5W PR

JANUARY 12, 2024

Interactive webinars and workshops Host interactive webinars or virtual workshops that address industry challenges or provide valuable insights. Co-create informative content such as ebooks, whitepapers, or webinars that provide value to the audiences of both parties.

B2B 78

B2B Creativity Case Study B2C 78

Business Wire

MARCH 22, 2017

Consider exclusive interviews with these thought leaders as a way to co-opt their audiences to promote your message. This webinar is available for replay here: [link] and you can view the event Storify here: [link] Use live video to bring your viewers into places where they can’t access themselves. Email us now!

Social Media 150

Social Media Trends LinkedIn Media 150

PRSay

JANUARY 29, 2024

In an era that values authenticity, John Elsasser, editor-in-chief of Strategies & Tactics and host of the webinar series, asked: Should aspiring leaders embrace their real strengths, rather than try to embody every type of leadership quality? But he knows it can be hard to stand outside of ourselves and to look at ourselves objectively.

Energy 122

Energy Leadership Meeting LinkedIn 122

Maxim Behar

JANUARY 16, 2024

This comprehensive assessment covers a diverse spectrum of content generated by these experts, including articles, blogs, books, media interviews, panels, podcasts, social media engagement, videos, and webinars.

Groups 59

Groups Interviews Video Social Media 59

MaccaPR

AUGUST 10, 2020

We’re seeing shifts to more webinars of course, but also more video streaming, podcasting, virtual and digital events, and live or prerecorded broadcasts via social channels. We know of B2B marketers who had planned on attending 100+ trade shows this year, but thanks to COVID-19 that was put on hold. I applaud all that.

B2B 71

B2B Interviews Crisis Trade Shows 71

PRSay

MAY 4, 2022

The movie “raises awareness that a deaf person can do whatever they want to do,” “CODA” co-star Daniel Durant , who is deaf, said in sign language, which was then spoken aloud by an interpreter, during PRSA’s April 27 webinar, “ Supporting Deaf Representation in Media.”. Durant was once handed a microphone during an interview.

Film 150

Film Communications Media Interviews 150

5W PR

OCTOBER 4, 2023

These campaigns can be shared through social media, press releases, webinars, and workshops. Interviews, webinars, and articles featuring mental health experts can contribute to a well-rounded understanding of mental health issues. Addressing language and terminology Language plays a significant role in shaping perceptions.

Strategy 88

Strategy Employee Education Resources 88

Ishmael's Corner

MAY 5, 2015

Instead, the root cause can lie in the interviewing process for sourcing the content. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry. Good luck finding a webinar for PR that addresses the art of the interview. I try and prepare before the interview.

Interviews 60

Interviews Storytelling Software Engineering 60

The Proactive Report

APRIL 27, 2015

Don’t miss tomorrow’s Proactive Report interview with David Berkowitz, AdAge columnist and CMO of MRY. REGISTER HERE. Here’s a sneak peek – I’ll be asking him questions about storytelling and why brands should rather be doing what he calls story making with customers. Follow me on Twitter.

Storytelling 100

Storytelling Interviews Report Twitter 100

Karen Freberg

DECEMBER 13, 2017

Whether it is for conference presentations or webinars, or even meeting over a cup of coffee. I had the chance to do a webinar on social media, particularly focusing on future trends to note in 2018 and how educators can become their own micro-influencer. I love talking about social media in all formats and situations.

Education 40

Education Social Media Trends Media 40

ImPRessions - Crenshaw Communications

APRIL 3, 2020

I’m seeing a transition to virtual forums, webinar series, town halls, and on-demand conferences. In fact, there may be real opportunities for execs to win last-minute engagements if they’re willing to record talks or participate in Zoom interviews, panels, or roundtables.

Conference 284

Conference How To Trade Shows Leadership 284

5W PR

FEBRUARY 19, 2024

Companies can create informative content in the form of blog posts, webinars, and social media discussions in an effort to share valuable knowledge from credible experts. Feature testimonials, video interviews, or user-generated content to showcase real experiences. Sometimes it’s best to let the customers be the storytellers.

Consumer 78

Consumer Industry Brand Branding 78

PRSay

SEPTEMBER 1, 2017

Please join the discussion through blog posts, webinars and Twitter Chats (#PREthics) scheduled throughout the month of September and consider the content a catalyst for integrating ethics and ethical practice into your daily communication activities. . In support of this view, Meng et al. Pursue the APR. Pursue the APR.

Ethics 138

Ethics Public Affairs Journalism Leadership 138

The Proactive Report

APRIL 6, 2015

I had the privilege of interviewing Gary Vaynerchuk, @garyvee on Twitter, recently for a www.CommPro.biz webinar. Interview with Gary Vee on Micro Content from Sally Falkow on Vimeo. I asked Gary about the role of micro-content, what it is, how to make it and what to do with it. Here’s the video.

Interviews 100

Interviews Content Marketing Twitter Video 100

PRSay

MAY 25, 2022

“It took a long time to get here and it will take a long, sustained effort to get to where we need to be,” said Hardin, guest speaker for the May 19 episode of Strategies & Tactics Live , PRSA’s free monthly webinar series on LinkedIn.

Publicity 145

Publicity Journalism Media Education 145

Sword and the Script

APRIL 12, 2022

In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs. Instead, experts can sign up, go through a validation process fielded by Vetted, and then wait for media to contact them for interviews.

Software 88

Software Pitching Measurement Enterprise 88

Flack's Revenge

MARCH 8, 2018

That all changed last week, when I checked out a webinar hosted by their head of blogging and communications, Gabriele Boland, and Benedict Nicholson, editorial direcor (by the way, the Newswhip blog is a great resource, Gabriele and her team do a fantastic job – it regularly shares interesting trends and data about media, content and social).

Data 159

Data Media Software Viral 159

Cision

SEPTEMBER 1, 2015

Join his free webinar on Sept. In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? Oftentimes, they encounter such objections during media interviews, panel discussions and contentious client meetings. They forget to sell the positives.

Media Training 120

Media Training Media Training Small Business 120

PRSay

SEPTEMBER 25, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month. Through a media contact, we scheduled an exclusive interview opportunity for the car manufacturer’s chairman. This year’s theme is “Doing the Right Thing.”

Ethics 157

Ethics Banking Pitching Analysis 157

PRSay

JULY 21, 2020

On July 15, Cision hosted a webinar titled “Demanding Change: How to Best Communicate Brand Action,” which focused on best practices for internal and external communications in challenging times. One of my most influential levers to pull is messaging and interviews,” she said.

Communications 188

Communications Brand Branding Crisis Communications 188

Rock the Status Quo

NOVEMBER 12, 2014

Land them a speaking gig, webinar or podcast opportunity. For some strange reason, many PR professionals overlook speaking as a form of PR for their clients, and many don’t think of webinars and podcasts as PR placements – but both of them can be extraordinarily valuable. Google is your BFF for this.

Real Estate 195

Real Estate Pitching B2C Fashion 195

Sword and the Script

JUNE 15, 2021

They don’t want to spend a chip furnishing customer interviews for marketing content because they’d rather save those chips to close a deal. Social media is shallow and lacks depth and while analytics are useful and important – successful writers obsess over analytics – it doesn’t provide the context that an interview does.

Survey 116

Survey B2B Marketing Interviews 116

Cision

AUGUST 10, 2015

At her recent “ How to Become a Podcasting Master ” webinar, Kerry O’Shea Gorgone , host of MarketingProfs’ Marketing Smarts podcast , discussed the reasons why you should create a podcast for your brand and how to go about doing it. Watch the free on-demand webinar now! Watch Kerry’s free on-demand webinar for top tips and tricks!

How To 120

How To Brand Branding Software 120

Cision

JULY 29, 2015

Kerry O’Shea Gorgone , host of MarketingProfs’ Marketing Smarts podcast , recently sat down with us to answer a few questions on how to build a podcasting strategy and give us a glimpse at what she’ll cover at her Cision webinar. Register for Kerry’s “How to Become a Podcasting Master” webinar today!

Interviews 120

Interviews Comparison Video Exercises 120

Melissa Agnes

AUGUST 1, 2014

Free Webinar: Crisis Management in the 21st Century – Are You Ready? Treat Every Meeting Like a First Interview. We’re going to use the hashtag #crisisroundup each Friday, and we hope you’ll play along by sharing the great articles that you’ve read or written throughout the week! Managing Crises with Visual Content.

Crisis Management 214

Crisis Management Crisis Crisis Communications Privacy 214

Cision

DECEMBER 15, 2016

Steve Cox, Vice President of Public Relations at Sodexo joined us recently for a stellar webinar on how to utilize earned media to enhance marketing and communications programs and drive organizational growth. Q: Is quantity of hits/views more important to either of you than quality of hits/views (full articles, interviews, etc.)?

Measurement 120

Measurement B2C Construction Analysis 120

Cision

MARCH 17, 2016

At their upcoming Cision webinar, “ How to Launch an Enterprise-Wide Content Strategy ,” on Wednesday, March 23 at 2 p.m. Register for the March 23 webinar today! Consider holding focus groups and conducting interviews to gather even more data. So how can you create a successful content marketing strategy? Drive behavior.

Content Marketing 120

Content Marketing B2C Enterprise Measurement 120

Cision

JANUARY 19, 2016

At his recent Cision webinar , Scott explored how he and his team responded to a series of shark-related events last summer. At the beginning of the webinar, Scott makes it very clear how he’d like listeners to refer to what happened last summer. During “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C.

Crisis 120

Crisis Tourism Local Crisis Management 120

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

Meeting 78

Meeting Automotive Media Newspapers 78

wiredPRworks

JANUARY 13, 2022

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Thanks so much to Scott for this interview about how to crush sales quotas in 2022. What does it take to really crush sales quotas in 2022? Sales is changing. Customers are upgrading and updating everything from technology to influence.

Strategy 52

Strategy Training Insurance Insurance 52

Sword and the Script

NOVEMBER 22, 2022

Webinar attendees.”. Maybe I could convince that client to allow me to interview customers from all the deals they closed over the last four years and find out. ” Years ago, when you registered for a webinar or downloaded a white paper the form used to ask one this question: How’d you hear about us? Membership gains.”. “I

Measurement 85

Measurement Survey Web Software 85

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” The webinar is available for free to PRSA members. We all love a good story, and research shows that conducting media relations through the lens of storytelling provides optimal results.

Storytelling 163

Storytelling Media Nonprofit Government 163

Sword and the Script

OCTOBER 22, 2019

Often B2B marketers will use these to send white papers and pitch webinars but again thought leadership content is a good option here. If you summarize white papers or webinars and link to the gate in a blog post, then you have got the best of both worlds. In essence, you provide the copy and they send to their subscribers.

Marketing 65

Marketing Survey Study B2B 65

Presspage

JUNE 23, 2021

Check out some more insights we shared in our webinar “ The foundations of a modern PR workflow ” about how Enterprise teams can optimize their workflow and address these challenges. Communication is no easy job to handle.

Communications 210

Communications Measurement Tools Enterprise 210

5W PR

DECEMBER 24, 2020

Top among these channels are webinars, highly engaging social media, and well-publicized interviews on online publications. With the rapid growth of the internet and internet marketing systems, digital PR experts can reap many more benefits via a broad range of marketing channels.

Digital PR 88

Digital PR Brand Branding Engineering 88

PR Job Coach

AUGUST 27, 2014

Scrambling to assemble a perfect portfolio the night before an interview is the last thing you’ll want to do, not to mention juggling the demands of your current job. You could be getting your accreditation (APR,) launching your organization’s first measurement dashboard or live-tweeting every free webinar you come across.

Interviews 186

Interviews LinkedIn Agency Industry 186

Cision

SEPTEMBER 16, 2015

Want to coach your executives to better interviews? Click here for Brad Phillips’ free on-demand webinar! This is a good thing! It gives you the opportunity to provide more dimension to your story as well as a quote. Myth #2: Press Releases are Dead.

SEO 120

SEO Web Writing Tools 120