Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 167

Publicity Ethics Training Education 167

PRSay

OCTOBER 12, 2021

For many young or career-transitioning PR professionals who represent under-resourced identity communities, an unpaid internship — even for academic credit or experience — is a non-starter. Rodriguez is president and CEO of Vanguard Communications , a public relations and social marketing firm in Washington, D.C.,

Nonprofit 195

Nonprofit Financial Community Leadership 195

Solo PR Pro

DECEMBER 15, 2016

On the second Wednesday in December, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What changes do you foresee for the profession in 2017?

Leadership 40

Leadership Community Industry Communications 40

Solo PR Pro

AUGUST 16, 2016

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. Cheers to another great conference where the Solo PR community learned, laughed, and broke bread together. 9 Social Content Trends to Watch in 2017– Arik Hanson, Principal, ACH Communications.

Conference 40

Conference Crisis Community Crisis Communications 40

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 162

Software Marketing Leadership B2B 162

Stephen Waddington

JULY 28, 2020

Cision has spent more than $1bn on the acquisitions of Visible Technologies (2014), Vocus (2014), Gorkana (2016), PRNewswire (2015), Prime Research (2017), Falcon.io (2019) and Trendkite (2019). Buzzsumo , acquired by Brandwatch in 2017, is an influencer identification tool. But this too is also changing.

Tools 135

Tools Software Enterprise Measurement 135

Shift Communications

DECEMBER 15, 2016

A long time McDonald’s employee who has Down Syndrome was celebrating her retirement, and we wanted to share the good news with her local community – both to show everything people with disabilities can take on, and that McDonald’s supports them. Watch some great coverage in 2017? Annie Perkins. Vice President. Contact us today !

Print 60

Print Media Travel Wireless 60

Reputation Us

MARCH 16, 2022

Not only is “post-truth” in the Oxford Dictionary, the organization actually selected it as the word of the year in late-2016. A 2016 study that analyzed 376 million Facebook users’ interactions with more than 900 news outlets found that people seek information that aligns with their views. The Truth” is the New Misinformation.

Reputation 78

Reputation Government Film Viral 78

PR in High Definition

JANUARY 17, 2017

So, which sectors do we think will rise to red-hot levels of heated fame in 2017? 2017: A year of change. A lot of change was brewing in 2016, but 2017 will be a year of fruition as these developments start to pay off. The post Which sectors will be hot or not in technology PR in 2017?

Technology 48

Technology Automotive Retail Banking 48

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. Among my new colleagues is Marcel Klebba , the Westminster University graduate that captured industry attention in 2016 thanks to his relentless approach to blogging and networking. In March we’re launching Comms School.

Communications 95

Communications Community Blogging Agency 95

Stephen Waddington

AUGUST 9, 2017

The PRCA Census in 2016 (opens as a PDF) identified a gap of five percent between the profession and the public, with 91% of practitioners identifying as white. The 2017 CIPR State of the Profession survey (opens as a PDF) puts the number at 90%. The UK public relations industry is white, middle class and concentrated in London.

Publicity 122

Publicity Survey Data Agency 122

Prohibition

SEPTEMBER 13, 2022

Bought by BtyeDance in 2017, ‘TikTok is the world’s leading destination for short-form mobile videos’ and with their mission to ‘inspire creativity and bring joy’ the app is the seventh most popular social platform in the world. Formally recognised as musica.ly , TikTok is a short-form, video sharing social media app.

Brand 118

Brand Branding Video Social Media 118

Wadds Inc.

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 72

Publicity Ethics Training Education 72

Stephen Waddington

SEPTEMBER 29, 2017

The CIPR’s State of Public Relations 2017 report, found eight percent of respondents identified as black, Asian, mixed or other. PRCA data from 2016 suggest nine percent. 83,000 people work in public relations in the UK according to the PRCA 2016 Census. “The I’d urge you to read the #FuturePRoof essay for the full analysis.

Publicity 96

Publicity Analysis Data Industry 96

ReimaginePR

MARCH 30, 2020

Blended learning, STEAM opportunities, and new on-line education opportunities are just a couple of applications which make MUSD stick out in our community. At this point you have access to an on-line course choice portal for the 2016-2017 academic calendar year. Actions to Writing an Academic Research Proposal.

Writing 120

Writing Education Course Community 120

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].

Google 259

Google Digital PR Mobile SEO 259

Reputation Us

NOVEMBER 4, 2016

The end of the year is quickly approaching and with that comes the anticipation of selecting an LT Public Relations 2017 Nonprofit Challenge recipient. This will be our sixth year of providing 12 months of pro bono communications work for a nonprofit based in the Portland area. The winner will be announced by Thursday, December 15.

Nonprofit 60

Nonprofit Media Training Training Local 60

Stephen Waddington

JUNE 5, 2017

Internet usage, planning tools, paid and social mashups, human computer interface, and social business are highlights of Mary Meeker’s 2017 Internet Report. Mary Meeker, an analyst turned venture capitalist at Kleiner Perkins Caufield Byers (KPCB), has published her annual Internet report for 2017. It remains a trend to watch. #8

Publicity 122

Publicity Marketing Healthcare Television 122

The Proactive Report

FEBRUARY 24, 2017

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. This was way below Wall Street’s expectations.

Twitter 235

Twitter Customer Service Web Facebook 235

Reputation Us

JULY 14, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Banking Reputation Drivers for the past few years include: 2017. Governance (15.7%).

Banking 60

Banking Reputation Financial Government 60

5W PR

MARCH 21, 2017

It’s been a week since brands and companies from across the globe unveiled their newest launches and innovations at Natural Products Expo West 2017. in 2016¹, and the state of the industry couldn’t have been more obvious in the buzzing halls of the show. Plant-based milk topped $4.2BB in 2016², plant-based cheese generated 31.4%

Hotels 90

Hotels Trends Energy Consumer 90

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2016

So, while we heartily endorse scrapping the overused, incorrect, or just bad words of 2016, why not investigate them a bit before trashing? Then the PR community can begin using some shiny new examples in 2017. The post Our PR Holiday Wish List appeared first on Crenshaw Communications.

Pitching 120

Pitching Consumer B2B Survey 120

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. 2017: One Prediction Each for PR, Content Marketing and Social Media. 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Reputation Us

JULY 13, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Banking Reputation Drivers for the past few years include: 2017. Governance (15.7%).

Banking 60

Banking Reputation Financial Government 60

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines.

Meeting 81

Meeting Automotive Media Transportation 81

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? Census Bureau reported that between 2015 and 2016, the African-American population grew by 1.2 trillion by 2020.

Television 72

Television Education Groups Community 72

PR 20/20

OCTOBER 10, 2019

PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community.

Case Study 42

Case Study Storytelling Study Engineering 42

Prohibition

MARCH 9, 2020

LinkedIn is a platform that’s exclusively tailored for a more B2B community and is used by millions of users every day to connect with others, build relationships and share business news. Like all social media networks, the platform is always updating to become more innovative, efficient and easier to manage.

LinkedIn 62

LinkedIn Video Social Media Film 62

Solo PR Pro

OCTOBER 27, 2016

On the fourth Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What is the biggest challenge for our profession in 2017?

Government 40

Government Leadership Community Data 40

Contently - Strategy

OCTOBER 4, 2018

Facebook’s algorithm changes in recent years have attempted to strengthen the site’s focus on community connection and shared memories. According to 2017 statistics from Pew Research Institute , most LinkedIn users are between 30 and 49 years old, and most are college graduates living in urban areas.

Brand 111

Brand Branding LinkedIn Instagram 111

Scott Public Relations

MAY 13, 2019

These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. Here’s a bit more perspective on that truth: in 2017, 39,773 Americans were killed by gun violence. 1,637 children were killed by guns in 2016. Do you agree with Dr.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

MAY 13, 2019

These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. Here’s a bit more perspective on that truth: in 2017, 39,773 Americans were killed by gun violence. 1,637 children were killed by guns in 2016. Do you agree with Dr.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Prakkypedia

DECEMBER 13, 2017

Vegemite (@Vegemite) December 13, 2017. Vegemite (@Vegemite) December 13, 2017. Arnott’s wasn’t quite as adventurous in March 2016 when it remodelled some of its Shapes flavours, but that move also generated widespread commentary across social media and in the mainstream media. Chilled pic.twitter.com/AgbsR2QKCN. Darn it all.

Transportation 71

Transportation Twitter Advertising Advertising 71

Barokas

JANUARY 19, 2018

On January 11, Mark Zuckerberg, Facebook CEO, shared a post to explain the new initiative: “ Recently we’ve gotten feedback from our community that public content — posts from busine sses, brands and media — is crowding out the personal moments that lead us to connect more with each other.” Find Quality Comment Pods.

Instagram 84

Instagram Facebook How To Travel 84

Mindful Marketing

JANUARY 31, 2017

We interviewed a few PR leaders in Boston to get their takes on journalism and changes we might see in 2017. Bobbie Carlton, founder of Carlton PR & Marketing , Innovation Nights and Innovation Women says that “the 2016 presidential elections turned the media on its ear and soaked up a lot of time and attention.

Journalism 50

Journalism Report Enterprise Interviews 50

PRSay

AUGUST 8, 2016

It might be a bit of an understatement to say that 2016 has been an interesting year – and we are only a bit more than halfway through. Members have new ways to keep informed and to connect thanks to our daily Smart Brief newsletter and our new members-only community portal MyPRSA. Thank you for being a member of PRSA.

Conference 60

Conference Leadership Meeting Internal 60

Critical Mention

JANUARY 3, 2019

was returned in January 2017—making it a ten-year process through the US and UK criminal justice systems. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. One of the issues she addresses pertains to being where your community is, and you won’t know that until you try!

Interviews 105

Interviews Ethics Government Internal 105