The ‘Facebookisation’ of LinkedIn continues … are you taking advantage of the opportunity?

PR Warrior

If you haven’t checked out LinkedIn in a while, I urge you to take a closer look. Years ago, LinkedIn used to be a pretty stiff and conservative network. The post The ‘Facebookisation’ of LinkedIn continues … are you taking advantage of the opportunity? Personal branding Social media LinkedInI was going to write ‘social’ network, but it was anything but social. It seemed to me for many years that once someone donned a suit,… MORE.

What You Need to Know About LinkedIn’s New Changes

Cision

LinkedIn recently announced significant changes to its desktop and its search functions. LinkedIn says that these changes are scheduled to roll out to all users “in the coming weeks.” The most noticeable change to LinkedIn’s desktop is its sleek new appearance.

Getting the Most Out of LinkedIn Pulse

AirPR

PR Education Content Strategy LinkedIn content LinkedIn Pulse Thought Leadership ContentAs part of our overall marketing strategy, we spend a tremendous amount of time producing targeted thought leadership content.

10 Ways PR Can Leverage LinkedIn

AirPR

A few weeks ago I conducted an exclusive interview with two of LinkedIn’s leading tech ladies, Sarah Clatterbuck and Erica Lockheimer, alongside PR Manager Kenly Walker.

Top Skills for 2016 from LinkedIn

The Proactive Report

This list of the top 25 skills that can make you more marketable in 2016 and beyond was published on the Official LinkedIn blog. The data was gathered by analyzing all of the hiring and recruiting activity that occurred on LinkedIn in 2015 to find the 25 hottest skills required.

LinkedIn No Longer Linked with Hunter

HMA Public Relations

To Bre's dismay, the Hunter Chrome extension announced yesterday that it has shut down its LinkedIn integration, per the social media platform's request. The post LinkedIn No Longer Linked with Hunter appeared first on HMA Public Relations.

On bad LinkedIn invites: Eight good reasons to click no and not feel guilty

PR Matters

But what about on LinkedIn? Surely on LinkedIn, however, a network where all of us are there purely for professional reasons and not for cat memes and jokes (supposedly), we can at least expect to be able to say no and not feel guilty? LinkedIn says so.

Are Recruiters on LinkedIn Connecting for You – or Mining You for Your Connections?

PR Matters

I confess I’ve some in my LinkedIn network who connected with me years ago and have never been in touch once. Check if they are at all active on LinkedIn. Subject Header: Your invitation to connect on LinkedIn. Then connect on LinkedIn and take that call.

Are Recruiters on LinkedIn Connecting for You – or Mining You for Your Connections?

PR Matters

I confess I’ve some in my LinkedIn network who connected with me years ago and have never been in touch once. Check if they are at all active on LinkedIn. Subject Header: Your invitation to connect on LinkedIn. Then connect on LinkedIn and take that call.

On bad LinkedIn invites: Eight good reasons to click no and not feel guilty

PR Matters

But what about on LinkedIn? Surely on LinkedIn, however, a network where all of us are there purely for professional reasons and not for cat memes and jokes (supposedly), we can at least expect to be able to say no and not feel guilty? LinkedIn says so.

5 Best Practices for Publishing Content to LinkedIn

Cision

When you’re planning your content strategy in 2016, one tactic that most likely will come up is to publish long form content to LinkedIn. The numbers supporting this are increasingly compelling: Users posted about 130,000 posts per week on LinkedIn in 2015. I love LinkedIn.

Infographic: Essential parts of your LinkedIn presence

PR Daily

For most communicators, LinkedIn is an essential resource. As one of the biggest and most professional social networks, LinkedIn can help you find a new job, keep in touch with colleagues and clients and expand your professional network. LinkedIn’s algorithm.

Cyberbullying: My Week on LinkedIn

Waxing UnLyrical

About a week ago, I posited what I thought was a fairly innocuous question on LinkedIn: It got a few interesting responses, which was great; I was, after all, asking a question. I reported this to LinkedIn and it was immediately removed.).

How To Be a LinkedIn Superuser (In a Few Easy Steps)

Cision

LinkedIn sometimes feels like the forgotten social network. are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). 60% of traffic to the LinkedIn platform comes from mobile. Courses (LinkedIn Learning). from LinkedIn.

10 LinkedIn Best Practices That Will Accelerate Your Business

B2B PR Sense

LinkedIn is the secret weapon that has the power to push your B2B social media strategy into high gear -- and we have the LinkedIn best practices to help you use it to its fullest potential. Now we use LinkedIn for research, marketing, and thought leadership -- with phenomenal results. Why Use LinkedIn for Your B2B Business. LinkedIn is a powerhouse of opportunity that helps your business reach its goals. Using LinkedIn puts your brand on their radar.

My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

So: LinkedIn. But LinkedIn has a Reddit problem (I’m trademarking that!) Once installed, any time you get an email from someone (or send one), it will pull up their company info and – get this – LinkedIn + social info as well. Happy Saturday!

How to Improve Your LinkedIn Profile [Infographic]

Solo PR Pro

LinkedIn launched in 2003 with 4500 members. While other social media channels are a mix of news, silly photos and viral videos, LinkedIn continues to be viewed as the largely no-nonsense site for business. Finding Clients linkedin LinkedIn profile professional networking

How to Use LinkedIn Analytics

Shift Communications

In December, I walked through Twitter’s analytics platform , and today I wanted to take a similar dive into LinkedIn’s free Analytics offering. Let’s look at what LinkedIn Analytics offers and how you can use it to both check your progress and guide your content strategy.

3 Top Tips to Boost Your LinkedIn Profile Visibility

Polaris

Did you know LinkedIn has its own proprietary search algorithm? The details are top secret, but according to Yumi Wilson, manager of corporate communications at LinkedIn, there are several ways to use LinkedIn to get the most from the platform. #1

LinkedIn’s leading ladies talk PR, tech, and changing the world

AirPR

As a career professional, can you imagine a world without LinkedIn? LinkedIn has essentially replaced the need for business cards, since you can basically use … Continued. Interviews Girl Scouts interview LinkedIn PR public relations publishing STEM tech technology women in tech World PitchIt would be like trying to function without a pencil in a one-room schoolhouse. Ridiculous.

Nine LinkedIn Tips for Personal Branding Success

Maine PR Maven

Every professional needs to have a LinkedIn profile since, as a career networking platform, it is growing more and more important every day for making career connections. LinkedIn is a very big, very credible website. Branding Building Relationships LinkedIn Social Media

How to Publish Your B2B Content on LinkedIn

B2B PR Sense

LinkedIn has made this easier than ever. LinkedIn Publishing puts you in the driver’s seat of your content, and allows entrepreneurs of every shape and size to access a larger audience. Without the right knowledge, LinkedIn becomes just another time-sucking social network.

How to Create a Pitch Perfect LinkedIn Profile

Social PR Chat

What’s so Social PR awesome about a LinkedIn profile? Why LinkedIn? With over 414 global million users on LinkedIn , this is in fact the best platform to reach out to prospects and build long-lasting business relationships with them. LinkedIn Company Page.

Building Your Personal Brand on LinkedIn

Prowly

As a professional social media network, LinkedIn was created for individuals to be able to showcase their complete brand in one place. The post Building Your Personal Brand on LinkedIn appeared first on Prowly Magazine. How To how to LinkedIn personalbrandingWhen building your personal brand, presenting your identity and establishing a professional reputation are key.

How executives are using LinkedIn publishing to drive organizational PR goals

Communications Conversations

And, one of those strategies that’s flying under the radar is brands using executives and their LinkedIn profiles to advance PR goals and organizational priorities. Sure, not all CEOs are active on LinkedIn. But instead, they chose Jeff Jones LinkedIn profile.

LinkedIn introduces ‘Trending Storylines’

PR Daily

You’ve probably never heard of something trending on LinkedIn, but that could soon change. Trending Storylines will bring together articles from outside and within LinkedIn to tell a comprehensive story around a particular topic.

Why aren’t more company leaders publishing on LinkedIn?

Communications Conversations

The other day, I was browsing through LinkedIn (something I do at least once a day, for various reasons). Person starts publishing on LinkedIn out of curiousity. Until, they are basically blogging on LinkedIn, as I like to call it. Then, he cross-posted to LinkedIn.

Is LinkedIn really broken?

Communications Conversations

Last week, I saw the following post from Augie Ray, research director at Gartner, in my LinkedIn feed. He’s railed against LinkedIn before. And that got me thinking: Is LinkedIn really broken? But, I still believe LinkedIn has great value. Huge win for LinkedIn here.

As publishers flee Facebook, LinkedIn rises

PR Daily

Publishers and brands are increasingly turning to LinkedIn because of diminishing organic reach on Facebook. LinkedIn, meanwhile, has implemented numerous changes that make it more attractive for content marketers. LinkedIn emerges as a content-sharing network.

State of Social Media Q3 2015: LinkedIn Marketing Revenue Flattens

Shift Communications

LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. Let’s see what LinkedIn reported for its Q3 earnings. Part of the reason may be LinkedIn’s legacy as a career-focused portal.

State of Social Media 2Q 2015: LinkedIn Resumes Its Dominance

Shift Communications

LinkedIn, the dark horse of social networks, has consistently been a slow-but-steady growth play in the past, from revenue to marketing options. For marketers, one of the interesting remarks was that standard display advertising was declining in effectiveness on LinkedIn properties.

LinkedIn introduces lead generation forms

PR Daily

LinkedIn is introducing a new tool that will make it easier for marketers to use the platform to gather leads. It works like this: When a LinkedIn user clicks on your sponsored content, they’re presented with a pre-populated form that they can easily submit.

LinkedIn reports earnings growth

PR Daily

LinkedIn is looking strong as it prepares for its merger with Microsoft. LinkedIn made the largest gain with its Talent Solutions revenue, which rose 24 percent year-over-year to $623 million. Five months ago, Microsoft announced that it would buy LinkedIn for $26.2

Social Media Tip: How to Export Your LinkedIn Contacts

Polaris

In a meeting last week, my colleague Chris wondered how to export his prolific list of LinkedIn contacts. Export Your LinkedIn Connections in Four Easy Steps. Step #1: Log into LinkedIn and Click on Connections. Step #3: Click on “Export LinkedIn Connections”.

Rock Your Personal Branding With LinkedIn Long-Form Posts

Rock the Status Quo

LinkedIn is perfect for this. Here’s a snapshot of my recent posts on LinkedIn and how they’ve boosted reach. Should I do original posts on LinkedIn, or syndicate my blog content? How do I post a long-form blog post on LinkedIn?

Why aren’t more companies using LinkedIn Sponsored Updates to retain and recruit talent?

Communications Conversations

” But LinkedIn? “Sponsored updates”, as they’re labeled, on LinkedIn are a bit less ubiquitous than its Facebook brethren. Now, let’s reflect upon why actual human beings use LinkedIn: * To research people and potential employers. *

7 important LinkedIn features for savvy pros

PR Daily

LinkedIn sometimes seems like a forgotten social network. LinkedIn has 467 million members, 106 monthly active, as of October 2016. ). Many studies demonstrate that networking and internal hiring are more useful for recruitment than LinkedIn is. Courses (LinkedIn Learning).

Up Your Intel With LinkedIn

Shift Communications

Today, we’re excited to announce the release of our latest eBook, ‘LinkedIn for Businesses & Brands.’ LinkedIn is often underused, and its usefulness to brands is often understated. By the power vested in LinkedIn and Google, you have the ability to search the platform by location.

State of Social 1Q15: LinkedIn Marketing Solutions Dips

Shift Communications

Has LinkedIn’s pivot to become a content marketing site and publisher been a success? Marketing Solutions – meaning advertising revenue – is where LinkedIn stumbled in Q1. Fortunately for LinkedIn, its revenue streams are more diverse than just advertising.

Are LinkedIn endorsements unethical for PR pros?

Communications Conversations

Of course, one part of the presentation talked about LinkedIn. And one employee asked question that got me thinking: “What do you think of endorsements on LinkedIn?” That got me thinking: We all know these LinkedIn endorsements are kind of goofy.