Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

B2B 92

B2B Community Facebook How To 92

PR 20/20

FEBRUARY 1, 2023

T oday we have exciting news to share with our community: Ready North is enhancing its services alongside Brightfind to offer more comprehensive marketing solutions. Ready North was built on a pioneer mindset. We’ve never shied away from the unknown, and we’re energized by exploring unknown territory. Who is Brightfind? We’re glad you asked!

Marketing 79

Marketing Nonprofit Web Internal 79

Stephen Waddington

JUNE 29, 2021

Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. A discussion in The House of Marketing, Media and PR community of practice suggested that R&D tax relief credits provided a direct intervention for established companies.

Agency 171

Agency Enterprise Software Financial 171

5W PR

SEPTEMBER 9, 2021

As the social web expands and the power of consumers continues to grow, small businesses that want stay relevant, attract customers and retain their loyal followings must find new, compelling ways of communicating their brand messages.

Small Business 158

Small Business Publicity Social Media Web 158

Business Wire

JUNE 28, 2017

First, that journalists must today master editorial and technology techniques, social media specifics and creativity. 2/ Forget the text only release – A NYT report says that 800 words articles don’t do great on the web. 3/ Be creative - Innovate when preparing your news release. What does it say?

Mobile 152

Mobile SEO Web Training 152

PRSay

JULY 6, 2020

For many years, offices with open floor plans helped generate creativity for PR professionals. But we can be just as creative during virtual meetings as we are when together in the same room. PR practitioners can meet potential new contacts and clients via web–based video-conference platforms such as Skype and Zoom.

Employee 187

Employee Skype Meeting Nonprofit 187

Stephen Waddington

MAY 19, 2020

PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Those insights will lead to better briefs to inform creative and content. Invest in building communities, customer databases and influencer networks. Sneeze guards top the list. This is a big lesson for the future.

Crisis 151

Crisis Government Energy Community 151

Communications Conversations

OCTOBER 13, 2015

Driving traffic to the web site. Instead of posting photos and stories like we see above, community relations folks should be asking themselves one simple question: What do I want from our social media activity? When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. The metaverse, Web 3.0, It will boost tactics like contextual advertising, email marketing, and social commerce and could even usher in a new era of creative marketing and PR strategies.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Sword and the Script

MAY 11, 2019

As it is on the occasional Saturday, I ferret out three important links from the web, wrap them in insight, and present them here for your perusal. Atlanta-based ARPR compiled a combination of web analytics and survey data – from 115 tech sales professionals – to produce the report. 1) Earned media is sales enablement.

Study 138

Study Media Relations Media Measurement 138

Stephen Waddington

APRIL 18, 2020

I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. Jack Munroe, food writer, journalist and activist is helping her community cook its way through lockdown. This is my fourth lockdown letter. Please come and join us.

Media 83

Media Crisis YouTube Television 83

Stephen Waddington

JUNE 9, 2017

Public relations practice is shifting from media relations to influencer relations, owned media, community management and social business. Owned media – apps and web sites enable any organisation to create its own media and become a publisher. Community management – social media enables organisations to engage in conversations.

Publicity 111

Publicity Survey Measurement Community 111

The Proactive Report

JUNE 18, 2021

You can create your own groups on social media and build a community of engaged followers. All aspects of the campaign used similar creative so that the message was consistent across all platforms. Result: Web traffic increased time coincident with this campaign and they received more than 1600 downloads of the Guide.

Small Business 213

Small Business Fashion Groups Local 213

Solo PR Pro

JANUARY 17, 2023

Learn from the experiences of: Kathy Casciani, Azul Communications. Emily Myers Duke, Pretty Creative PR. Elisa Smith, senior communications consultant. I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area.

Agency 108

Agency Travel Groups Community 108

Waxing UnLyrical

FEBRUARY 8, 2016

“Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. What You Can Learn from the Star Wars Community. How to Build a Social Community: 4 Tips. 5 Steps to Building an Engaged Brand Community (AKA Super Loyal Customers). ” 2.

Community 40

Community Viral Web Creativity 40

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Cision

NOVEMBER 5, 2015

Similar to BuzzFeed, Upworthy scours the Web for stories that will catch and keep the attention of its audience and make readers think deeply about topics that are otherwise buried beneath layers of other content. Mashable also realized that its community was looking for stories on subjects its reporters weren’t always covering.

Content Marketing 120

Content Marketing Marketing Viral Social Media 120

Flack's Revenge

AUGUST 1, 2018

It is the reality that pollutes our discourse, ironically isolates and has wrought havoc on creative fields like photography, music and writing. But it might actually not be a bad idea, to shake the foundations of a linked Inter Web built on Free. But it is not really fair just to blame tech, as who doesn’t like Free?

Content Marketing 149

Content Marketing Privacy Government Web 149

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

DECEMBER 22, 2014

So, for the final roundup of the year, as we’re closing out 2014, we thought we’d feature seven posts from around the web that will help you start the new year right. Why: The new year is a great opportunity to inject some fresh life and creativity into your business strategy. And yes, you read that right.

Web 73

Web Creativity Blogging LinkedIn 73

PR Job Coach

MAY 16, 2010

Take control of third party web-based databases. You can include your resume, links and URLs to your web content, expanded accomplishments, academic credentials, professional photos and video, publications and other career information that help you tell a compelling story about you as a brand and as a professional. Well don’t.

Engineering 158

Engineering How To Google Web 158

Cision

MAY 26, 2017

There’s no time to be wasted in unifying your business, marketing and community with a content management system. Build a community. Your goal in this venture should be to build a strong community centered around the greater good of your business. Keep in mind, your brand’s image starts on the inside and works its way out.

Blogging 150

Blogging Community Retail Consumer 150

Karen Freberg

MARCH 24, 2020

I would like to introduce you all to Discovering Public Relations: An Introduction to Creative and Strategic Practices. In high school, I was able to create my own personal website and share my story and who I was as a person who was competing in track and field for coaches and others to follow along on the world wide web.

Case Study 60

Case Study Creativity Study Course 60

Stephen Waddington

MARCH 3, 2019

Sending a thoughtful package in the mail is a personal and creative means of engaging a prospect. The book describes the technology and workflow for a modern campaign, using content to engage audiences in a conversation via the web. Please sign up to the community and get involved. ?? Please send cake.

B2B 61

B2B Local Web LinkedIn 61

Waxing UnLyrical

APRIL 28, 2014

This week’s roundup features seven posts from around the web that dare you to challenge the status quo. What Small Businesses Can Learn from the Creative Community: Share the Journey. Ken Mueller discusses how you can use creativity to break the mold. Rebelling Against Scripts. Based in the Washington, D.C.,

Small Business 75

Small Business Travel Resources Creativity 75

Sword and the Script

OCTOBER 14, 2014

It became a formula that underscores how much closer the entertainment community is to social science than it is to art. What is certain is that whatever remaining sentiment of organic appeal is left – the ability for content to move around the web on the merit of its very idea – is eroding in favor of the highest bidder.

Facebook 118

Facebook Real Estate Advertising Advertising 118

Waxing UnLyrical

NOVEMBER 24, 2014

So this week, we’re featuring seven posts from around the web that put the spotlight on the holiday, how it’s been impacted in modern times, and giving thanks. In this guest post for Jeff Bullas , Aida Gadzo shares some creative Facebook contest ideas. community from me and mine. Image: DVIDSHUB via Flickr, CC 2.0.

Community 70

Community Facebook Resources Web 70

PR 20/20

MARCH 7, 2023

Google Ads Creative Certification , which focuses on creating effective ads for Video, Display, App, and Search campaigns. There are a variety of tracks Codecademy users can take, including: Web development, where you’ll master HTML, CSS, and JavaScript. This track is designed to help build a basic understand of websites.

Course 52

Course Marketing Analytics Google 52

Offleash

AUGUST 15, 2017

I reflected on why I so love this specialty within the specialty of high-tech PR and came up with five observations: Developers are among the most creative people I know. Without the imagination of developers, for example, the web as we know it wouldn’t exist for you to read this blog on. There’s nothing like staying fresh!

Company 40

Company Software Creativity Web 40

Communications Conversations

FEBRUARY 17, 2015

I mean, these kids are learning how to use the web at a very early age now (for my kids, that was about age 3). But, are they really LEARNING how to use the web? Maybe most importantly, why aren’t we teaching our kids how to CREATE on the web? . * Or, are they merely adapting to it and figuring it out on the fly?

How To 60

How To Web Social Media Privacy 60

Stephen Waddington

JULY 17, 2018

We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities. Community champions in Asda stores around the UK submit stories via a mobile phone app.

Storytelling 60

Storytelling Local Community Case Study 60

Waxing UnLyrical

MARCH 23, 2015

If that’s not a fresh take on community building, what is? 5 Tips to Get In Your #Creative #PR Groove. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Around the Web Career Development business strategy' Based in the Washington, D.C.,

Strategy 40

Strategy Creativity Web Energy 40

Beyond PR

JUNE 23, 2016

Stafford, who is originally from the South East of Ireland and studied at the world-renowned Ballymaloe cookery school in County Cork, is the host of the web show Bigger Bolder Baking. Our goal is to create the number one baking community online.”. He previously worked as a creative producer for PR Newswire’s MultiVu.

Video 73

Video Marketing YouTube Comparison 73

Waxing UnLyrical

MARCH 2, 2015

Why: “Creative web content is all the rage in the marketing world. Why: “Creative elements get attention, communicate more clearly and enhance credibility.” area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Web 40

Web Small Business Creativity Content Marketing 40

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

JANUARY 17, 2017

The company has swapped out leadership, it’s bleeding talent (and institutional knowledge) and the CEO has asked the community for improvement suggestions. I’ve experimented with Artificial-Intelligence-as-a-Service through IBM Watson throwing spreadsheets of placements and web metrics to see if I can learn something. Talk to Us!

Twitter 60

Twitter Marketing Study Tools 60

Sword and the Script

NOVEMBER 26, 2019

They provided me with a presentation outlining the product, a web demonstration, and answered my questions about it. Many PR professionals rely on circulation numbers (impressions) or web traffic estimates to provide some sense of reach. I had a chance to catch up with the product management team working on the Cision Impact product.

Publicity 89

Publicity Media Advertising Advertising 89