ImPRessions - Crenshaw Communications

JUNE 7, 2019

PR intern’s guide to agency lingo. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers.

Agency 192

Agency Internal International Pitching 192

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. If you need local press, however, your choices are more limited.

Measurement 52

Measurement Communications Survey System 52

Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. The impact of COVID-19 on NHS comms documents the scale of the challenge faced by professional NHS communicators since the start of the Coronavirus pandemic in early 2020. COVID-19 has driven the adoption of technology.

Healthcare 131

Healthcare Privacy Print Community 131

Stephen Waddington

MAY 17, 2020

Our local fish and chip shop reopened on Wednesday. Government The digital democracy has been a long time coming - democracy will finally digitise, both in central and local government, and citizen voting. We need local, decentralised responses to arts, culture, education and transport. Photo by sfe-co2/iStock / Getty Images.

Tourism 118

Tourism Fashion Travel Retail 118

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Encourage internal authenticity first. We all know about the importance of authentic brand communications. What we want to stress is the importance of starting internally. Companies have to first instill brand values to their own employees and within a workplace culture before conveying those values in brand communications.

Brand 160

Brand Branding Film Internal 160

Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41

Local How To Skype Trade Shows 41

Stern + Associates

JANUARY 29, 2024

Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. This is a still-evolving trend as most media interviews outside cable networks are still in print, but it’s conceivable that in the future there will be more video content around topics beyond breaking news.

Strategy 98

Strategy Publicity Media Video 98

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

The Hoffman Agency

FEBRUARY 14, 2024

Unrelenting geopolitical tensions make business and communications even more challenging than usual. In the ever-changing landscape of global business, China remains a strategic hub for multinational tech companies despite challenges on both the business and communications fronts.

Local 36

Local Government Banking Policies 36

Landis PR

APRIL 12, 2021

Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance. Wire service news is typically cut-and-dried, just the facts, please, and fast!

Meeting 98

Meeting Media Print Enterprise 98

PRSay

MAY 8, 2018

Judy is mostly retired from a career in health-care communications, but still freelances for clients. Karlie, how did observing your mother’s work in the profession and also in the local Chapter inspire you ? Judy: To create brochures, we used to have to go to a printing press. Both now live in the Atlanta area.

Leadership 159

Leadership Conference Local Internal 159

PRSay

MARCH 29, 2021

To help reach your desired outcome for the interview, envision the perfect headline and develop a strategy to see it in print (e.g., Conduct internal and external research to understand the issues and potential landmines. Alleging Bullying and Racism, Prince Harry, Wife Megan Markle Leave Royal Family, Exile to California”).

Media Training 182

Media Training Training Interviews Media 182

Stephen Waddington

MAY 8, 2018

The latest edition of #FuturePRoof published today explores the role of communication in the NHS. Arguably everyone in the NHS, from porter to surgeon, and midwife to Trust chairman, works in communications. 2 Technology versus community care The public is wedded to the notion of doctors’ surgeries and hospitals on every street corner.

Communications 63

Communications Healthcare Print Community 63

ImPRessions - Crenshaw Communications

JUNE 7, 2017

When a client is in a position to make fast decisions, they get more done and maximize the PR investment, whether there’s an outside agency team involved or an internal expert. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth. Everyone likes an underdog.

Small Business 168

Small Business SMB Local Viral 168

Communications Conversations

SEPTEMBER 10, 2020

I really appreciated my time in radio and print journalism. Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. I coordinate a lot of TV segments and print/online interviews across the country. People thought something was wrong with me.

Radio 167

Radio Journalism Interviews Energy 167

PRSay

NOVEMBER 9, 2017

Earning the APR a year later was a highlight of 20 years in public relations and communications. I studied “old school” style : I printed the APR Study Guide and put it in a binder, reading through (more than once!) I studied “old school” style : I printed the APR Study Guide and put it in a binder, reading through (more than once!)

Case Study 113

Case Study Conference Study Print 113

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. 8) “Consult, coach, teach.”.

Employee 150

Employee Print Writing Survey 150

Contently - Strategy

JULY 22, 2021

But in that sea of platitudes, one message stood out: a video from then-Marriott International CEO Arne Sorenson getting choked up talking about how the pandemic would impact associates through no fault of their own. Today, Traveler spans 87 local editions across the globe. ” Local travel for a global audience.

Travel 96

Travel Hotels Storytelling Content Marketing 96

Cision

JULY 11, 2017

Perhaps you have a widespread international pickup to consider. Maybe you work closely with a local TV station and need to consider broadcast monitoring. A print mention is different from a broadcast mention, which is different from a social media mention, and so on. Present: Where is your brand now ? Not sure where to begin?

How To 265

How To Media Software Agriculture 265

PRSay

OCTOBER 1, 2018

As the PR person, I have to look at impacts to visitors, including international visitors whose flights and hotels were being canceled. We always attract a lot of local, regional, national and international press. We always attract a lot of local, regional, national and international press.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

Critical Mention

AUGUST 5, 2018

Some of her clients include PayPal and Cox Communications and she has previously guest published for sites including CNN and Mashable. Deirdre Breakenridge is the CEO at Pure Performance Communications. Named one of the top 25 PR influencers in 2017 by Izea , Sarah Evans runs her PR firm, Sevans Strategy. Steve Farnsworth. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. Internal comms a top priority.

Software 126

Software Case Study Advertising Advertising 126

Shift Communications

DECEMBER 15, 2016

So when a colleague and I pitched a local McDonald’s news story, little did we know what was to come. After an aggressive media relations push, we began to pick up traction in the local market. On the day of the woman’s retirement party there were four broadcast stations and a number of print/online reporters on-site.

Print 60

Print Media Travel Wireless 60

Cision

SEPTEMBER 10, 2015

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. Click here for your free crisis communication tip sheet! Emerged Trends.

Trends 120

Trends Mobile Web System 120

Communications Conversations

AUGUST 21, 2018

We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. We’re also a fairly small team (about 12 on the external communications side), so we have exposure to a lot of different experiences – including crises.

Sports 113

Sports Retail Local Report 113

Cision

MARCH 22, 2016

In this interview, she discusses how she came to her success, what makes her choose to cover a story and how communication professionals can improve their pitching strategies. What is the biggest pitching mistake that communication professionals make? How did you get your start in journalism? Rapid Fire Round.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Maxim Behar

JANUARY 3, 2021

Just one simple word repeated many times dominates my all biography – work, work, work… I am an international PR expert, Harvard Kennedy school Graduated, but also have a diploma from Universities in Prague, Yokohama, Seattle, London, and Berlin. It could be the first-ever book in the world first published on Social media and then printed.

Local 52

Local Writing Social Media Interviews 52

Critical Mention

JULY 22, 2020

We didn’t want to build a new product for the sake of saying we built it – we wanted to provide PR and communications professionals a different kind of tool than is currently available in the marketplace. In other words, PR and communications experts can now use the Critical Mention platform to own the entire earned media lifecycle.

Media 111

Media Data Local Tools 111

Cision

APRIL 28, 2015

The locals loved the story. A community uniting around a labor strike? It even issued full-page print ads showing how its salaries compared to average ones in the region. It was an internal argument taking place in public. The employees wanted him back and weren’t going to work until he was. The media loved it.

Employee 120

Employee Print Customer Service Local 120

Communications Conversations

MAY 21, 2020

First, we need more local journalism–whether it’s professional or not. People want to learn more about their communities! The printing. Last Saturday, there was a wonderful article in the Variety section of the Minneapolis Star Tribune about groups of kids who had started neighborhood newspapers during the pandemic.

Newspapers 78

Newspapers Blogging Groups Print 78

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986.

Government 103

Government Education Print Ethics 103

Sword and the Script

JANUARY 11, 2022

Three in this case — and across international borders in a competitive market with a half-dozen incumbent vendors. The company provides media monitoring across print, broadcast and social in New Zealand and Australia. It employs 100 local staff and serves about 400 customers. Merging two companies is challenging enough.

Reputation 85

Reputation Technology Tools Data 85

Critical Mention

JULY 15, 2020

Among a host of other features and functions, the Media Contact Database allows users to quickly locate contact information for local and national journalists, influencers and outlets via an easy-to-use interface. We believe current and future customers will quickly see this as a major marketplace differentiator.”. About Critical Mention.

Media 108

Media Radio Television Engineering 108

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’ The reporter agreed.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? Kavitha noted to up-and-coming journalists that interning at a print job is critical. You just have to start with print,” she said.

Media Relations 40

Media Relations Media Journalism Print 40

Sword and the Script

NOVEMBER 29, 2016

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. Certainly, brands need content marketing, and PR can help build trust and credibility, but there is something more urgent: communicators need content marketing. The same is true in print.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Stephen Waddington

SEPTEMBER 18, 2020

The fourth book, Celebrating BAME Talent is published today in digital and print formats. Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145