5W PR

JANUARY 3, 2024

As the Consumer Electronics Show (CES) approaches each year, brands have a unique opportunity to showcase their latest innovations and technologies on a global stage. CES 2024 is a major event, and early planning allows for comprehensive strategy development and execution. Highlighting innovation CES 2024 is a platform for innovation.

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How To Analysis Resources Trends 78

Bianchi Biz Blog

JUNE 29, 2023

January will be here before you know it, so it’s time to start planning for CES 2024. So, if you haven’t saved your spot for 2024, lock down your space by contacting the Consumer Technology Association (CTA). Strategy planning: Next up, start working on key messaging and defining your key objectives for CES 2024.

Mobile 75

Mobile Technology Automotive Trade Shows 75

The Hoyt Organization

JANUARY 8, 2024

When people hear the words ‘Gen Z,’ they often think of tech-savvy youngins with an affinity for social media platforms like TikTok and Instagram. Gen Z is also known as digital natives, because they have grown up with the newest technology at their fingertips.

Consumer 88

Consumer Social Media Education Advertising 88

Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Every four years marks a time of chaos in the political landscape of Americans across the country and 2024 is no different.

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Trends Strategy Crisis Management Technology 52

5W PR

JANUARY 3, 2024

Social media platforms, influencer marketing, and e-commerce are now integral to beauty PR strategies. Leveraging social media and influencers Beauty brands can collaborate with influencers for product launches, tutorials, and reviews. Interactive and immersive PR Incorporate technology to create virtual experiences.

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Product Launch Consumer Community Interviews 78

Burrelles Fresh Ideas

JANUARY 9, 2024

Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024. We understand the importance of intuitive, easy-to-use solutions leveraging advanced technologies like AI and image recognition to help you build winning communications programs.

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The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. I think a lot could happen here, especially in B2B technology media.

B2C 73

B2C B2B Agency Trends 73

Prohibition

NOVEMBER 14, 2023

Social media platforms are evolving and changing just as fast as the seasons are changing this year – take a look at our latest updates round-up: Instagram launches reminder story ads Meta recently announced that reminder ads, which update users about upcoming events, can now be implemented within Instagram stories.

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Instagram Social Media YouTube B2C 62

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

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Reddit Software B2B Technology 174

The Hoyt Organization

NOVEMBER 24, 2023

This generation of consumers matured in a digital age defined by rapid technological growth, instant connection, and the reign of social media. Consequently, this shift necessitates a new narrative for public relations in 2024, where purpose-driven storytelling and authenticity take center stage.

Storytelling 59

Storytelling Publicity Consumer Advertising 59

Newsfile

DECEMBER 13, 2023

” Artificial Intelligence is advancing rapidly, and professionals in investor relations are quickly adopting AI prompts for IR and technologies to improve their strategies. Analyz e recent news articles and social media trends about [company’s] industry to identify investor sentiments and concerns.

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Financial Crisis Management Training Analysis 105

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment.

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Radio Pinterest Television Government 52

Sword and the Script

DECEMBER 5, 2023

Last year, Symphony Technology Group acquired four PR tech companies including Onclusive, PRgloo, and, later , Critical Mention. This latest M&A deal is expected to close in Q1 of 2024. LLMs are at the heart of generative AI technology. PR stats for 2024 curated by Meltwater. 2024 budget. Cloud partners.

Software 130

Software Reddit Technology B2B 130

Sword and the Script

JANUARY 2, 2024

Social media was blossoming. And the media landscape was evolving. A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024? Blogs were raging.

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Blogging Software B2B Survey 113

Bianchi Biz Blog

FEBRUARY 1, 2024

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This underscores the continued influence and reach of traditional media channels in the realm of corporate communications in Japan.

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Marketing Newspapers Print Local 106

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

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Writing Communications Marketing B2B 190

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. International Journalism Festival The International Journalism Festival in Perugia, Italy, is Europe’s largest annual media event.

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Conference Nonprofit Education Healthcare 78

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 95

Strategy Publicity Media Video 95

Prohibition

FEBRUARY 2, 2024

It’s the first campaign round up of 2024 – and here’s what we’ve loved so far. No matter what you think, it’s undeniably a product that markets itself with the discussion on social media. To celebrate the launch of the Samsung Galaxy S24 and new Galaxy AI technology, the tech giants lit up London’s skyline with over 550 drones.

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Marketing Film Creativity B2C 62

The Hoffman Agency

MARCH 21, 2024

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

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Leadership Biotechnology Policies Local 69

Wadds Inc.

JANUARY 15, 2024

The process and technologies associated with listening, such as employee apps, social media, and platforms like Glassdoor, are relatively mature. The final chapters are a how-to guide to technology and management. The management task is much more complex but nonetheless leads to better business outcomes. Thanks, Richard.

Leadership 52

Leadership Employee Case Study System 52

NewsWhip

FEBRUARY 15, 2024

Whether you’re managing live issues, monitoring the media landscape for context, or trying to keep stakeholders informed, that’s simply not good enough in 2024. Using our proprietary technology, we’re able to tell you how much a given article is expected to grow in the next 24 hours. This has two main functions.

How To 78

How To Reputation Analysis Technology 78

Wadds Inc.

SEPTEMBER 7, 2023

The mediatisation of our lives calls for new ways to understand and manage media and relations with stakeholders. Lead and motivate public relations teams Excellent communication depends on advanced technology, media, and skilled practitioners – but also on diverse teams that foster collaboration and innovation.

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Bianchi Biz Blog

SEPTEMBER 7, 2023

It’s becoming more difficult in today’s media environment to generate coverage, especially for automotive and mobility technology suppliers. Why is that?

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Automotive Media Mobile B2B 73

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

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Trends YouTube Video Social Media 105

Burrelles Fresh Ideas

JUNE 6, 2023

One thing is certain, this giant step in the technological revolution is here to stay and only growing more extensive and impactful daily. Content Creation and Curation: AI technologies can assist marketers in creating and curating content. To the average consumer, AI likely snuck up like a mysterious, unknown entity.

Communications 40

Communications Marketing Technology Data 40

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. They paused the program for 2023 but plan to resume in the new year (2024). Find out how Burrelles empowers agencies with media outreach, monitoring and analysis services. When I began, I had no idea what to expect.

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Agency Energy Crisis Management Industry 88

Critical Mention

JANUARY 29, 2021

billion by 2024. Social media is littered with influencers ranging from fashion divas to movie buffs, from tech reviewers to gamers, from bloggers to vloggers and many more. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? billion in 2019 to USD 22.3

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Brand Branding How To Radio 135

Sword and the Script

SEPTEMBER 3, 2019

All the sessions were recorded, including the panel I participated on for media relations. And now, here’s this month’s PR technology summary…. That recapitalization consisted of a $175 million note payable, due in February 2024, with interest rate alternatives of Prime Rate plus 8.5% 1) Israeli vendor builds CRM tool for PR.

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Analytics Report Technology Pitching 67

Buzzstream

JANUARY 5, 2024

They typically use a mix of public data, crawling technologies, and databases to find and verify email addresses. Search Social Media for Email Addresses The above tactic may surface email addresses on some social media accounts. Here’s how and where to find contact info on each major social media platform.

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How To LinkedIn Tools Google 83

Newsfile

JANUARY 24, 2024

The public relations field covers a wide array of tools and you may find it hard to know how to prioritize your PR efforts in 2024. So, to help you out, we’ve identified the top 5 PR trends in 2024. Muck Rack, January 2024 ) Muck Rack also reports below that a signifcant number of PR pros are editing AI output. #AI

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Trends Data-Driven PR Analytics Survey 52

Maxim Behar

JANUARY 28, 2024

Maxim: I would compare what's been happening in the last year with AI to the appearance of social media 20-22 years ago. But here we are, in 2024, we are all in social media, sharing pictures all day and night. That's why I think artificial intelligence is currently building on what we got from social media.

Radio 59

Radio Ethics How To Writing 59

Landis PR

DECEMBER 11, 2023

Now is the time to plan for 2024. The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. For the original blog, please visit here.

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Strategy Company Communications Construction 59

Maxim Behar

APRIL 11, 2024

We have social media now, with over 4 billion media owners worldwide, something unprecedented. Every individual is a publisher, an editor, contributing content to this vast media landscape. Moreover, with everyone sharing news on social media, we also have 4 billion reporters. Everything has evolved.

Television 59

Television System Interviews Travel 59

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. You’ve heard carpenters are only as good as their tools.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. You’ve heard carpenters are only as good as their tools.

Digital PR 62

Digital PR Tools Google Pitching 62

Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. There’s a strong entrepreneurial spirit and a readiness to embrace new technologies and innovations.

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Marketing Local Crisis Management Internal 52