PRSay

OCTOBER 3, 2022

Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2 1, 2023, a new law called the California Privacy Rights Act will take effect, expanding and amending the existing California law.

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Agility PR Solutions

NOVEMBER 16, 2021

With the issue of consumer privacy remaining a key brand and business challenge, new research from consumer data management firm mePrism offers a new picture of an American population aware that its personal data is being sold for profit, but confused about what is being sold and for how much.

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Agility PR Solutions

MARCH 21, 2023

Data privacy is a significant concern for businesses of all sizes. To do this effectively, CX professionals must […] The post 8 ways to protect your customers’ data privacy in your CX practices appeared first on Agility PR Solutions.

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Agility PR Solutions

OCTOBER 17, 2022

It’s harder than ever for marketers to maintain consumer trust around data privacy, especially as data regulations continue to rapidly evolve. The post Data disconnect: New study finds 4 privacy disconnects between marketers and consumers appeared first on Agility PR Solutions. This newly […].

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Agility PR Solutions

JANUARY 26, 2023

It’s common […] The post How to balance the importance of data privacy and personalization in 2023 appeared first on Agility PR Solutions. Big Data has created an information ecosystem in which advertisers use personal data to show consumers specific, targeted, and personalized ads online.

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Agility PR Solutions

NOVEMBER 28, 2022

The post App marketers report rising optimism amid macroeconomic and privacy challenges appeared first on Agility PR Solutions. Liftoff’s 2022 App Marketer Survey brings together responses from over 500 mobile app marketers from […].

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Privacy Report Marketing Mobile 78

Axia PR

DECEMBER 21, 2021

This episode explains how brands can respect consumers and the law by following responsible data privacy guidelines. Guest: Our episode guest is Sharon Toerek, intellectual property and marketing law attorney and owner of Toerek Law, a national law firm based in Cleveland, Ohio.

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Agility PR Solutions

JUNE 21, 2022

The post Marketing automation: Balancing benefits of technology with respect for privacy appeared first on Agility PR Solutions. They can perform better marketing automation by designing customized campaigns and targeting focused groups. The implications for marketers The debate over […].

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Agility PR Solutions

DECEMBER 19, 2022

The post 2023’s CMO: Report shows AI, social toxicity, and data privacy forge the future of marketing appeared first on Agility PR Solutions. Business insights firm Gartner offers valuable insights with its top five predictions that marketing leaders must incorporate in their strategies in 2023 and beyond […].

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ImPRessions - Crenshaw Communications

OCTOBER 26, 2021

Privacy laws spook marketers. Now the privacy zombies are coming faster and more frequently. In reality the privacy regulations are well-intended and will protect consumers. Have you hired a Chief Privacy Officer? How have you adjusted your partnerships to account for privacy? However, beware!

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Privacy Communications Case Study Advertising 434

Agility PR Solutions

JANUARY 28, 2021

The post Preying on user privacy: 1 in 5 consumers has avoided buying a brand over its data practices appeared first on Agility PR Solutions. But many consumers are skeptical, according to a survey by The Conference Board in collaboration with Nielsen. In the survey of more than 30,000 consumers across 63 global […].

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PRSay

DECEMBER 7, 2021

New privacy protections from tech giants and governments threaten to staunch the flow of user data that companies have long relied on to target consumers with online ads, The Wall Street Journal reports.

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Agility PR Solutions

MARCH 2, 2020

Data privacy is no longer just a marketing outreach obstacle—it’s now a full-fledged business issue: new research reveals a whopping 84 percent of adults have decided against engaging with a company because it needed too much of their personal information—and three in five consumers have gone so far as to delete an app from their […].

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Privacy Brand Branding Marketing 101

Axia PR

MAY 3, 2021

Embed your website’s privacy policy with better SEO and SERP and get rewarded by Google. While each web page has a different role to play, an integrated privacy policy could add an x-factor. While each web page has a different role to play, an integrated privacy policy could add an x-factor.

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Agility PR Solutions

FEBRUARY 11, 2021

It’s not like data privacy wasn’t a big issue in the old world, but in the age of COVID, with the quick shift to remote work and the need to access people’s health info, it’s never been more front-and-center on consumers’ minds—which is why it must be front-and-center on the strategic agendas for brands and […].

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Agility PR Solutions

DECEMBER 16, 2019

Customer trust and data privacy go hand-in-hand, but too many marketers don’t understand what’s involved in this digital handshake—nor what’s at stake. The post Brands lacking a privacy-first culture risk losing customer trust appeared first on Agility PR Solutions.

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Agility PR Solutions

FEBRUARY 12, 2020

Over the last several years, data breaches at numerous companies such as Target and Equifax have catapulted data security and privacy to the top of consumers’ brand demands. The post Smart brands are taking privacy and security seriously—here’s what leaders are doing right appeared first on Agility PR Solutions.

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Agility PR Solutions

AUGUST 29, 2019

The post 5 solid tips for PR pros on protecting online privacy appeared first on Agility PR Solutions. At the same time, they make it harder for PR pros to be heard and work on damage control. It’s tough to get […].

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Privacy Social Media Media Analysis 109

Stephen Waddington

MAY 4, 2019

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. Personal privacy and security strikes at the core of Facebook’s proposition. Whatever your view of personal privacy it’s hard to argue that this is a good thing.

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Privacy Social Media Facebook Instagram 72

Agility PR Solutions

SEPTEMBER 12, 2019

As cyberspace expands, the government is tightening regulations relating to security designed to protect people’s privacy. The post Tightening privacy laws presenting challenges to online marketers appeared first on Agility PR Solutions. More recently, some U.S. states have followed suit, […].

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Privacy Marketing Government Consumer 60

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

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Privacy Publicity Newspapers Reputation 63

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

For example, journalists who focus on privacy and data concerns on big tech platforms may be intrigued by a pitch about a data breach on a major social network. Moreover, pay attention to the tone of data privacy stories. Context matters. All breaches aren’t the same.

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Media Privacy Pitching Conference 294

Agility PR Solutions

OCTOBER 23, 2019

consumers may have concerns about privacy, but nearly 3 in 4 are happy to share their personal data for a discount or exclusive offer. However, when it comes to data privacy, brand and business marketers face a much bigger battle, according to new research from Deloitte. Privacy is at an inflection point in retail, […].

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Privacy Brand Branding Retail 60

The Stalwart Blog

JANUARY 12, 2020

The post New web privacy laws and the Crisis PR issues that can arise from them. Find somebody that you can trust to go over what your crisis communications response plan is and how it should integrate with your operations. The stakes are even higher than they were before. appeared first on Public Relations Security.

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Crisis Privacy Web Crisis Communications 78

Agility PR Solutions

FEBRUARY 10, 2020

The post 2020’s changing attitudes on climate change, tech adoption, privacy and trust appeared first on Agility PR Solutions.

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Privacy Trends Consumer Technology 78

Ronn Torossian

MAY 3, 2021

However, digital cookies, specifically third-party ones, will be disappearing this year on Google Chrome because of heightened privacy concerns. Edible cookies will likely be around forever, especially the delicious ones. Third-party cookies have […]. The post Ready for a Cookie-less World? appeared first on.

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Agility PR Solutions

JUNE 11, 2019

The post PR pulse—Americans’ data privacy attitudes on GDPR’s anniversary appeared first on Agility PR Solutions. The regulation, which gives EU citizens more control over their personal data by mandating how businesses must handle that information, has attracted great interest around the world.

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Privacy Data Government Brand 65

Buzzstream

JUNE 24, 2020

The post How to Set Up Email Privacy Rules appeared first on BuzzStream.

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Privacy How To 63

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

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Privacy Publicity Newspapers Reputation 48

wiredPRworks

AUGUST 5, 2017

These third party sites have separate and independent privacy policies. California Online Privacy Protection Act Compliance. Because we value your privacy we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. Childrens Online Privacy Protection Act Compliance.

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Privacy Policies Customer Service Survey 40

ImPRessions - Crenshaw Communications

OCTOBER 27, 2016

The best privacy crisis is the one that doesn’t happen, of course. The post When A Privacy Breach Is A PR Crisis: How To Avoid It appeared first on Crenshaw Communications. In theory, the best response is to own up to the information, if accurate, and to apologize for harm done. Have a digital media policy.

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Beyond PR

MARCH 20, 2018

As consumers become warier of digital ads that infringe on their privacy, brands must think of ways to relate to their customers without appearing to intrude on them. Is there an opportunity for brands to get ahead by establishing themselves as privacy-conscious, at a time when targeted — even invasive — ads are the norm?

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Privacy Brand Branding Instagram 69

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Data Privacy Day (January 28) : This occasion offers a perfect chance to emphasize a company’s commitment to data privacy, or to share thought leadership on the importance of privacy in the digital age. And despite its name, it is definitely not limited to consumer products.

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OnePitch

SEPTEMBER 19, 2023

Bree Fowler is a Senior Writer at CNET where she specializes in digital security and privacy. Bree also covers smartphones, wearable technology, and other emerging tech.

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Privacy Technology Media 90

David PR Group

SEPTEMBER 17, 2014

It might seem like a contradiction that an executive and celebrity with a huge public persona would be blazing trails for online privacy, but billionaire Mark Cuban is doing just that. After Huffington Post published my blog, I reached out to Cuban and asked if he would answer some additional questions about Cyber Dust and online privacy.

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Privacy Social Media Reputation Media Relations 79

Agility PR Solutions

MAY 4, 2022

New research from next-gen data privacy rights management firm CYTRIO reviews the state of companies’ readiness to comply with the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and the European Union’s General Data Protection Regulation (GDPR).

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Company Privacy Consumer Data 147

Cision

SEPTEMBER 3, 2021

How will the changes impact you? Find out.

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