INDUSTRY INSIGHTS YOUR PEERS ARE READING
As scrutiny surrounding the lead contamination crisis in Flint, Michigan, increased this week, PR pros took to social media to express dismay at the state’s seemingly tone-deaf continuation of its “Pure Michigan” tourism campaign. MORE
You see them everyday: bloggers, influencers, the “Insta-famous”. They’re eating our favorite snacks, repping our favorite brands.but do you know what metrics to track to understand REAL influence MORE
Therefore by revitalizing underutilized resources — idle houses — around the world, we are promoting sustainable tourism that is beneficial to both travellers and local hosts.”. Emergence of tech democratizing tourism. By Lauren Lee, Account Manager, Hoffman Hong Kong. MORE
Scott Peacock, public relations manager at Visit North Carolina, discusses how he lead the state’s tourism marketing during a summer marred by several shark incidents. In this case, most credible journalists were talking about how the incidents might affect tourism. MORE
She has a BA degree in Asian Studies with a minor in Korean Language and Culture from the University of California, Berkeley and, as a San Diego native considers herself the city’s number one tourism ambassador. MORE
A Guest Post By Ai Zhang, Professor, Stockton University. “To To learn without thinking, one will be lost in his learning. To think without learning, one will be imperiled.” – Confucius. Learning and reflecting are my daily staples. After all, I am an educator, right? MORE
Kim is the Director of PR and Partnerships for VisitOakland , the tourism bureau for the city. Career resonance in my view is a state of existence where you are happy, healthy, balanced, busy and emboldened. MORE
I was with a travel writer friend a couple weeks ago, and she was lamenting the fact that she hardly ever receives real press releases from tourism destinations any more. Reports of the premature death of press releases have been overly exaggerated. MORE
This is particularly true in the state of South Carolina where tourism is a $20+ billion industry, and public […]. More and more businesses are turning to public relations to tell their stories. Today, municipalities across the U.S. MORE
First-time internships are often a letdown, and mine – a position with a tourism bureau in Pennsylvania – was no exception. This is a guest post by Nova Halliwell, a communications professional living in New York City. MORE
Tourism officials are in full crisis mode, with millions in conference spending threatened. When things get ugly, a light touch can be a way of deflecting outrage like the activist anger that threatens to depress tourism and economic development for the year or longer. MORE
The winners reaped a harvest of publicity for causes that ranged from World Cup soccer to gay and lesbian tourism in Las Vegas. ( I’m sitting here crying at a lesbian wedding commercial for the LAS VEGAS TOURISM BOARD,” the magazine quoted one Twitter user as saying. MORE
Brown discussed how Cision Global Insights helped mitigate the crisis faster by tracking audience in real time, provided qualitative and quantitative data for better decision-making and preserved the state’s tourism during the busiest season of the year. Facebook. Twitter. YouTube. MORE
How did Scott’s team keep the state’s tourism afloat? Scott: We communicated to local tourism officials in each community and they then communicated directly with businesses in their areas. MORE
Travel journalism continues to boom as international tourism receipts top $1 billion annually, according to World Tourism Organization figures. So, how do you successfully pitch your travel destination or tourism-related product or service into this exceedingly lucrative news hole? MORE
Company: Montana Office of Tourism Location: Helena, Montana Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: $39,920 - $59,880 MORE
Today’s journalist is Debra Krol Deb is a Native American community journalist, writing about science and environmental issues, economic development, business, Native American art; and travel/tourism (both Native and mainstream). One of my favorite things about #MediaMonday is the chance to highlight freelance journalists. MORE
Don’t forget to explore niche sites as well (the graphic mentions Wayn to reach travel and tourism people and Etsy to find more artistic types)—you might find your most avid fans there. It’s one thing to be on social media; it’s quite another to be good at it. MORE
We in the PR industry, and those who provide tourism public relations, often […]. Creating a signature event that eventually becomes a tradition is no small feat. The post How to Create a Signature Event appeared first on HMA Public Relations. MORE
In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. It’s also important to ensure that the destinations’ tourism assets are aligned with those audiences in the most appropriate way. MORE
Do you think that’s absolutely necessary for success in this kind of position with a tourism organization? I like to practice what I preach to media near and far, so living the Explore Minnesota brand has lent success in publicizing statewide travel and tourism opportunities. MORE
Company: FLORIDA TOURISM INDUSTRY MKTG CORP, Dba VISIT FLORIDA Location: Tallahassee, Florida Industry: Marketing - Digital Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience MORE
We love the story for the act of human kindness but also have to marvel at the great tourism/marketing effort Nova Scotia mounts each year with pre-publicity and the delivery itself. Anyone in public relations would agree that the news stories of 2016 have been crazy. MORE
According to the World Travel & Tourism Council , the tourism industry is one of the world’s largest, with more than 277 million jobs globally. It’s far from the only company in the travel and tourism industry that has job openings, however. MORE
He created a SlideShare deck to land a job as the head of social media for Tourism Australia. With few exceptions, almost everyone is at least a little anxious about public speaking. Whether you’re gearing up for an important marketing presentation to the board—or making the toast at your brother’s wedding—you likely struggle to get those butterflies flying in formation. PowerPoint decks present their own unique challenges. MORE
Social Media Manager , Los Angeles Tourism & Convention Board, Los Angeles, CA. Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed? Just email mediabullseye@customscoop.com. MORE
Content marketing Featured Public Relations Black Hops Brewing Clarissa Rayward Content Marketing Institute Farrow & Ball GE Goulet Pens Grant Thornton Jay Baer Mark Masters Seth Godin Tourism WhistlerWhen it comes to content marketing for PR, there’s a lot you can do. Hence the importance of having a strategy. But let’s put that aside for the moment. MORE
I asked that question on the San Diego State University''s School of Hospitality & Tourism Management''s LinkedIn page. Image Source: https://saamfarahmand23.wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/ . MORE
In Visit North Carolina’s case, Scott and his team targeted The Washington Post because its readership makes up a large portion of the state’s tourism and National Geographic because it would discuss the science behind the story. MORE
A strong brand can help boost economic development, tourism and the sense of community residents enjoy. By Nancy Marshall All municipalities need a brand. A brand is more than a logo or a tagline. MORE
Instravel – A Photogenic Mass Tourism Experience from Oliver KMIA on Vimeo. Often you catch yourself watching short, inane videos for quite a while before you’re hit with the realisation that you’ve wasted boat loads of time and got nothing out of it. MORE
When the Virgin Group—an oddness of businesses that include health clubs, banking, air travel, bridal, mobile and space tourism—tried to sort out its corporate identity a few years ago, its leaders realised that there was a paradox at the heart of the company. Mark My Words Branson PR starbucks storytelling virgin paradox invite premise bridal tourism—tried hippie Yesterday we got the news that Starbucks is to back a social storytelling start up. Of course. MORE
Hospitality, travel or tourism campaign. Birthdays. Christmas. Thanksgiving. The Super Bowl. Some of our favorite things come around just once a year—including your favorite awards program. We want to recognize the industry’s best communicators. MORE
Australia Food and Wine, Tourism Australia. Tourism Australia: Luxury, Tourism Australia. Australia Food and Wine, Tourism Australia. The digital communications and social media industries are always changing. Those who innovate stand out. MORE
Think about the impact from a media, tourism or sponsorship perspective and event like this could have. In 2013 three BASE jumpers snuck into the World Trade Center in the wee hours of the morning, climbed to the top, and jumped off with parachutes. MORE
Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. A Guest Post By Suzanne Mannion, EVP & Co-founder, Newsmaker Group. MORE
But when you have a tourism client and are tasked with bringing travel reporters and influencers to the area, you might need some extra convincing. Ah, summer in Washington. When I moved to Seattle from Milwaukee, Washington’s summer was the recurring selling point. MORE
He did not push local tourism partners to secure TV interviews. Nearly every brand is on social, but 48 percent of the communication professionals manning those channels feel the risks of a crisis outweigh the benefits social provides. Brands can’t control the message on social. MORE
I am most excited to jump in and help run our leisure tourism campaigns. With so many platforms and technologies available today, one piece of content can easily be repurposed and reworked in many forms. But are you letting opportunities to extend the life of your content pass you by? MORE
Communications and public relations senior manager—Wyoming Office of Tourism (Wyoming). The fashion world is focusing its attention on Milan. The second installment of this year’s Milan Fashion Week is underway and continues through Sept. What began in 1958. MORE
Virgin Group’s chief executive, Richard Branson, wrote in a blog post : I had high hopes for the current government in the Kingdom of Saudi Arabia and its leader Crown Prince Mohammed bin Salman and it is why I was delighted to accept two directorships in the tourism projects around the Red Sea. MORE
You’ve worked with some of the top travel and tourism brands. If you aren’t passionate about the product or service you’re pitching, journalists will see right through your pitch. MORE
Tourism Related Topics TrendKite
FEBRUARY 27, 2018
You see them everyday: bloggers, influencers, the “Insta-famous”. They’re eating our favorite snacks, repping our favorite brands.but do you know what metrics to track to understand REAL influence
PR Warrior
APRIL 29, 2017
Content marketing Featured Public Relations Black Hops Brewing Clarissa Rayward Content Marketing Institute Farrow & Ball GE Goulet Pens Grant Thornton Jay Baer Mark Masters Seth Godin Tourism WhistlerWhen it comes to content marketing for PR, there’s a lot you can do. Hence the importance of having a strategy. But let’s put that aside for the moment.
Mark My Words
MARCH 5, 2015
When the Virgin Group—an oddness of businesses that include health clubs, banking, air travel, bridal, mobile and space tourism—tried to sort out its corporate identity a few years ago, its leaders realised that there was a paradox at the heart of the company. Mark My Words Branson PR starbucks storytelling virgin paradox invite premise bridal tourism—tried hippie Yesterday we got the news that Starbucks is to back a social storytelling start up. Of course.
Agility PR Solutions
JULY 4, 2018
This is particularly true in the state of South Carolina where tourism is a $20+ billion industry, and public […]. More and more businesses are turning to public relations to tell their stories. Today, municipalities across the U.S.
Maine PR Maven
SEPTEMBER 2, 2014
I was with a travel writer friend a couple weeks ago, and she was lamenting the fact that she hardly ever receives real press releases from tourism destinations any more. Reports of the premature death of press releases have been overly exaggerated.
HMA Public Relations
JANUARY 2, 2018
We in the PR industry, and those who provide tourism public relations, often […]. Creating a signature event that eventually becomes a tradition is no small feat. The post How to Create a Signature Event appeared first on HMA Public Relations.
HMA Public Relations
OCTOBER 23, 2017
Today’s journalist is Debra Krol Deb is a Native American community journalist, writing about science and environmental issues, economic development, business, Native American art; and travel/tourism (both Native and mainstream). One of my favorite things about #MediaMonday is the chance to highlight freelance journalists.
The Hoffman Agency
FEBRUARY 22, 2018
Therefore by revitalizing underutilized resources — idle houses — around the world, we are promoting sustainable tourism that is beneficial to both travellers and local hosts.”. Emergence of tech democratizing tourism. By Lauren Lee, Account Manager, Hoffman Hong Kong.
PR Daily
OCTOBER 3, 2018
Hospitality, travel or tourism campaign. Birthdays. Christmas. Thanksgiving. The Super Bowl. Some of our favorite things come around just once a year—including your favorite awards program. We want to recognize the industry’s best communicators.
Flack Me
JANUARY 4, 2016
Company: Montana Office of Tourism Location: Helena, Montana Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: $39,920 - $59,880
PR in High Definition
FEBRUARY 20, 2018
Instravel – A Photogenic Mass Tourism Experience from Oliver KMIA on Vimeo. Often you catch yourself watching short, inane videos for quite a while before you’re hit with the realisation that you’ve wasted boat loads of time and got nothing out of it.
Flack Me
OCTOBER 10, 2014
Company: FLORIDA TOURISM INDUSTRY MKTG CORP, Dba VISIT FLORIDA Location: Tallahassee, Florida Industry: Marketing - Digital Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience
PR Expanded
AUGUST 26, 2014
Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. A Guest Post By Suzanne Mannion, EVP & Co-founder, Newsmaker Group.
Cision
JANUARY 19, 2016
Scott Peacock, public relations manager at Visit North Carolina, discusses how he lead the state’s tourism marketing during a summer marred by several shark incidents. In this case, most credible journalists were talking about how the incidents might affect tourism.
Barokas
SEPTEMBER 6, 2018
But when you have a tourism client and are tasked with bringing travel reporters and influencers to the area, you might need some extra convincing. Ah, summer in Washington. When I moved to Seattle from Milwaukee, Washington’s summer was the recurring selling point.
PR Daily
JUNE 6, 2018
Australia Food and Wine, Tourism Australia. Tourism Australia: Luxury, Tourism Australia. Australia Food and Wine, Tourism Australia. The digital communications and social media industries are always changing. Those who innovate stand out.
PR Daily
APRIL 26, 2015
Travel journalism continues to boom as international tourism receipts top $1 billion annually, according to World Tourism Organization figures. So, how do you successfully pitch your travel destination or tourism-related product or service into this exceedingly lucrative news hole?
PR Expanded
JUNE 8, 2016
She has a BA degree in Asian Studies with a minor in Korean Language and Culture from the University of California, Berkeley and, as a San Diego native considers herself the city’s number one tourism ambassador.
PR Daily
APRIL 8, 2016
As scrutiny surrounding the lead contamination crisis in Flint, Michigan, increased this week, PR pros took to social media to express dismay at the state’s seemingly tone-deaf continuation of its “Pure Michigan” tourism campaign.
Cision
JANUARY 21, 2016
How did Scott’s team keep the state’s tourism afloat? Scott: We communicated to local tourism officials in each community and they then communicated directly with businesses in their areas.
Communications Conversations
FEBRUARY 3, 2016
Do you think that’s absolutely necessary for success in this kind of position with a tourism organization? I like to practice what I preach to media near and far, so living the Explore Minnesota brand has lent success in publicizing statewide travel and tourism opportunities.
Cision
DECEMBER 22, 2016
In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. It’s also important to ensure that the destinations’ tourism assets are aligned with those audiences in the most appropriate way.
PR Daily
APRIL 9, 2015
According to the World Travel & Tourism Council , the tourism industry is one of the world’s largest, with more than 277 million jobs globally. It’s far from the only company in the travel and tourism industry that has job openings, however.
PR Daily
SEPTEMBER 19, 2018
Communications and public relations senior manager—Wyoming Office of Tourism (Wyoming). The fashion world is focusing its attention on Milan. The second installment of this year’s Milan Fashion Week is underway and continues through Sept. What began in 1958.
PR Expanded
OCTOBER 20, 2015
A Guest Post By Ai Zhang, Professor, Stockton University. “To To learn without thinking, one will be lost in his learning. To think without learning, one will be imperiled.” – Confucius. Learning and reflecting are my daily staples. After all, I am an educator, right?
PR Daily
APRIL 9, 2015
Tourism officials are in full crisis mode, with millions in conference spending threatened. When things get ugly, a light touch can be a way of deflecting outrage like the activist anger that threatens to depress tourism and economic development for the year or longer.
PR Daily
OCTOBER 12, 2018
Virgin Group’s chief executive, Richard Branson, wrote in a blog post : I had high hopes for the current government in the Kingdom of Saudi Arabia and its leader Crown Prince Mohammed bin Salman and it is why I was delighted to accept two directorships in the tourism projects around the Red Sea.
ImPRessions - Crenshaw Communications
DECEMBER 2, 2016
We love the story for the act of human kindness but also have to marvel at the great tourism/marketing effort Nova Scotia mounts each year with pre-publicity and the delivery itself. Anyone in public relations would agree that the news stories of 2016 have been crazy.
PR Daily
JULY 18, 2018
The winners reaped a harvest of publicity for causes that ranged from World Cup soccer to gay and lesbian tourism in Las Vegas. ( I’m sitting here crying at a lesbian wedding commercial for the LAS VEGAS TOURISM BOARD,” the magazine quoted one Twitter user as saying.
Cision
MAY 21, 2015
As a NYC-based agency publicist, Angie Orth once represented far-flung destinations and tourism brands, though her schedule rarely allowed for adventures outside of client projects.
Cision
JANUARY 19, 2016
Brown discussed how Cision Global Insights helped mitigate the crisis faster by tracking audience in real time, provided qualitative and quantitative data for better decision-making and preserved the state’s tourism during the busiest season of the year. Facebook. Twitter. YouTube.
Cision
MARCH 28, 2016
In Visit North Carolina’s case, Scott and his team targeted The Washington Post because its readership makes up a large portion of the state’s tourism and National Geographic because it would discuss the science behind the story.
PR Daily
JULY 18, 2017
Don’t forget to explore niche sites as well (the graphic mentions Wayn to reach travel and tourism people and Etsy to find more artistic types)—you might find your most avid fans there. It’s one thing to be on social media; it’s quite another to be good at it.
Sword and the Script
JUNE 30, 2015
Think about the impact from a media, tourism or sponsorship perspective and event like this could have. In 2013 three BASE jumpers snuck into the World Trade Center in the wee hours of the morning, climbed to the top, and jumped off with parachutes.
PR Job Coach
JUNE 12, 2014
Kim is the Director of PR and Partnerships for VisitOakland , the tourism bureau for the city. Career resonance in my view is a state of existence where you are happy, healthy, balanced, busy and emboldened.
Cision
AUGUST 7, 2015
First-time internships are often a letdown, and mine – a position with a tourism bureau in Pennsylvania – was no exception. This is a guest post by Nova Halliwell, a communications professional living in New York City.
Polaris
APRIL 21, 2015
He created a SlideShare deck to land a job as the head of social media for Tourism Australia. With few exceptions, almost everyone is at least a little anxious about public speaking. Whether you’re gearing up for an important marketing presentation to the board—or making the toast at your brother’s wedding—you likely struggle to get those butterflies flying in formation. PowerPoint decks present their own unique challenges.
Cision
JULY 13, 2016
I am most excited to jump in and help run our leisure tourism campaigns. With so many platforms and technologies available today, one piece of content can easily be repurposed and reworked in many forms. But are you letting opportunities to extend the life of your content pass you by?
Cision
MAY 11, 2016
You’ve worked with some of the top travel and tourism brands. If you aren’t passionate about the product or service you’re pitching, journalists will see right through your pitch.
Cision
MARCH 25, 2016
He did not push local tourism partners to secure TV interviews. Nearly every brand is on social, but 48 percent of the communication professionals manning those channels feel the risks of a crisis outweigh the benefits social provides. Brands can’t control the message on social.
Media Bullseye
JANUARY 6, 2017
Social Media Manager , Los Angeles Tourism & Convention Board, Los Angeles, CA. Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed? Just email mediabullseye@customscoop.com.
The Stalwart Blog
FEBRUARY 24, 2015
I asked that question on the San Diego State University''s School of Hospitality & Tourism Management''s LinkedIn page. Image Source: https://saamfarahmand23.wordpress.com/2012/05/22/will-los-angeles-have-an-nfl-team-ever-again/ .
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