR

In the world of finance trust is king and information overload is the daily coffee. Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. But it’s not just about the cost, strategic financial PR is an investment that directly cushions the financial health of companies in the finance arena.

Company 78
article thumbnail

Brands for a better world: New study ranks quality-focused US brands that are contributing to a healthier planet—who’s leading?

Agility PR Solutions

Product quality and a fair price will always be important to consumers, but those age-old metrics are no longer the only horses in the race. Today’s consumers, especially the fast-rising and deep-pocketed Gen Z sector, want to know what your brand is doing to help make the world a better place—and this is a key […] The post Brands for a better world: New study ranks quality-focused US brands that are contributing to a healthier planet—who’s leading?

Study 113
article thumbnail

Financial Fluency for Future PR Pros: Understand What Drives the Business

Culpwrit

By David Albritton Here’s the situation: you’re a mid-level professional who has strong aspirations to become a senior executive later in your career. You’ve begun to do the extra work to continue honing your functional and/or technical skills and leadership savvy and believe you are now poised to take the next step: executive leadership.… Continue reading Financial Fluency for Future PR Pros: Understand What Drives the Business The post Financial Fluency for Future PR Pros: Understa

article thumbnail

What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

article thumbnail

When a Picture Is Worth a Thousand Words

HMA Public Relations

Abbie Fink explores the importance of transparency in official communications and the challenges posed by digital editing tools in relation to the Royal Family in her latest blog post. Read more!

Tools 78
article thumbnail

Unleashing Innovation: 5W Reveals Top Trends from the Global Pet Expo 2024

5W PR

Every year, the Global Pet Expo serves as a showcase for the latest and greatest innovations in the pet industry. From cutting-edge technology to whimsical designs, this event never fails to surprise and delight pet owners and industry professionals alike. As we reflect on the highlights of this year’s expo, several trends stand out as indicative of where the pet industry is headed in 2024 and beyond.

Trends 78
article thumbnail

Digital media trends: Consumers expect personalized experiences, social engagement and diverse content—can media deliver?

Agility PR Solutions

American consumers’ evolving needs, behaviors, expectations and demographics—particularly those of Gen Zs and millennials—are continuing to influence the media and entertainment (M&E) industry, and new research from Deloitte takes a deep dive into how these shifts in consumer interests, attitudes and identities are impacting digital media.

Consumer 110