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What is Big Data Analytics? Demystifying Big Data

5W PR

However, traditional data processing methods are no longer enough due to the massive increase in data volume and variety. This is where big data analytics steps in to provide solutions. What is Big Data Analytics? What is Considered Big Data? Big data is not just about dataset size.

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The Big Data Opportunity for Communicators

Cision

Maximize the Impact of Your Earned Media Programs with Data-Driven Insights. Big data is behind many of the greatest technological breakthroughs of the 21st Century. Data transforms industries by uncovering new opportunities and enabling data-driven decision making, leading to better outcomes.

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6 ways big data improves your social media marketing

Agility PR Solutions

Big data is one of the most exciting and powerful tools for marketers. Here are some ways that incorporating big data into your strategy can improve your performance across all channels. The post 6 ways big data improves your social media marketing appeared first on Agility PR Solutions.

Big Data 101
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Big data provides big insights in public relations

Axia PR

Strategic corporate communications teams are leveraging insights gained from big data to evolve their strategies and cut through the noise to reach their audience more effectively than ever. Today’s audience is more savvy than ever with myriad options at its fingertips to compare options.

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PART 1: Big Data 101 for PR

Onclusive

I’m not sure when it began, but it seems that “Big Data” is becoming THE catch phrase in every business meeting. The emphasis of each Big Data conversation may be different: it may be making sure no data is lost, or the privacy and security concerns of using the cloud, or the automation of analytical […].

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Big Data and the Human Experience

Onclusive

Last week, I had the pleasure of spending 14 hours talking, thinking, and theorizing about the future of Big Data at Dell’s 1-5-10 Big Data event at San Francisco’s Clift Hotel. All About Tech big data data analysis Dell human experience self-actualization'

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#DataTalk: Harnessing Big Data to Propel PR

Onclusive

Does anyone else feel like everywhere they turn there is some reference to Big Data? Big Data really is impacting every industry and what’s better, it’s rocking the PR world in a ridiculously awesome way. While that statement may be steeped in a bit of hyperbole, there is some truth to it. PR pros have […].

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