The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. Check out this interview to begin to improve your measurement today. I hosted a PRSA webinar back in July providing actionable steps to take.

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Tools Publicity Measurement SEO 136

Rock the Status Quo

NOVEMBER 12, 2014

It doesn’t even matter if your client is b2b or b2c – getting creative with out-of-the-box thinking opens the door to a never-ending supply of relevant media opportunities. Are there trade publications, e-zines and blogs related to those industries with short publication cycles for their online platforms?

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Real Estate Pitching B2C Fashion 195

Sword and the Script

NOVEMBER 3, 2020

Muck Rack launched a “ job update ” feature that will alert you when a reporter on your list changes beats or publications. The company says the “award speaks to Meltwater’s creativity, flexibility, and continued focus on personal and professional development during these challenging times.” The company is hiring in North America.

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Instagram Technology Resources Employee 144

Cision

DECEMBER 4, 2015

At his recent Cision webinar, “ Switch Your Pitch: The Keys to Engaging Journalists on Social ,” Ian discussed how brands can gain media coverage by building relationships with journalists and media professionals through social engagement. During the webinar, Ian answered several attendees’ questions, but he wasn’t able to get to all of them.

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Report How To Pitching Construction 120

Newsfile

JANUARY 30, 2024

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. However, remember that AI should not replace human-written content and creativity. Download the report! Instead, it should only be used to supplement.

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Trends YouTube Video Social Media 105

ImPRessions - Crenshaw Communications

MAY 3, 2017

The Tony nominees were announced this week, and it’s award season for public relations as well. We are big fans of webinars such as those offered by Cision and PR News on topics ranging from Craft a Crisis Plan for High-Speed News Cycles to Breaking Down the State of the Media in 2017. Publications like Inc.

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Writing Education Pinterest Creativity 149

Cision

SEPTEMBER 16, 2015

It’s a shame what people believe about public relations simply because of myths that are perpetuated by others. Want to coach your executives to better interviews? Click here for Brad Phillips’ free on-demand webinar! Images: yosuke muroya , Tony Fischer , muffinn ( Creative Commons ). This is a good thing!

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PRSay

JUNE 28, 2018

For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas. When it comes to generating new ideas, one of the most effective actions we can take is to interview customers, clients, vendors, investors, and whoever has a stake in the brand.

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Exercises Creativity Radio Resources 101

Victorious PR

FEBRUARY 22, 2023

My company consistently gets its clients onto top podcasts, into A-List publications, and onto the first page of Google. We have a PROVEN FRAMEWORK that we use for EVERY client to build up their reputation so that they can get into those A-list publications. We will drop opportunities to be featured in top-tier publications daily!

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Publicity Video Pitching Google 52

Cision

DECEMBER 4, 2015

What he didn’t mention was that the publication was something of a throwaway – one of those free magazines that are stuffed into a seatback pocket or shipped to an organization’s national mailing list. Want more tips to help executives prepare for the next big interview? View Brad Phillip’s on-demand webinar! “I

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Sword and the Script

DECEMBER 10, 2019

This may be complementary product or service vendors, editors at niche publications, bloggers, or others. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. 16: Ted Seward.

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Marketing Content Marketing Advertising Advertising 105

Cision

NOVEMBER 11, 2015

Consider publications like steps. Sign up for Ian Greenleigh’s webinar! It can also be a fresh breath of air working with bloggers , since they tend to think outside of the press release box and prefer to review your products, interview you, or get you to write a guest post as a way to connect with their audience.

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Pitching Newspapers Writing Local 120

Contently - Strategy

MAY 4, 2023

Cover performers may have a back-catalog of relationships in the organization or industry as well, making them the right interviewer for a video case study with a long-time customer or an iconic industry leader. Can you leverage your band-member SME as a moderator for a podcast or webinar event featuring more iconoclastic guests?

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Strategy Employee Writing Industry 126

Solo PR Pro

APRIL 5, 2022

For me, that meant getting my accreditation in public relations, but it doesn’t have to be an intensive year of study. It can mean just doing more professional development programs, whether they be in-person events, webinars or specialized coursework through organizations PRSA, ICBA or AMA. Bottom line? We want to hear from you!

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How To Fashion Banking Industry 104

Sword and the Script

OCTOBER 22, 2019

Email takeovers – some trade media publications offer this option but call it something else. Often B2B marketers will use these to send white papers and pitch webinars but again thought leadership content is a good option here. You can easily get four webinars with a tier 2 firm for the price of one with a tier 1 firm.

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Marketing Survey Study B2B 66

PRSay

AUGUST 31, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Hicks is director of public relations, Shelby Residential & Vocational Services, in Memphis, Tennessee.

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Nonprofit Employee Leadership Crisis Communications 102

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. Applying creatively.

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Publicity How To Course Facebook 90

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation.

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Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Thanks for sharing!

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Publicity Creativity Measurement Twitter 86

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. Join Michael Smart’s webinar on Feb. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners?

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Public Affairs Trends Reputation Newspapers 120

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? And that is what is really key in the “new&# public relations world.

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Publicity Facebook Twitter Measurement 95

wiredPRworks

OCTOBER 19, 2015

Out of all of my company's creative projects, the healthcare marketing and PR clients we've served have been among the most rewarding. I'm honored to be the event's keynote healthcare marketing PR speaker. < source: ISHMPR. Here's a quick look at a few of my favorites.

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Shift Communications

MARCH 8, 2016

You might have called me a bit of an untraditional candidate when I interviewed, having spent many years in PR at a small, Catholic liberal arts and sciences college. I’d just received my undergraduate degree in English and had barely even heard of public relations, let alone data mining or caching. Critical and Creative Thinking.

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Skype Creativity Education Construction 60

Buzzstream

NOVEMBER 10, 2020

You’ll be taken to this page, where you can easily see each of your contacts’ full names, email addresses and publications. Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better. Get weekly exclusives (find a celebrity, conduct the interview etc.).

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Pitching Writing Digital PR How To 164

Sword and the Script

APRIL 25, 2017

Some examples include: Solicit interviews with independent speakers and panelists. Interview partners or customers planning to attend. 12 Ways to Leverage Your Existing Investment in B2B Webinars. Is your agency bringing creative thinking to the table? Research a well-produced roundup recapping the previous year’s show.

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Trade Shows B2B Conference Marketing 86

Sword and the Script

MAY 22, 2018

Each month Off Scripts interviews someone with a fresh perspective on marketing – details on how to get involved are at the bottom of this post. Webinars became a big thing. See these related interviews: Key Considerations in Choosing a CMS; Off Script #28: Matt Garrepy. Marketers thought it could all be done digitally.

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Marketing B2B Print Technology 62

Shift Communications

APRIL 23, 2015

Whether it’s participating in webinars, interacting with people online, or speaking at industry, company or academic events, I meet people who are at varying levels of comfort with the fast-paced world in which we live. Interviews, profiles, employee updates, press releases – all are based on the written word.

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Communications Analytics Infographics Data-Driven PR 60

Ethical Voices

JUNE 6, 2022

Juan Meng , the Associate Professor of Public Relations at the University of Georgia, and Dr. Marlene Neill, APR, Fellow PRSA , an Associate Professor and Graduate Program Director at Baylor University. They have all kinds of webinars that you can participate in. What are some of the key findings in the research?

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Ethics Leadership Training Study 52

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. That said, it’s a difficult balance between creativity and keyword use.

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Google SEO Engineering Measurement 109

Sword and the Script

DECEMBER 8, 2015

In a 5-minute webinar titled Why Podcasting Might be Bigger than you Think (video embedded nearby), the research firm says podcast listeners consume upwards of 5.5 The show is produced by the American Public Media (APM), and like many public radio shows, I find the coverage tends to lean left. hours of podcasts a day.

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Radio Content Marketing Marketing Education 60

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

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Conference Measurement Tourism Twitter 66

Doctor Spin

APRIL 17, 2023

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Host free webinars or workshops on a topic related to your industry. Host a podcast or YouTube series featuring interviews with industry experts.

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Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

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Measurement Tourism Blogging Writing 66

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 14) John Jantsch.

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Social Media Marketing Pinterest Media 120

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Here’s the interview. Here’s the interview.

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Social Media Media Crisis Energy 61

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. These fine folk did: Jan.

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Twitter Measurement Tourism Social Media 65

Beyond PR

MAY 3, 2016

Beyond the title, you can pull a slide from deeper in a presentation or webinar to show the depth of information being covered. CNW used an action image of speaker David Meerman Scott to promote their blog interview via Twitter. Author Jamie Heckler is the Senior Creative Manager at PR Newswire.

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