5W PR

OCTOBER 26, 2017

These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly. Every day is different and exciting.

Interviews 60

Interviews Instagram Video Creativity 60

Stephen Waddington

AUGUST 14, 2018

It’s how we won over the local market. Thanks to our genuine communication efforts the local PR industry became fond of our brand. Social sells: Prowly Magazine community From the outset we felt as if every conversation with a prospect was like a recruitment interview rather than a discussion about a tool.

Tools 112

Tools Education Film Local 112

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. Younger professionals have so much to share with you. Industry Associations. The Shout-Out.

Skype 150

Skype Industry Storytelling Interviews 150

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period.

Pitching 100

Pitching Real Estate Banking How To 100

Communications Conversations

OCTOBER 13, 2015

Instead of posting photos and stories like we see above, community relations folks should be asking themselves one simple question: What do I want from our social media activity? One of my favorite local Instagram campaigns is #onlyinmn. 2: What about producing your own interview series live from volunteer events?

Corporate 60

Corporate Creativity Employee Instagram 60

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? What drew you to the field of public relations and communication?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you a professional who is willing to give back to the academic community? ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students can prepare themselves to enter the workplace — not as fresh graduates, but as emerging professionals. How do you stand out during and after job interviews?

Trade Shows 150

Trade Shows Community Social Media Resources 150

Deirdre Breakenridge

AUGUST 26, 2014

But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. Consider joining PRSA.

Industry 316

Industry Fashion Travel Tourism 316

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2018

This ad is a creative and humorous expression around the teriyaki bowl, highlighting how a burger brand such as Jack in the Box has the guts — or ‘bowls’ — to go beyond the usual and serve something other than burgers. The post The PR Perils Of Cultural Appropriation appeared first on Crenshaw Communications.

Corporate 149

Corporate Viral Community Crisis 149

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. I covered Hurricane Sandy in Connecticut in 2012.

Meeting 59

Meeting Automotive Transportation Newspapers 59

MaccaPR

OCTOBER 2, 2017

Rather than mere translation, I like to talk about transcreation – which means, you perform a creative transfer which takes a brand’s original marketing message that was tailored for a mostly white, middle class audience and inform it with the culture and values of another group of consumers. That’s a really bad idea.).

Insurance 74

Insurance Insurance Interviews Marketing 74

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. Without this research, targeting, and communication strategies in place, it would be even harder for these companies to implement their renewable energy project in new areas across the United States.

Agency 90

Agency Energy Crisis Management Industry 90

Flack's Revenge

AUGUST 1, 2018

It is the reality that pollutes our discourse, ironically isolates and has wrought havoc on creative fields like photography, music and writing. Sound Opinions : One of my favorite podcasts; they curate and help me discover great music spanning all popular genres; interview bands, and riff on the music news of the week.

Content Marketing 149

Content Marketing Privacy Government Web 149

Prohibition

OCTOBER 28, 2019

As a creative and eco-conscious Yorkshire -based agency, we were eager to win the opportunity to work with Yorkshire Water in the promotion of their ‘Six Capitals’ conference, an event aimed to tackle some of the biggest ecological issues facing both the region and the whole of the UK. Sustainability Conference 9.

Conference 48

Conference Video Government Corporate 48

Prohibition

OCTOBER 25, 2019

As a creative and eco-conscious Yorkshire -based agency, we were eager to win the opportunity to work with Yorkshire Water in the promotion of their ‘Six Capitals’ conference, an event aimed to tackle some of the biggest ecological issues facing both the region and the whole of the UK. Sustainability Conference 9.

Conference 48

Conference Video Corporate Government 48

Stephen Waddington

JULY 17, 2018

We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities. Community champions in Asda stores around the UK submit stories via a mobile phone app.

Storytelling 60

Storytelling Local Community Case Study 60

Solo PR Pro

APRIL 5, 2022

There’s a whole community of like minded people you can lean on. For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me.

How To 104

How To Fashion Banking Industry 104

Shift Communications

DECEMBER 15, 2016

Each member of the team has a particular hit that they are extremely proud of purely based on the fact that good old creativity, industriousness and smarts resulted in a hit that wowed the client and broke through. So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. Take a look….

Print 60

Print Media Travel Wireless 60

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire.

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers.

Government 103

Government Education Print Ethics 103

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107

Education Course Nonprofit Resources 107

Critical Mention

APRIL 26, 2017

In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Be unconventional, creative and entrepreneurial in your thinking and approach in life.

Sports 60

Sports Internal International Enterprise 60

Flatiron Communications

JULY 5, 2022

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” I split my time in the vast Enercare Center between hosting duties, interviewing select attendees for this publication, and catching a few of the sessions. It bowed on the Content-Makers Stage with an SRO audience of 1000+. Notably, Ms.

Conference 36

Conference Journalism Web Comparison 36

Doctor Spin

APRIL 17, 2023

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Offer pro bono services to a non-profit organisation in your community. Host a podcast or YouTube series featuring interviews with industry experts.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR 20/20

APRIL 12, 2016

This trip is great for catching up on the latest trends in tech, health, space and VR; enjoying the local Mexican and BBQ food scene; listening to live music at what seems like every corner; and finding inspiration from the Austin community and SXSW Interactive programming. Start with a creative content mix. Grow communities.

Pinterest 40

Pinterest Community Data Mobile 40

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. After a century of producing delicious dairy products, Kemps sought to creatively brings its past into the future. We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership.

Corporate 48

Corporate Examples Storytelling Brand 48

Communications Conversations

FEBRUARY 20, 2018

For instance, when “#MNnice and “#NiceOff” started trending (as a challenge for local brands and businesses to welcome folks to the Bold North—a.k.a. Something our entire team is so great at is thinking creatively, yet in a nimble, agile way. To be completely transparent, there wasn’t a ton of pre-planning beyond that.

Social Media 76

Social Media Media Video Trends 76

Waxing UnLyrical

JULY 2, 2018

Our most challenging PR measurement moments: A5 The most challenging PR effort was a health communications campaign for a non-profit with outreach to remote areas. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. A3: Hard to say. What did for sure?

Measurement 40

Measurement Nonprofit Education Social Media 40

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. While I have great respect for these two organizations, they are not local to my search.

Google 101

Google Nonprofit Engineering SEO 101

Karen Freberg

DECEMBER 4, 2017

Ultimately, the Live Creator Kit is a must have when you go and have live video sessions.These could be interviews, exclusive pieces of content for your audience on FB, behind the scene’s features at events, giveaways and announcements, etc. The possibilities are endless. Sponsorship Opportunities. Validation for Analytics.

Education 42

Education Facebook Video Social Media 42

PR Conversations

JULY 17, 2014

That, and because I can indulge my need for creative expression. It is a long-running and successful campaign that still resonates in our New Zealand community. Helen’s been self-employed for most of her 20 or so years in PR, with a brief in-house stint in local government. What is your idea of PR nirvana?

Real Estate 71

Real Estate Local Government Internal 71

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview. That, I understand.

Social Media 61

Social Media Media Crisis Energy 61

Maxim Behar

OCTOBER 15, 2023

The Shumen Theatre was the first theatre in Bulgaria, the Shumen Symphony Orchestra was the first, and the Shumen Community Center was the first in Bulgaria. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Stephen Waddington

MAY 23, 2018

In time we plan to share the database in a Creative Commons format and develop a web app to interrogate the data. In a podcast interview Paul Sutton said the images served as highly visible warning signs for practitioners. Today it’s much reduced like local media itself, reflecting changing consumer habits.

Analysis 60

Analysis Technology Tools Exercises 60

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. She hopes to combine her experience in human resources and her passion for public relations into a career in internal communications. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back.

Social Media 89

Social Media Media Facebook Twitter 89

Communications Conversations

JANUARY 13, 2017

She’s an active networker (I saw her once at a local coffee shop meeting with a mentor she arranged all on her own). Really, it’s that balance that I argue is why people need to put on their public relations hat when doing community management over social media. Let’s meet Laura!

Insurance 60

Insurance Insurance Social Media Corporate 60