The Hoyt Organization

NOVEMBER 16, 2023

Public relations is often subjective, meaning its impact is palpable but quantification difficult. This need calls for a standardized and coherent framework for measuring PR, which brings us to the Barcelona Principles of Public Relations. The Barcelona Principles have since been updated twice – in 2015 (Barcelona 2.0)

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Rock the Status Quo

OCTOBER 2, 2014

But even better… fall’s arrival means it’s time to start collecting 2015 editorial calendars , if you haven’t started yet! It isn’t necessary to get editorial calendars (ed cals) from every publication on your media lists, but it is important for your tier one media list. Public Relations'

Wikipedia 205

Wikipedia Pitching Fashion System 205

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. The lines between public relations, social media, content marketing—and every other marketing discipline—will continue to blur. Wishful thinking?

Trends 135

Trends Marketing Pinterest Social Media 135

ImPRessions - Crenshaw Communications

JANUARY 14, 2016

The post PR Themes In The 2015 Oscar Nominations appeared first on Crenshaw Communications. Whatever the reason, an #Oscarfail, like a PR campaign fallen short, calls for introspection and deconstruction to see where improvements and changes can be made the next time around. Isn’t that what all smart PR teams do post-campaign?

Film 159

Film Financial Crisis Internal 159

Shift Communications

NOVEMBER 24, 2014

How do you use the data to make changes in your business and marketing that are meaningful in 2015? When you’re looking at the data for 2014 in order to formulate ideas for 2015, start by looking for outliers. Suppose you’re trying to formulate a 2015 SEO strategy. Can this be repeated? Can this be repeated?

Analytics 155

Analytics Data-Driven PR Marketing How To 155

The Resolution Blog

DECEMBER 30, 2015

In May, we published our ebook on the future of public relations; ‘PRs Digital Resolution’ Mark Bokowski, Paul Sutton and Behind the Spin write rave reviews. Today as we say goodbye to 2015, we’re over the moon to be joined by 400 loyal customers all over the world. In May, we joined the #PRStack community.

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Wadds Inc.

NOVEMBER 30, 2023

I’ve launched a new book today about artificial intelligence (AI) tools for public relations. The community published two guides to tools in public relations and has been inactive since 2015. It has taken three months to produce from idea to manuscript, layout and publication.

Tools 52

Tools Handbook Publicity Analysis 52

Reputation Us

DECEMBER 12, 2014

ACG Portland Elects 2015 President, New Board Members Association elects Casey Boggs as president; adds Carole Bentley, Joe Sillay, Gary Mortensen and Mark Birge as board members Portland, Ore., The post LT Public Relations’ Casey Boggs Elected 2015 President of ACG Portland appeared first on LTPR.

Publicity 60

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Agility PR Solutions

JULY 23, 2019

percent in 2015, and 7.8 The post PR industry grows slightly in 2018, but rate still down from 2015 appeared first on Agility PR Solutions. PR industry grew by just 4.8 percent last year, according to a survey report released by Gould+Partners, the merger and management advisory firm specializing in the PR field. percent in 2014.

Industry 79

Industry Survey Report Publicity 79

The Stalwart Blog

NOVEMBER 10, 2014

As companies focus on their 2015 marketing plans, it will likely entail researching potential tradeshows, reviewing editorial calendars and uncovering possible advertising opportunities. So when working on your 2015 marketing plan, be sure to include getting professional photos in your budget.' It’s a must!

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Company Marketing Advertising Advertising 126

The Proactive Report

JANUARY 5, 2015

Back in the 1980s Jan Carlzon of Scandinavian Airlines coined the phrase “A Moment of Truth” referring to any interaction a member of the public has with your brand. Prior to the Internet when a member of the public had a negative experience with a company they would, on average, tell 13 people.

Reputation 100

Reputation System Employee Airlines 100

Onclusive

MAY 10, 2017

There’s a laundry list of myths about public relations jobs, one of which is that PR jobs are glamorous. As of 2014, public relations professionals filled roughly 240,000 jobs. In 2015, the median annual income for a PR specialist was $56,770. The post Public Relations Job Trends in Tech and Beyond appeared first on AirPR.

Trends 150

Trends Publicity Data-Driven PR Government 150

Reputation Us

DECEMBER 22, 2014

LTPR is excited to announce that Luke-Dorf is our 2015 Nonprofit Challenge recipient! The post LTPR Selects Luke-Dorf as its 2015 Nonprofit Partner! Media Relations Nonprofit nonprofit challenge Pay Attention PR Best Practices Reputation Services Best practices communications Donate nonprofit Portland PR pro bono public relations'

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Nonprofit Local Reputation Media Relations 74

Shift Communications

DECEMBER 28, 2015

Our top posts from the first quarter of 2015 focused on Facebook and SHIFT updates. 2015 was a big year for SHIFT – we opened an office in Austin , expanded our senior leadership team (and then did it again! ), and last but not least, became a Google Analytics Certified Partner (GACP). Want to see how to do this for your blog?

Data-Driven PR 60

Data-Driven PR Facebook Analytics Google 60

Reputation Us

DECEMBER 22, 2014

LTPR is excited to announce that Luke-Dorf is our 2015 Nonprofit Challenge recipient! The post LTPR Selects Luke-Dorf as 2015 Nonprofit Partner! As a reminder, the LTPR Nonprofit Challenge is an annual initiative that awards 12 months of pro bono PR assistance to one deserving local charity. The Tigard-based nonprofit is the […].

Nonprofit 60

Nonprofit Local Reputation Tools 60

Agility PR Solutions

JULY 13, 2022

Did the pandemic and social turmoil drive improved performance for public relations leaders? For the first time since the Plank Center launched its biennial Leadership Report Card in 2015, the grade for overall performance rose to B-.

Report 157

Report Leadership Publicity 157

Shift Communications

DECEMBER 30, 2015

Our top posts from the third quarter of 2015 focused on PR strategy, Facebook, and Twitter. cta] The post SHIFT Archives: The Best of Q3 2015 appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Want to see how to do this for your blog? Here’s how. The hot topic in PR is always strategy.

Twitter 74

Twitter Pitching Facebook Data 74

David PR Group

NOVEMBER 14, 2014

A consequence and perk of being a blogger is that you often get solicited by public relations and marketing people. The event was sponsored by Intercontinental Hotels and Bacardi , and the publicized goal was to choose a signature specialty cocktail that will be showcased in the hotels next year. I would love to learn more.

Hotels 71

Hotels Marketing Strategy Advertising 71

Shift Communications

DECEMBER 31, 2015

Our top posts from the fourth quarter of 2015 focused on best and worst times for press releases, connecting PR and sales, and measuring PR for 2016 planning. Let’s take a look: The State of the Press Release in 2015. We reprised our research in 2015 – and extended our scope to analyze how press releases are shared. Here’s how.

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Measurement Tools Agency Blogging 60

Public Relations Sydney

JANUARY 5, 2015

Welcome to 2015! The post PR resolutions for 2015 appeared first on Public Relations Sydney. The post PR resolutions for 2015 appeared first on Public Relations Sydney. PR tips PR resolutions 2015 PR Strategies' It’s important to reflect and […].

Strategy 40

Strategy Publicity 40

Ishmael's Corner

JUNE 28, 2015

The Art Of Storytelling In Business Communications And Public Relations. Here’s my take on the best posts from the first of half of 2015. Here’s my take on the best posts from the first of half of 2015. Techniques For Effective Business Communications. I still marvel that the microphone works. To Borrow from a […].

Storytelling 60

Storytelling Blogging Communications Publicity 60

Public Relations Sydney

JANUARY 5, 2015

Welcome to 2015! By assessing these factors, you can review your PR strategy to plan what you would like to achieve in 2015 to reach your business goals. Here are some tips on what to include in your PR strategy to achieve your 2015 business resolutions. Research new publications Is your media publications list up to date?

Pitching 40

Pitching eBook Strategy Newspapers 40

Waxing UnLyrical

DECEMBER 12, 2014

What’s PR En Route to in 2015? Twitter Facebook Google+ LinkedIn What’s PR En Route to in 2015? Public Relations Shonali Burke pr ecosystem prtech.co I hope you’re buckled up, because the ride’ll just get faster. Btw, what are your favorite tools represented here… or not? rebekah iliff techpr'

Technology 88

Technology Resources Tools Data 88

Communications Conversations

NOVEMBER 12, 2020

But I also liked being more of a communication generalist inside organizations, managing everything from events to publications—even sales collateral. I got to hire staff and build social communities, start publications, train employees in messaging, and conduct media relations, especially during disasters.

Publicity 174

Publicity Leadership Corporate Agency 174

Wadds Inc.

AUGUST 15, 2023

We’re revisiting #PRstack to create a guide to AI tools in public relations. It is launching a crowdsourced AI #PRstack guide to the public relations market. This is a not-for-profit community project to promote best practice and knowledge of AI tools in public relations. It has published six books since 2015, five crowdsourced.

Tools 98

Tools Community Energy Print 98

PRSay

APRIL 30, 2019

Visit this link for more information about the Accreditation in Public Relations process. Marine Corps public affairs conference in New Orleans in 2011. At the time, I didn’t have much of an opinion either way, but a simple question posed by a fellow public affairs officer won me over. My journey began at a U.S.

Public Affairs 120

Public Affairs Publicity Conference Training 120

Solo PR Pro

NOVEMBER 18, 2014

The wait is over – we’re excited to announce Solo PR Pro’s main event activity for 2015! We’ve joined forces with the Florida Public Relations Association (FPRA) Conference to sponsor and help organize an indie-focused Solo PR Pro track. The post Join Solo PR Pro at the FPRA Conference in August 2015! PR Updates'

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Conference Community Communications Publicity 73

Stephen Waddington

DECEMBER 17, 2020

A personal commitment as CIPR Past President in 2015 has led to the publication of the fifth edition of Exploring Public Relations and Management Communication. There’s a series of perennial issues in public relations. But public relations is seemingly the profession that never learns.

Case Study 201

Case Study Conference Exercises Print 201

PR in High Definition

DECEMBER 22, 2015

Many things have happened, but Christmas is a time to reflect on the positive and exciting moments we shared as a PR agency in 2015, and below we’ve put together a collection of our top moments for the year and our […]. The post Firefly’s top PR agency moments in 2015 appeared first on Firefly Communications.

Agency 48

Agency Communications Technology Blogging 48

Wadds Inc.

APRIL 17, 2024

A new book will explore the future of Britain through the perspective of corporate communications and public relations practitioners. Renewal will be crowdsourced from across the public relations industry and we’d welcome your contribution. We’ll need essay submissions by Friday, 12 July for September publication.

Public Affairs 69

Public Affairs Policies eBook Healthcare 69

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. And, as I wrote over at PRSAY: We practice public relations in fascinating times. PR Trends for 2015. How we conduct public relations is getting more and more entwined with the data we can harness thanks to technology.

Trends 40

Trends Measurement Analytics Education 40

PR Job Coach

JANUARY 5, 2015

As we enter 2015, the importance of public relations today can not be underestimated. Public relations is essential to a functioning of society and its enterprises. Public relations is crucial in building trust with people who have a vital stake in an organization’s operations and success. Fasten your seatbelts.

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Publicity Enterprise Government Storytelling 100

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference. Good morning from Atlanta!

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Stuart Bruce

JANUARY 5, 2015

What is public relations? Why in 2015 are we still asking what is PR? A big part of the problem is that many people who work in PR are also confused about what PR is and think it is simply communications and publicity. PR isn’t publicity. Being able to define PR isn’t, as some say, simply navel gazing.

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Reputation Corporate Ethics Communications 60

HMA Public Relations

NOVEMBER 30, 2017

Rachel provides us with a great example of this - remember the Llama Drama of 2015? The post Public Relations and Event Media Attendance appeared first on HMA Public Relations. As a PR pro, no matter how long you've been in the business, misjudging event media attendance is always a possibility. Click below for more].

Publicity 55

Publicity Media Examples Media Relations 55

Ishmael's Corner

JUNE 30, 2015

The Art Of Storytelling In Business Communications And Public Relations. The post The Best Storytelling Posts from the First Half of 2015 (Part II) appeared first on Storytelling Techniques For Effective Business Communications. Techniques For Effective Business Communications. Here’s the rest of the list.

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Storytelling Engineering Communications Publicity 60

Shift Communications

JANUARY 12, 2016

With this in mind, let’s examine a few of 2015’s top healthcare headlines as they’ll be a contributing factor into what happens in 2016 and beyond. The big political healthcare news of 2015 was King vs. Burwell, where the Supreme Court upheld one of the main tenets of President Obama’s healthcare law. Technology. Becca Giller.

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