Bianchi Biz Blog

JANUARY 18, 2024

These numbers confirm that while traditional auto shows may be losing their luster for automakers and their top-tier suppliers, CES has solidified its position as one of the world’s largest and fastest growing global automotive, mobility and transportation events. Don’t believe us?

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Automotive Technology Transportation Trade Shows 108

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

It made a last-ditch effort to sell to the library market instead – a move that was successful enough to offer a bridge to its ultimate digital strategy. When Russia invaded Ukraine last February, she organized resources, transportation, and shelter for those fleeing the war. Delve into market research data. Dig deeper.

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How To Transportation Software Employee 310

Mindful Marketing

FEBRUARY 4, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Where do you go for a good laugh – TikTok, a favorite podcast, late-night TV monologues? The source of the latter guidelines is mainly the Pennsylvania Department of Transportation, or PennDOT.

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Guidelines Transportation Creativity Airlines 94

Maxim Behar

AUGUST 31, 2023

You will probably say - first we should fix our roads, sidewalks, public transport, policies, the education of our MEPs and a whole bunch of other things, which I strongly believe is a secondary one. If we are out of Schengen and stay with the stotinki and not with the euro cents in our pockets, none of what we dream of will come true.

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Transportation Policies Education Marketing 59

Bianchi Biz Blog

MARCH 30, 2023

If you’re working for an automotive supplier and are looking to connect with key influencers in the electric vehicle (EV) market, you’ve probably noticed the recent proliferation of EV-related YouTube channels. Who has time to watch them all? Typical Length: Average 15 minutes Frequency: Every Tuesday and Thursday Electrek.co

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YouTube Mobile Automotive Transportation 82

Landis PR

JANUARY 3, 2024

Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened. Instead, the public responded by trying to disable the robotaxis from working and transportation officials pulled Cruise’s testing license.

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Transportation Film Television Education 59

5W PR

APRIL 19, 2023

The law made it illegal to discriminate against individuals with disabilities in employment, transportation, public accommodations, and other areas of life. By providing accessible services, products, and environments, companies can tap into a significant market of people with disabilities.

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Internal International Transportation Employee 88

Burrelles Fresh Ideas

MARCH 19, 2024

In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences. In the realm of travel, where experiences reign supreme, compelling narratives have the power to transport audiences to distant locales, evoke curiosity, and ignite a sense of adventure.

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Travel Trends Tourism Transportation 90

Bianchi Biz Blog

JULY 13, 2023

Author: Mark Garrison Mark is the Vice President of Marketing and Communications at the Center for Automotive Research. He has over 20 years of experience in marketing, strategy, and communications with experience in the political, education, small business, and non-profit sectors.

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Automotive Transportation Conference Mobile 79

Bianchi Biz Blog

MARCH 17, 2022

Ranging in length from a few minutes to over one hour, the podcasts focus on topics that can help automotive and technology executives stay on top of leading industry trends and gain insight on the future of mobility, helping them keep up with this rapidly changing and competitive market.

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Automotive Mobile Technology Transportation 75

Bianchi Biz Blog

FEBRUARY 16, 2023

These podcasts range widely in length and in topic focus, but together they can help keep mobility and automotive technology supplier executives up to date on the latest industry news, trends and technologies in this ever-changing and competitive market.

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Automotive Mobile Technology Transportation 98

PR 20/20

OCTOBER 30, 2014

In his session, “A Culture of Change: How Brands Adopt to an Ever-Changing Consumer,” president of Twist Image, Mitch Joel ( @mitchjoel ), pointed out two trends that are changing the rules of modern marketing. Today’s consumer doesn''t need to own. Why own when you can share, and increase cost efficiencies at the same time?

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Content Marketing Transportation Marketing Conference 78

Onclusive

OCTOBER 23, 2019

Onclusive is a marketing analytics company revolutionizing the communications industry with data science. The Onclusive marketing team is responsible for growing the company brand, positioning our products to the right customers, generating demand, and enabling our sales team to drive revenue. . Position Scope. Responsibilities.

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Marketing Case Study Software Analytics 46

wiredPRworks

MARCH 23, 2022

Get transported to the future today with Jennifer Navarrete, aka @epodcaster, and Barbara Rozgonyi, two Social Media Club chapter founders who met via Chris Heuer and Kristie Wells. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

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Web Transportation Social Media Community 119

5W PR

SEPTEMBER 8, 2019

Marketing to consumers is challenging, that goes without saying. Because of the challenges we as marketing professionals face in an evolving industry, it’s important to find ways to be effective with a brand’s messaging and marketing strategy. Is something like this a good fit for your brand? This is just an example.

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Transportation Advertising Advertising Consumer 74

David PR Group

APRIL 4, 2024

The recent incident involving the Air Force C-40 jet, a modified Boeing 737 designated for transporting US Secretary of State Antony Blinken, failing to take off due to unspecified issues, has spotlighted the escalating challenges Boeing faces.

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Crisis Transportation Crisis Management Reputation 52

wiredPRworks

NOVEMBER 18, 2020

How do you package your brand marketing content to go from being invisible to rising up an expert? First, you need to have a message and then you need to market it. Let’s explore how to go from invisible to expert with a WIRED content marketing framework. WIRED Content Marketing Framework. I have the answer!

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Content Marketing Marketing System Reputation 52

Flack's Revenge

JUNE 27, 2016

Optibus enables a better public transportation system through efficient and real-time scheduling and control. Google” – Medivizor tailors personal health info and updates, based on the specific of each medical situation in an easily understandable and actionable way. Pocket Cause.

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Agriculture Transportation Mobile Corporate 216

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

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Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Konnect Agency

AUGUST 17, 2023

Whether owning a small business or launching a large venture, valuable branding insights can be drawn from successful global corporations that can help shape impactful marketing initiatives. In doing so, they are able to stay ahead of the competition, resonate with consumers, and ensure their relevance in a rapidly evolving market.

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Brand Branding Automotive Retail 52

wiredPRworks

NOVEMBER 20, 2019

200 Steele Building at High Point Market in High Point, NC. What is the High Point Market ? High Point Furniture Market. At first glance, High Point appears to be a rolled-up mix of established retail showrooms, event venues, office buildings, architectural jewels, transportation centers, outdoor plazas, and theaters.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

wiredPRworks

NOVEMBER 20, 2019

200 Steele Building at High Point Market in High Point, NC. What is the High Point Market ? High Point Furniture Market. At first glance, High Point appears to be a rolled-up mix of established retail showrooms, event venues, office buildings, architectural jewels, transportation centers, outdoor plazas, and theaters.

Marketing 40

Marketing Wikipedia Transportation Trade Shows 40

Shift Communications

FEBRUARY 4, 2015

For a B2B marketer, these headlines can feel very consumer oriented and likely not relevant. They are most concerned with data that falls into their marketing domain (email, web traffic, social, earned media measurement) and feeding sales as much as possible. Data is Just for Consumers and Science Projects, right?

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B2B Data Data-Driven PR Enterprise 60

Maxim Behar

FEBRUARY 19, 2023

Communications work in real time, transport is much easier, transparency is everywhere. Everyone who has contributed to our independence, our development and success on the path of freedom and market economy should be recognized, and noone should be forgotten. On the other hand, being a journalist now is probably much easier and safer.

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Transportation Government Report Media 52

PR in High Definition

JANUARY 31, 2023

British Airways has leveraged this partnership in its comms activity, with various marketing actions including sharing pictures of the England men’s rugby team flying first class to their matches. Tackling a PR setback England’s Rugby Football Union (RFU) has a partnership with British Airways.

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Reputation Company Sports Transportation 62

The Hoffman Agency

SEPTEMBER 28, 2023

Being a member of the sustainability taskforce, my carbon footprint is something I’m quite conscious of, and I’m a staunch believer in using public transportation or manual travelling in my daily life. “In In Prague, this was no different.

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Transportation Travel Airlines Local 36

Agility PR Solutions

SEPTEMBER 20, 2022

billion in 2021, with nearly half ($22 billion) going to the transport sector, for technologies like lithium-ion batteries or electric aviation. Climate tech startups raised $53.7

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Transportation Energy Technology Marketing 31

BradleyPR

JUNE 21, 2017

The multibillion-dollar transportation network Uber has definitely tapped into this fact. Director of marketing at ITN International Benjamin Wilson is a loyal Uber customer. CEO of Microsoft, Bill Gates, once said, “Your most unhappy customers are your greatest source of learning.”

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Transportation Publicity Internal International 59

Bianchi Biz Blog

OCTOBER 24, 2022

Personally, I am most proud of our Women in Transportation series at FleetOwner. I get too many emails from PR people that have nothing to do with our market. Women in Transportation 2022: Trailblazers in trucking. What story or stories are you most proud of? And, please, keep it relevant and know who you are pitching to.

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Meeting Automotive Transportation Newspapers 59

Burrelles Fresh Ideas

JANUARY 30, 2024

However, within a few days, more information (and concerns) came to light when the National Transportation Safety Board told the New York Times that “the plane was not being used in long flights over water because a pressurization warning light had gone off during three recent flights.” Fortunately, no passengers were seriously injured.

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Ethics Crisis Transportation Airlines 96

Cision

MAY 16, 2017

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? Advanced machines can help hotels track market demand across various touchpoints, allowing hotel revenue managers to react to market changes quicker.

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Hotels Mobile Travel Automotive 198

Cision

DECEMBER 13, 2017

Transparency is key when it comes to successful marketing. Marketers stand to gain much by communicating brand transparency. As the message of transparency resonates with consumers, marketers have the opportunity to gain new customers. Gaining Trust and Sales From Transparency. Email is important! About Josh Perlstein.

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Brand Branding Consumer Transportation 208

Bianchi Biz Blog

FEBRUARY 22, 2021

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. I started my professional career in 2007 as the assistant editor for a publication serving the recreational vehicle market.

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Groups Meeting Transportation Media 54

Bianchi Biz Blog

JUNE 29, 2023

If your company is seeking PR opportunities at the show, which offers many public relations and market attention opportunities, you must act fast. This would be the perfect time to align with your PR and marketing agency partners that have significant experience with trade shows, especially with CES. Taking place Jan.

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Mobile Technology Automotive Trade Shows 73

Maxim Behar

DECEMBER 20, 2020

21.12.2020 The world-famous PR expert is the first to start Manager News’ series, which tracks trends, analyzes and forecasts for 2021, based on changes in business, marketing and communications following the pandemic. - Which approaches and messages in marketing and brand communication will be successful in 2021?

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Tourism Transportation Construction Crisis 52

Stephen Waddington

MAY 17, 2020

We need local, decentralised responses to arts, culture, education and transport. The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. Track and trace apps will continue to fuel this debate. The latter is a huge opportunity.

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Tourism Fashion Travel Retail 118