PR in High Definition

MARCH 24, 2021

Back to the world of tech now, and both Facebook and Google have found themselves in hot water once again, this time with Australia and the news ban saga. In short, Australia passed a new, world-first law which would make Facebook and Google pay for news content on their platforms. Want to hear more tech news from us?

Trends 96

Trends Retail Automotive Google 96

Cision

JULY 26, 2017

The ability to target audiences on social is increasingly important considering that networks have grown in size (Facebook now has two billion monthly users ), and fake profiles have become increasingly prevalent (It is estimated that between 9 percent and 15 percent of monthly Twitter users are bots ).

Social Media 233

Social Media How To Insurance Insurance 233

Stephen Waddington

JANUARY 19, 2021

Galloway’s view is that the pandemic’s enduring impact will be an acceleration for technology, and no area of the economy will be left unchanged. Digital acceleration drives digital dispersion E-commerce accounted for 16% of US retail in March 2021 and was growing approximately one percent per year. Shopify supported online retail.

Retail 113

Retail Crisis Education Airlines 113

Shift Communications

APRIL 27, 2015

Facebook released its earnings report for Q1 2015, with the latest updates to the largest social network’s statistics. Facebook holds onto its title as not only the world’s largest social network, but the world’s largest virtual nation. Above, the Middle East and Africa represent continued growth for Facebook.

Mobile 60

Mobile Facebook YouTube Video 60

Shift Communications

JANUARY 28, 2016

Let’s see how Facebook closed out 2015. Facebook’s overall growth slowed, quarter over quarter, to just under 3%. billion people, at 1.591 billion: Note the brown line below: the only region which showed monthly active user growth was Facebook’s European division. Hover over any data point to see exact numbers.

Mobile 60

Mobile Facebook Social Media Instagram 60

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. Her voice said, “Sure,” but then she proceeded to make me feel as uncomfortable as I’ve ever felt in a retail outlet. Technology, for better or worse. Too cool for school.

Technology 92

Technology Customer Service Retail Software 92

Stephen Waddington

JUNE 2, 2018

Internet usage, voice innovation, the impact of search and social on the marketing funnel, the modernisation of retail, and the future of work are all highlights from the report. However the growth of organisations such as Facebook and data breaches have resulted in increased public scrutiny and calls for regulation. #6 No surprises.

Report 92

Report Trends Retail Marketing 92

ImPRessions - Crenshaw Communications

APRIL 3, 2019

In consumer technology, it’s the norm for sales to slow and profits to erode over time. Apple-watchers noted that the decision was apparently sudden, because retail packaging for the second-generation AirPods feature an image of the AirPower mat. But 2019 has so far been a rough year for the world’s most valuable brand.

Wireless 156

Wireless Privacy Engineering Reputation 156

Bianchi Biz Blog

FEBRUARY 1, 2024

The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. For more, see LINE｜always at your side YouTube : 72 million users X : 45 million users Instagram : 33 million users Facebook : 26 million users TikTok : 9.5

Marketing 106

Marketing Newspapers Print Local 106

Cision

JUNE 3, 2016

For example, retail or entertainment brands may want to turn to one of the social newbies like Periscope or Snapchat whereas established brands may want to simply reevaluate their Facebook campaigns. Technology. Maintain audience loyalty and trust by frequently reassessing if you’re still on the preferred platforms.

How To 120

How To Retail Measurement Tools 120

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. We represent several midsize companies in technology who are giants within relevant industry organizations like adtech, supply chain software, or 3D printing services. Everyone likes an underdog. Goliath myth.

Small Business 168

Small Business SMB Local Viral 168

Stephen Waddington

APRIL 23, 2020

The PESTLE framework (political, economic, social, technology, legal and environmental) is useful to help define a micro or macro environment Map the uncertainties related to the crisis and how these impact your organisation Explore likely outcomes and discuss the implication and pathway for each scenario. It’s a fine line to tread.

Government 132

Government Crisis Exercises Retail 132

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Major social media platforms are stepping up their game by providing retailers with specialized tools for social commerce. Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. But, if you’re an online retailer with your website and store, you can also lead customers to your site for extra benefits.

Social Media 87

Social Media Media Mobile SEO 87

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

From Capital One and Facebook , to the AMCA, Georgia Tech and more — each shows that no sector is off-limits to attack by bad actors. Today, every company is a technology company. Major retailers’ e-commerce platforms are booming. 2019 was a landmark year for those who work in cybersecurity PR, and not in a good way.

Trends 156

Trends Healthcare Government Leadership 156

PRSay

APRIL 15, 2019

No flashcards or Quizlet or Facebook groups. Throughout her career, she has managed several high-profile brands in the technology, retail, hospitality and nonprofit sectors. While only a small number of practitioners are Accredited, I knew that if they could all do it, I could too.

Nonprofit 118

Nonprofit Conference Study Retail 118

Shift Communications

NOVEMBER 24, 2014

As marketers, PR professionals, and advertisers begin to wind down the year (save for those in retail who are firing on all cylinders right now), one of the top things you’ll focus on in 2014 is reviewing the numbers. The third spike is from our Facebook Page Cost Calculator. Vice President, Marketing Technology.

Analytics 155

Analytics Data-Driven PR Marketing How To 155

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

From Capital One and Facebook , to the AMCA, Georgia Tech and more — each shows that no sector is off-limits to attack by bad actors. Today, every company is a technology company. Major retailers’ e-commerce platforms are booming. 2019 was a landmark year for those who work in cybersecurity PR, and not in a good way.

Trends 156

Trends Healthcare Government Leadership 156

Beyond PR

JANUARY 16, 2018

For example, for a retailer that wants to understand how people responded to coverage on a new store opening, users can quickly pull a holistic view of the photos, videos and comments related to that event generated by influencers. The platform now measures and analyzes content from Facebook, Instagram, Twitter and YouTube.

Data 70

Data Retail How To Sports 70

PR in High Definition

OCTOBER 28, 2021

Could this be the Facebook vision? Levelling up immersive technology. Retailers could offer more immersive “try before you buy” services, like getting your metaverse person to try on the clothes you want in real-life. And since everyone is here, this is where we meet each other. This is where we make friends.”.

Communications 62

Communications Wikipedia Meeting Technology 62

Solo PR Pro

JULY 3, 2019

E-Commerce is still gaining on brick and mortar retailers, but the growth is slowing. Google and Facebook still lead in ad share, with Amazon, Twitter, Snapchat, and Pinterest gaining. Facebook, GDPR, the new CCPA (California Consumer Privacy Act) plus changes being made by Facebook and iOS will all impact targeting in advertising.

Report 45

Report Privacy Pinterest Retail 45

Critical Mention

JUNE 13, 2018

Uber, Wells Fargo, and Facebook demonstrate how taking a hit from the press doesn’t necessarily mean disaster. In the wake of the scandal, Wells Fargo CEO Tim Sloan made a public statement: “We apologize to everyone who was harmed by unacceptable sales practices that occurred in our retail bank.” SCHEDULE A DEMO.

Company 87

Company Banking Crisis Facebook 87

5W PR

DECEMBER 11, 2018

For instance, since people are more likely to read long-form content on Facebook, it is advisable to post product news and links to blogs there, whereas Instagram should be for the rich visuals and Twitter for quick-witted content. Companies should be adopting tailored campaigns targeting each platform.

Fashion 74

Fashion Social Media Brand Branding 74

Cision

FEBRUARY 3, 2017

In this manner Snapchat has become a go-to resource, in additional to Facebook live, for relevant community-oriented content. This millennial based phenomenon broadcasts live stream, breaking news content in a manner that is unfiltered, yet fact-checked.

SEO 120

SEO Creativity Mobile Journalism 120

PR 20/20

SEPTEMBER 17, 2019

The lineup for 2020 includes speakers from Facebook, Youtube, Instagram, LinkedIn, and a number of well-known social gurus. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stephen Waddington

JANUARY 27, 2019

Community based learning and the application of technology in learning were strong themes. How to run PESO campaigns on the main social media platforms This week I wrote about how-to run ads and promoted content from £1 per day on Facebook, Google, LinkedIn and Twitter. It’s daunting if you haven’t done it before.

Handbook 60

Handbook Instagram Government Community 60

Shift Communications

JANUARY 13, 2015

Take a look at this chart of which social networks people use in combination: In the last column, the green one, take note that the vast majority of users of every other social network also use Facebook. Facebook is the social glue, the starting point, the lowest common denominator of social media. Facebook won the social wars.

Social Media 60

Social Media Strategy Pinterest Media 60

PR Fuel

JUNE 11, 2020

When you distribute a press release properly, you can expect much wider “pick up” by all kinds of media than you would get from Facebook or Instagram posts. For example, if you have created an innovative software product to help businesses in the tech industry, you may want to distribute your news to media which covers technology.

How To 98

How To Newspapers Analytics SEO 98

Waxing UnLyrical

MAY 13, 2019

Align Technology. Fast Retailing. Don’t put off joining Facebook until your cousin calls you to inform you your business is being called out on Facebook. Continuous customer feedback is the bedrock of innovation because companies that listen innovate. They include: Adobe Systems. BlackBerry (now trying to listen).

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Victorious PR

FEBRUARY 8, 2023

It has branched into biotech, pharmaceuticals, vaccines, medical technology, and more. E-Commerce E-commerce is essentially the buying and selling of goods and services over the internet, and there are three different types: Business to business —companies or retailers exchanging their goods or services, like Shopify. In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

It has branched into biotech, pharmaceuticals, vaccines, medical technology, and more. E-Commerce E-commerce is essentially the buying and selling of goods and services over the internet, and there are three different types: Business to business —companies or retailers exchanging their goods or services, like Shopify. In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

It has branched into biotech, pharmaceuticals, vaccines, medical technology, and more. E-Commerce E-commerce is essentially the buying and selling of goods and services over the internet, and there are three different types: Business to business —companies or retailers exchanging their goods or services, like Shopify. In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Waxing UnLyrical

JUNE 4, 2014

Pic-N-Post , for example, is a social photobooth that allows users to take their own photos and upload them to the event, brand sponsor or organizer’s Facebook page with effects almost instantaneously. Retail companies the world over are taking to holistic commerce and everything it brings to the table. Gamification.

Mobile 101

Mobile Community System Social Media 101

MaccaPR

DECEMBER 10, 2014

Clint is also co-founder of the Minnesota Search Engine Marketing Association , although his Facebook profile admits he’s actually “plotting world domination.” This will allow advertisers to attribute in-store sales back to paid search efforts, giving you a clearer idea of how paid search impacts retail sales.

SEO 98

SEO Interviews Blogging Engineering 98

PR Fuel

OCTOBER 16, 2020

When you distribute a press release properly, you can expect much wider “pick up” by all kinds of media than you would get from Facebook or Instagram posts. For example, if you have created an innovative software product to help businesses in the tech industry, you may want to distribute your news to media which covers technology.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

When you distribute a press release properly, you can expect much wider “pick up” by all kinds of media than you would get from Facebook or Instagram posts. For example, if you have created an innovative software product to help businesses in the tech industry, you may want to distribute your news to media which covers technology.

How To 52

How To Newspapers Analytics SEO 52

Sword and the Script

NOVEMBER 1, 2016

She doesn’t have a Facebook page or Snapchat account. In recognition of that influence, some of the biggest CPG brands in the world put cartoon characters on cereal boxes and pay retailers to stock these on shelves below the average adult’s waist height. The casual observer in any retail store will find it unmistakable.

Marketing 60

Marketing Study Survey Content Marketing 60

PR in High Definition

FEBRUARY 17, 2017

Or maybe you’re dipping your toes into the water of Facebook Live, Periscope, or the newly launched YouTube Live ( if you have enough subscribers ), and are wondering how to structure it. If you start streaming on Facebook Live without a caption on your video, will your audience know where you are? Take a look below.

Video 48

Video Film Interviews Retail 48