Apple remains undisputed champ of tech & telecomm brand intimacy

Agility PR Solutions

When it comes to establishing emotional connections with customers, Apple is still the reigning champion in technology & telecommunications, as well as overall category leader in the U.S., Mexico and UAE, according to the latest Brand Intimacy 2018 Report, the largest study of brands based on emotions from intimacy marketing firm MBLM. In the U.S., Google […]. The post Apple remains undisputed champ of tech & telecomm brand intimacy appeared first on Agility PR Solutions.

Overcome The Talent Gap: 7 Skills You Need To Become A Hybrid Marketer

PR 20/20

M ore than 40% of the world’s population (roughly 3 billion people) are online today , as compared to a mere 7% in 2000, according to the International Telecommunication Union.

Pitching Tech Trends with CRN Managing Editor Phil Harvey


As managing editor at CRN , he oversees news coverage of technology, telecommunications and the Internet of Things. ground zero for tech – San Francisco – and since then he’s had roles with Light Reading and a telecommunications company in England.

3 tips to prepare your hurricane communications plan

PR Daily

If a storm causes power and telecommunications outages, it is essential to have a plan in place for how to communicate with authorities, industry partners, customers, travelers and journalists. Hurricane season is here.

Building Media Lists That Get Results

ImPRessions - Crenshaw Communications

While a mobile apps reporter may like the story, a telecommunications or consumer electronics reporter will be annoyed with your offbeat pitch. It’s easy to relegate media list development to the remedial PR file — things that are too basic to analyze or improve.

Media 170

Want More Fans? See 3 Brands’ Secrets


Some industries, like telecommunications, are unlikely to be associated with heart-warming, exciting feelings. Do you know what customers think about your brand? With brand journalism, you can increase customer loyalty and satisfaction.

Brand 162

How to Effectively Communicate Your Rebrand


When WIND Mobile, a Canadian telecommunications company, became Freedom Mobile last year, they issued a press release which clearly outlined its brand change and reaffirmed its commitment to current customers. Change is in the air as many brands have undergone a makeover in recent months.

5 Outside-the-Box Content Creation Ideas


The telecommunications company Cisco Systems relies on humor for its video. “ This post was inspired by our free “ Outside-The-Box Content Marketing for PR ” white paper. How do you stand out with content? Infographic?

Beyond the Word: Why Visual Content Matters in Communications


The scene opens with an animated overhead shot of a crowd milling about, then perking up as they rush to access their telecommunications network through a metaphorical door. The numbers don’t lie when it comes to visual content in communications.

Content fuels Verizon purchase of AOL for $4.4 billion

PR Daily

billion to acquire AOL, and the biggest draw for the telecommunications firm was AOL’s content offerings. Verizon announced Tuesday it is paying $4.4

AT&T calls FCC’s $100 million fine ‘unprecedented and indefensible’

PR Daily

Now, the telecommunications giant is doing just that. When the Federal Communications Commission hit it with a massive $100 million fine in June for throttling customer data, AT&T promised to “vigorously dispute” it.

Everything You Need to Know About the TPP (But Were Too Scared to Ask)


According to the Electronic Frontier Foundation (EFF), the TPP’s Electronic Commerce and Telecommunications Chapters “encourage your personal data to be sent across borders with limited protection for your privacy.”.

Blackberry pulls out of Pakistan following consumer data request

PR Daily

The company is pulling its operations out of Pakistan at the end of this year due to what it deems as unreasonable requests from the country’s Telecommunications Authority. Blackberry is taking a stance on privacy and customer data.

PR Daily publisher Mark Ragan joins the Dynamic Signal board

PR Daily

Between social media and telecommunications breakthroughs, new ways to stay informed about your community and your place in the world emerge every day. The world has never been more connected than it is today.

PR Interns or Assistants – Which is Right for You?

Solo PR Pro

Mary’s clients range from Alaska Native corporations, tourism and telecommunications to a variety of food organizations and two successful US Senate campaigns. This is a guest post from Mary Deming Barber, APR, Fellow PRSA, president of The Barber Group.

TCIP #044 – Organization Fined $1.1 Million for Emailing Canadians (CASL) with Maanit Zemel

Melissa Agnes

Canada’s Anti Spam Legislation (CASL) came into effect in July of 2014 and it seems that since it came into effect, the Canadian Radio-television and Telecommunications Commission (CRTC) has been out for blood. Welcome to episode #044 of The Crisis Intelligence Podcast, with Melissa Agnes and Maanit Zemel. Does your organization email Canadian stakeholders? If so, have you developed a CASL Compliance Policy? If you haven’t, you may be in store for some serious repercussions.

4 Important Years in Copyright Law History


Example: For those in the automobile, gaming or telecommunication industries, take note. Sharing (content) is caring… that is if you and your team are complying with copyright laws. But when was the last time you sat your team down for training?

McKinsey: 5 Factors Driving a New Golden Age of Marketing

Sword and the Script

The article cites a telecommunications CEO who noted: …a cumbersome organizational structure was getting in the way of delivering the top-notch customer service that the CEO had designated as a strategic priority. by Frank Strong.

An Honest Look at My APR Journey


She manages the reputations of clients in a multitude of industries including technology, retail, education, automotive and telecommunications. At the ripe ol’ age of 25, I had no idea that I would be where I am today, although I should have known better.

How to Choose a PR Strategy, Part 2 of 6: Traditional environment

Shift Communications

Another example of a traditional environment is the telecommunications industry. Strategy is one of the most abused, misused words in the entire lexicon of business. Ask 100 executives what strategy means and you’ll get 150 different answers.

Influencer Insights: Media Moves and Intel for May 16

Beyond PR

Jason’s reporting work at Mashable included covering telecommunications, the internet and media. Today’s public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers and influencers making moves.

TalkTalk hack exposes up to 4 million UK consumers’ data

PR Daily

UK broadband and telecommunications provider TalkTalk went into damage-control mode after a “significant and sustained cyber attack” potentially exposed the data of its 4 million customers.

How to Effectively Communicate Your Rebrand

Beyond PR

When WIND Mobile, a Canadian telecommunications company, became Freedom Mobile last year, they issued a press release which clearly outlined its brand change and reaffirmed its commitment to current customers. Change is in the air as many brands have undergone a makeover in recent months.

Verizon and AT&T criticize open Internet rules proposed by FCC chief

PR Daily

Broadband is currently classified as an “information service,” which means it’s free of the regulations governing telecommunications. Federal Communications Commission Chairman Tom Wheeler on Wednesday proposed rules that would ensure net neutrality and protect an open Internet.

Report: Top 10 most- and least-trusted industries

PR Daily

Telecommunications. Few themes have overtaken American society over the past few years quite like trust has. Reading PR case studies (including those on PR Daily ) can be a crash course in which organizations you can and cannot trust.

Your profession needs you

Stephen Waddington

Global internet usage continues to grow at a steady 10% per year according to the International Telecommunications Union (ITU), reaching 46% of the global population. This is a summary of a speech I gave at the CIPR 2017 Graduation Ceremony. It’s more important than ever to put the public at the heart of your work. Welcome to Ketchum and thank you for the invitation to host the 2017 CIPR Graduation Ceremony.

The principles of ghostwriting

PR in High Definition

Unless the writer is explicitly an industry expert on mobile telecommunications, learning and development, etc. It’s Halloween and once again we find ourselves preparing for a night of dressing up and pretending to be something we’re not. Whilst for many people this only happens once a year, for many communications professionals we switch to being someone else on a weekly basis.

Australian telecom apologizes for ‘racist’ job ad

PR Daily

Optus, an Australian telecommunications company, is taking fire over a job advertisement that was seeking an “Anglo-Saxon” retail assistant. A PR crisis can arise from any kind of communication with the public—including job postings.

Yahoo chief: ‘It’s poetic to be joining forces with AOL and Verizon’

PR Daily

The sale comes just over a year after the broadband telecommunications company bought AOL for $4.4 Marissa Mayer’s endeavor to turn around a struggling Yahoo is pretty much over—but the chief executive isn’t done yet. On Monday, Verizon announced that it is buying Yahoo for roughly $4.83

Finalists named for the 2015 Digital PR & Social Media Awards

PR Daily

CLS Strategies for COMPTEL, NTCA -The Rural Broadband Association, ITTA - The Independent Telephone & Telecommunications Alliance, Don't Comcast the Internet. Our call went out for inspired work in digital PR and communications and use of social media.

USA Gymnastics and Michigan State University have ‘long road’ ahead after Nassar case

PR Daily

The Texas-based telecommunications giant became the fifth major corporation to sever its business connections to USA Gymnastics. Officials for USA Gymnastics and Michigan State University are scrambling—but their reputational crises seem unlikely to end anytime soon. On Jan.