Deirdre Breakenridge

SEPTEMBER 30, 2014

Whether it’s a client meeting, interview, or family dinner, our readers are ready to jump into conversation. This year we expanded our team, moved into an office and have created a culture built around collaboration, creativity and getting sh*t done. Interview PR 2.0 How did TheSkimm founders come up with the name?

Interviews 329

Interviews Social Media Technology Resources 329

5W PR

APRIL 11, 2023

Going public is a major step for companies. The Initial Public Offering or IPO process of becoming publicly traded is complex and demanding. Strategies may include countdown posts leading up to the IPO, executive interviews, behind-the-scenes footage, and other engaging content.

Publicity 88

Publicity Financial Banking Social Media 88

Stephen Waddington

OCTOBER 4, 2022

It’s an issue that strikes at the heart of the lack of diversity in public relations. Public relations agencies are expected to pitch for free, follow ambiguous processes, and contracts are frequently awarded on the basis of intangible metrics such as chemistry and creativity.

Pitching 117

Pitching Publicity System Energy 117

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A recent study by the Association of National Advertisers (ANA) and the USC Center for Public Relations found that marketers plan to increase staffing and overall spending on public relations over the next five years. Allow the agency creative freedom. This is good news for clients and PR firms alike.

Publicity 256

Publicity Brand Branding Storytelling 256

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. The post AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh appeared first on AirPR. “Nail the elevator pitch.”.

Interviews 284

Interviews Radio Small Business Pitching 284

Sword and the Script

JANUARY 29, 2019

To that end, here are a few creative PR ideas to help the recruiting shop out. Give break out sessions on networking strategies, interview skills and career planning. 2) Think creatively: guerilla recruiting tactics. One of the more creative ideas I’ve seen could have been a page from the guerilla marketing book.

Resources 76

Resources Creativity Publicity Local 76

Flack's Revenge

MAY 16, 2016

But new research shows that the biggest threat may be to our creativity. It should especially be of interest to people in creative and info-driven fields like marketing, journalism and PR. ” Over fifteen minutes, she interviews researchers in fields of mind wandering and boredom (who knew there were such specialties?!!).

Creativity 120

Creativity System Journalism Interviews 120

Flack's Revenge

JANUARY 28, 2015

But new research shows that the biggest threat may be to our creativity. It should especially be of interest to people in creative and info-driven fields like marketing, journalism and PR. ” Over fifteen minutes, she interviews researchers in fields of mind wandering and boredom (who knew there were such specialties?!!).

Creativity 120

Creativity System Journalism Technology 120

Wadds Inc.

OCTOBER 4, 2022

It’s an issue that strikes at the heart of the lack of diversity in public relations. Public relations agencies are expected to pitch for free, follow ambiguous processes, and contracts are frequently awarded on the basis of intangible metrics such as chemistry and creativity.

Pitching 78

Pitching Publicity System Energy 78

Stern + Associates

AUGUST 25, 2023

Maintaining a positive public image is essential for any organization that wants to build brand awareness and reach a wider audience. Public relations (PR) agencies can help you do this by improving your messaging strategy. Considering the following tips will help you find the public relations agency that fits your business.

Agency 62

Agency Publicity Measurement Strategy 62

Stephen Waddington

JULY 7, 2022

PRCA report highlights opportunities for the public relations profession to provide professional advisory services on climate crisis related issues. It’s encouraging to see a rise in public relations practitioners helping clients understand the climate crisis.

Leadership 111

Leadership Publicity Energy Crisis 111

Rock the Status Quo

DECEMBER 11, 2014

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. or you as the PR person do the interview.

Interviews 174

Interviews Real Estate Media Pitching 174

ImPRessions - Crenshaw Communications

JULY 7, 2021

PR agency teams, like all creative services people, love to keep our clients happy. Nothing in this world is for sure, and we shouldn’t treat media interviews and articles as such. It’s better to suggest that the team has a goal of a certain number of placements or interviews, but never guarantee anything! .

Agency 353

Agency Interviews Pitching Retail 353

Cision

OCTOBER 6, 2015

When your company secures an interview with a major media outlet, you may feel the urge to celebrate. Just don’t let your executive or chosen company spokesperson arrive to the interview unprepared! Read below as Brad offers tips that will help anyone who conducts or prepares others for media interviews.

Interviews 120

Interviews How To Healthcare Media Training 120

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

PR people are considered masters of spin and creativity. On the first day of Christmas, my PR team gave to me… a last-minute media interview . Our team saw great success across the board in a record high of staff hires and new accounts onboarded this last year, and we want to keep this momentum going through the busy holiday season. .

Creativity 296

Creativity Interviews Pitching Meeting 296

ImPRessions - Crenshaw Communications

DECEMBER 6, 2017

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership. The post A Public Relations Mixtape For The Season appeared first on Crenshaw Communications. Don’t Look Back in Anger”.

Publicity 160

Publicity System Energy Creativity 160

ImPRessions - Crenshaw Communications

AUGUST 26, 2016

A successful B2B or consumer public relations operation is often dependent on a strong team of seasoned pros and a bench of promising up-and-comers. Do show you understand public relations. . Do show creativity. We want the person who “gets it” and can define PR with fluidity and intelligence. Don’t be shy.

Publicity 120

Publicity B2B Fashion Sports 120

Stephen Waddington

OCTOBER 3, 2019

An interview with Maja Pawinska Sims is a rite of passage for anyone in the PR industry. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences that are not represented on your team. Loads of other agencies that have either embraced or rejected the term PR, or public relations over the past year.

Interviews 115

Interviews Agency Industry Measurement 115

ImPRessions - Crenshaw Communications

JULY 10, 2020

Check out this list of podcasts for public relations and communications pros. . This weekly podcast hosted by New York Public Radio explores how the media is made, examines threats to free speech and unravels hidden agendas in major news stories. The PR Week. Each episode features a PR pro from a known agency. On the Media.

Sports 332

Sports Radio Retail Advertising 332

Konnect Agency

APRIL 20, 2021

From product launches to hosting an event, there is no shortage of creative ways and strategies to leverage celebrities and influencers for your brand. They are coming up with more creative and extraordinary activations to support a brand and increase digital visibility, also known as the celebrity effect. How did Travis Scott do it?

Creativity 52

Creativity Brand Branding Product Launch 52

The Stalwart Blog

DECEMBER 25, 2019

David : Hey, welcome to the public relations security videocast. I have been in a position where I have had to use creativity to come up with a solution to a problem of one sort or another. First of all, they often don’t have the right person in charge of developing the creative strategy. Insert jokes here.

Interviews 78

Interviews Creativity Crisis Management Strategy 78

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

As B2B PR pros, we’re always looking for creative ways to tell a story. We look to secure an article or segment that not only hits priority message points, but appears in an influential publication relevant to the company’s business. Also, don’t be afraid to reach out to an editor. Communicate with stakeholders .

How To 321

How To Media Report Pitching 321

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. A strategic public relations campaign can build significant corporate and product brand value, especially over time. Earned media stories and interviews bring credibility to the more commercial ad and marketing messages.

Marketing 310

Marketing Product Launch Corporate Viral 310

Mark My Words

OCTOBER 13, 2022

The Queen’s death has given the core Royal Family members an opportunity to “reset” relations with a voracious media and explore new methods of communicating directly with the wider public, insiders say. Royal Family puts Martin Bashir interview aside to embrace BBC and social media, but told to be wary of TikTok (inews.co.uk).

Social Media 60

Social Media Interviews Media YouTube 60

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Attend and facilitate media interviews; network with reporters and editors. Creative and energetic personality! . Diverse range of clients.

B2B 203

B2B Policies Case Study Enterprise 203

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Public relations is about building relationships between an organization and its audience. When I was interviewing with Crenshaw, one of the first things I noticed was that the leader interviewing me was a man of color – someone who looked like me. It can also lead to more innovative solutions and better problem-solving.

Employee 156

Employee Community Groups Interviews 156

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

It’s the same way in public relations. Similarly, we hold each other up in public relations. You could be moderating a media interview, holding media training for a CEO, or manning a check-in table at a panel event. PR pros are very creative and have the skills to take something bland and make it exciting and relevant.

Creativity 243

Creativity Groups Retail Media Training 243

5W PR

OCTOBER 26, 2017

To get a better understanding of the influencer side of the business, I interviewed two of my favorite influencers, @laurenmagenta and @feedmedearly. feedmedearly: I started my blog in 2013, partially as a creative outlet, and partially as a way to get in front of food brands. Every day is different and exciting.

Interviews 88

Interviews Instagram Video Creativity 88

ImPRessions - Crenshaw Communications

MAY 1, 2019

There are all types of PR problems, but the one that nobody wants to deal with is the public relations program that just isn’t generating traction, or one where outcomes fall short of expectations by the client or PR agency. But the best campaigns are fueled by creativity, yet informed by research. Insufficient interview prep.

How To 257

How To Interviews Measurement Storytelling 257

5W PR

FEBRUARY 28, 2024

Brands at SXSW get to enjoy the glow of Austin’s creative sun, attract new fans, forge powerful connections, and learn more about upcoming trends. Future-proofing the company vision Dive into the latest tech trends , film innovations, and creative ideas, keeping the brand ahead of the curve. What is SXSW?

Brand 78

Brand Branding How To Film 78

ImPRessions - Crenshaw Communications

MAY 18, 2021

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. In what other publication will you find a section called “ WTF Ad Tech? ”

Advertising 322

Advertising Advertising Privacy Television 322

ImPRessions - Crenshaw Communications

JUNE 30, 2021

For contacts you don’t know, this is essential so your spokesperson can understand whether the interview will be easy or could present challenges. Our job is to think outside the strict product news parameters, and that creative thinking can benefit journalists. Use email well.

Media 333

Media Pitching Report B2B 333

Remote PR Jobs

FEBRUARY 27, 2022

Congratulations, you’ve landed your public relations client a briefing with an important reporter or industry analyst! Now you need to make sure your client is adequately prepared for the interview. Still, it’s important to be comprehensive for each interview so no surprises pop up before, during or after the interview.

Writing 130

Writing How To Interviews Pitching 130

Shift Communications

AUGUST 31, 2016

Working on a small public relations budget is difficult for many reasons, but some of the most successful campaigns I’ve worked on were executed with a small budget. Get creative. Working with a smaller PR budget doesn’t mean you can’t still get creative. Below are some pointers to help you when working on a smaller PR budget.

Publicity 100

Publicity How To Creativity Energy 100

PR for Anyone

NOVEMBER 3, 2021

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. ” What is the most creative residential real estate story the Washington Post has run? are the best pitch. . .

Real Estate 223

Real Estate Local Pitching Media 223

Remote PR Jobs

SEPTEMBER 25, 2023

Please no pitches, abstracts, outlines, press releases, or interview offers. Please no pitches, abstracts, outlines, press releases, or interview offers. If you don’t receive a response within one week of submitting, it’s safe to assume that your piece was not selected for publication. And please no phone calls.

Company 100

Company How To Leadership Pitching 100

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Over the years, PR people have learned that not every pitch will generate immediate interview opportunities. Any good PR person knows that consumer publications have long lead times and are often tricky to crack. From Slack to Zoom, PR pros have gotten creative about how to stay connected in a remote environment.

Agency 310

Agency B2B B2C Pitching 310