Presspage

FEBRUARY 10, 2020

Write a snappy email subject line that will grab attention, but stay away from clickbait. Instead of including a full press release, consider writing just a paragraph or two about why this story is right for their publication or website, and then offering an interesting spokesperson for an interview or invite the journalist to your event.

Pitching 78

Pitching Advertising Advertising Product Launch 78

Polaris

MAY 19, 2015

A landing page is a webpage that encourages visitors to your site to download a digital offer (an eBook, tip sheet or white paper) or sign up for a free trial, a webinar or an e-newsletter—all in exchange for leaving their contact information. Explain how to download (or register) for the offer. 3: Write a Compelling Headline.

eBook 100

eBook Newspapers Writing Print 100

Stephen Waddington

OCTOBER 16, 2018

The CBI’s Director General, Carolyn Fairbairn writes about this issue and the opportunity for practitioners to help drive the UK’s place in the world post-Brexit though skills, innovation, infrastructure and competitiveness. He writes about the purpose and values of the then IPR when it was founded in 1948.

Handbook 114

Handbook Community Print Writing 114

PR Fuel

AUGUST 7, 2018

Write the release first, edit it later. Keep the release looking good with solid writing and formatting. Never Write a Press Release Without a Plan. When it comes to press release writing, it’s easy to see it as just another task filling up your to-do list. What should you write next? Craft a great headline.

Writing 40

Writing How To Report Comparison 40

Critical Mention

JUNE 22, 2017

Search for the definition of copyright, and you’ll find that it’s “the exclusive legal right, given to an originator or an assignee to print, publish, perform, film, or record literary, artistic, or musical material, and to authorize others to do the same.” Think about how print, online and broadcast media operate their businesses.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 21, 2017

Search for the definition of copyright, and you’ll find that it’s “the exclusive legal right, given to an originator or an assignee to print, publish, perform, film, or record literary, artistic, or musical material, and to authorize others to do the same.” Think about how print, online and broadcast media operate their businesses.

Film 60

Film Print Creativity Internal 60

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Clever writing and puns have their place, but err on the side of simple, clear language to get your points across. Print magazine? Download our free tipsheet, 5 Pitches That Work And Why. . ” The producer’s advice: not everything needs to have a theme. The inaccurate pitch. It’s likely to backfire.

Pitching 149

Pitching Sports Print Creativity 149

Bianchi Biz Blog

APRIL 17, 2023

I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. And if you’re pitching based off our editorial calendar, know that we’re working two to three months in advance on feature stories for the print magazine. Any pet peeves with PR people?

Engineering 77

Engineering Automotive Agriculture Media 77

Presspage

JULY 25, 2018

Write a snappy subject line for your email, says Elise Copps of Hamilton Health Sciences. Write snappily Use active voice, not passive. Another option, Niven says, is to embed a low-resolution image in the release and link to a place where a high-resolution can be downloaded. How to stand out? Here are a few tips: 1.

Wikipedia 103

Wikipedia Writing Video Report 103

Critical Mention

DECEMBER 10, 2021

Updated design changes have been made for expanded mentions within the Standalone Pages where users can view clips and generate downloads. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Users can monitor audience and publicity values for podcast mentions.

Radio 116

Radio Instagram Analytics Mobile 116

Marketwired

APRIL 12, 2016

Last year, Serial – a serialized whodunnit chronicling the arrest and conviction of Adnan Syed for the murder of high school classmate Hae Min Lee in 1999 – became the fastest podcast ever to reach five million downloads and solidified its reputation as “ podcasting’s first beakout hit.”.

Advertising 100

Advertising Advertising Television Radio 100

PRSay

AUGUST 8, 2018

Luckily, hundreds of online templates are available to download free, or you can create your own document. For example, if you’re pitching a year-round story about car safety, you can write a tip sheet or create a video on the importance of seat belts. Also, when pitching print magazines, consider the necessary lead time.

Pitching 126

Pitching Interviews Video Report 126

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. Any pet peeves with PR people?

Meeting 93

Meeting Media Journalism Education 93

Waxing UnLyrical

JUNE 14, 2018

Here are a few ways to write a resume which is similar to a job posting: Read the required skills section of the job posting and find achievements or examples which prove you are skilled in this area. Write Off Job Expenses. Think of the cost of gas traveling for interviews, new work clothes and printing costs.

Print 71

Print Resources Technology Interviews 71

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Beyond PR

JUNE 29, 2016

In the Outsell report, B2B and B2C marketers rated public relations more effective for lead generation than push tactics such as print, mobile and native advertising. “In Content downloads increased by 5X and our conversion rate increased by over 40%.”. When we added PR to the mix, we increased downloads by two and a half times.”

Media 75

Media B2C B2B Nonprofit 75

Mark My Words

OCTOBER 27, 2022

as an eBook, £20 as an audio download and £25 as a CD. But could they have made substantial edits in time for January? ‘Yes, in the modern world it’s very easy to get things changed and printed. ’ The memoir, which is available to pre-order, will cost £28 hardcover, £13.99 So they’ll be missing a lot of sales.

eBook 60

eBook Newspapers Retail Print 60

Public Relations Sydney

OCTOBER 26, 2014

And when you’re being interviewed for TV, radio or in print, you will feel better prepared. Keep it short Write your key messages as short sentences. For more great tips download our free PR eBook by clicking the button below. Here are some tips to help make your key messages memorable.

How To 76

How To eBook Radio Print 76

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Sword and the Script

JANUARY 31, 2023

The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails. We’re going to see a lot more tools like this in 2023.

Software 78

Software Case Study Technology Tools 78

Stephen Waddington

JUNE 23, 2019

Follow this link if you want to download the complete blockbuster otherwise read on. Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 I’m taking another week off from writing my letter next week. Meeker is a founder of Bond Capital and a former Kleiner Perkins partner. I’m a big fan of her work.

Report 81

Report YouTube Privacy Web 81

Beyond PR

JUNE 28, 2016

Ad value is calculated by measuring the column inches (in the case of print) or seconds (in the case of broadcast media) and multiplying these figures by the respective medium’s advertising rates (per inch or per second). For online articles, ad value is typically calculated using audience numbers. An Alternative to Ad Value.

Measurement 73

Measurement Advertising Advertising Agency 73

Beyond PR

JULY 14, 2017

I feel like that is the final piece to really being connected to a brand and not just write a post and move on from each other. If so, download our free 2017 Holiday Gift Guide Pitching Kit to connect with influencers who can promote your brand. She edits media updates and writes influencer and industry features.

Pitching 66

Pitching Real Estate How To Twitter 66

The Resolution Blog

APRIL 23, 2018

If you have a DA column for example, simply enter the number in the box, no need to write DA: 73 in the box. You can download CSV files of clip data including traffic, domain authority and social shares which means you can remove the danger of human error. This can seriously impact your reach. Did you log the URL of the piece?

Data 120

Data Measurement Examples Tools 120

PR Fuel

OCTOBER 2, 2018

I’ve written about press release errors to avoid – below are more PR failures that are all too common : 3 Times When You Shouldn’t Write a Press Release. I want to talk about not writing press releases. So you set about writing up a great press release about it. As a result, you accidentally print the wrong numbers.

Writing 45

Writing SEO Report Blogging 45

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video. Kavitha noted to up-and-coming journalists that interning at a print job is critical. Take photographs.

Media Relations 40

Media Relations Media Journalism Print 40

Beyond PR

APRIL 20, 2016

As Melissa Toso writes in How to Prove Your PR’s ROI with the Right Reporting , “Members of the C-suite, agency clients and other stakeholders all want to know whether the money, time and energy that went into a campaign changed consumer behavior and, more importantly, generated profit.”.

Report 40

Report Media Television Radio 40

PR Fuel

JULY 24, 2018

Determine the chronology of your business story before writing it. The language, idioms, and examples you use in your business story will likely vary depending on whether you’re writing for million dollar home buyers or Kindergarten teachers. Simple Advice: Write Like You Speak, Reporters Will Listen. Just write like you speak.

Pitching 40

Pitching Media Small Business Writing 40

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. H: What about the print quality?

Writing 83

Writing Google Blogging Exercises 83

Waxing UnLyrical

AUGUST 26, 2015

There’s a magazine and intranet to write for, multiple special projects, and internal social media. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. Even your print publications or email newsletters can include intranet components.

Employee 40

Employee Measurement Communications Internal 40

MaccaPR

DECEMBER 10, 2014

In fact, we design multiple offers for Red Wing, such as free downloadable white papers on OSHA standards and receive a free pair of boots in exchange for 15 minutes of their time. Another big mistake is writing content for search engines, rather than writing for your audience.

SEO 98

SEO Interviews Blogging Engineering 98

Waxing UnLyrical

JULY 14, 2013

Since we switched to a new, monthly format, and also as we cut back a bit on our publishing schedule, and also as I have been a little bit crazed with a bunch of stuff, I still haven’t gotten around to writing a recap. Please download and read it at your leisure, you will enjoy it. In a good way. 5: Thank you.

Journalism 81

Journalism Radio Twitter Print 81

Scott Public Relations

JUNE 26, 2020

Since 1987, when the FCC (Federal Communications Commission) Fairness Doctrine was repealed that required broadcast, network, and print media to present news in a balanced and factual way, the path has been cleared for one-sided, fantastical, and controversial broadcasts and articles. What Does the Law Say?

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Beyond PR

APRIL 27, 2016

By incorporating your press kit link into these posts, it’s easy to write a snappy line of text and have the nitty-gritty details housed on the kit. Download PR & Demand Generation: PR’s Big Data Opportunity to see how analytics can help you successfully navigate your marketing channels with press kit link in tow.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Maxim Behar

JULY 5, 2023

And so, it turned out to be a book that sold terribly fast, because I got calls from various bookstores and supermarkets - asking me when there would be a new printing. I published a selection of 25 photos from my own collection, I think there are about 22,000 now, that I have taken in different years.

Radio 52

Radio Hotels Course Social Media 52

PR Conversations

JULY 20, 2015

Plus many Fringe play print programs had a volunteer-specific thank you in the show notes. From an industry perspective, my most-valued confidences were artist disclosures about how much they valued (or not) various print and online theatre publications.

Community 40

Community Print Twitter Creativity 40