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Reviewing the recently announced “Best LinkedIn Pages of 2019 ” can help PR and marketing pros build better pages for their own companies. Viewers can sift through the company’s branded digital magazine, Hays Journal , while remaining on LinkedIn. Steps for superb LinkedIn pages. MORE
We asked a handful of knowledgeable PR professionals for their best tips for leveraging LinkedIn for PR and personal branding. All agree that LinkedIn is a prime destination for sharing content and building community. LinkedIn was launched in 2003 as a social networking site for the business community but it has evolved as a go-to place to publish ideas and gather “deep data” on companies, candidates and connections. MORE
Most people who engage in professional networking use LinkedIn to build connections or find new opportunities, possibly because they were told to grow their LinkedIn presence when they started working. The Xing platform is the equivalent of LinkedIn for German speakers. MORE
LinkedIn Live videos get, on average, 7x more reactions and 24x more comments than native video produced by the same broadcasters. Learn from Autumn more about this new feature on LinkedIn. Featured Social Media Chandler Chamber Marketing Summit LinkedIn Marketing Video MORE
LinkedIn recently announced significant changes to its desktop and its search functions. Perhaps a little counterintuitive to the “mobile first” ethos, the new LinkedIn desktop looks great and has some cool features that will appeal to communications and marketing professionals on the platform. LinkedIn says that these changes are scheduled to roll out to all users “in the coming weeks.” Featured Social Media LinkedIn social media MORE
LinkedIn is a platform that’s exclusively tailored for a more B2B community and is used by millions of users every day to connect with others, build relationships and share business news. Should I use LinkedIn Live? How do I invite to follow on LinkedIn? MORE
‘LinkedIn Live’ is currently only available to select users in the United States. That seems to be LinkedIn’s mindset, as it recently announced a live video tool that will enable users to broadcast to connections and followers. LinkedIn Live (as the product is called) will be invite-only. In coming weeks, LinkedIn will also post a contact form for others who want to get in on the action. Microsoft, which acquired LinkedIn in 2016 for $26.2 MORE
Many companies in the B2B industry have already considered using LinkedIn as an ad platform to reach consumers with. The post Tips for generating sales with LinkedIn ads appeared first on Agility PR Solutions. MORE
With 810 million users across 200 countries and territories worldwide, LinkedIn is unrivaled when it comes to professional networking. LinkedIn has made major investments to keep up, if not stay ahead, of the myriad growing sectors under the colossal professional services umbrella. MORE
Who doesn’t want to grow their LinkedIn following? Here are three tips to boost your reach on LinkedIn. Whether you want a stronger presence LinkedIn for your career or for your company, here are three quick story-mining hacks to help you punch up your profile or business page. MORE
LinkedIn has all the features needed for personal branding. You'll need to know a few tactics to succeed in personal branding on LinkedIn. Why Use LinkedIn for Your Personal Brand? LinkedIn boasts over 575 million users , with over 260 million active monthly users. MORE
When you think about different PR tools and platforms, LinkedIn probably isn’t the first one that comes to mind. 5 tips for leveraging LinkedIn LinkedIn isn’t “just […]. The post 5 ways to leverage LinkedIn as an effective PR tool appeared first on Agility PR Solutions. MORE
Last week, I advised students at Brigham Young University-Idaho to tear up their resumes and focus on their LinkedIn profiles. So, devote the hours you might otherwise have spent at a social… Continue reading Expand Your LinkedIn Network During Holidays. MORE
The post How to make your PR outreach on LinkedIn more effective using automation software appeared first on Agility PR Solutions. Today’s PR pros have something of a conundrum on their hands when it comes to choosing platforms for outreach purposes. MORE
PR Education Content Strategy LinkedIn content LinkedIn Pulse Thought Leadership ContentAs part of our overall marketing strategy, we spend a tremendous amount of time producing targeted thought leadership content. Now that we have a bank of it, we’re always thinking about ways to creatively reuse and leverage what we’ve already created to continually share useful intel with our audience. One of the things we’ve been exploring […]. MORE
Steph has also made some really useful videos walking through how to export the data you need from LinkedIn: [link] Once you have the data from LinkedIn, here is how you then find the engagement rate for these posts: [link] Read here to see how to compare this with your other channels. measurement social-media linkedin-marketingRecently Steph Bridgeman from Experienced Media Analysts , talked us through how to find the engagement rate for different social channels. MORE
That's especially true regarding using LinkedIn for personal branding. And LinkedIn is an excellent place to do so. LinkedIn remains a powerful resource for businesses. With over 706 million users , LinkedIn offers an engaged audience and special ways to engage that audience through posts and conversations. But are you using LinkedIn to its fullest potential during this pandemic? LinkedIn for Personal Branding: How to Maximize Your Efforts During COVID-19. MORE
The other day, I was browsing through LinkedIn (something I do at least once a day, for various reasons). Person starts publishing on LinkedIn out of curiousity. Until, they are basically blogging on LinkedIn, as I like to call it. And, most importantly, these folks who are publishing on LinkedIn are seeing real business opportunities, as a result. Then, he cross-posted to LinkedIn. After all, LinkedIn is still THE social network for the business world. MORE
As a career professional, can you imagine a world without LinkedIn? LinkedIn has essentially replaced the need for business cards, since you can basically use … Continued. Interviews Girl Scouts interview LinkedIn PR public relations publishing STEM tech technology women in tech World PitchIt would be like trying to function without a pencil in a one-room schoolhouse. Ridiculous. MORE
In December, I walked through Twitter’s analytics platform , and today I wanted to take a similar dive into LinkedIn’s free Analytics offering. Let’s look at what LinkedIn Analytics offers and how you can use it to both check your progress and guide your content strategy. LinkedIn provides a breakdown of your followers according to the following demographics: seniority, industry, company size, function and how many followers are employees vs. non-employees. MORE
Whether you want to make new connections or generate business leads, LinkedIn is the perfect addition to your digital marketing strategy. Social Media copper state of mind csom LinkedIn MORE
Whether you are an active user or not on LinkedIn, you want to make a great LinkedIn profile and optimize it so it works for you. LinkedIn is a professional business platform. This is prime real estate on LinkedIn. MORE
Since LinkedIn launched its Stories feature last month, it has won mixed reviews. LinkedIn Stories is similar to Instagram or Facebook stories, allowing users to post an update that will stay live for 24 hours. Here are five ways to incorporate LinkedIn stories into yours. MORE
This particular author seems to think a lot of people are using them–on LinkedIn. He says “… follow relevant LinkedIn hashtags to keep track of trends and developments in your area of expertise.” I thought I’d ask my LinkedIn community that exact question. MORE
Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? . MORE
LinkedIn’s messaging service got a new (and much-needed) upgrade. Still, it doesn’t exactly appear that LinkedIn understands how professionals are using instant messaging. Take this excerpt from a blog post from Mark Hull , LinkedIn's director of product management: As you would over text or in-person, it’s now easier for you to have meaningful yet lightweight ways to reach out and light up your professional relationships through conversations. MORE
Because LinkedIn is already a gathering place for so many professionals, it’s a natural fit for creating your executive’s persona as a thought leader. The same is true on LinkedIn. Likewise, remember that your LinkedIn audience is likely to be savvy. Social Media LinkedIn MORE
By Katie Holmes Let’s talk about how to write an effective LinkedIn summary. But LinkedIn summaries are worth writing properly, because it’s highly likely that writing a good one will vastly improve your results on LinkedIn. MORE
LinkedIn is the secret weapon that has the power to push your B2B social media strategy into high gear -- and we have the LinkedIn best practices to help you use it to its fullest potential. Now we use LinkedIn for research, marketing, and thought leadership -- with phenomenal results. Why Use LinkedIn for Your B2B Business. LinkedIn is a powerhouse of opportunity that helps your business reach its goals. Using LinkedIn puts your brand on their radar. MORE
If you’re like me, you see LinkedIn as a bit of an enigma. LinkedIn boasts extraordinary demographics for everything from lead generation to thought leadership and job searches, but my use of LinkedIn really depends upon which feature I want to use. If I want to generate leads, I want my LinkedIn profile to look a lot different than if I am trying to perform a passive job search. LinkedIn is not Facebook, Twitter or Pinterest. MORE
10 LinkedIn newsletters PR professionals and journalists should follow MORE
LinkedIn is the most popular social networking platform for professionals. To make the most of the professional networking opportunities on LinkedIn, though, you need a strategy. This guide will discuss how to use LinkedIn to grow your professional PR […]. MORE
Last week I had my first experience with a post of mine “going viral” on LinkedIn. I check LinkedIn many times throughout the day for clients, and myself. I never saw it, but I have to imagine it was included in the LinkedIn News item on the Blakely news. MORE
Boris Johnson and Alan Partridge are two of the best-known names to embrace LinkedIn which is going from strength to strength. MORE
A few weeks ago I conducted an exclusive interview with two of LinkedIn’s leading tech ladies, Sarah Clatterbuck and Erica Lockheimer, alongside PR Manager Kenly Walker. We talked about everything from how to ensure your LinkedIn connections aren’t aware of your stalking habits, to how the company’s “women in tech” initiatives are setting an example […]. MORE
Standing out on LinkedIn requires good content that keeps followers engaged. In today's post, Justin Liggin shares how to elevate your LinkedIn presence and get results. Social Media LinkedIn social media MORE
That's especially true regarding using LinkedIn for personal branding. And LinkedIn is an excellent place to do so. LinkedIn remains a powerful resource for businesses. But are you using LinkedIn to its fullest potential during this pandemic? Join LinkedIn Learning. MORE
Now that we are in 2020, the power that a properly-devised PR strategy has on LinkedIn is a well-known fact. When it comes to social networks, you can always count on LinkedIn as the pillar of online presence and the legitimacy of your business. MORE
LinkedIn has made this easier than ever. LinkedIn Publishing puts you in the driver’s seat of your content, and allows entrepreneurs of every shape and size to access a larger audience. Without the right knowledge, LinkedIn becomes just another time-sucking social network. Why Publish Your B2B Content on LinkedIn? Yes, you probably publish a regular B2B blog on your website -- so why bother publishing content on LinkedIn? How to Publish on LinkedIn. MORE
Let’s start with the professional networking favorite, LinkedIn. Through a combination of data and analysis and taking advantage of all that LinkedIn has to offer, you have quite a bit to work with. Remember to consider your purpose and why you’re using LinkedIn for your brand. MORE
Marketing and PR specialists recognize LinkedIn as the premier B2B social media network, but few spend substantial time networking on the platform. More often than not, they treat LinkedIn as an online Rolodex and résumé posting service. Here’s what social media experts advise about increasing engagement on LinkedIn and gaining more benefits from the networking site for business professionals. Sustain your LinkedIn presence with consistency. MORE
LinkedIn Related Topics ImPRessions - Crenshaw Communications
SEPTEMBER 14, 2021
Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? .
PR Daily
APRIL 25, 2022
Because LinkedIn is already a gathering place for so many professionals, it’s a natural fit for creating your executive’s persona as a thought leader. The same is true on LinkedIn. Likewise, remember that your LinkedIn audience is likely to be savvy. Social Media LinkedIn
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ImPRessions - Crenshaw Communications
NOVEMBER 19, 2020
Since LinkedIn launched its Stories feature last month, it has won mixed reviews. LinkedIn Stories is similar to Instagram or Facebook stories, allowing users to post an update that will stay live for 24 hours. Here are five ways to incorporate LinkedIn stories into yours.
HMA Public Relations
JANUARY 19, 2022
Whether you want to make new connections or generate business leads, LinkedIn is the perfect addition to your digital marketing strategy. Social Media copper state of mind csom LinkedIn
Onclusive
JULY 7, 2015
A few weeks ago I conducted an exclusive interview with two of LinkedIn’s leading tech ladies, Sarah Clatterbuck and Erica Lockheimer, alongside PR Manager Kenly Walker. We talked about everything from how to ensure your LinkedIn connections aren’t aware of your stalking habits, to how the company’s “women in tech” initiatives are setting an example […].
B2B PR Sense
FEBRUARY 23, 2020
LinkedIn has all the features needed for personal branding. You'll need to know a few tactics to succeed in personal branding on LinkedIn. Why Use LinkedIn for Your Personal Brand? LinkedIn boasts over 575 million users , with over 260 million active monthly users.
Culpwrit
DECEMBER 12, 2021
Last week, I advised students at Brigham Young University-Idaho to tear up their resumes and focus on their LinkedIn profiles. So, devote the hours you might otherwise have spent at a social… Continue reading Expand Your LinkedIn Network During Holidays.
HMA Public Relations
AUGUST 17, 2021
Standing out on LinkedIn requires good content that keeps followers engaged. In today's post, Justin Liggin shares how to elevate your LinkedIn presence and get results. Social Media LinkedIn social media
PR Daily
MARCH 29, 2022
With 810 million users across 200 countries and territories worldwide, LinkedIn is unrivaled when it comes to professional networking. LinkedIn has made major investments to keep up, if not stay ahead, of the myriad growing sectors under the colossal professional services umbrella.
B2B PR Sense
JULY 14, 2020
That's especially true regarding using LinkedIn for personal branding. And LinkedIn is an excellent place to do so. LinkedIn remains a powerful resource for businesses. But are you using LinkedIn to its fullest potential during this pandemic? Join LinkedIn Learning.
PR for Anyone
NOVEMBER 2, 2021
Whether you are an active user or not on LinkedIn, you want to make a great LinkedIn profile and optimize it so it works for you. LinkedIn is a professional business platform. This is prime real estate on LinkedIn.
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PR Daily
AUGUST 3, 2021
Who doesn’t want to grow their LinkedIn following? Here are three tips to boost your reach on LinkedIn. Whether you want a stronger presence LinkedIn for your career or for your company, here are three quick story-mining hacks to help you punch up your profile or business page.
Onclusive
JULY 13, 2016
PR Education Content Strategy LinkedIn content LinkedIn Pulse Thought Leadership ContentAs part of our overall marketing strategy, we spend a tremendous amount of time producing targeted thought leadership content. Now that we have a bank of it, we’re always thinking about ways to creatively reuse and leverage what we’ve already created to continually share useful intel with our audience. One of the things we’ve been exploring […].
Agility PR Solutions
MARCH 23, 2022
Many companies in the B2B industry have already considered using LinkedIn as an ad platform to reach consumers with. The post Tips for generating sales with LinkedIn ads appeared first on Agility PR Solutions.
PR Daily
FEBRUARY 14, 2019
‘LinkedIn Live’ is currently only available to select users in the United States. That seems to be LinkedIn’s mindset, as it recently announced a live video tool that will enable users to broadcast to connections and followers. LinkedIn Live (as the product is called) will be invite-only. In coming weeks, LinkedIn will also post a contact form for others who want to get in on the action. Microsoft, which acquired LinkedIn in 2016 for $26.2
Stuart Bruce
SEPTEMBER 11, 2020
Boris Johnson and Alan Partridge are two of the best-known names to embrace LinkedIn which is going from strength to strength.
B2B PR Sense
OCTOBER 19, 2016
LinkedIn has made this easier than ever. LinkedIn Publishing puts you in the driver’s seat of your content, and allows entrepreneurs of every shape and size to access a larger audience. Without the right knowledge, LinkedIn becomes just another time-sucking social network. Why Publish Your B2B Content on LinkedIn? Yes, you probably publish a regular B2B blog on your website -- so why bother publishing content on LinkedIn? How to Publish on LinkedIn.
Communications Conversations
NOVEMBER 5, 2021
Last week I had my first experience with a post of mine “going viral” on LinkedIn. I check LinkedIn many times throughout the day for clients, and myself. I never saw it, but I have to imagine it was included in the LinkedIn News item on the Blakely news.
Muck Rack
AUGUST 7, 2020
10 LinkedIn newsletters PR professionals and journalists should follow
Communications Conversations
AUGUST 11, 2020
This particular author seems to think a lot of people are using them–on LinkedIn. He says “… follow relevant LinkedIn hashtags to keep track of trends and developments in your area of expertise.” I thought I’d ask my LinkedIn community that exact question.
B2B PR Sense
JULY 14, 2020
That's especially true regarding using LinkedIn for personal branding. And LinkedIn is an excellent place to do so. LinkedIn remains a powerful resource for businesses. With over 706 million users , LinkedIn offers an engaged audience and special ways to engage that audience through posts and conversations. But are you using LinkedIn to its fullest potential during this pandemic? LinkedIn for Personal Branding: How to Maximize Your Efforts During COVID-19.
Culpwrit
JULY 16, 2020
By Katie Holmes Let’s talk about how to write an effective LinkedIn summary. But LinkedIn summaries are worth writing properly, because it’s highly likely that writing a good one will vastly improve your results on LinkedIn.
HMA Public Relations
MAY 6, 2021
LinkedIn Live videos get, on average, 7x more reactions and 24x more comments than native video produced by the same broadcasters. Learn from Autumn more about this new feature on LinkedIn. Featured Social Media Chandler Chamber Marketing Summit LinkedIn Marketing Video
Agility PR Solutions
APRIL 5, 2021
LinkedIn is the most popular social networking platform for professionals. To make the most of the professional networking opportunities on LinkedIn, though, you need a strategy. This guide will discuss how to use LinkedIn to grow your professional PR […].
Cision
JANUARY 27, 2017
LinkedIn recently announced significant changes to its desktop and its search functions. Perhaps a little counterintuitive to the “mobile first” ethos, the new LinkedIn desktop looks great and has some cool features that will appeal to communications and marketing professionals on the platform. LinkedIn says that these changes are scheduled to roll out to all users “in the coming weeks.” Featured Social Media LinkedIn social media
Agility PR Solutions
AUGUST 27, 2020
Now that we are in 2020, the power that a properly-devised PR strategy has on LinkedIn is a well-known fact. When it comes to social networks, you can always count on LinkedIn as the pillar of online presence and the legitimacy of your business.
Onclusive
JUNE 3, 2015
As a career professional, can you imagine a world without LinkedIn? LinkedIn has essentially replaced the need for business cards, since you can basically use … Continued. Interviews Girl Scouts interview LinkedIn PR public relations publishing STEM tech technology women in tech World PitchIt would be like trying to function without a pencil in a one-room schoolhouse. Ridiculous.
B2B PR Sense
FEBRUARY 20, 2018
LinkedIn is the secret weapon that has the power to push your B2B social media strategy into high gear -- and we have the LinkedIn best practices to help you use it to its fullest potential. Now we use LinkedIn for research, marketing, and thought leadership -- with phenomenal results. Why Use LinkedIn for Your B2B Business. LinkedIn is a powerhouse of opportunity that helps your business reach its goals. Using LinkedIn puts your brand on their radar.
The Resolution Blog
AUGUST 9, 2019
Steph has also made some really useful videos walking through how to export the data you need from LinkedIn: [link] Once you have the data from LinkedIn, here is how you then find the engagement rate for these posts: [link] Read here to see how to compare this with your other channels. measurement social-media linkedin-marketingRecently Steph Bridgeman from Experienced Media Analysts , talked us through how to find the engagement rate for different social channels.
PR Daily
FEBRUARY 19, 2020
Let’s start with the professional networking favorite, LinkedIn. Through a combination of data and analysis and taking advantage of all that LinkedIn has to offer, you have quite a bit to work with. Remember to consider your purpose and why you’re using LinkedIn for your brand.
Agility PR Solutions
JANUARY 13, 2022
The post How to make your PR outreach on LinkedIn more effective using automation software appeared first on Agility PR Solutions. Today’s PR pros have something of a conundrum on their hands when it comes to choosing platforms for outreach purposes.
Agility PR Solutions
JUNE 2, 2021
When you think about different PR tools and platforms, LinkedIn probably isn’t the first one that comes to mind. 5 tips for leveraging LinkedIn LinkedIn isn’t “just […]. The post 5 ways to leverage LinkedIn as an effective PR tool appeared first on Agility PR Solutions.
ImPRessions - Crenshaw Communications
FEBRUARY 16, 2016
We asked a handful of knowledgeable PR professionals for their best tips for leveraging LinkedIn for PR and personal branding. All agree that LinkedIn is a prime destination for sharing content and building community. LinkedIn was launched in 2003 as a social networking site for the business community but it has evolved as a go-to place to publish ideas and gather “deep data” on companies, candidates and connections.
PR Daily
SEPTEMBER 2, 2015
LinkedIn’s messaging service got a new (and much-needed) upgrade. Still, it doesn’t exactly appear that LinkedIn understands how professionals are using instant messaging. Take this excerpt from a blog post from Mark Hull , LinkedIn's director of product management: As you would over text or in-person, it’s now easier for you to have meaningful yet lightweight ways to reach out and light up your professional relationships through conversations.
PR Daily
JANUARY 30, 2020
Reviewing the recently announced “Best LinkedIn Pages of 2019 ” can help PR and marketing pros build better pages for their own companies. Viewers can sift through the company’s branded digital magazine, Hays Journal , while remaining on LinkedIn. Steps for superb LinkedIn pages.
PR Daily
JULY 16, 2019
Marketing and PR specialists recognize LinkedIn as the premier B2B social media network, but few spend substantial time networking on the platform. More often than not, they treat LinkedIn as an online Rolodex and résumé posting service. Here’s what social media experts advise about increasing engagement on LinkedIn and gaining more benefits from the networking site for business professionals. Sustain your LinkedIn presence with consistency.
Shift Communications
MARCH 13, 2015
In December, I walked through Twitter’s analytics platform , and today I wanted to take a similar dive into LinkedIn’s free Analytics offering. Let’s look at what LinkedIn Analytics offers and how you can use it to both check your progress and guide your content strategy. LinkedIn provides a breakdown of your followers according to the following demographics: seniority, industry, company size, function and how many followers are employees vs. non-employees.
Communications Conversations
MARCH 9, 2015
The other day, I was browsing through LinkedIn (something I do at least once a day, for various reasons). Person starts publishing on LinkedIn out of curiousity. Until, they are basically blogging on LinkedIn, as I like to call it. And, most importantly, these folks who are publishing on LinkedIn are seeing real business opportunities, as a result. Then, he cross-posted to LinkedIn. After all, LinkedIn is still THE social network for the business world.
Prohibition
MARCH 9, 2020
LinkedIn is a platform that’s exclusively tailored for a more B2B community and is used by millions of users every day to connect with others, build relationships and share business news. Should I use LinkedIn Live? How do I invite to follow on LinkedIn?
Cision
FEBRUARY 8, 2016
If you’re like me, you see LinkedIn as a bit of an enigma. LinkedIn boasts extraordinary demographics for everything from lead generation to thought leadership and job searches, but my use of LinkedIn really depends upon which feature I want to use. If I want to generate leads, I want my LinkedIn profile to look a lot different than if I am trying to perform a passive job search. LinkedIn is not Facebook, Twitter or Pinterest.
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