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10 Knock-Their-Socks-Off Press Release Headline Writing Tips

Cision

Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.”

Writing 258
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Building the Perfect Pitch and Nurturing Media Relationships

Onclusive

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Storytelling and Media Relations are Both an Art and a Science. With millions of pitches out there, it’s more important than ever to break through the noise.

Pitching 370
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How to Build a PR Business Case and Secure the Investment

Onclusive

Download this whitepaper and worksheet to guide you through the steps of creating and delivering an impactful PR business case. To get their approval, it is often necessary to demonstrate why the project is needed and what benefits it will produce when complete.

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Writing Inspiration Roundup: Our Top Writing Posts of 2015

Marketwired

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out. Here’s how to do it right.

Writing 100
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Media release template: Download your FREE media release template

Public Relations Sydney

Often we are asked if there is a standard format for writing a media release. Business milestones and achievements When your business has an anniversary or another important milestone write a media release with this as the angle. Click the button below to get an instant download of our media release template! Instant Download!

Media 89
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Why Your Writing Sucks: Business Writing Skills for the Digital Age [Book Review]

Polaris

When it comes to writing, lawyers are notoriously loquacious. Lawyers are the first to admit their writing is ridiculously wordy,” Kate told me in a phone conversation. “If Erickson told me she recently improved her own business writing. Improve Your Business Writing Skills for the Digital Age.

Writing 100
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Out-of-Work Writing Talent Means Huge Opportunity for Brands

PR 20/20

Download it free today. In many cases, the freelancers “used” to be staff, but now only write when there is overflow (which there usually isn’t at a time like this). The following is an excerpt from Joe’s new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis.

Writing 72