PRSay

MAY 17, 2019

A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them. “You need people engaged to make the solutions.”

Small Business 97

Small Business Retail Transportation Technology 97

Stern + Associates

AUGUST 25, 2017

In this tricky media landscape we live in, the intersection of business and politics can be a thorny place. The post Should Small Businesses Speak Out on Controversial Topics? Nicole Gagnon, senior advisor at Stern Strategy Group lays out what. Entrepreneur) appeared first on Stern Strategy Group.

Small Business 48

Small Business Groups Strategy Media 48

Sword and the Script

JULY 11, 2023

Reputation Revolution by Trevor Young I only recently discovered Trevor Young , but he talks about a topic that is close to my heart: thought leadership and “reputation marketing.” He has some amazing guests and it’s a good one for those looking to better understand thought leadership/expert-led PR and the power of personal branding.

Publicity 127

Publicity Small Business Trends Leadership 127

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

More thought leadership opportunities. Over the past couple of years, many large publications have stopped accepting bylined articles and thought leadership pieces from outside companies. Many have small staffs and welcome high-quality content from knowledgeable figures in their industry. Others require membership fees.

B2B 319

B2B Company SMB Automotive 319

PR for Anyone

JUNE 4, 2020

Everyone is angered, lost, looking for leadership and guidance. Maybe you are involved with leadership, conflict resolution. Maybe you own a small business. So, what does all of this mean for the small business owner? This is a time when people who can share this type of expertise do so. Where are we headed?

Publicity 130

Publicity Small Business Leadership Pitching 130

Sword and the Script

FEBRUARY 17, 2015

Thought leadership is usually associated with top-of-the-funnel as far as marketing outcomes are concerned, but there’s evidence to suggest it meets the needs of existing customers. Small Business Negative Reviews are a Gift; Here’s What to Do. Good Customer Service is Good Marketing. Marketing as a Bona Fide Profit Center.

B2B 60

B2B Leadership Customer Service Content Marketing 60

ImPRessions - Crenshaw Communications

MARCH 12, 2020

So, a notice that a small business will operate with a skeleton staff, or that all employees should plan to stay home until mid-April, for example, is clearer than an open-ended advisory. The company leadership took charge of the situation before crazy rumors could start or spread. Manage expectations. Give people things to do.

Employee 374

Employee Viral Small Business Travel 374

ImPRessions - Crenshaw Communications

MAY 24, 2018

17 million views later, Momondo has a permanent piece of precise thought leadership and CSR. Intuit reinvented itself six years ago as a provider of services to small businesses. Momondo started an important conversation by espousing its bold, positive values — through entertaining storytelling.

Creativity 174

Creativity Small Business Storytelling Travel 174

Stephen Waddington

APRIL 11, 2020

Thanks to CIPR CEO Alastair McCapra and PRCA Director General Francis Ingham for their leadership. The two organisations have lobbied the government for interventions for freelancers and small businesses. The CIPR and PRCA have done an exceptional job in leading the industry in its response to the COVID-19 crisis.

Crisis 148

Crisis Industry Government Crisis Communications 148

Victorious PR

FEBRUARY 6, 2023

There is a wide-spread push to avoid big-box stores and save small businesses, as many have had to close their doors for good in recent years. What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but

Real Estate 52

Real Estate Small Business Local Reputation 52

Bianchi Biz Blog

JULY 13, 2023

Visibility, branding, PR and networking opportunities abound for automotive and mobility suppliers from July 31-August 3 at one of the North American auto industry’s top thought leadership events, the 58 th annual Center for Automotive Research’s Management Briefing Seminars. Click here for sponsorship/exhibit details.

Automotive 80

Automotive Transportation Conference Mobile 80

ImPRessions - Crenshaw Communications

MARCH 11, 2020

So, a notice that a small business will operate with a skeleton staff, or that all employees should plan to stay home until mid-April, for example, is clearer than an open-ended advisory. The company leadership took charge of the situation before crazy rumors could start or spread. Manage expectations. Give people things to do.

Employee 156

Employee Leadership Viral Small Business 156

NewsWhip

SEPTEMBER 12, 2023

NewsWhip continues to earn recognition as high performers in social media monitoring and media monitoring for both the Enterprise and Small business categories. Small-Business “The predictive elements in NewsWhip are 10/10 – we know when our brand is mentioned, by whom, and how widely it’s likely to be shared on social.

Enterprise 78

Enterprise Small Business Software Crisis 78

Cision

NOVEMBER 15, 2016

More and more small businesses and startups are joining what’s been dubbed the “Not-Com Revolution.” Here are three others: Executive thought leadership; Influencer marketing; and. Executive Thought Leadership. Thought leadership” is one of those terms that makes marketers roll their eyes.

Trends 120

Trends Leadership Small Business Analytics 120

PRSay

FEBRUARY 21, 2020

While the Astros saga can obviously be understood as a failure of leadership — who greenlighted the sign-stealing efforts — and athletic integrity, it’s also a failure of PR management too. Now celebrating its 30 th year, Solomon Turner PR works with clients on a national and local basis helping businesses maximize their brand impact.

Conference 187

Conference Training Small Business Leadership 187

Solo PR Pro

MARCH 24, 2020

Chip Griffin, Founder of Leadership Agency Advisors addressed those concerns and provided practical guidance for solos in this time of crisis. Please watch and share with other solos and small businesses. We are all in this together and we want to see solos, microagencies and small businesses survive and THRIVE.

Small Business 52

Small Business Leadership Twitter Crisis 52

Doctor Spin

APRIL 5, 2023

Thought Leadership. Learn more about the thought leadership PR strategy. Provide them with resources if needed. Learn more about the hidden arena PR strategy. Be the best in your industry or niche at providing expert content and opinions that cannot be found anywhere else online. Easy Street.

B2B 52

B2B Strategy eBook Small Business 52

Solo PR Pro

DECEMBER 20, 2022

We asked our panel of solo PR pros to share one of their business goals for the year ahead. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. Kathy Casciani, Azul Communications.

Resources 77

Resources Energy Small Business Corporate 77

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Along with other thought leadership initiatives , sharing educational content on a consistent basis helps establish the company as an authority in its industry. By extension, business customers can also help one another. That’s where tech services that cater to small businesses, like Hubspot and Zendesk, have done a great job.

B2B 170

B2B Social Media Media Education 170

PRSay

OCTOBER 17, 2019

He then moved to Texas, where he held corporate leadership roles for EDS Corp. He began his career with the Gannett Co., before serving in progressively advanced roles at four Silicon Valley companies. in Plano and Trilogy in Austin. Together with Kristie Byrum, he co-founded the Byrum Innovation Group in Greenville, S.C.,

Ethics 88

Ethics Financial Local Newspapers 88

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

At a certain point, most small businesses outgrow their first forays into public relations. Ideally, company leadership has had the foresight to engage a PR firm well ahead of any potential events or circumstances that have the potential for negative reputation impact. Unfounded rumors are surfacing about the company. .

Company 136

Company Interviews Reputation Privacy 136

Solo PR Pro

AUGUST 31, 2021

When she’s not helping small businesses find their voice and grow their reach, you might find her on the mat as a practicing yoga instructor or helping expectant mothers as a certified doula. From staff member to solopreneur. “I I knew I wanted to step out and do my own thing,” she says.

Meeting 98

Meeting Real Estate Energy Agency 98

Communications Conversations

MARCH 29, 2019

She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals. To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R.

Social Media 128

Social Media Agriculture Marketing Media 128

Offleash

APRIL 29, 2020

Some of us are finding that purpose in giving back, whether it’s delivering groceries to neighbors, volunteering, sending food to healthcare workers on the front lines, sewing masks, or supporting local small businesses. As companies and schools moved to online work, workplace software was put to the test.

Healthcare 52

Healthcare Small Business Resources Data 52

PR for Anyone

APRIL 26, 2022

One of my clients reached out today sharing her idea on this topic about leadership and what happens when Elon Musk takes the reigns of a company that is currently in a hybrid situation and what that will do for corporate culture. Financial Stories. Read all about it and see how you can insert yourself into the story.

Twitter 130

Twitter Pitching Financial Video 130

Contently - Strategy

JULY 12, 2021

Change happens a lot faster once leadership gets involved. When RBC (another Contently client) wanted to launch a new strategy for small business owners during the pandemic, the first thing the content team did was secure executive sponsorship so others would be committed. Start with executive support.

Financial 109

Financial Banking How To Marketing 109

The Proactive Report

MAY 4, 2015

Blogging has lost a little ground, but Dr Ganim-Barnes pointed out that blogging is still the best vehicle for though leadership and it’s one of the only social properties owned by the brand. Small Businesses Succeeding on Social Media. GoPro, Refinery 29 and Tough Mudder are in the top five on Facebook and Twitter.

Social Media 100

Social Media Company Media Study 100

Communications Conversations

MAY 20, 2020

” According to Salesforce, this is a “series for senior executives, small business leaders, and those in between.” During the pandemic, Salesforce started a new brand journalism initiative called “Leading Through Change.” ” The series started on March 16, just as states started shutting things down.

Journalism 148

Journalism Brand Branding Interviews 148

wiredPRworks

JANUARY 13, 2022

In a recent interview on “ The Rainmaking Podcast with Scott Love ” Barbara Rozgonyi talked about 2022 sales success strategies for business development reps [BDRs], account executives, professional service firms, startups, and small businesses.

Strategy 52

Strategy Training Insurance Insurance 52

The Resolution Blog

MAY 24, 2017

Bright HR is a people management software company that enables HR managers and small business owners to effortlessly manage staff absence. We tracked Daily/weekly/monthly for hits whilst spotting opportunities for further PR thought leadership activities (speaking opps etc).

Measurement 136

Measurement B2B Google Financial 136

Garrett Public Relations

DECEMBER 7, 2023

As another year draws to a close and brands look ahead to 2024, what marketing and public relations advice can help guide us as we make plans? 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

Marketing 214

Marketing Brand Branding Publicity 214

wiredPRworks

JANUARY 3, 2018

Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.

Trends 40

Trends Insurance Insurance Marketing 40

Garrett Public Relations

FEBRUARY 28, 2024

As someone who has spent much […] The post Getting Featured: Six Tips to Secure More Media Coverage for Your Business appeared first on Garrett Public Relations. Some companies seem to get in their own way when it comes to earning media coverage. I’ve seen it time and again. They wonder why they’re not getting more “hits.”

Media 159

Media Report Company Publicity 159

Waxing UnLyrical

DECEMBER 21, 2018

The barrier which is plotted the furthest to the top right is the most important and most addressable barrier to achieving the business goal. For example, this fictitious small business focuses on exit strategies for other small businesses which are selling or passing the business on to future generations.

Strategy 88

Strategy Analysis Small Business Measurement 88

Solo PR Pro

JULY 19, 2016

Serving on a board delivers all of the benefits of volunteering and can enhance your leadership skills. I believe that all solopreneurs and small business owners should get some kind of board experience. Leadership. It is a meaningful way to give back, stretch your skill sets and connect with a new network of people.

Construction 40

Construction Leadership Small Business Financial 40

Solo PR Pro

JULY 19, 2016

Serving on a board delivers all of the benefits of volunteering and can enhance your leadership skills. I believe that all solopreneurs and small business owners should get some kind of board experience. Leadership. It is a meaningful way to give back, stretch your skill sets and connect with a new network of people.

Construction 40

Construction Leadership Small Business Financial 40

PRSay

JULY 13, 2022

At Prohibition, we have a small bar area where we occasionally eat lunch together. If you don’t have enough employees to justify your onsite facilities, consider renting those spaces to small businesses such as a coffee shop or sandwich bar.

Employee 149

Employee Handbook Comparison Meeting 149