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Media Relations Trends and Predictions for 2024 | Business Wire Blog

Business Wire

Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world. See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more.

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PR Industry Trends: Top PR Predictions For 2024

ImPRessions - Crenshaw Communications

What are the PR industry trends for the new year? The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024. In another high-stakes election year, battling misinformation will emerge as a top PR industry trend.

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Here Are The Top Trends in Holistic Health

Ronn Torossian

In a world filled with stress and distractions, holistic health has emerged as a beacon […] The post Here Are The Top Trends in Holistic Health appeared first on. It emphasizes interconnectedness and encourages individuals to take charge of their health through various practices and lifestyle choices.

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5 Ways Trend Tracking Helps PR & Marketing Pros

Onclusive

In the dynamic landscape of PR and marketing, the ability to shape and capitalise on trends is vital for successful campaigns. In fact, shaping and capitalising on both industry trends and consumer trends (rather than just responding), has numerous benefits. The ability to accomplish this comes from trend tracking.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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TikTok Trends

PR for Anyone

It’s a huge demographic so it’s important to pay attention to what is trending on TikTok. If it’s trending on TikTok, it’s probably trending everywhere else – or it will be soon. I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that.

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5 Public Relations Trends for 2021 | Business Wire Blog

Business Wire

Business Wire hosted a webinar where experts discussed the top trends impacting public relations in 2021. While we take a deeper dive into each of the trends in our whitepaper (click here to view the discussion) here are the highlights from the discussion.

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The Silver Lining to Corporate DEI Challenges

Find out: What current trends are on the rise for corporate DEI action The shifts occurring in companies’ communication based on new 3BL data How to combat the current pushback on corporate DEI progress

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What Questions Are Brands Asking About Their ESG Initiatives Ahead of 2024?

Read on to explore this season’s sustainability trends and discover: What route businesses will take after COP28 How well are brands doing in other ESG sectors How companies will communicate their progress in the new year

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What Consumers Are Saying About ESG – And What That Means for Your Business

In pursuit of identifying where such trends are today, 3BL Media and TriplePundit partnered with the research technology firm Glow to survey 3,648 U.S. Consumers see businesses as crucial change agents and are willing to take their business to the competition if their current brand comes up short on ESG.

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How Will Virgo Season Impact Your ESG Communication?

3BL’s in-house experts merge the celestial wisdom of astrology with current environmental, social, governance (ESG) communication trends to offer a unique perspective and practical advice on sharing your company’s commitments effectively. 3BL’s new “Navigating ESG Comms through the Cosmos” series begins with Virgo season!

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Supercharge Your ESG Content This Libra Season

We also cover: What stakeholders want to see in your organization’s ESG communication Data from the 3BL platform on what content audiences are reading the most Insights on recent ESG communication trends and how to maximize the impact of your content And how Libra’s harmonious nature is driving a push for meaningful and measurable progress from business (..)

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7 Trends in ESG: What PR Pros Need to Know in 2023

This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations.

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5WPR 2022 Consumer Culture Report

5WPR’s third annual report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.