Wed.Jun 12, 2024

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How & Why to Include Multimedia in Press Releases & Earnings Updates

Business Wire

Are you relying on plain text press releases to communicate your news? Multimedia has the power to transform your releases, capturing audience attention at a time when this is increasingly more challenging. Traditional text-based news releases are giving way to dynamic, multi-dimensional messages enriched with multimedia.

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5 steps to developing a content style guide for consistent brand messaging

Agility PR Solutions

Content is king in this digital age, and brands with a solid content strategy are poised to gain a strong competitive advantage. But, at any one time, a brand devoted to content is likely to have several different people (or even departments) working on different kinds of content. Maybe you have an SEO specialist working […] The post 5 steps to developing a content style guide for consistent brand messaging appeared first on Agility PR Solutions.

Brand 173
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Top 7 Muck Rack Alternatives You Should Consider in 2024 (Features & Pricing)

Prowly

Pinpointing the perfect PR tool to match your needs can feel daunting. What’s worse, it comes with costs: both in time and missed opportunities in your PR actions. Well, we cut through the clutter. You’ll find here 7 Muck Rack alternatives for PR specialists with their pros and cons, and pricing: Prowly Presspage Meltwater AgilityPR […] The post Top 7 Muck Rack Alternatives You Should Consider in 2024 (Features & Pricing) appeared first on Prowly Blog.

Tools 104
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3 ways to use generative AI to craft an impactful PR strategy

Agility PR Solutions

PR professionals spend countless hours curating content, ensuring consistent messaging, and engaging with stakeholders across various channels. This process, while effective, is often time-consuming, requiring a keen eye for detail and a deep understanding of the brand’s voice and values. Generative AI is a game-changing technology revolutionizing how PR strategies are developed and executed.

Strategy 110
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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Maxim Behar: Better put yourself in others’ shoes and then judge

Maxim Behar

Host (Nadya Obretenova): Hello! You are with the Bulgarian National Television podcast "The Truth About…". My name is Nadya Obretenova. How small is the world, and how big are we? The speed of events often confuses us; the fleeting meetings and quick conversations give us a false sense of completeness. How do we communicate, what do we say, and what do we understand?

Ethics 69

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Secrets of Building An Irresistible Employer Brand: The Nicole Garrison Interview

MaccaPR

How can you build a powerhouse employer brand that transforms your company into an irresistible “Best Place To Work” magnet? What steps should you take immediately to entice potential employees and retain your current employees —especially during a time when competitors are wooing them with the bait of ever-soaring benefits and salaries? Nicole Garrison, Senior Director of Employer Brand and Marketing for RBC To find out for you, we enjoyed a lively interview with Minnesota-based Nicole Garrison

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6 unconventional growth hacks for breaking crypto PR marketing plateaus

Agility PR Solutions

If you’re marketing a crypto project, you know how difficult it can be to keep up momentum. The space moves incredibly fast, attention spans are fleeting, and there’s always some new coin or token vying for the spotlight (or maybe some scandal stealing the headlines). Due to all of this, it’s easy to hit plateaus […] The post 6 unconventional growth hacks for breaking crypto PR marketing plateaus appeared first on Agility PR Solutions.

Marketing 101
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Maxim Behar: There is always someone to vote for in any elections

Maxim Behar

Host: Hello again! It's exactly 25 minutes until 10 A.M. You are watching Euronews Bulgaria TV and the special election panel "Your Choice." Let me introduce our next guests – Professor Ivanka Mavrodieva, a lecturer in rhetoric and communications at Sofia University, and PR expert Maxim Behar. Hello and welcome! Maxim Behar: Good morning! Host: Did you vote, and do you think people will make the effort to go to the polls today?

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Rishi’s Sky TV blunder says more about class than cash

Mark My Words

Telegraph This latest appearance was in the ITV interview for which he fled the D-Day battlefields of Normandy, attracting much criticism in the process. Presenter Paul Brand asked Sunak about his wealth and whether he’s ever had to go without. He squirmed, laughed nervously and racked his brains for any hint of hardship. “There were all sorts of things that I would’ve wanted as a kid that I couldn’t have,” he replied unconvincingly.

Fashion 60
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Journalist Spotlight | Interview with Anna Freeland, Arts Journalist at the ABC

Medianet Australia

Today, Medianet is joined by Arts Journalist for the ABC, Anna Freeland. Here, Anna shares what makes for a memorable piece of Arts journalism, giving us insight on what to keep in mind when pitching content to journalists and outlets.