Wadds Inc.

NOVEMBER 11, 2023

The launch of ChatGPT by OpenAI put AI in the hands of anyone with a web browser. The AI industry recognises the need to develop enterprise-level solutions. Please do not cut and paste or upload documents to any web-based tool without checking its data management policies and asking yourself whether you trust the vendor.

Report 119

Report Publicity Training Policies 119

Bianchi Biz Blog

JUNE 19, 2023

We are a business-to-business weekly newspaper covering the trucking and logistics industries. As features editor, I am primary responsible for producing in-depth features that explore the issues facing the industry today. First, I get the chance to speak with industry insiders. Know your industry.

Transportation 93

Transportation Meeting Media Newspapers 93

Burrelles Fresh Ideas

JANUARY 9, 2024

Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. You can even give PR CoPilot a custom prompt, and it will incorporate it into your press release or media pitch email within seconds.

Pitching 94

Pitching Print Measurement Report 94

The Hoyt Organization

SEPTEMBER 8, 2023

Knowing what the industry is predicting for the coming months will help you stay ahead of the curve. As the PR industry’s worth grows, so do analytics and PR reporting technology. This has made measuring actionable KPIs such as web traffic easy, providing valuable data for PR strategies.

Trends 92

Trends Brand Branding Analytics 92

PRSay

DECEMBER 27, 2022

Beyond words: adding multimedia to story pitches. According to Cision’s 2022 Global State of the Media Report , nearly half of all journalists receive up to 50 story pitches per week. If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage).

Trends 124

Trends Pitching Twitter Nonprofit 124

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

While traditionally PR work consisted of press releases, pitching, and occasional damage control, today’s PR teams must have a diverse digital skill set, including SEO strategy, social media savvy, data analysis and more. For example, web analytics tools like Google Analytics and Twitter Analytics are common in PR and user-friendly.

Analytics 170

Analytics Tools Social Media Trends 170

Sword and the Script

FEBRUARY 14, 2023

For example, Intelligent Relations said in a PR pitch emailed last month that it had an “auto-gen pitch writing for users” in market. One of the key differences is that Intelligent Relations very openly pitches itself as a replacement for PR people. The pitches I’ve received are all highly automated. Napster and iTunes.

Software 131

Software Pitching Analysis Community 131

5W PR

SEPTEMBER 9, 2021

As the social web expands and the power of consumers continues to grow, small businesses that want stay relevant, attract customers and retain their loyal followings must find new, compelling ways of communicating their brand messages. All in all, public relations is a marathon, not a sprint.

Small Business 158

Small Business Publicity Social Media Web 158

Bad Pitch Blog

APRIL 2, 2014

Yes, we''ve even received good pitches through this site. Which leads me to this pitch from a second degree connection. want you to visit my web site. My first boss taught me that a pitch should focus on the audience, the recipient or both.but not on you or the topic you''re pitching. and "The Bad Pitch blog pwns.

LinkedIn 80

LinkedIn Pitching Resources Web 80

Buzzstream

NOVEMBER 28, 2023

Links are the main way Google traverses the web. For example, if you were a coffee blogger, what is “relevant” in your industry? Combine Search Operators You can use these operators together to narrow down a search and build a list of target sites to pitch. That will never change. Create customer profiles.

How To 62

How To Google SEO Pitching 62

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Emerging channels like podcasts will continue to grow in influence, which means PR pros have to become more fluent in strategically pitching and forming relationships in these channels. The metaverse, Web 3.0,

Marketing 214

Marketing Content Marketing Social Media Employee 214

Bad Pitch Blog

AUGUST 4, 2016

There are only so many reporters and bloggers covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. In a world of instant communication and shrinking inner circles, a PR person who cries wolf with a few off-the-mark pitches is blackballed in a hurry.

Pitching 40

Pitching Automotive Software Web 40

Bad Pitch Blog

AUGUST 4, 2016

There are only so many reporters and bloggers covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. In a world of instant communication and shrinking inner circles, a PR person who cries wolf with a few off-the-mark pitches is blackballed in a hurry.

Pitching 40

Pitching Automotive Software Web 40

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

So, even if you assume fully half of the professional PR population isn’t engaged in active media pitching, it’s a large number and an unhealthy ratio. People who spam journalists with irrelevant offers have always been a liability for the industry. Last time I checked it was around 6 PRs for every journalist.

SEO 227

SEO Agency Reputation Policies 227

Flatiron Communications

NOVEMBER 5, 2015

The Web Summit in Dublin this week was no exception. Web Summit had so much to offer on its sprawling dual campuses connected by a ten-minute walk past a herd of multicolored sheep. According to my pal Tim Merel of Digi-Capital, the AR/VR industry could very well be worth $150 billion by 2020.

Web 28

Web Pinterest Facebook Corporate 28

Cision

SEPTEMBER 13, 2017

Once you’ve answered all of these questions, spend time looking at your industry and seeing what resonates, down to logo design and marketing messaging. You might plan a public event or one geared toward industry insiders to celebrate the relaunch. What value do you provide them? And finally, what is your vision?

Corporate 270

Corporate Brand Branding Guidelines 270

Bianchi Biz Blog

MAY 2, 2022

I do a lot of interviews with pros in the EV industry. I look for things that really have the potential to change the EV industry, and because we’re a trade mag, I like to see as much technical detail as possible. What advice do you have for PR people that want to pitch you? What story or stories are you most proud of?

Meeting 81

Meeting Media Travel Interviews 81

Flack's Revenge

SEPTEMBER 15, 2020

Now, where is the ka-ching on our web traffic and orders?)” If you’ve worked in the tech industry, especially B2B and enterprise, you have probably heard of these terms. And PR success comes more easily with sales success, case studies, and testimonials from happy customers. Enter ABM . Engage them in other ways.

B2B 177

B2B Case Study Enterprise Resources 177

PR for Anyone

MARCH 31, 2020

What's interesting is that people in the public relations industry usually have to get the attention of the reports or editors for them to their story to be recognized. So, instead of us trying to pitch reporters on our time, which is normally what happens, what's happening now is we are getting in front of them on their time.

Real Estate 214

Real Estate Video Report Twitter 214

Buzzstream

JANUARY 24, 2024

You can do link insertion in two ways: pitch your homepage or an asset you’ve already created, such as an ultimate guide post or helpful calculator tool. However, if we want to get homepage links, we may set out to find posts on the web that list link building tools but don’t include Buzzstream. Please let me know what you think!

SEO 62

SEO How To Resources Pitching 62

Onclusive

JUNE 14, 2017

PR’s job is to pitch and secure stories that align with the brand, as told through third-party endorsement. In doing this, PR professionals gather vital intel about message penetration, brand perception, and the storylines that are the most timely and interesting to industry-specific reporters.

Marketing 170

Marketing Measurement Trends B2B 170

Burrelles Fresh Ideas

AUGUST 2, 2023

The Pew Research Center conducted a survey and found that 44% of adults prefer to get their news from TV, while 34% prefer the web, 14% prefer radio, and 7% favor print. PR teams must prioritize TV news monitoring to develop effective pitching, placement strategies, and media measurement.

Radio 74

Radio Television Media Local 74

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. They’re useful for story pitching, new product research, and new perspectives from industry leaders. Crunchbase. EnGadget.

Blogging 136

Blogging B2B Technology Pitching 136

Sword and the Script

JUNE 9, 2020

Many of the open-ended comments from the survey point to underlying causes such as the rise of social media and self-publishing, disruption of the advertising-heavy business model in news, subsequent cuts to editorial staff, growth among the ranks of PR, and the deluge of pitches reporters receive. More difficult to get their attention.”

Media Relations 110

Media Relations Media Survey Pitching 110

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). We want to deliver value to our readers, who are “industry insiders” themselves. What advice do you have for PR people that want to pitch you?

Engineering 77

Engineering Automotive Agriculture Media 77

Communications Conversations

APRIL 30, 2019

And, if you listen to many in the influencer marketing “industry” you’ll hear a common refrain: you need to use XYZ tool. Of course, just like many facets of social media marketing, vendors have descended on marketers, pitching their tools as the silver bullet for finding the right influencers for your brand.

Tools 111

Tools Twitter Local Pitching 111

Presspage

AUGUST 9, 2023

The industry is more complex, yet agile, than a few years ago. Journalists and investors get bombarded with messages, news and pitches. Phone, email, and web-based IR solutions now fall short when it comes to offering the visibility that drives financing. The question is, how do you stand out in an already saturated space?

Strategy 78

Strategy Technology Tools Government 78

PR Fuel

NOVEMBER 4, 2020

You could pitch individual newspapers and magazines. But you’ll have to spend time writing individual pitches based on those publications. You may notice a sharp increase in web visitors or your store may get a lot busier than it has been. But a distribution service can take care of the pitching for you.

Media 105

Media SEO Newspapers Pitching 105

Sword and the Script

MARCH 14, 2023

Former PR agency leader is a building software product focused on improving PR pitches with two different types of artificial intelligence I’ve started to use ChatGPT to rewrite and suggest alternate headlines. This time too, you can choose to accept the pitch, edit what Taylor has provided, or ask it to re-write the pitch again.

Software 85

Software Media Relations Pitching Media 85

5W PR

FEBRUARY 22, 2023

It’s important to create thorough, professionally designed press releases that conform to the industry format. You can find templates for creating press releases on the web. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 88

Strategy Product Launch Brand Branding 88

PR in High Definition

JUNE 11, 2020

NPR Planet Money (one of my current fave podcasts) recently did an experiment , where it pitched its fastest journalist, Scott Horsley, against WordSmith. The other question is whether the PR industry needs to be worried about software like WordSmith. , Associated Press and other outlets. I know what you’re thinking.

Journalism 90

Journalism Software Sports Analysis 90

Sword and the Script

APRIL 6, 2021

Still domain authority, or DA, which was created by Rand and others at Moz, is the industry standard in PR. This allows users to review “Google Analytics website metrics alongside mentions in reports to understand the impact of earned media on web traffic and conversions.”. SEMrush has something comparable it calls an authority score.

Media 105

Media SEO Analytics Analysis 105

PRSay

JUNE 28, 2021

I loved the organization and admired the team of professionals with whom I worked, in an industry that benefits human health. Unless web design is a service you plan to offer, keep your own site brief and simple. Join business and industry associations. Pitch yourself as an expert. Be stingy with expenses.

LinkedIn 149

LinkedIn Crisis Agency Crisis Communications 149

Cision

AUGUST 16, 2016

Moving around effectively in the media industry can be daunting. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. I could write a book on this topic.

Television 120

Television Pitching Journalism Interviews 120

5W PR

DECEMBER 18, 2019

It’s important to create thorough, professionally designed press releases that conform to industry format. You can find templates for creating press releases on the web. For example, if you offer SEO services, you may want to team up with a web design firm. Conclusion.

Strategy 133

Strategy Marketing Trade Shows Video 133

Shift Communications

NOVEMBER 10, 2016

Digital health continues to grow as evident from reports across the industry, including those covered by Healthcare Informatics and Healthcare Dive. are simultaneously transforming the industry, creating a prime market for innovation. What is the correlation between media hits, web traffic and app downloads?

Healthcare 144

Healthcare How To Analytics Mobile 144

Sword and the Script

JULY 20, 2021

Here are some ideas for information to include in your content to help nurture the reader through the buyer’s journey: Common buyer challenges, with information about the industry landscape. Optimize your web pages to ensure that your audience can easily find you. Comparisons between solution types. Pricing information.

B2B 172

B2B Company Marketing SEO 172