5W PR

MARCH 22, 2023

The competition in healthcare is intense, especially for small healthcare brands. These small healthcare brands can also differentiate themselves by specializing in services or products that meet specific needs, like natural remedies and alternative medicine. This allows patients to access healthcare professionals from home.

Healthcare 88

Healthcare Brand Branding Customer Service 88

Agility PR Solutions

OCTOBER 24, 2021

New research from healthcare comms firm Sp?k healthcare organizations—as well as the trends, challenges, and predictions shaping this critical capability—indicates a milestone in understanding healthcare communication not only because of the long-term trends it reveals, but also because of COVID-19 related changes that have emerged.

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Healthcare Communications Trends Publicity 148

Agility PR Solutions

OCTOBER 18, 2021

Having a successful healthcare public relations strategy means balancing both traditional marketing efforts as well as digital marketing and PR strategies. These days it’s a lot more involved, especially in the healthcare industry. Healthcare businesses have had to, in turn, adapt to those […].

Media Relations 147

Media Relations Healthcare Media Publicity 147

Shift Communications

APRIL 19, 2022

By Kristin Villiotte, Vice President, Healthcare. Healthcare in the metaverse? While perhaps best understood in the context of gaming and virtual reality, the metaverse is quickly becoming an important space for healthcare companies. It’s a great time for healthcare brands and all of us as consumers of healthcare.

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Healthcare Communications Consumer Brand 88

Steve Barrett on PR

AUGUST 26, 2021

The continued impact of COVID-19, vaccine roll-outs, booster shots and health equity plus groundbreaking technological innovation mean healthcare is a more ubiquitous factor than ever across communications.

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Healthcare Communications Technology Blogging 172

The Hoyt Organization

JUNE 20, 2023

Representing Genomic Life, a healthcare innovator striving to make affordable, clinical-grade genomic testing available to everyone, was the unveiling of exciting new science that can be a ‘game changer’ for everyone.

Healthcare 52

Healthcare Media Relations Social Media Publicity 52

Agility PR Solutions

MAY 21, 2020

Healthcare workers are learning […]. The post What can today’s healthcare workers learn from combat veterans? Imagine going to work each day armed with the best colleagues, the best technology, the best training, and the best education to battle a resilient, ever present, and capable foe. You do your best and people still die.

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Healthcare Education Training Technology 190

Agility PR Solutions

APRIL 23, 2023

It’s no secret that the pandemic changed the game for public relations across every vertical—but none was more affected than healthcare PR.

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Healthcare Publicity Media Report 96

Business Wire

FEBRUARY 1, 2021

In our recent webinar geared towards biotech and healthcare companies, Business Wire and Onclusive partnered to analyze distributed news releases and identified best practices for increasing news reach and impact. Here, we share a summary of our discussion.

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Healthcare Blogging Company 195

Landis PR

JULY 24, 2023

The healthcare industry is inherently emotional, as powerful situations and life-changing moments happen every day. The same rules apply in healthcare as in other industries – if someone posts and tags you, ask for permission to re-post. Newsjacking Breaking news in popular media is often an opportunity for healthcare professionals.

Healthcare 52

Healthcare Communications Marketing Social Media 52

Prowly

JANUARY 29, 2021

Coverage of developments in medicine and healthcare was a huge component of press coverage even before the COVID outbreak but now it’s front and center in media conversations. The post Top Medical & Healthcare Journalists – The 2021 List appeared first on Prowly Magazine. Still, reaching out to […].

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Healthcare Media Publicity 118

Agility PR Solutions

OCTOBER 15, 2020

When it comes to PR for a specific industry such as healthcare, there are certain steps that you should take to market efficiently. The post 6 PR and marketing strategies for the healthcare sector appeared first on Agility PR Solutions. Here are some marketing tips […].

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Healthcare Strategy Marketing Industry 155

Ronn Torossian

NOVEMBER 16, 2023

The intersection of technology and healthcare has seen remarkable advancements in recent years, revolutionizing the way we approach health and wellness. Telemedicine Telemedicine platforms allow patients to consult with healthcare […] The post The Increasing Role of Technology in Health and Wellness appeared first on.

Technology 195

Technology Healthcare 195

Agility PR Solutions

MAY 21, 2023

New research finds women are more open to receiving healthcare information and more likely to visit pharmaceutical brand sites than men, but they are much more receptive to that information when it is customized to them, particularly LGBTQ+ and BIPOC audiences—illustrating the healthcare gap that exists when brands position their offerings only to (..)

Healthcare 78

Healthcare Brand Branding Pharmaceuticals 78

Agility PR Solutions

OCTOBER 17, 2021

The post Why healthcare PR agencies should require the COVID-19 vaccine appeared first on Agility PR Solutions. That’s why I mandated that my team get the shot a full month before President Biden announced his vaccine requirements. We now have 95 percent of our staff vaccinated […].

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Agency Healthcare Publicity Analysis 148

Landis PR

APRIL 24, 2023

When it comes to  healthcare public relations  and communications – data, trust and sensitivity are valued above all else. Public relations  can help healthcare organizations of all sizes become that trusted information source to the general public, patients and the media. Or contact LANDIS at 415-561-0888.

Healthcare 52

Healthcare Crisis Publicity Insurance 52

Mediagraphix PR

AUGUST 2, 2023

Post-COVID-19, the healthcare industry has seen a massive rise in market competition, which is increasing day by day. No doubt,… The post 5 Reasons Why Healthcare Businesses Should Hire a PR Agency appeared first on MediagraphixPR.

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Healthcare Agency Trends Brand 52

Prohibition

APRIL 12, 2023

Following a competitive pitch process, we’re pleased to announce we’ve been awarded a contract with multi-national healthcare organisation, Diaverum, to handle its global social media strategy.

Healthcare 62

Healthcare Social Media Media Training Pitching 62

Agility PR Solutions

OCTOBER 6, 2020

It’s clear that the way people approach healthcare providers is changing, but the stakes are higher than you might think. The post 7 tools for a healthcare marketing strategy that builds patient trust appeared first on Agility PR Solutions.

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Healthcare Tools Strategy Marketing 148

OnePitch

MARCH 29, 2023

Learn how this pitch landed a thought leadership placement in Healthcare Digital for their client's CISO and her thoughts on cyber attacks in the healthcare industry.

Pitching 74

Pitching Healthcare Leadership How To 74

Contently - Strategy

AUGUST 25, 2020

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind. When it comes to content, that’s kind of true.

Infographics 110

Infographics Healthcare Marketing Content Marketing 110

Landis PR

OCTOBER 25, 2021

The COVID-19 pandemic irrevocably changed the worldwide healthcare industry. Healthcare communications changed along with it, but no one could have predicted at the start of COVID that we’d be struggling with this continuing crisis today. How do we navigate ongoing changes in healthcare communications? Redefine healthCARE. .

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Healthcare Communications Crisis Measurement 98

Shift Communications

FEBRUARY 26, 2020

Healthcare, which collectively represents more than 30% of the firm’s business, is the network’s largest sector. Dini has been leading the AXON business in Europe since 2012, overseeing a tripling in size of the operation, and establishing AXON as one of the leading healthcare consultancies in London.

Healthcare 128

Healthcare Public Affairs Agency Publicity 128

Culpwrit

OCTOBER 29, 2021

By Luke Smith Healthcare and public relations interact much more often than you might think. The post Hone Your PR Skills to Make a Difference in the Healthcare Community appeared first on Culpwrit. The post Hone Your PR Skills to Make a Difference in the Healthcare Community appeared first on Culpwrit.

Healthcare 99

Healthcare Community Publicity Marketing 99

Melissa Agnes

AUGUST 28, 2014

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). What’s the point of social media for healthcare? appeared first on Agnes + Day.

Social Media 238

Social Media Healthcare Media Crisis 238

Agility PR Solutions

OCTOBER 5, 2020

The healthcare industry has faced crisis at every turn in 2020, constantly challenged by COVID flare-ups all over the world, battling for provisions, struggling to keep frontline workers safe, and bearing the onus of reliance on a vaccine and societal stability.

Healthcare 78

Healthcare Communications Crisis Industry 78

Steve Barrett on PR

MAY 12, 2022

Revenue from healthcare and pharma clients now makes up around a third of PR agency revenues and the scope of this expertise was reflected in PRWeek’s first summit and awards devoted entirely to the area.

Healthcare 87

Healthcare Agency Blogging 87

Contently - Strategy

AUGUST 19, 2020

Approximately 133 million Americans live with a chronic illness, and one of the most effective ways healthcare companies can reach that segment of the population is by working with patient advocates. More importantly, it offers the chance to make a real difference in the future of healthcare. Offering much-needed perspective.

Content Marketing 110

Content Marketing Healthcare Marketing Instagram 110

The Hoyt Organization

NOVEMBER 8, 2022

For healthcare to work together with PR for better health outcomes, it’s important to mix traditional PR with modern PR. The post Public Relations And Healthcare Work Together For Better Health Outcomes appeared first on The Hoyt Organization.

Healthcare 52

Healthcare Publicity How To Content Marketing 52

Contently - Strategy

AUGUST 25, 2021

When I talk to healthcare marketers, I often hear the same adage— that healthcare marketing is 20 years behind the times. While industries like travel, financial services , and tech have embraced content marketing for over a decade, healthcare lags behind. When it comes to content, that’s kind of true.

Infographics 65

Infographics Healthcare Marketing Content Marketing 65

Agility PR Solutions

FEBRUARY 6, 2019

While there’s been listicles upon listicles of the hottest trends, this is one for the healthcare and pharma crowd. The post 4 trends to inspire healthcare PR pros in 2019 appeared first on Agility PR Solutions. From voice search and artificial intelligence to content marketing and influencers—here’s what you need to know for 2019.

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Healthcare Trends Content Marketing Marketing 128

Scott Public Relations

MARCH 4, 2020

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare.

Healthcare 69

Healthcare Insurance Insurance Publicity 69

Scott Public Relations

DECEMBER 19, 2019

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Presspage

AUGUST 10, 2018

Creating change in healthcare is difficult. Creating positive change in healthcare public relations within health systems and hospitals can be just as difficult. In this article, we outline steps you can take to build a successful healthcare newsroom. When it comes to Healthcare PR, storytelling is incredibly important.

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Healthcare Publicity Storytelling Social Media 60

Agility PR Solutions

JANUARY 9, 2020

As we look toward 2020, two key areas—crisis management and healthcare communications—may be among those experiencing the most dramatic shifts for PR professionals. The post 2020’s changing PR landscape: crisis management + healthcare communications appeared first on Agility PR Solutions.

Crisis Management 78

Crisis Management Crisis Healthcare Communications 78

Scott Public Relations

MARCH 4, 2020

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Agility PR Solutions

MARCH 1, 2020

As one of the fastest-growing industries on the market, the healthcare industry is among the biggest consumers of public relations services. Healthcare is also a sensitive issue, which makes managing publications and doing media monitoring more important. In […].

Healthcare 78

Healthcare Publicity Consumer Industry 78