Ronn Torossian

MAY 4, 2022

With the advent of the internet and social media, technology PR has become increasingly complex. The post What is Technology PR? appeared first on.

Technology 195

Technology Social Media Media Marketing 195

Agility PR Solutions

JANUARY 3, 2024

It’s no secret that the traditional public relations landscape is undergoing a significant transformation fueled by technological advancements like AI. In fact, a 2023 survey found that 61 percent of PR professionals use AI or are interested in using AI in their daily work.

Technology 184

Technology Survey Publicity 184

Sword and the Script

JANUARY 19, 2021

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Need help with marketing or PR?

Technology 167

Technology Publicity Software Pitching 167

5W PR

MAY 4, 2022

Its applications are currently being explored across industries, and public relations is no exception. PR professionals use blockchain technology to track media coverage, develop new data points for analysis, and better measure campaign results. Evolution of Blockchain Technology.

Technology 88

Technology Publicity Banking Newspapers 88

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes What technology PR agencies do is not rocket science. However, like every industry, the public relations side of marketing can be tricky territory for newcomers or marketing professionals who lack media relations experience. While it may sound complicated, it’s very simple: They connect brands with audiences.

Technology 100

Technology Publicity Pitching Trade Shows 100

Remote PR Jobs

FEBRUARY 16, 2023

The potential of Artificial Intelligence (AI) in the public relations industry has become a hot topic as brands look to leverage their existing technology investments with this emerging tool. Automated Software AI technology has already begun to shape how PR professionals do their jobs.

Technology 243

Technology Customer Service Software How To 243

5W PR

FEBRUARY 15, 2024

In the rapidly evolving landscape of defense technology, public relations plays a crucial role in shaping perceptions, fostering collaboration, and navigating the complex narratives surrounding emerging technologies. The narrative focuses on the evolving threat landscape and the need for a new generation of cyber soldiers.

Biotechnology 78

Biotechnology Technology Energy Ethics 78

Onclusive

MAY 12, 2022

“By understanding the business impact of our earned, owned and newswire efforts, we can better shape our broader strategy and make data-driven decisions around the specific content, media strategies, publications, and reporters we want to focus on moving forward. Publication authority, including its reputation and reach. ?

Consumer 370

Consumer Publicity Media Analysis 370

Agility PR Solutions

MARCH 13, 2024

Marketers and business owners use this technology […] The post 7 ways to leverage geocoding for targeted public relations: A strategic approach appeared first on Agility PR Solutions. This figure underscores the cutting-edge benefits of location intelligence in upscaling sales and marketing campaigns and predicting outcomes.

Publicity 192

Publicity Technology Data Marketing 192

Business Wire

APRIL 13, 2021

In our recent webinar , we examined more than 6,000 technology press releases and the results were surprising. Based on the data, we recommend technology PR teams use these three insights to increase the impact of their press releases:

Technology 363

Technology Blogging Data Analytics 363

Onclusive

DECEMBER 20, 2021

If you want to choose a PR technology partner that can stay with you for the long-term, it must not only meet your immediate needs but also respond well to future customer needs and anticipated industry shifts. That’s why it’s important to look at the product direction, or product roadmap, of your technology provider.

Technology 195

Technology Comparison How To Software 195

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

Adtech brands must find creative ways to cut through the noise and highlight the value their particular technology brings to customers and the industry. Enhancing adtech marketing efforts through PR As adtech marketing becomes more difficult, public relations (PR) presents an opportunity to kick those efforts into hyperdrive.

Publicity 203

Publicity Marketing Storytelling Advertising 203

Ronn Torossian

MAY 5, 2022

These younger parents are different from their older counterparts simply because technology became a crucial element of their daily lives, and companies that don’t […]. The post Parenting and Public Relations appeared first on.

Publicity 195

Publicity Mobile Technology Company 195

Sword and the Script

JULY 7, 2020

Summary of monthly PR tech news: Muck Rack focuses on public relations management; Prowly enhances media database; new execs at Meltwater and Signal AI The term “public relations management” sounds like an advanced college class but shaping up for something else. Most draw analogy to customer relationship management, or CRM.

Technology 122

Technology Publicity Software Print 122

Institute for Public Relations

JANUARY 3, 2023

Deloitte examined how ethical principles are currently being applied to emerging technology. A survey of 1,794 business and technical professionals actively involved in either developing, managing, or consuming emerging technologies was conducted. Key findings include: 1.) Key findings include: 1.)

Ethics 98

Ethics Technology Survey Consumer 98

ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. PR educates customers and prospects.

Technology 246

Technology Company Banking Education 246

Bianchi Biz Blog

JANUARY 18, 2024

Advanced vehicle technology captivated much of the attention at the recent CES 2024 (formerly known as the Consumer Electronics Show) in Las Vegas as the event enjoyed a major resurgence with more than 135,000 attendees, more than 4,300 exhibitors and more than 2.5 You can see more automotive technology there than anywhere else in the world.”

Automotive 110

Automotive Technology Transportation Trade Shows 110

Agility PR Solutions

JANUARY 17, 2024

As 2024 kicks into gear, we at Horowitz are concentrating on the shifts in entertainment, media, and technology that will most certainly impact consumer attitudes and behaviors in the next 12 months.

Technology 105

Technology Trends Media Consumer 105

Agility PR Solutions

FEBRUARY 28, 2022

Digital technology and advanced computing are revolutionizing our lives, spurred by the new normal caused by the pandemic. Let’s take a look at how technological transformation will shape the future of public relations. The post Moving toward a new normal with technology transformations appeared first on Agility PR Solutions.

Technology 157

Technology Consumer Company Publicity 157

Agility PR Solutions

NOVEMBER 5, 2023

VoIP technology is not just about making calls over the internet. It’s a strategy, a tool that redefines the core of customer service by enabling real-time, clear, and cost-effective communication.

Customer Service 117

Customer Service Technology Tools Strategy 117

Agility PR Solutions

JANUARY 24, 2024

In the world of technology in communications and digital transformation in […] The post Embracing technology for more powerful integrated communications: Tips and best practices appeared first on Agility PR Solutions.

Technology 105

Technology Communications Strategy Brand 105

Agility PR Solutions

AUGUST 23, 2021

The public relations sector is changing daily. Technology is one of the most powerful forces at work in this transformation. Technology is accelerating change at a breakneck pace, requiring public relations professionals worldwide to scurry to keep up with the latest and greatest developments.

Technology 144

Technology Publicity 144

Wadds Inc.

MARCH 15, 2023

A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner. Is the public relations industry good at proving its value? Apparently not, as “fewer than 10 per cent of public relations programmes can quantify a return on investment.”

Technology 98

Technology Data Analysis Measurement 98

Stuart Bruce

OCTOBER 7, 2023

The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)

Corporate 104

Corporate Technology Study Communications 104

Agility PR Solutions

OCTOBER 18, 2023

New research from tech-focused storytelling and experiences agency Alloy finds that less than half of tech brands surveyed indeed […] The post B2B marketing insights for improving technology business performance appeared first on Agility PR Solutions.

B2B 114

B2B Technology Marketing Storytelling 114

Business Wire

JANUARY 11, 2022

2021 proved to be one of the best initial public offering (IPO) markets ever. Niccolo de Masi : CEO of dMY Technology, de Masi has overseen 25 mergers and acquisitions and has raised billions in equity to support public and private companies he’s led. In fact, a record-setting 968 IPOs and 613 SPAC IPOs were filed last year.

Company 299

Company Publicity Communications Blogging 299

PRSay

MAY 18, 2023

One year later, many of us are grappling with the implications of artificial intelligence technology that can search the internet, write text, edit images, create videos and speak in lifelike voices. To succeed, public relations must approach communications strategically. Sound familiar? In other words, we provide human context.

Publicity 178

Publicity Software Education Technology 178

Onclusive

MAY 12, 2022

“By understanding the business impact of our earned, owned and newswire efforts, we can better shape our broader strategy and make data-driven decisions around the specific content, media strategies, publications, and reporters we want to focus on moving forward.

Consumer 195

Consumer Publicity Media Analysis 195

Burrelles Fresh Ideas

FEBRUARY 6, 2024

The convergence of sport and fashion has emerged as a fascinating space where innovation, trendsetting, and technological advancements collide. We’re going to explore all of this and then look at the role public relations (PR) plays in the melding of these two booming industries.

Fashion 86

Fashion Sports Technology Apparel 86

Sword and the Script

APRIL 4, 2023

Fusion PR President Bob Gellar recently organized a podcast panel to break down the impact of artificial intelligence (AI) in public relations (PR). Answers from 13 PR software executives AI Use Cases in PR Software: Executives from Solutions Providers Describe How AI is being Used An “Interview” with ChatGPT: What is Public Relations?

Publicity 197

Publicity Software Fashion YouTube 197

Agility PR Solutions

APRIL 7, 2022

Public relations is a very important part of a company’s work to increase its brand awareness and reputation. PR professionals use many new technologies to improve their work, including social media, live video streaming, and digital marketing.

Technology 100

Technology Reputation Trends Video 100

Agility PR Solutions

SEPTEMBER 9, 2022

With new technological advances always around the corner, the PR industry is constantly evolving. Public relations now predominantly happen in the digital space. PR professionals must determine how best to leverage technology to remain competitive and relevant in the market. The role of technology […].

Technology 94

Technology Industry Mobile Social Media 94

5W PR

AUGUST 2, 2023

But advancements in sleep technology can make a difference. This type of sleep technology monitors factors like sleep duration, sleep quality, and sleep stages. These sleep technology devices can help individuals relax, drown out background noise, and improve overall sleep quality.

Technology 78

Technology System Exercises Data 78

Reputation Us

JUNE 1, 2023

In May 2023, Blue Ocean Global Technology interviewed ReputationUs’s President Casey Boggs about his thoughts on reputation management for their global blog … Blue Ocean Strategies Blue Ocean: Reputation management has become an important component for most businesses. The following is a list of issues. and unique experiences.

Technology 78

Technology Interviews Reputation Crisis 78

Agility PR Solutions

SEPTEMBER 25, 2023

At the rate of business-technology progress, predicting what will happen next week is tough enough. By 2024, we might all be teleporting to work.

Technology 110

Technology Trends Report Marketing 110

PR in High Definition

AUGUST 29, 2023

It also depends on who you’re speaking to and their understanding of the technology and terminology. It’s our job as communicators in technology to find ways to tell stories, with the right words, with the right people. Breaking down technology jargon Beginning my journey in tech PR, I was flooded with jargon that I had to decipher.

Technology 62

Technology Communications Case Study Software 62

Agility PR Solutions

MARCH 31, 2020

Technology is changing every facet of business management, and the PR department is not immune. Many factors are contributing to the changing face of public relations in the digital age, and emerging technologies continue to cause disruption.

Technology 153

Technology Publicity 153