ImPRessions - Crenshaw Communications

JULY 18, 2023

Dive into research and audience analysis Each holiday brings unique associations, cultural nuances, and evolving consumer preferences. Especially for long-tail holidays like Thanksgiving and Christmas, it’s a bustling time for businesses, consumers, and the media.

Examples 293

Examples Consumer Software Analysis 293

Onclusive

MARCH 24, 2022

This week, we continue our discussion of PR measurement best practices with our thoughts on the data and technology that can help you measure success, and an overview of two measurement frameworks our customers use in their organizations. The right communications data and technology partner will support you in all these key areas: .

Measurement 396

Measurement Data Hotels Viral 396

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?

Technology 120

Technology Pitching Insurance Insurance 120

5W PR

FEBRUARY 29, 2024

The Kitchen & Bath Industry Show (KBIS) is renowned for setting the stage for the latest innovations and trends in home design and technology. This trend underscores a growing consumer appetite for seamlessly integrated tech in domestic spaces, emphasizing convenience, efficiency, and an elevated living experience.

Trends 78

Trends Technology Consumer Resources 78

5W PR

JANUARY 3, 2024

As the Consumer Electronics Show (CES) approaches each year, brands have a unique opportunity to showcase their latest innovations and technologies on a global stage. Researching industry trends Stay abreast of the latest trends in the consumer electronics industry. Budget constraints CES participation can be resource-intensive.

How To 78

How To Analysis Resources Trends 78

PRSay

APRIL 9, 2024

Comms pros can find more resources on the topic here. Further discussions inspired a first-of-its-kind guide titled “ Tackling Misinformation: The Communications Industry Unites ,” a collection of perspectives, data points, analyses and resources that PRSA released on April 8. Misinformation is affecting our lives.”

Education 95

Education Resources Interviews Study 95

PRSay

SEPTEMBER 11, 2023

” Sign up for this free PRSA member resource here. In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI.

Enterprise 186

Enterprise Tools Technology Privacy 186

Burrelles Fresh Ideas

MARCH 19, 2024

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. This downward trend in travel costs is particularly noteworthy amidst the rising prices across various sectors, with average consumer prices seeing a 3.1%

Travel 91

Travel Trends Tourism Transportation 91

Onclusive

APRIL 21, 2020

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement.

Data-Driven PR 362

Data-Driven PR Measurement System Data 362

Onclusive

APRIL 21, 2020

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. However, you may find that further technologies are needed for proper communications measurement.

Data-Driven PR 362

Data-Driven PR Measurement System Data 362

Onclusive

OCTOBER 28, 2021

It helps a company to better understand Political, Economic, Social, Technological, Legal and Environmental factors affecting its image, value and growth. To start with, it promotes innovation and reduces risk that comes with challenges and disruptions caused by climate change and diminishing natural resources. Richard Branson.

Corporate 195

Corporate Reputation Analysis Wikipedia 195

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Twitter is an essential resource for PR pros whose job requires them to stay up-to-date and engaged with reporters across different sectors. This is in no particular order and is by no means a complete list, but it’s a good resource for anyone looking to learn more about cybersecurity. For us, one of those is cybersecurity.

Twitter 221

Twitter Report Privacy Government 221

Prohibition

MARCH 21, 2024

The analytics we can gather from social media platforms can affect the overall success of a social strategy and help businesses make the most out of the time and resources invested into it. Though data collection is important, it can also be a time-consuming task- this is where AI shines!

Social Media 62

Social Media Trends Analysis Media 62

PRSay

JUNE 28, 2023

Consider the following findings from Cision’s 2023 State of the Media Report , a survey of more than 3,000 journalists worldwide: Press releases are cited as the resource journalists want to receive the most from brands and PR professionals Journalists ranked press releases No. reveals,” “shows,” “announces,” etc.)

Brand 145

Brand Branding Infographics How To 145

PRSay

JUNE 7, 2023

But if you must continue, then let’s consider the explosive growth of generative AI technologies like ChatGPT and Google Bard. With every new technology, there’s concern that reporters will become obsolete. The intersection of journalism and AI is the most important media issue of our time. You can stop reading there.

Journalism 156

Journalism Public Affairs Ethics Technology 156

PRSay

APRIL 21, 2021

Here, Weiner, author of the just-published “ PR Technology, Data and Insights ” (Kogan Page), discusses acting on issues at the speed of business, combating misinformation and taking the first steps to measurement. . Combine these three elements — technology, sector expertise and statistical acumen — and you have a winning combination.

Measurement 185

Measurement Communications Analysis Data 185

PR 20/20

MARCH 30, 2016

In the era of fast-paced, connected consumers, we must constantly evolve to prove our marketing success. Insight on how to apply new technologies and processes to improve efficiencies. Resources and Templates for Marketing Acceleration. Marketing is always changing to meet consumer demands. Bonus: 15 PR 20/20 Resources.

Resources 40

Resources Marketing Pinterest eBook 40

Stern + Associates

JULY 18, 2023

With the ever-growing influence of technology on business and society, how will advancements like artificial intelligence (AI) impact how we work and conduct business? An optimistic economist, Brynjolfsson’s predicts a productivity boom in the coming decade driven by the combination of new technologies and business transformation.

Technology 76

Technology Measurement Government Policies 76

Contently - Strategy

NOVEMBER 12, 2020

Along the way, I’ve probably consumed more pieces of branded content than anyone else. Content is the primary way that consumers have that crucial first impression with your brand. I worked for years as a content strategist. I’ve spent the last decade researching and reporting on the content marketing industry.

Brand 145

Brand Branding Healthcare Enterprise 145

ImPRessions - Crenshaw Communications

MAY 7, 2020

Twitter is an invaluable resource for both PR pros as well as top media and influencers. Steve contributes to Forbes as a senior retail leader focusing on emerging trends and the evolution of consumer markets. . Are you more interested in e-commerce and technology? This week we’re thinking about retail and e-commerce.

Retail 245

Retail Twitter Real Estate Trends 245

ImPRessions - Crenshaw Communications

APRIL 29, 2022

They’re a resource requiring constant maintenance by users. It sounds obvious, but not enough people browse reporters’ recent pieces, especially for the broadest beats, or, conversely, the specialized ones, like technology or, say, the Apple or Amazon beat. Media contacts aren’t magic….they’re they’re work.

Agency 170

Agency Media Software Pitching 170

5W PR

MAY 24, 2023

Our team has managed to work with several companies from various industries, such as Fashion, Consumer Brands, Lifestyle & Entertainment, Food & Beverage, Health & Wellness, Technology, and more. They have a dedicated team that’s incredibly organized, reliable, creative, resourceful, and available.

Industry 88

Industry Enterprise Fashion Financial 88

Shift Communications

AUGUST 2, 2022

The wrong phrasing can have direct consequences on a business, from consumer boycotts to undermining DEI initiatives to attracting quality talent. It also gives brief histories of the issues and context for why one term is preferable over another, as well as additional resources to consult for more information.

Corporate 88

Corporate Real Estate Communications Marketing 88

5W PR

MARCH 26, 2024

The fintech sector is experiencing unprecedented growth due to advanced technology and high demand for innovative financial solutions. Resources like Fintech Futures can lend a hand in discovering the outlets that are hot on fintech’s heels. Make clear the ground-breaking aspect of the solution.

Strategy 78

Strategy Privacy Financial Guidelines 78

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

That way ideas or concepts don’t get lost in translation, and you minimize the time-consuming back-and-forth during the review process. media and a data resource to keep track of whom to pitch. Also it’s good practice to construct the release in a way that’s easy to translate. Learn local media and publications.

Internal 323

Internal International How To Media 323

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. It’s not like a technology showcase for media that you might host yourself.

Automotive 107

Automotive Mobile Technology Resources 107

PR 20/20

SEPTEMBER 8, 2021

Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses. We will be making new investments over the coming months in talent and technology to advance the agency. But AI is not just in your consumer life.

Financial 98

Financial Conference Agency Resources 98

Solo PR Pro

JULY 18, 2023

Analyze Process Efficiency and Resource Allocation The second aspect to consider is the efficiency of the business process. Focus on the following aspects: Time and resource consumption. Determine if the process consumes excessive time, manpower, or financial resources.

Resources 52

Resources Meeting Technology Examples 52

ImPRessions - Crenshaw Communications

MAY 18, 2021

Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. As the name suggests, Marketing Land has a heavier focus on marketing tech (martech), but it’s still a valuable resource for news. Marketing Land.

Advertising 322

Advertising Advertising Privacy Television 322

Cision

DECEMBER 26, 2017

In business, the point of keeping a poker face (aka “brand identity,” for the purposes of this article) is to encourage consumers and competitors to make choices that benefit you, without having to directly nudge them into making those decisions. Use visual content, like GIFs and short videos, to entertain consumers. About Jon Brody.

Brand 273

Brand Branding Consumer Social Media 273

Stern + Associates

FEBRUARY 22, 2023

ChatGPT’s sudden emergence into the limelight was enough to shock the world, giving observers a glimpse of the awesome power of novel technologies. The emerging technology media landscape is fluid, with new inventions and subsequently new questions and considerations arising each day.

Communications 62

Communications Technology Software Resources 62

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

Automotive 76

Automotive Mobile Technology Resources 76

Deirdre Breakenridge

SEPTEMBER 3, 2014

Here are nine resources (both free and paid tools) I’ve discovered that have the power to enhance your communications program in a variety of ways. I read the theSkimm every morning and it has become a go-to daily resource. It’s free for educators who want to bring the resource into their college classrooms. I discovered.

Communications 383

Communications Tools Google Resources 383

Sword and the Script

FEBRUARY 20, 2018

When I looked at his background to develop relevant questions, his experience in consumer packaged goods (CPG) was what stood out to me. He’s hung a shingle and runs a consultancy focused on marketing technology. I curate a newsletter on marketing technology so I read a ton of articles about marketing every week.

Technology 61

Technology Marketing Retail Interviews 61

Cision

NOVEMBER 6, 2017

And so they create biased content out of thin air, with no resources or backing. Bridging the Gap Between Technology and Common Sense. These internet companies have become successful because of their mighty technological innovations. What Are Consumers’ Responsibilities? For now, fake news isn’t going anywhere.

Google 225

Google Facebook Wikipedia Engineering 225

OnePitch

OCTOBER 20, 2022

While Jen’s media background spans a variety of clients and industries, including food, agriculture, consumer, and financial services, Jen is also passionate about sustainability and loves fostering relationships with sustainability and ESG journalists. The technology in this story was a design application. Highlight a unique resource.

Media 96

Media Sports Agriculture Pitching 96

PR in High Definition

DECEMBER 1, 2022

While progress was made in the form of a new five-year work programme to promote climate technology solutions in developing countries, the conference faced widespread criticism for failing to do enough to address the crisis. The IPCC named digital technology as a key enabler of energy efficiency to reduce emissions across multiple sectors.

Energy 62

Energy Engineering Technology Government 62