5W PR

MARCH 13, 2024

Paid advertising Paid advertising can boost organic reach in travel marketing campaigns. Offers Everyone enjoys a good deal, especially when it comes to package deals that include accommodation, activities, and transportation. This demonstrates a commitment to the peace of mind of the travelers and fosters trust in the brand.

Travel 78

Travel Consumer Strategy Transportation 78

5W PR

APRIL 19, 2023

The law made it illegal to discriminate against individuals with disabilities in employment, transportation, public accommodations, and other areas of life. External Benefits For businesses, brand image and reputation are crucial factors that can make or break success. But they also have significant internal benefits.

Internal 88

Internal International Transportation Employee 88

Burrelles Fresh Ideas

MARCH 19, 2024

In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences. In the realm of travel, where experiences reign supreme, compelling narratives have the power to transport audiences to distant locales, evoke curiosity, and ignite a sense of adventure.

Travel 90

Travel Trends Tourism Transportation 90

5W PR

MAY 8, 2023

The current global economic landscape has presented many challenges for businesses including rising costs of raw materials, labor, transportation, and other operational expenses. Businesses need to navigate potential backlash, customer dissatisfaction, and potential impacts on the brand’s reputation.

Consumer 88

Consumer Communications How To Transportation 88

Konnect Agency

APRIL 24, 2024

Are you aiming to generate media coverage, increase brand awareness, drive sales, or foster customer loyalty? This could involve partnering with influencers, celebrities, or industry experts to host the event, creating “Instagrammable” moments, and providing opportunities for guests to engage with your brand in a memorable way.

Product Launch 52

Product Launch Transportation Measurement Examples 52

Bianchi Biz Blog

JULY 13, 2023

Visibility, branding, PR and networking opportunities abound for automotive and mobility suppliers from July 31-August 3 at one of the North American auto industry’s top thought leadership events, the 58 th annual Center for Automotive Research’s Management Briefing Seminars. Click here for sponsorship/exhibit details.

Automotive 80

Automotive Transportation Conference Mobile 80

5W PR

SEPTEMBER 8, 2019

Marketing to consumers is challenging, that goes without saying. Because of the challenges we as marketing professionals face in an evolving industry, it’s important to find ways to be effective with a brand’s messaging and marketing strategy. Is something like this a good fit for your brand?

Transportation 74

Transportation Advertising Advertising Consumer 74

PR 20/20

OCTOBER 30, 2014

At this year’s INBOUND 2014 conference in Boston, one session in particular really got me thinking about brand / consumer relationships. Two prime examples: the increasing popularity of shared music, like Spotify , shared spaces, like Airbnb , and shared transportation, like Lyft. ” Strategy Content Brand'

Content Marketing 78

Content Marketing Transportation Marketing Conference 78

wiredPRworks

MARCH 23, 2022

Get transported to the future today with Jennifer Navarrete, aka @epodcaster, and Barbara Rozgonyi, two Social Media Club chapter founders who met via Chris Heuer and Kristie Wells. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

Web 119

Web Transportation Social Media Community 119

NewsWhip

MARCH 15, 2023

Different brands are at different stages of their electric vehicle journey, but the fact of the matter is that, globally, automobile companies are doing everything they can to break into this space. The big three: Tesla, Ford, and Toyota Since the start of the year, three automotive brands have made quite an impact in the EV scene.

Publicity 78

Publicity Automotive Transportation Brand 78

Sword and the Script

DECEMBER 12, 2017

Here we go…20 insightful PR and marketing predictions for 2018 follows below. Convenience’ (more of it) and ‘friction’ (less of it) are going to be critical terms for brand messaging in 2018, whether through marketing or PR efforts. People want to buy from brands that they can trust and feel that share the same values.

Marketing 101

Marketing Content Marketing Crisis Management Data 101

wiredPRworks

NOVEMBER 18, 2020

How do you package your brand marketing content to go from being invisible to rising up an expert? First, you need to have a message and then you need to market it. Let’s explore how to go from invisible to expert with a WIRED content marketing framework. WIRED Content Marketing Framework. I have the answer!

Content Marketing 52

Content Marketing Marketing System Reputation 52

Onclusive

OCTOBER 23, 2019

Onclusive is a marketing analytics company revolutionizing the communications industry with data science. The Onclusive marketing team is responsible for growing the company brand, positioning our products to the right customers, generating demand, and enabling our sales team to drive revenue. . Position Scope. Responsibilities.

Marketing 46

Marketing Case Study Software Analytics 46

Cision

MAY 16, 2017

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning. Information of Everything.

Hotels 198

Hotels Mobile Travel Automotive 198

Burrelles Fresh Ideas

JANUARY 30, 2024

Boeing: Brand crises abound in January, and perhaps no one knows this better than the world’s largest aerospace company, Boeing. The brand explained precisely how its teams had gone about investigating the incident, including looking for patterns in the data, and made it clear they were ready to act if they did find an issue.”

Ethics 96

Ethics Crisis Transportation Airlines 96

PR 20/20

FEBRUARY 6, 2020

Walking your dog, working out, taking public transportation, folding laundry—what do these activities all have in common? You guessed it, they’re each an opportunity to become a more educated marketer and professional. ??????. This Old Marketing. and Epic Content Marketing. and Epic Content Marketing.

Marketing 74

Marketing Conference Content Marketing Agency 74

Communications Conversations

JULY 23, 2019

Kayla Krosschell , Digi-Key Electronics PR & Marketing Communications Specialist. Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. ” – Adam May. ” – Adam May.

Transportation 122

Transportation Social Media Corporate Agency 122

Bianchi Biz Blog

JUNE 15, 2023

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Brand-specific tracks from Jeep, Ram and Ford will return, along with new experiential activations. to 800+ sq. 28,000), as well as 20 ft.

Automotive 78

Automotive Mobile Technology Transportation 78

Flack's Revenge

JUNE 6, 2018

Walking through the bustling underground markets and sites that are thousands of years old seemed to take me back in time. I spoke with Doron Ish Shalom , Director of Program Development, and Pnina Ben Ami , VP Marketing. in areas such as transportation and infrastructure). The Old City must be seen to be believed.

Media 168

Media Transportation Enterprise Course 168

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Be true to your brand. Appeal to the imagination. When possible, mix media.

Instagram 159

Instagram Reddit Transportation Creativity 159

The Resolution Blog

OCTOBER 15, 2019

Marketing in the Business to Business (B2B) world is a completely different beast to that in the consumer industry. B2Bs are faced with marketing products to their audience’s “work” personas and gain company buy in. Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad.

B2B 120

B2B B2C Facebook Storytelling 120

Critical Mention

OCTOBER 29, 2018

Over the years, sports fans have seen many athletes who have garnered intense media coverage and created their own personal brands. The fact that a YouTube video called “Top 10 LeBron James Funny Commercials” exists should tell you something about his history of using humor as a way to build his personal brand. Free uniforms.

Sports 117

Sports Film Television Transportation 117

Mindful Marketing

JANUARY 23, 2021

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Often those fortunate enough to earn a college degree proudly display their diploma in their office or another personal location. Check out Mindful Marketing Ads and Vote your Mind!

Education 126

Education Financial Engineering Transportation 126

Bianchi Biz Blog

FEBRUARY 22, 2021

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes.

Groups 55

Groups Meeting Transportation Media 55

The Hoffman Agency

DECEMBER 22, 2023

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

Government 36

Government Local Technology Transportation 36

Bianchi Biz Blog

JUNE 29, 2023

If your company is seeking PR opportunities at the show, which offers many public relations and market attention opportunities, you must act fast. This would be the perfect time to align with your PR and marketing agency partners that have significant experience with trade shows, especially with CES. Taking place Jan.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Cision

JULY 13, 2016

Nick Hawley, director of marketing at Visit Seattle, says if you aren’t utilizing assets to their fullest potential, you’re missing out. What are you most excited for in your new role as director of marketing at Visit Seattle? What are the biggest PR and marketing mistakes brands make?

Print 120

Print Tourism Transportation Film 120

Maxim Behar

DECEMBER 20, 2020

21.12.2020 The world-famous PR expert is the first to start Manager News’ series, which tracks trends, analyzes and forecasts for 2021, based on changes in business, marketing and communications following the pandemic. - Which approaches and messages in marketing and brand communication will be successful in 2021?

Tourism 52

Tourism Transportation Construction Crisis 52

Mark My Words

AUGUST 2, 2022

The Guardian The Lionesses are poised to increase their sponsorship value tenfold after their win on Sunday, PR experts have predicted, with individual players likely to secure lucrative brand deals and endorsements worth millions of pounds. Another 87,192 fans saw them live at Wembley stadium.

Sports 60

Sports Transportation Financial Television 60

Mindful Marketing

JANUARY 29, 2023

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Ill-intentioned people can invent some very unscrupulous schemes when they put their minds to it, e.g., Volkswagen’s infamous defeat device that intentionally tricked auto emission tests.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Stephen Waddington

MAY 2, 2020

I’m also enjoying the conversations about the future of marketing, media and public relations in this community of practice that I started on Facebook. marketing, media and public relations Public group · 219 members Join Group ABOUT THIS COMMUNITY This is a community of practice to explore the future of marketing, media and public relations.

Transportation 84

Transportation Government Community Facebook 84

Contently - Strategy

AUGUST 17, 2020

These virtual interactions have the potential to keep a brand image from fading, Anita Loomba, the director of marketing for the travel assistant app App in the Air , told me. Singita, a hospitality brand with lodges across Africa, live streams safari drives through Singita Sabi Sand on Instagram with a photographer and guide.

Travel 144

Travel Video Industry Tourism 144

Bianchi Biz Blog

NOVEMBER 2, 2020

The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable. It focuses on new technologies and concepts aimed at making mobility more sustainable.

Meeting 57

Meeting Automotive Mobile Transportation 57

Mindful Marketing

DECEMBER 21, 2020

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing ​ It’s a parent’s classic Christmas morning fail: After having the foresight to purchase the holiday’s hottest new toy, they forget to buy the batteries!

Wireless 84

Wireless Policies Transportation Consumer 84

5W PR

JANUARY 10, 2020

As a leading HDTV brand in America, with a mission to deliver high performance and smarter products, they don’t consider themselves a TV company. Their products will transport you out of your living room and into the content you’re enjoying. Whatever the occasion VIZIO will elevate your viewing experience.

Transportation 136

Transportation System Mobile Consumer 136

Bianchi Biz Blog

APRIL 26, 2021

Electric cars continue to develop: Tesla is the absolute forerunner in this respect and is not leaving the traditional car brands in a good position. All in all, auto manufacturers will be expected to make a major contribution to a greener future by working on more climate-friendly ways of transportation.

Automotive 95

Automotive Study Report Transportation 95

Cision

APRIL 26, 2016

The growing number of companies and technologies that make up and support our global communications networks hold the potential to reshape and redefine so many industries – healthcare, transportation, energy, communication, manufacturing, finance, government and more – all while improving the lives of individuals around the world.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120