PRSay

JULY 1, 2022

Matt Holt Books recently published the book’s 5th edition. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago. million in 1974 to 24.3

Handbook 181

Handbook Publicity Newspapers Television 181

Victorious PR

JULY 11, 2022

Let’s say you run a reputable company. You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. Now, let’s imagine a crooked business owner.

Real Estate 52

Real Estate Reputation Company Employee 52

Buchanan PR

AUGUST 28, 2023

Amidst the rise of TikTok and the growing number of online audiences, many companies have started partaking in various social media trends, from major brands like the popular language learning app Duolingo to smaller, more local organizations like law firms and libraries. Men” graphics inspired by the 1970s book characters.

Social Media 84

Social Media Trends Viral Media 84

NewsWhip

APRIL 15, 2024

Why blogTO chose NewsWhip In February 2024, we spoke with Tim Shore of blogTO (a local Canadian news site based out of Toronto) about how he and his team use NewsWhip to build and prioritize their editorial schedule. Unsurprisingly, certain keywords fare better for the Toronto-based company.

Reddit 88

Reddit Tools Analytics Instagram 88

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

And if you do decide on an announcement press conference, always book a smaller room than necessary, and be sure to manage client and stakeholder expectations about media attendance. One team I was on spent days messaging, rehearsing, and scripting a client company founder, only to see one bungled interview after another.

Agency 227

Agency Television Radio Pitching 227

ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

And if you do decide on an announcement press conference, always book a smaller room than necessary, and be sure to manage client and stakeholder expectations about media attendance. One team I was on spent days messaging, rehearsing, and scripting a client company founder, only to see one bungled interview after another.

Agency 227

Agency Television Radio Pitching 227

PRSay

MARCH 22, 2023

For the next decade, tens of thousands of Gen Zers will graduate from college annually, begin their careers and take on roles at companies of all sizes — from local nonprofits to global corporations. He has authored four Gen Z books, including the recently published “ZEO: Introducing Gen Z, The New Generation of Leaders.”

How To 150

How To Employee Leadership Nonprofit 150

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2017

Window Company Shatters PR Expectations with Baseball Promotion. million to local customers. It was part of a summer 15th anniversary promotion to challenge the local baseball team into winning 15 straight games. Local Author Stages Book-Signing at Favorite Retailer… 7-Eleven? Kudos all around.

Brand 136

Brand Branding Local Hotels 136

PRSay

MARCH 21, 2023

For the next decade, tens of thousands of Gen Zers will graduate from college annually, begin their careers and take on roles at companies of all sizes — from local nonprofits to global corporations. He has authored four Gen Z books, including the recently published “ZEO: Introducing Gen Z, The New Generation of Leaders.”

How To 120

How To Employee Leadership Nonprofit 120

Cision

JANUARY 9, 2017

There’s a certain stigma attached when discussing self-publishing in mixed company. But this post isn’t about helping you write your book. Publishing a book can also add credibility and authority to your company as well as your personal brand. You can publish a 100-page softcover book for under $2.50

Print 120

Print How To Local Customer Service 120

5W PR

SEPTEMBER 9, 2021

From press kits to media contacts to online reputation management, small businesses are hiring public relations specialists and adopting communications strategies to help tell their stories, boost their visibility, and meaningfully engage with consumers local stores and online. When it comes to building trust and credibility, PR is king.

Small Business 158

Small Business Publicity Social Media Web 158

Bianchi Biz Blog

OCTOBER 9, 2023

One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies. The majority of our readers are decision makers and managers at motor carriers, logistics companies, shippers, manufacturers, suppliers and other industry participants. That works both ways.

Transportation 99

Transportation Meeting Newspapers Media 99

The Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” It makes the company known, accepted and understood. Most prospective customers have done 70% of their homework by the time they contact a company to make a purchase.

Small Business 213

Small Business Fashion Groups Local 213

5W PR

MAY 30, 2023

For tour companies or attractions, they may need additional guides, drivers, or ticket sales staff. They can also collaborate with local tourism boards or other businesses to create packages and promotions that attract visitors. Companies can start implementing online booking systems to streamline the reservation process too.

Tourism 97

Tourism Hotels Travel Meeting 97

PR for Anyone

MARCH 31, 2020

David Meerman Scott is a marketing strategist, entrepreneur, advisor to emerging companies, VC strategic partner, and bestselling author of 10 books, including "The New Rules of Marketing & PR." His eleven books have sold close to a million copies in 30 languages from Albanian to Vietnamese.

Real Estate 214

Real Estate Video Report Twitter 214

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 5 Life and Work Sometimes Get in the Way #6 A Stem Forms #7 The Research Phase #8 Attending Writing School #9 Final Preparations #10 What First-Drafting a Book in 46 Days Looks Like #11 Tips on First-Drafting a Book by a First-Time (Self-Publishing) Author Next Steps Conclusion Codicil.

Writing 83

Writing Google Blogging Exercises 83

Communications Conversations

JUNE 22, 2021

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with.

Real Estate 88

Real Estate Local Meeting Sports 88

Cision

NOVEMBER 11, 2016

Marijane Funess, a director at Crenshaw Communications for the past six years, pioneers a communications company uniquely positioned at the intersection of design and technology. Is your company prepared to deal with the growing technological marketplace needing some communications help? I started out in book PR in Los Angeles.

Communications 253

Communications Data Local Survey 253

Communications Conversations

FEBRUARY 14, 2020

The site, welcometowinona.com , included some wonderful photography of Winona and a link to buy a book of photos of the town–with proceeds going to the American Indian College Fund. . And, Visit Winona decided to create a photo book of its own as well. All proceeds go to “local initiatives”–what a great idea!

Tourism 78

Tourism Film Local Web 78

Communications Conversations

JUNE 22, 2021

My friend and local PR legend, Rose McKinney gifted me a wonderful book by Hollywood producer, Brian Grazer. The book was all about how he has used curiosity as his superpower to interview and chat with people like Princess Diana, LeBron James and many other folks he never dreamed he’d have the opportunity to chat with.

Real Estate 78

Real Estate Local Meeting Sports 78

Cision

JUNE 6, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . People will trust a review or a comment by a stranger more than they will trust an ad from a company. I find that most companies don’t know these basic facts. They are taking the time to read and understand.

Marketing 239

Marketing Television Handbook Web 239

Communications Conversations

SEPTEMBER 1, 2016

Sure, companies are seeking top digital and social talent–but what are they doing to DEVELOP these folks? Another 23% relied on blogs, books or online resources. ” If that’s happening at ad agencies, my guess is it’s probably happening at PR agencies and large companies, too.

Company 60

Company Case Study Internal International 60

PRSay

DECEMBER 15, 2017

Consider obtaining your MBA, or at the very least consume books and articles, watch videos, go to seminars, participate in webinars and meet with other communications professionals on a regular basis. Network outside your company. Network inside your company. Mentor others.

Nonprofit 159

Nonprofit Local LinkedIn Big Data 159

Maxim Behar

OCTOBER 9, 2023

All this is summarized in the book by Maxim Behar and Veneta Pisarska. After returning from this interesting adventure, they decided to write a book. Thus, the subheading of the book was born - “Quick, easy, and for fun”. Everything is written in the book in great detail. Good afternoon and welcome.

Radio 59

Radio Travel Meeting Energy 59

Contently - Strategy

JANUARY 24, 2022

In the digital era, more and more companies are relying on data analytics software for their content analytics. In order to change audience perception during its rebrand, theveteran B2B services company needed to scale content production and drive traffic to its website.

Case Study 80

Case Study Study Brand Branding 80

Cision

JUNE 8, 2015

It’s a broad term referring to the social good your brand does locally, nationally or globally. It can take a variety of routes from volunteering at the local food pantry to partnering with a national cause like the American Cancer Society. It will rankle, much like forced attendance at the company Labor Day picnic. Make it fun.

Employee 120

Employee Consumer Banking Local 120

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Maxim Behar

MAY 16, 2023

is a partner of Hill+Knowlton Strategies, the world's leading PR company. Plus a Kindle with over 1000 books on it. To be light, tasty, and always with a good local wine. Book or laptop/tablet? Holds thousands of books, lots of movies, my impressions, notes files for my next book. Where do you enjoy staying?

Travel 52

Travel Hotels Local Internal 52

Cision

DECEMBER 12, 2017

It’s hard to blink without seeing either local or global news. AME) and Adjunct Professor at NYU, is a best-selling author and internationally recognized book marketing and media relations expert. Her company is one of the leaders in the publishing industry and has developed some of the most cutting-edge book marketing campaigns. .

How To 279

How To Media Pitching Creativity 279

David PR Group

MARCH 16, 2020

Example: Over the weekend, I began efforts to cancel a spring break trip that I booked on vacation rental platform VRBO. A day earlier, Airbnb announced that it would issue 100% refunds for bookings impacted by the pandemic. According to the website, canceling on short notice would mean forfeiting the entire cost of the trip.

Communications 105

Communications Brand Branding Policies 105

Flack's Revenge

MARCH 30, 2020

There is no precedent, no play book to trot out. My friend Don Leon offered some great advice on LinkedIn: Take a moment to identify some of your favorite clients and customers (folks are tending to stay local so lots of people around/at their desk). What should we say to customers, and the market? But this time is different.

Crisis 199

Crisis Pitching Airlines Technology 199

Cision

JUNE 25, 2015

Your company has just earned a glowing article from a major news outlet and the exposure has the potential to take the business to the next level. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Write a press release. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Bianchi Biz Blog

MARCH 22, 2021

Covering the mortgage companies like Rocket and UWM going public has been quite the experience. These are large, long-standing companies that traditionally have kept their books mostly closed. I get a lot of pitches about a company being started and that’s the news hook being offered.

Technology 76

Technology Report Meeting Financial 76

Solo PR Pro

MARCH 29, 2022

This also means that they only pay or reimburse you for the skills that they deem will benefit the company. You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Look at your local Chambers of Commerce.

Conference 80

Conference Reddit Local Course 80

ImPRessions - Crenshaw Communications

MAY 18, 2018

For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. Patagonia, a smaller, privately owned company, has earned a loyal customer base by making good products, but its communications has also played a big role in engaging consumers.

Brand 149

Brand Branding Storytelling B2B 149

Victorious PR

FEBRUARY 8, 2023

How many clinics, hospitals, and healthcare offices are in your local area alone? What is the local community like? When you travel, you likely often stay at various hotels, fly in airplanes, rent vehicles, visit local sites and attractions, eat out at restaurants, and the list goes on. has a total of 3,929.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

How many clinics, hospitals, and healthcare offices are in your local area alone? What is the local community like? When you travel, you likely often stay at various hotels, fly in airplanes, rent vehicles, visit local sites and attractions, eat out at restaurants, and the list goes on. has a total of 3,929.

Industry 52

Industry Real Estate Healthcare Tourism 52