The Psychology of Marketing: Nine Tools You Need
FEBRUARY 10, 2016
Benedict Brychta looks at the tools you need to understand and use. The post The Psychology of Marketing: Nine Tools You Need appeared first on Spin Sucks.
22 PR Tools From the #PRstack Community
DECEMBER 14, 2015
In the past 12 months, the #PRstack community has created an app that has characterized more than 250 third-party tools. The community has developed a list of its favorite 22 PR tools for Spin Sucks. The 22 PR Tools From the #PRstack Community. Tool Google Analytics.
5 New Social Media Tools That You Should Know About
OCTOBER 27, 2015
There are some recently released social media tools that communication and marketing professionals may find very helpful…or at least find good to know about. And the job search feature should be a helpful tool for professional seeking a transition.
Six Online Tools for Blog Post Inspiration
MARCH 30, 2016
Linda Wilson has six online tools that will help. The post Six Online Tools for Blog Post Inspiration appeared first on Spin Sucks. A great post starts with a great title, which is responsible for every click you receive on your article.
Social Tools Summit Wrap
MAY 15, 2015
I attended and really enjoyed the Social Tools Summit in Boston earlier this week. The day was chock full of discussions and helpful information about the many aspects of social media marketing – it covered challenges, best practices, and yes – tools.
The One PR Tool You’ll Need for 2016
DECEMBER 3, 2015
The One PR Tool for 2016. On the first day of Christmas, Spin Sucks gave to you…the one PR tool you’ll need for 2016. But she’s not the PR tool for 2016 that I am going to recommend (she can’t even be accused of being a tool). By Gini Dietrich.
The 11 PR Tools You Absolutely Must Use
DECEMBER 21, 2016
On the eleventh day of Christmas, Spin Sucks gave to you the 11 PR tools you absolutely must use every, single day. The post The 11 PR Tools You Absolutely Must Use appeared first on Spin Sucks.
Online Tools that Help with PR
JANUARY 8, 2015
All of this can be managed—and your day-to-day life won’t seem so hectic—with a few online tools. DIY PR with These Eight Tools Canva. This is a fairly new tool that allows you to design your online properties as if you are a pro.
Five Content Marketing Tools to Help Scale Small Teams
MAY 11, 2016
The post Five Content Marketing Tools to Help Scale Small Teams appeared first on Spin Sucks. As a small business, it can be challenging to scale your operation to meet the growing demands placed on marketing departments and deliver KPIs that lead to more trust, budget, and staff.
Simplify Media Relations Planning with This Free Tool
NOVEMBER 10, 2014
The post Simplify Media Relations Planning with This Free Tool appeared first on Spin Sucks. Communication Planning how to get journalist interest how to get media engagement media relations planning media relations road map media relations tools pr planning tools
Increasing PR Productivity With New Tech Tools
ImPRessions - Crenshaw Communications
JANUARY 16, 2017
So we thought it was time for a look at some new tech tools and apps to help our industry find more effective ways to save time and increase productivity. Sendible supports over 20 platforms and boasts a sophisticated prospecting tool to help connect to and convert leads.
Top Free Content Marketing Tools for Beginners
SEPTEMBER 21, 2016
To be successful at content marketing, you need to the right tools. While some may be expensive, here is a list of top free content marketing tools that will help you make a successful start. The post Top Free Content Marketing Tools for Beginners appeared first on Spin Sucks.
#CreativePR: Tools That Give You An Edge
FEBRUARY 23, 2016
Stay tuned for posts 3 – 5, which will look further into some of the tools, tactics, and strategies that innovative PR professionals are using today. . Never before has there been such an array of DIY tools to do that. Which are the proper tools for you?
Eight Tools for Social Media Listening
OCTOBER 4, 2011
Now let’s discuss eight free tools to enhance what Google is sending you. Twendz is a reputation management tool that looks at how people feel about a brand or a topic. Eight Tools for Social Media Listening originally appeared on Spin Sucks on October 4, 2011.
Repurpose Content with These Six Tools
APRIL 16, 2015
Similarly, those how-to guides and checklists can easily be turned into visuals and infographics with one of my favorite tools ever: Canva. The LinkedIn Publisher tool is quickly becoming one of my favorite tools to repurpose content and star staple in my blog strategy.
Tools for Mobile Marketing Strategy Success
MARCH 24, 2015
Unfortunately, while mobile continues to grow in its importance as a marketing tactic, many marketers still lack the tools and knowledge to develop a sound and integrated mobile marketing strategy. There are a few tools out there that allow you to do this.
Twelve Digital Tools You’ll Be Using More of in 2015
DECEMBER 23, 2014
What I do know is that I get the “tools” question a lot , both from friends and clients. And I can tell you with certainty that if you start using any of these tools, your life will be better. These tools were designed to make you more efficient in your daily life.
Three Productivity Tools that Will Change Your Life in 2017
DECEMBER 7, 2016
On the third day of Christmas, Spin Sucks gave to you, three productivity tools that will change your life in 2017. The post Three Productivity Tools that Will Change Your Life in 2017 appeared first on Spin Sucks.
Two Tools for Bloggers
APRIL 3, 2011
Without spending any money building an app or creating a new version of your blog for the tablet, there are two new tools you definitely need to check out! OnSwipe is the other tool. Two Tools for Bloggers originally appeared on Spin Sucks on April 3, 2011.
[Guest Post] Top 5 Tools Agency Owners Must Embrace for the Digital Future
FEBRUARY 12, 2015
As a contemporary PR practitioner in the new, digital age, I don’t know where I’d be without the following tools that many advertisers and marketers are already adopting: 1) “Unlock to Share” Plugin. A Guest Post by Nicole Rodrigues, CEO & Founder, NRPR Group.
4 Ways Analytics Tools Improve PR
MAY 10, 2016
So how can PR Analytics tools help? Retain and Win Clients – when an agency uses a PR Analytics tool to monitor campaign success, it’s much easier to point to ROI and build case studies quickly. Too many times we see PR teams who think that just buying a tool is enough – it isn’t.
Ten Apps and Tools to Make Your Strategic Planning More Productive
NOVEMBER 12, 2014
Here are 10 effective tools and apps that will boost your business strategy. Support Your Strategic Planning With the Right Tools Many business owners think that the strategic planning work is done when they complete the business plan.
SlideBatch: A Super Cool New PR Tool
OCTOBER 20, 2014
I then had lunch with Paul and Ed Mayuga in Boston at the MarketingProfs B2B Summit and learned more about this cool new tool. The post SlideBatch: A Super Cool New PR Tool appeared first on Spin Sucks. By Gini Dietrich At Content Marketing World in Cleveland, I had the opportunity to meet Paul Shirer , the founder of SlideBatch. I was expecting it to be just another thing that I would feel uncomfortable when they asked me what I thought, but I was blown away.
Strategy & Tech Tools Can Boost Content Success
The Proactive Report
JUNE 30, 2015
Tech Tools. The eMarketer article suggests that tech tools are the answer to this problem. You do need tech tools to monitor and analyze conversations so that you understand your audience, create personas and find topics of interest for your content. PR strategy tech tools
Three Tools to Show PR Value
MARCH 19, 2015
Show PR Value with These Tools. To make a case for the PR value you provide (and your budget) to even the most reluctant executives, you’ll need three tools: A crystal clear strategy; . The post Three Tools to Show PR Value appeared first on Spin Sucks. By Aly Saxe.
5 Free Analytical Tools That Are Useful
JULY 7, 2016
Uncategorized Analytics audience insights content analysis content metrics digital tools free digital tools google search Kurt Hauptman measurement platform analytics research search metrics web analytics web metrics
Five Tools for Managing Your Company’s Social Media Profiles
SEPTEMBER 14, 2016
Matt Banner shares five social media tools you can use to manage your business' social media presence. The post Five Tools for Managing Your Company’s Social Media Profiles appeared first on Spin Sucks. Related Stories Twelve Productivity Tools for the Digital Marketing Pro Top Seven Chrome Extensions for Social Media Marketers The Downside of Social Media: The Comparison Dragon. Social media is probably one of a hundred different things on your daily to-do list.
Ring! Your Best Web Marketing Tool is Calling
AUGUST 16, 2012
The best web marketing tool is sitting right in front of you. Example: The Best Tool in Action. There are a bazillion web marketing tools. But the best web marketing tool is offline. Marketing andy crestodina best web marketing tool human conversation phone
Four Tools to Assess Your Audience’s Online Usage
OCTOBER 11, 2011
Last week, after we looked at the tools for online listening , I promised I would follow it up with tools to use in assessing the conversation. There are four tools you can use to begin to understand your audience’s online preferences.
Slack: A Communication Tool Every Team Should Use
JULY 9, 2015
Some of you may already know about this tool—it’s a favorite of developers and start-up teams that work virtually. There is a tool called Slack that is billed as, “a messaging app for teams. Slack puts everything in one spot—and it has open APIs to most of the tools we use.
Introducing Spider: A Super Cool Link Listening Tool
APRIL 9, 2015
The link listening technology of which I speak of is Spider , which is billed as a social listening tool. We don’t need another social listening tool. The post Introducing Spider: A Super Cool Link Listening Tool appeared first on Spin Sucks.
The Most Important Post-event Engagement Tool
JUNE 24, 2015
Think of the last branded event you created and the engagement tool you used. Regardless of the method, using social media before and during an event is a great engagement tool. Post-event Engagement Tool. By Steve Randazzo.
The Most Important PR Measurement Tool You’re Not Using
MAY 11, 2015
Fortunately, Google has a free tool called Google Tag Manager that can give you more granular data from your web properties (note that Tag Manager also has a mobile SDK, although I focus on the web application).
Nervous? Use the RAIN Meditation Tool to Calm Yourself Down
SEPTEMBER 2, 2015
Right now, I going use RAIN, a tool used by many meditation teachers — originally developed by Michele McDonald —to calm myself down. Use the RAIN Meditation Tool to Calm Yourself Down appeared first on Spin Sucks. By Gini Dietrich.
The Latest & Greatest Social Media & Marketing Tools
NOVEMBER 18, 2015
It’s exciting to see so many tools to help us be better at social media and content marketing, though it can be overwhelming to keep up with them and learn how to use them all! Fortunately for you, I’ve done the work for you by identifying five fantastic marketing tools.
12 Tools for Powerful Influencer Research
MAY 5, 2016
There are loads of great online tools that will help you with your research, so you can find the right fit for your campaign. Jane Hurst shares her favorite tools. The post 12 Tools for Powerful Influencer Research appeared first on Spin Sucks.
Four Free Tools Every Content Strategist Should Be Using
SEPTEMBER 15, 2015
That’s why I want to share my favorite free tools for every content strategist. Four Free Tools Every Content Strategist Should Be Using. Usertesting.com is a great tool, but it can be expensive. Crazy Egg is a heat-mapping tool that offers a free trial. By Lisa Fowler.
5 Data Visualization Tools That Anyone Can Use
NOVEMBER 2, 2015
More than just charts or graphs, today’s tools allow journalists and communication professionals to provide interactive content in very customizable and visually pleasing ways. Fortunately, there are a lot of newer data visualization tools that take care of the coding for you.
3 Ways to Improve Your Content With the Right Tools
SEPTEMBER 28, 2015
There are still ways to make your content stand out from the rest, however, and it starts with the right marketing tools. Ian suggested nine different tools to complement your content efforts, including Inbound Writer , Ahrefs and Buzzsomo. The Internet is overloaded with content.
Simple Tool, Small Wonder: Buffer App
OCTOBER 10, 2011
Amidst all the froth about the new Facebook features and the general release of Google+ , it’s easy for social media professionals not to spend much time considering the importance of simple tools. Simple Tool, Small Wonder: Buffer App originally appeared on Spin Sucks on October 10, 2011.