Sword and the Script

NOVEMBER 23, 2019

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. Of those, 84% say they outsource content creation; distribution, technology, strategy and measurement were distant followers. 2) Blogging benchmarks. 1) Content marketing benchmarks.

Content Marketing 137

Content Marketing Study Blogging Marketing 137

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

It may be time to review and optimize your profile to ensure that it’s presenting you and your brand in the best way. For example, “Built and led comms team at high-growth technology startup in advance of IPO” is more specific and a bit stronger than “Headed comms at successful startup.” . Create polls.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

ImPRessions - Crenshaw Communications

MARCH 20, 2024

As someone who started my career ghostwriting blogs at a PR agency, I’ve long been fascinated by the relationship between PR and search engine optimization (SEO). Gareth Cunningham, director of SEO at Mod Op – our parent company – and his team develop SEO strategies that take into account three pillars: technology, content and authority.

SEO 203

SEO Engineering Google Examples 203

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. Here’s a countdown of the five Crenshaw blog posts that have attracted the most attention throughout 2023. They’re based on the experience and direct observation from people at all staff levels.

Construction 182

Construction Storytelling Tools B2B 182

Bianchi Biz Blog

MAY 26, 2022

3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 87

Mobile Technology Automotive Meeting 87

PRSay

SEPTEMBER 11, 2023

In her role as director of innovation and CEO communications at Microsoft, Bonnie McCracken has a pivotal role in shaping the narrative for groundbreaking research and cutting-edge technologies, particularly with the company’s investments in AI. How do you think AI differs from how we’ve worked with other new technologies in the past?

Enterprise 186

Enterprise Tools Technology Privacy 186

5W PR

MARCH 7, 2024

Similarly, the expansion of iGaming presents a significant opportunity for operators to diversify their offerings and tap into new revenue streams. This presents a ripe opportunity for operators to capitalize on this burgeoning market and expand their foothold. Reach out to brainstorm your next campaign.

Trends 78

Trends Technology Customer Service Analytics 78

Onclusive

NOVEMBER 10, 2021

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Gather the information. There are many PESTLE analysis templates available online. Analyze the data you’ve collected.

Analysis 195

Analysis Corporate Reputation How To 195

Frederik Vincx

NOVEMBER 9, 2015

Long form blog posts, to name just a few? In the below presentation we’ll look at how you can nurture a culture of change in your team, and how you can improve your PR team workflow to be able to create more value for clients in less time. Presentation: improve PR team workflow. Invest in automation and technology.

LinkedIn 60

LinkedIn Twitter Technology Examples 60

Onclusive

DECEMBER 14, 2021

This week, our blog series comparing top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, continues with an overview of media contact database, campaign management and reporting tools. Solutions for your media relations workflow.

Tools 370

Tools Report Comparison Media 370

PR 20/20

JANUARY 31, 2019

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. Presenters will explore the next frontier in digital marketing transformation, covering topics such as: advertising, analytics, content marketing, email marketing, ethics, robotics, sales, strategy, voice and more. Is This AI? About MAICON.

Conference 77

Conference Case Study Marketing Analytics 77

Stern + Associates

FEBRUARY 1, 2024

Last month, global thought leaders convened in Davos, Switzerland at the 54 th Annual World Economic Forum (WEF) Meeting, bringing industry, academia and government leaders together to discuss the present – and future – of business and society. One of the dangers of last year was that people started to lose their faith in technology.

Technology 111

Technology Policies Government Community 111

Bianchi Biz Blog

MAY 26, 2022

3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 52

Mobile Technology Automotive Meeting 52

Shift Communications

OCTOBER 15, 2014

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Part 1: Blog Core Values. Part 10: How To Get Blogging Ideas. To start a Wheel blog post, you start boldly with the central idea.

Blogging 141

Blogging Content Marketing Retail Examples 141

Landis PR

APRIL 8, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michael Diegelmann, cometis AG. For the original blog, please visit here. Meet the Integrity Star Award which presents a completely new approach and objectively evaluates companies against 4,000 criteria in their published sustainability reports.

Company 59

Company Report Government Local 59

Onclusive

OCTOBER 19, 2021

Welcome back to our blog series about building a PR business case and securing the investment! Consider running your proposal by your boss or your team for feedback before you finalize it and present it to the decision-makers for approval. This week, we’re walking you through the mechanics of developing a strong business case for PR.

How To 396

How To Measurement Data Writing 396

5W PR

JANUARY 29, 2024

Defense technology transcends the world of gadgets and apps. Effective public relations in the defense tech industry involves more than just dealing with the present. Here, technology isn’t about entertainment. In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control.

Industry 78

Industry Publicity Ethics Privacy 78

Sword and the Script

DECEMBER 31, 2019

There were 62 posts published on this blog in 2019. In going through the reader analytics for the full year, these are the top 10 most-read posts on this blog about public relations (PR) and marketing. If you haven’t already, consider subscribing to these blog posts by email or RSS. 6) How Long Should a Blog Post be in 2019?

Blogging 80

Blogging Publicity Marketing Survey 80

5W PR

MARCH 19, 2024

South by Southwest (SXSW) 2024 recently concluded, leaving attendees from 5WPR with a wealth of insights into the evolving landscape of technology, marketing, and leadership. Creative Activation Opportunities: SXSW is known for its long lines and bustling crowds, presenting marketers with unique opportunities for activations.

Leadership 78

Leadership Conference Marketing Community 78

5W PR

NOVEMBER 9, 2023

While AI has been a buzzword in the industry for several years, there is still a lack of clarity about how AI can be effectively applied, and who truly possesses the advanced ML technology versus those merely offering AI interfaces. The post 3 Trends We Saw at AdWeek 2023 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Trends 78

Trends Retail Advertising Advertising 78

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 59

Radio Pinterest Television Government 59

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 176

Reddit Software B2B Technology 176

PReview: A Blog by NewsVoir

MAY 4, 2022

Future of brand communication in Metaverse: A Walk in Future of Present The 21st century is a world of technology and innovations. Every day new inventions are being introduced to the world and technology has moved far away from imagination.

Communications 84

Communications Brand Branding Technology 84

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Here, you can meet senior level marketing professionals who are tackling the challenges present in delivering ROI. The world of marketing and PR evolves rapidly. ContentTECH Summit.

Conference 329

Conference Marketing Case Study Measurement 329

Reputation Us

AUGUST 28, 2023

What a truly remarkable experience with some magnificent presenters droppin’ some serious knowledge. MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” ” Question from moderator: “What technology will be most useful in the next five years?”

System 78

System Technology Banking Community 78

Onclusive

NOVEMBER 17, 2021

Welcome back to our blog series about managing corporate reputation with PESTLE analysis! With Onclusive’s enterprise-grade social listening technology, you can monitor mentions of your company, competitors, topics, and influencers, as well as social sentiment, across major social networks in real time. Sentiment monitoring.

Analysis 195

Analysis Media Reputation Trends 195

Deirdre Breakenridge

NOVEMBER 9, 2018

A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner. Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound.

Engineering 383

Engineering System Hotels Television 383

PRSay

JULY 24, 2023

Mindfulness is an “awareness that arises through paying attention, on purpose, in the present moment and non-judgmentally,” says Jon Kabat-Zinn, who developed a stress-reduction technique that seeks to integrate the ancient Buddhist meditation practice known as mindfulness into the mainstream of medicine. It rules me, for better or worse.

Energy 148

Energy Meeting Writing Course 148

5W PR

APRIL 8, 2024

Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey. Positioning as champions of financial wellness Financial institutions can use PR to present themselves as allies in consumers’ financial health.

Consumer 78

Consumer Financial Ethics Banking 78

Onclusive

JUNE 2, 2022

Welcome back to our blog series about the relationship between core earned media attributes and consumer behavior! when a backlink is present in an article. Presence of a backlink and consumer behavior We define a backlink as a link to a brand’s website that is embedded in a media article mentioning that brand.

Consumer 195

Consumer Brand Branding Media 195

Onclusive

JUNE 2, 2022

Welcome back to our blog series about the relationship between core earned media attributes and consumer behavior! . when a backlink is present in an article. We define a backlink as a link to a brand’s website that is embedded in a media article mentioning that brand. On average, we see traffic increase by 86.8%

Consumer 195

Consumer Brand Branding Media 195

Flack's Revenge

OCTOBER 27, 2021

It is the one that follows the inexorable march of technology evolution and disruption. Geoffrey Moore wrote about the dynamics of technology adoption in his classic text, Crossing the Chasm (the “chasm” refers to the gap separating innovation and mass adoption). Wikimedia Commons. Leveraging Tech Evolution for PR.

Enterprise 177

Enterprise Big Data Technology Analysis 177

Sword and the Script

JUNE 30, 2021

That’s according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week , an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. Communications technology. Presentation: The 2020 JOTW Communications Survey. Blog: Code of PR Ethics? Blog: What is PR?

Survey 120

Survey Communications Ethics Measurement 120

Norton's Notes

JUNE 20, 2018

Now although I am OLD (don’t laugh) I don’t proclaim to be an oracle and know everything that is going to happen in business and technology but I do feel I have a fairly solid understanding of social media marketing as it is today in 2018. This is a blog topic for another day though. Influencer Marketing 2.0

Social Media 28

Social Media Trends Media Case Study 28

Flack's Revenge

OCTOBER 27, 2021

It is the one that follows the inexorable march of technology evolution and disruption. Geoffrey Moore wrote about the dynamics of technology adoption in his classic text, Crossing the Chasm (the “chasm” refers to the gap separating innovation and mass adoption). Wikimedia Commons. Leveraging Tech Evolution for PR.

Enterprise 156

Enterprise Big Data Technology Analysis 156

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. For the Photo courtesy of Pixabay original blog, please visit here. If you enjoyed this episode, please follow the PRGN Presents podcast in Apple Podcasts, Spotify, Google Podcasts, or any other podcast app.

Leadership 105

Leadership SEO Measurement Reputation 105

Stern + Associates

FEBRUARY 22, 2023

ChatGPT’s sudden emergence into the limelight was enough to shock the world, giving observers a glimpse of the awesome power of novel technologies. The emerging technology media landscape is fluid, with new inventions and subsequently new questions and considerations arising each day.

Communications 62

Communications Technology Software Resources 62