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After lockdown: the creative agency market

Stephen Waddington

The solution is an old fashioned one. Technology, heathcare and areas of corporate development have continued to perform strongly. Behaviour change, internal communications, online events, training design and voice technologies are in huge demand. By comparison, during the 2008 recession GDP shrunk by no more than 2.1%

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Five Keys to a Successful Working Relationship With Your Creative Counterparts

Deirdre Breakenridge

Thanks to technology, much has changed in what PR pros can handle as “part of a day’s work.” Now, public relations professionals are as likely to be adept at HTML as they are with Photoshop – a far cry from the days when media pitches were the only creativity they were allowed. Creative Guest Post PR 2.0

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Check out Geek Art & Design at Creative Tech Week NYC

Flack's Revenge

My local tech networking and meetup wanderings took me to a cool destination last night – the opening party of Creative Tech Week , at the Clemente Center on the Lower East Side. What is all this about a mashing up creativity and tech? The post Check out Geek Art & Design at Creative Tech Week NYC appeared first on.

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The Future Of Conferences And Events: A PR Planner’s View

ImPRessions - Crenshaw Communications

Yet savvy producers created compelling online conferences with the help of tech advances and good old-fashioned creativity. Trade organizations like the Consumer Technology Association, B2B techs like SalesForce, media companies like Digiday, and independent event producers like SXSW are all adjusting to the strange new normal.

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Moving to the Metaverse? Top 3 Brands Utilising Virtual Influencer Marketing

Prohibition

This year we have started to see an array of technological advancements within the Metaverse. Thanks to evolving technologies, influencer marketing in the Metaverse is constantly changing, with many virtual influencers surpassing 1 million followers. Since then, she has continued to collaborate with the Italian fashion house.

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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. I define myself as a PR generalist.

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The Difference is in the Details: How to Stand Out in the Jewelry Industry

5W PR

By focusing on details and using creative tactics, jewelry brands can create a unique brand identity. Share the inspiration and creative process behind each piece. Partner with fashion influencers, lifestyle bloggers, or jewelry enthusiasts who can showcase the jewelry pieces in their content.