MaccaPR

MAY 23, 2016

Whether it's education around Lyme Disease, trying to sell a state-of-the-art knee implant, or informing the public of a new test to detect lymphedema, I've witnessed the effect that a lack of – or ineffective – communications can have on the health industry. lags all other sectors but one (financial). patients) and industry trends (e.g.

Conference 80

Conference Healthcare Marketing Crisis 80

Marketwired

FEBRUARY 12, 2016

We are pleased to announce that Marketwired has agreed to be acquired by Nasdaq, a leading provider of trading, clearing, exchange technology, listing, information and public company services across six continents. Subject to customary closing conditions, the deal is expected to close in the first half of 2016.

Government 189

Government Corporate Analytics Technology 189

Waxing UnLyrical

OCTOBER 28, 2016

It was a fast-paced and fun event that was full of useful information. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Measurement 40

Measurement Comparison Banking Print 40

Waxing UnLyrical

JANUARY 22, 2016

The first 2016 edition of #measurePR took place on January 12th at our brand new time (we’re testing it) from 8:30 to 9:30 pm ET. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn #measurePR Recap (Jan 2016): Happy New Year.

Measurement 40

Measurement Community Facebook LinkedIn 40

PRSay

OCTOBER 16, 2020

Communicators know how to collect, organize and disseminate information to make sure everyone is equipped to make the most out of any [voting] opportunities they have,” said Dan Lewerenz, staff attorney for the Native American Rights Fund. 6 webinar sponsored by PRSA’s Diversity & Inclusion Committee.

Communications 201

Communications Nonprofit Employee Local 201

Waxing UnLyrical

APRIL 22, 2016

Robert Scoble (@Scobleizer) April 14, 2016. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. He eats a lot of Mac and Cheese.

Marketing 40

Marketing Nonprofit Measurement Banking 40

Cision

DECEMBER 13, 2017

A 2016 study from Label Insight reveals that nearly 40 percent of consumers will switch to a brand that is more transparent, and 56 percent of people say additional product information inspires more trust in a brand. Organic brands are typically very transparent because that information is critical to their messaging.

Brand 208

Brand Branding Consumer Transportation 208

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. PR is a primary tool for corporate speech on social issues.

Brand 149

Brand Branding Storytelling B2B 149

Waxing UnLyrical

JUNE 3, 2016

I’ll be tweeting live from the AMEC International Summit on Measurement in London with special guests: Chief Strategist at Ceralytics, a beta content intelligence platform, Brandon Andersen ; CEO of Pure Performance Communications, Deirdre Breakenridge ; Media Analysis Director at Universal Information Services, Austin Gaule ; and.

Media Relations 40

Media Relations Measurement Media Analysis 40

Waxing UnLyrical

FEBRUARY 19, 2016

Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn #measurePR Recap (Feb 2016): Measuring Community.

Community 40

Community Measurement Tools Facebook 40

Waxing UnLyrical

JUNE 24, 2016

The international panel of guests included: Chief Strategist at Ceralytics, a beta content intelligence platform, Brandon Andersen ; CEO of Pure Performance Communications, Deirdre Breakenridge ; Media Analysis Director at Universal Information Services, Austin Gaule ; and. “See” you there! Wouldn't you like to be in her kitchen?

Measurement 42

Measurement Analysis Banking Internal 42

The Proactive Report

JULY 23, 2017

The wheels do tend to grind slowly in large corporations. DemandGen Report – 2016 Content Preferences Survey ). Your customers are reading this information online. Developed to provide different information at the specific stages of the customer journey. IMPROVE YOUR CONTENT STRATEGY. Created to address these needs.

Strategy 149

Strategy SEO B2C Engineering 149

Waxing UnLyrical

MARCH 11, 2016

Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. I hope to “see” you all there! Wouldn't you like to be in her kitchen?

Measurement 40

Measurement Meeting Comparison Banking 40

Sword and the Script

SEPTEMBER 5, 2023

Corp comm departments are chronically underfunded and lower on the corporate priorities list. He was instrumental in Cison’s 2016 acquisition of PR Newswire for $841 million – and the eventual SPAC acquisition and “blank check IPO.” The cross-sell and upsell of new tools is harder than most expect. Executing M&A post-deal is hard.

Software 162

Software Marketing Leadership B2B 162

ImPRessions - Crenshaw Communications

JULY 10, 2017

Unless it’s an editor’s specific job to report on moves or changes to the corporate org chart, he won’t appreciate you clogging an in-box with pitches. Even high-level management changes ought not be pitched to B2B and other writers, but could be communicated in an FYI.

Pitching 170

Pitching Media Product Launch Agency 170

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. I now live in the Tampa/St.

Ethics 91

Ethics Healthcare Government Energy 91

Communications Conversations

NOVEMBER 10, 2016

It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. However, it is the year 2016, and mobile devices are increasingly the way people (and, of course, employees) are getting their information.

Mobile 122

Mobile Employee Communications Retail 122

Stuart Bruce

MAY 20, 2016

CFOs broadly agreed and in many cases feel even more strongly about the importance of providing greater information about brands in financial reporting. It is within this context that the analysis presented in the 2016 GIFT report is incredibly valuable. This will enable accountants to fulfil their mandate to inform to transform.”.

Reputation 94

Reputation Measurement Brand Branding 94

PRSay

SEPTEMBER 1, 2020

The World Economic Forum (WEF), in 2016, identified the nine most pressing ethical issues we face as artificial intelligence (AI) transitions from science fiction to our everyday reality. Tim O’Brien, APR, owns O’Brien Communications, an independent corporate communications practice in Pittsburgh. Email: timobrien@timobrienpr.com.

Ethics 160

Ethics Publicity Transportation Twitter 160

Business Wire

JANUARY 19, 2017

Newswires have a long tradition of fulfilling an industry need for the dissemination of market moving information to a wide range of news organizations and other stakeholders. Further, all information is distributed in full text, ensuring full disclosure of all the information an issuer wishes to convey.

Financial 164

Financial Video Consumer Data 164

Sword and the Script

APRIL 12, 2022

million seed round while Vetted is acquired by ITK Information Services. million in 2016. Vetted acquired by ITK Information Services. PR tech startup Vetted announced it was acquired by ITK Information Services , which owns the media monitoring product Report Mule and publishes the PR Daily Brief. Propel raises $4.5

Software 88

Software Pitching Measurement Enterprise 88

ImPRessions - Crenshaw Communications

APRIL 10, 2018

As the face of the corporation, many CEOs are naturally charismatic. But in a high-stakes situation where a strong apology is required, most leaders need help with the art of expressing remorse. ) A study of video corporate apologies conducted by researchers Leanne ten Brinke and Gabrielle S. Scandal: 2016. Apology accepted?

Interviews 170

Interviews Media Training Training Video 170

Cision

MARCH 20, 2017

With the increased sophistication of marketing technology and the decrease in paid advertising efficacy, we’re seeing corporate marketing departments shift their focus and investment toward earned media. This is why we’ve invested so heavily in the Cision Communications Cloud.

Technology 227

Technology Data Big Data Measurement 227

Sword and the Script

MARCH 6, 2018

If you’re looking for a new public relations gig, then understanding current salary bands is important information for negotiating an offer. The same applies to a corporation looking to add PR help in-house, or alternatively, doing a cost-benefit analysis of bringing on outside help from an agency. Let’s revise the 2016 numbers.

Survey 113

Survey Agency Report Corporate 113

PRSay

MAY 26, 2020

In addition, the team developed a website landing page as a repository for information from its communications campaign. “We The general public became terrorized by media stories about the pandemic,” said Jennifer Smith, APR, Broward Health’s associate vice president of corporate communications. “In

Communications 189

Communications Crisis System Healthcare 189

NewsWhip

OCTOBER 13, 2022

Tools like NewsWhip’s real-time and predictive alerts can keep you informed when a story about your brand breaks. The 2019 Aflac Corporate Social Responsibility Survey found that 55 per cent of Americans believe it’s important for brands to take a stand on social, environmental, and political issues. per cent on average. .

Brand 148

Brand Branding Sports Crisis 148

Cision

SEPTEMBER 8, 2016

I also will expand the capabilities and client base for our crisis communications practice based on my corporate experience as the Public Information Officer for a Fortune 100 company. But at the end of the day, we provide timely and accurate information to the public. You’ve handled some major brand crises.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. What’s more, media credibility has actually increased over 2016. Here’s hoping for smoother road in 2018.

Airlines 180

Airlines Reputation Journalism Crisis 180

PRSay

OCTOBER 3, 2016

Rather than thinking desktop computer first, it needs to become mobile first – from the way content and information is delivered to the way businesses operate. Never before has information been accessible on-the-go and workers able to function 24/7 (it’s debatable whether this is a good or bad thing). Doesn’t this make sense?

Mobile 129

Mobile Enterprise Employee Technology 129

Critical Mention

JANUARY 22, 2020

NEW YORK — Don Yount, President and CEO of Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the Top 25 most influential people in PR in recognition of the work he has done at the Company since joining in 2016. . Client support is available 24/7/365. Media Contact.

Television 80

Television Radio Analytics YouTube 80

Bianchi Biz Blog

APRIL 26, 2021

Department of Justice, established an independent sustainability advisory board in 2016 and committed to a comprehensive climate protection program. The best way to present the information well is to have a detailed ESG report tailored to one’s own industry and containing all the relevant information ( e.g. by following SASB standards).

Automotive 95

Automotive Study Report Transportation 95

Doctor Spin

JANUARY 19, 2024

Being informed and granted a bigger picture is a typical leadership privilege. link] Information is Power As a leader, disseminating information on a “need to know” basis isn’t necessarily a good communication strategy. “Do However, even average leaders underestimate the information people need to manage a stressful situation.

Wikipedia 52

Wikipedia Leadership eBook Exercises 52

Contently - Strategy

OCTOBER 18, 2021

Pluralistic ignorance is the 7th plague of the corporate world. Pluralistic ignorance is the 7th plague of the corporate world. Stories are how we’ve passed down important information and lessons for tens of thousands of years. It confuses the hell out of us. And it reinforces a terrible behavior: using jargony nonsense.

Marketing 64

Marketing Storytelling Travel Corporate 64

Waxing UnLyrical

JANUARY 3, 2017

” A lot has been said, and written, and commented on, about what a crap year 2016 was, and how relieved people would be to say “buh-bye” to it (including me). And when we have some perspective, and are looking back at 2016 decades (or even mere years) from now, we may have a slightly less visceral reaction to it.

Training 70

Training Banking Twitter Education 70

Sword and the Script

JANUARY 5, 2016

The volume of PR and marketing predictions reached an apex as we rounded the corner on a New Year and into 2016. In 2016, expect editors and reporters to be informed by metrics that help them decide what to cover, like Mashable’s predictive analytics tool. The word millennials will finally die a death in 2016.

Banking 60

Banking Marketing Wireless Advertising 60

5W PR

SEPTEMBER 7, 2017

A 2016 study found that less than 25% of Americans see brands as honest , but they base their opinion of a brand more on personal experience than on corporate behavior. Sharing as much information as possible and letting consumers know that you’re working to deal with a problem does much to assuage concerns and triage a crisis.

Trends 108

Trends Airlines Social Media Crisis 108

Beyond PR

JULY 19, 2016

Writing a short press release headline that packs an informative punch isn’t easy. Include the most important information in the first 65 characters (including spaces), which is the approximate length for Google displays/indexing. Company names, product mentions, and other information quickly add up. Headline After: XYZ Corp.

Writing 40

Writing Wireless How To Travel 40