Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. Wishful thinking?

Trends 135

Trends Marketing Pinterest Social Media 135

The Resolution Blog

DECEMBER 30, 2015

In May, we published our ebook on the future of public relations; ‘PRs Digital Resolution’ Mark Bokowski, Paul Sutton and Behind the Spin write rave reviews. Today as we say goodbye to 2015, we’re over the moon to be joined by 400 loyal customers all over the world. In May, we joined the #PRStack community.

eBook 120

eBook Measurement Community Technology 120

Bianchi Biz Blog

JANUARY 9, 2023

I’m the senior editor for automotive and electronic technology on the automotive editorial team at the SAE Media Group. Based in Troy, Michigan, I report on standards, technology and general topics and help edit the work of my fabulous colleagues. I also act as the editorial producer for SAE.org. None of it was uplifting.

Automotive 74

Automotive Groups Meeting Technology 74

Presspage

AUGUST 15, 2017

In a previous article we discussed five trends that will affect public relations professionals in the coming decade. The other part is understanding the technological shifts that will change the world in the coming decades, and along with it, how you do PR. These trends included: the importance of influencers. thought leadership.

Technology 115

Technology Big Data Video Data 115

PR Conversations

DECEMBER 19, 2014

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation. Future demands smart personalisation.

Social Media 90

Social Media Trends Communications Crisis Management 90

Waxing UnLyrical

DECEMBER 12, 2014

… and I love how technology is allowing us to practice in more dynamic and interactive ways than ever before. I’ve been getting to know my friends at AirPR this past year, and I love how they describe themselves: a technology platform to increase PR performance. What’s PR En Route to in 2015? promises to do.

Technology 88

Technology Resources Tools Data 88

Onclusive

MARCH 10, 2015

Interviews celebrity interview convergence Direct Dial Dysfunction interview PR public relations Sir Mix-A-Lot SXSW 2015 tech technology' My team often teases me that my inbox and calendar look more like an anti-productivity war zone than the carefully color-coded, organized chaos it actually is.

Interviews 150

Interviews Technology Publicity 150

Shift Communications

JANUARY 12, 2016

With this in mind, let’s examine a few of 2015’s top healthcare headlines as they’ll be a contributing factor into what happens in 2016 and beyond. The big political healthcare news of 2015 was King vs. Burwell, where the Supreme Court upheld one of the main tenets of President Obama’s healthcare law. Technology. Becca Giller.

Healthcare 60

Healthcare Pharmaceuticals Insurance Insurance 60

NewsWhip

FEBRUARY 1, 2024

Edelman’s 24th annual Trust Barometer was launched last week and this year the focus was on innovation and the public’s perception of how those innovations are being introduced to society. Ries notes that these are more in the public eye than ever before, and that is likely to continue as more technology is introduced.

Government 88

Government Survey Technology Ethics 88

PRSay

OCTOBER 24, 2018

Human communication is global and instant, and leaders must now master public relations as the essential management skill by which they can achieve goals quickly, efficiently and consistently. The importance of public relations as a management ability is illustrated by the case of Mitsubishi Motors. How did Ghosn achieve this feat?

Ethics 264

Ethics Automotive Technology Conference 264

Sword and the Script

DECEMBER 13, 2022

This is the 13 th year of publication for Sword and the Script – hence the top 13 posts for 2022. The year isn’t quite done yet and there are a few more in the queue for publication. Many of the top-performing posts are from the monthly roundup post on the PR and comms technology software vendors. PR Tech Sum].

Blogging 161

Blogging B2B Software SEO 161

Deirdre Breakenridge

SEPTEMBER 5, 2014

We’re kicking off our special #PRToolkit (follow this hashtag) chat session to help students and professionals maximize their PR, marketing and social media initiatives in the fall and into 2015. What bloggers, influencers and media outlets give the best recommendations on the latest technology and tools? Event Mentoring PR 2.0

Twitter 324

Twitter Community Ethics Resources 324

Wadds Inc.

APRIL 17, 2024

A new book will explore the future of Britain through the perspective of corporate communications and public relations practitioners. We hope to explore topics including arts, culture, education, environment, healthcare, skills, technology and work. We’ll need essay submissions by Friday, 12 July for September publication.

Public Affairs 69

Public Affairs Policies eBook Healthcare 69

Shift Communications

DECEMBER 30, 2015

Our top posts from the third quarter of 2015 focused on PR strategy, Facebook, and Twitter. cta] The post SHIFT Archives: The Best of Q3 2015 appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Want to see how to do this for your blog? Here’s how. The hot topic in PR is always strategy.

Twitter 74

Twitter Pitching Facebook Data 74

Shift Communications

DECEMBER 31, 2015

Our top posts from the fourth quarter of 2015 focused on best and worst times for press releases, connecting PR and sales, and measuring PR for 2016 planning. Let’s take a look: The State of the Press Release in 2015. We reprised our research in 2015 – and extended our scope to analyze how press releases are shared. Here’s how.

Measurement 60

Measurement Tools Agency Blogging 60

Flack's Revenge

OCTOBER 27, 2021

It is the one that follows the inexorable march of technology evolution and disruption. Geoffrey Moore wrote about the dynamics of technology adoption in his classic text, Crossing the Chasm (the “chasm” refers to the gap separating innovation and mass adoption). Wikimedia Commons. Leveraging Tech Evolution for PR.

Enterprise 177

Enterprise Big Data Technology Analysis 177

Shift Communications

JANUARY 5, 2015

The challenge in 2015 will be for you to build relationships first through effective engagement so that when you have something worth sharing, your preferred audiences will be receptive to you. 2015 will be the year when companies either fully embrace data-driven PR and marketing or fall far behind. That SEO is dead and buried.

Marketing 60

Marketing SEO Advertising Advertising 60

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. And, as I wrote over at PRSAY: We practice public relations in fascinating times. PR Trends for 2015. How we conduct public relations is getting more and more entwined with the data we can harness thanks to technology.

Trends 40

Trends Measurement Analytics Education 40

Flack's Revenge

OCTOBER 27, 2021

It is the one that follows the inexorable march of technology evolution and disruption. Geoffrey Moore wrote about the dynamics of technology adoption in his classic text, Crossing the Chasm (the “chasm” refers to the gap separating innovation and mass adoption). Wikimedia Commons. Leveraging Tech Evolution for PR.

Enterprise 156

Enterprise Big Data Technology Analysis 156

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference. Good morning from Atlanta! ” 2.

Conference 40

Conference Internal International Leadership 40

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. Buying a publication can be a faster path to developing an audience than building one organically. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news.

SEO 139

SEO Content Marketing Marketing Software 139

Shift Communications

FEBRUARY 11, 2016

The 140 character social network released its Q4 2015 earnings. Vice President, Marketing Technology. cta] The post State of Social Media Q4 2015: Twitter Users Decline For First Time Ever appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. The blue bird is not doing well at all.

Twitter 60

Twitter Social Media Analytics Mobile 60

PR in High Definition

DECEMBER 22, 2015

Many things have happened, but Christmas is a time to reflect on the positive and exciting moments we shared as a PR agency in 2015, and below we’ve put together a collection of our top moments for the year and our […]. The post Firefly’s top PR agency moments in 2015 appeared first on Firefly Communications.

Agency 48

Agency Communications Technology Blogging 48

Sword and the Script

JANUARY 28, 2020

The presenter used Shake Shack (NYSE: SHAK), a popular fast-casual restaurant, that started out as a hotdog cart in Madison Square Park in 2001 and went IPO in 2015, as an object of the demo. This is something to bear in mind, as a point of negotiation, if you are in the market for PR technology and get to an evaluation phase with Notified.

Software 117

Software Tools Publicity System 117

Shift Communications

JANUARY 28, 2016

The largest social network in the world – practically a planet unto itself – released its Q4 and 2015 calendar earnings. Let’s see how Facebook closed out 2015. Vice President, Marketing Technology. One change from previous State of Social reports: our charts are now interactive and embeddable. User Growth.

Mobile 60

Mobile Facebook Social Media Instagram 60

ImPRessions - Crenshaw Communications

MAY 7, 2020

It’s also a great platform for relationship-building for anyone in public relations or content marketing. Are you more interested in e-commerce and technology? Since 2015, Adrianne has been covering marketing strategies for retailers for AdAge. Love it or hate it, when news breaks, Twitter is the go-to source.

Retail 245

Retail Twitter Real Estate Trends 245

Shift Communications

JULY 31, 2015

Vice President, Marketing Technology. The post State of Social Media 2Q 2015: LinkedIn Resumes Its Dominance appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Christopher S.

LinkedIn 60

LinkedIn Social Media Media Advertising 60

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. Unfortunately, it’s also where many agencies PR are weak.

Digital PR 60

Digital PR Training Report Social Media 60

Stephen Waddington

JULY 28, 2020

Cision has spent more than $1bn on the acquisitions of Visible Technologies (2014), Vocus (2014), Gorkana (2016), PRNewswire (2015), Prime Research (2017), Falcon.io (2019) and Trendkite (2019). The tool market is built on media relations and not public relations, or even the integrated PESO model.

Tools 135

Tools Software Enterprise Measurement 135

PRSay

SEPTEMBER 16, 2020

The primary goal of the operations plan (which is still active) is to protect veterans and staff from acquiring COVID-19 infection by leveraging technology, communications and health care. We provided weekly training sessions to ensure that public affairs officers could hone their skills. We shared social listening reports from FEMA.

Ethics 203

Ethics Public Affairs Crisis Management Training 203

Stephen Waddington

OCTOBER 18, 2018

News calendar applications There’s a choice of technologies that can be used to create a news calendar, from a simple document to a shared Cloud based tool. It overcomes the tension in organisations and client/agency relationships where different technology or workflow is used. Seek out public sector websites such as GOV.UK

Tools 203

Tools Web Banking Wikipedia 203

Cision

AUGUST 26, 2015

. — David Armano (@armano) August 14, 2015. Jay Baer (@jaybaer) August 19, 2015. Jeff Barrett (@BarrettAll) August 12, 2015. Renee Blodgett (@MagicSauceMedia) June 26, 2015. SocialMktgFella) August 19, 2015. Jeff Bullas (@jeffbullas) August 6, 2015. Ted Coiné (@tedcoine) August 20, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

PRSay

JANUARY 17, 2019

While the job market is strong, with low unemployment and strong hiring numbers, the stock market is in near-constant flux; trade concerns loom in many industries, including manufacturing and technology,” says Challenger. Dean Essner is the editorial assistant for PRSA’s publications. .

Study 86

Study Ethics Leadership Technology 86

Cision

NOVEMBER 18, 2015

Social Media Week 2015 kicked off bright and early on Monday, November 16 across three cities: Chicago, Mumbai and Santiago. At #SMWChicago, over 270 speakers have convened to discuss the cross-section of industries including advertising, communication and technology (just to name a few). By Kristen Sala. – the makers of Vamonde.

Trends 120

Trends Sports Travel Social Media 120

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. My own predictions are listed at the very bottom.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

FEBRUARY 22, 2022

The statistic goes like this: A 2015 Microsoft study shows that the average consumer has an attention span of eight seconds down from 12 seconds back in 2000. The BBC isn’t the first publication to look into this matter. For most technology companies, it’s the opposite: selling software that automates repetitive tasks.

Biotechnology 85

Biotechnology Study Survey Radio 85

The Proactive Report

JANUARY 8, 2016

More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. The Technology Challenge. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. This is up from 39% in 2013. Follow me on Twitter.

Corporate 100

Corporate Digital PR Social Media Study 100