Cision

APRIL 2, 2015

This post is based on information in our “ Build & Evangelize Your Community With Word-Of-Mouth Marketing.”. Word-of-mouth marketing (WOMM) comprises traditional media relations, engagement with audiences through social, influencer relations and customer evangelist programs. So which are the best tactics for you?

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Airlines Storytelling Local Travel 120

Doctor Spin

FEBRUARY 22, 2024

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Building trust and credibility is another crucial objective of public relations. Source: Public Relations Review 3 Turk, J. That’s marketing !

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Publicity Public Affairs Journalism Corporate 52

Cision

SEPTEMBER 10, 2015

In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. While the official change was on April 21, 2015, analysts like Bryson Meunier point out that this wasn’t just a one-time event but the beginning of long-term change. Click to enlarge.

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Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. No longer are people getting their news recommendations from media publishers, instead they are getting it from their relationships on social media.

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Comparison Television Print Social Media 120

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Your team won an award from PRSA this year for best online newsroom.

Healthcare 137

Healthcare Journalism Local System 137

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. I covered Hurricane Sandy in Connecticut in 2012.

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Meeting Automotive Transportation Newspapers 59

Waxing UnLyrical

APRIL 10, 2015

It’s to keynote the 2015 State Conference of the Public Relations Association of Mississippi. know how to show a gal a good time, not to mention give meaning to the word “community.” Kristie Aylett, APR (@KristK) April 9, 2015. JennieBradfordCurlee (@jenniebradford) April 9, 2015.

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Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. organic social media has diminishing value as the social platforms depress brand messages and links to third-party websites; and. 2015: 6 Pragmatic Content Marketing Predictions for 2015.

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Marketing Content Marketing Social Media Employee 214

Bianchi Biz Blog

NOVEMBER 14, 2022

I’ve been a Wards since 2015. I’m also an active community volunteer, serving as an officer in my local Sons of the American Legion squadron, which lately involves helping to run a huge outdoor cornhole league. We also participate in conferences so I spend some of my time working on presentations and webinars.

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Automotive Engineering System Media 81

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Let's talk about your communications workflow.

Healthcare 102

Healthcare Real Estate Social Media Energy 102

Solo PR Pro

AUGUST 11, 2015

The Solo PR crew works hard and plays hard, and we’re doing plenty of both at Solo PR Pro’s main event activity for 2015—the Florida Public Relations Association (FPRA) Conference, taking place this week (August 9-12, 2015). Casual dinner shot – hopefully no one will kill me for posting it!

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ImPRessions - Crenshaw Communications

JUNE 30, 2016

But a few years ago, the public relations industry – led by the largest multinational agencies – decided that, in order to be competitive in an increasingly integrated marketing universe, we must be winners at Cannes, and we should work to grow the PR category to expand recognition for what we do.

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Waxing UnLyrical

MARCH 6, 2015

’s Chartered Institute of Public Relations with its State of the Profession 2015 report. 5 Media relations is our mainstay. The majority of respondents (76%) indicated that they still spend some or most of their time working on media relations. #6 PR = Media Relations.

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Solo PR Pro

JUNE 25, 2015

On the fourth Wednesday in June, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What tools are most useful for your media relation efforts?

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Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. The #FuturePRoof community goes from strength-to-strength.

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Government Education Print Ethics 103

Bianchi Biz Blog

APRIL 19, 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. My journalism career actually started in high school in Saline, Michigan, when I joined the school paper and concurrently began working for the community weekly. Before that, I was a reporter for the Detroit Free Press.

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Report Meeting Automotive Media 84

Solo PR Pro

FEBRUARY 12, 2015

On the second Wednesday in February, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Can you be a successful #SoloPR pro without doing media relations?

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Ethics Leadership Twitter Meeting 40

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). Marketing technology company 4C has acquired a stake in TV media monitoring company, iQ Media. In addition, iQ Media is merging with Teletrax, which a company 4C acquired in 2015.

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Industry Media Technology Employee 85

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. So, back in 2014, I set up social media channels across the board.

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Interviews Ethics Government Internal 105

Ethical Voices

JUNE 12, 2023

This was between 2015 and 2018, which was a big time for a lot of Islamophobic rhetoric, the Muslim ban, and the Supreme Court work around that. If you remember in 2017 when the Muslim ban was first announced, people flocked in droves to airports, to support the community, to provide legal support. That momentum was amazing.

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Ethics Storytelling Communications Training 69

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

JULY 27, 2015

Why: “Media relations isn’t only about who you know. I took this photo during Steve Crescenzo’s presentation at the 2015 IABC World Conference. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. ” 4. Steve’s slide, my photo.

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Content Marketing Conference Twitter Consumer 40

Prohibition

APRIL 29, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. CIPR Yorkshire & Lincolnshire Pride Awards 2015. But more than anything, a hunger to learn and the right attitude is key.

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Agency Creativity Hotels Social Media 54

Critical Mention

APRIL 26, 2017

In 2015 the university was slapped with one of the toughest punishments college sports has ever seen due to a decade’s worth of improprieties within the athletic department. If an issue of this magnitude occurs, the PR and messaging doesn’t come from the Athletic Department, but rather from the University’s News or Media Relations department.

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Sports Internal International Enterprise 60

MaccaPR

MAY 23, 2016

November 3, 2015. Relying on Traditional Media Relations Tactics. Social media may be at the forefront of innovative outreach for many companies, but healthcare communicators also still rely on traditional media relations to capture patients and other target audiences.

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Conference Healthcare Marketing Crisis 80

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

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Marketing Content Marketing Data Social Media 187

MaccaPR

JULY 8, 2015

The leading businesspeople in those immigrant communities are going to burst out into mainstream businesses – and one of them is featured on the cover of our. July 2015 issue !". What’s your message to PR and corporate communications professionals? Hire people for PR who have served in the media.

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Interviews Radio Journalism Newspapers 48

Waxing UnLyrical

AUGUST 7, 2015

And, therefore, why it’s so important for you to consider a multi-faceted PR strategy that is not solely or significantly based on media relations. How to get off your ass and start blogging , August 2015: 5 comments. If you’ve bought into that, then how do you find smarter ways to measure authoritative content?

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Measurement System Blogging Facebook 40

Sword and the Script

AUGUST 13, 2019

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. 5) March 23, 2015: Viralheat. 6) December 15, 2015: PR Newswire. 1) February 18, 2014: Enter GTCR .

Technology 12

Technology Software Company Marketing 12

Deirdre Breakenridge

MAY 23, 2017

Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet. In 2015, I did the unthinkable and let the domain www.mariscallahan.com expire. Pick a Fresh, Relevant Domain Name.

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Blogging Case Study Social Media Instagram 282

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. presidential election, which means misinformation and deepfake advertising will rise, putting pressure on communicators to combat false narratives. It’s like trying to lay down pipe before you even dug a ditch.

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Doctor Spin

DECEMBER 20, 2023

“Personal branding can lead to professional success by defining yourself professionally through six steps: introspection, understanding, developing, mantra, crafting, digital footprint, and communicating.” For example, in my niche, the public relations industry, there are plenty: “PR is all about publicity and media relations.”

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Brand Branding eBook Resources 52

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Christoph Luke | Christoph Luke Media Relations.

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Communications Conversations

JULY 23, 2019

We all know we have a strong agency community here in Minneapolis/St. Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. But, man, I can’t help think what a missed opportunity this is.

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Marketwired

FEBRUARY 16, 2016

Michelle Messenger Garrett is a public relations consultant , speaker and award-winning writer with more than 20 years of agency, corporate, startup and Silicon Valley experience. In 2015, Garrett was named a Top 100 PR Influencer by Onalytica. Take a look at what Disney did with “Force Friday” in 2015. rebekahiliff.

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Creativity Pitching Writing Conference 100

Bianchi Biz Blog

JANUARY 9, 2023

Probably the most fun I ever had was driving the 2015 Aston Martin Vanquish and Rapide S in Scotland. Most of the truly crazy stuff had to do with human tragedy when I was a crime reporter in my hometown of Savannah, Georgia. None of it was uplifting. Is there anything else you’d like to share with our audience?

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Automotive Groups Meeting Technology 74

Communications Conversations

FEBRUARY 3, 2016

I have a lot of media contacts who follow, or friend me on my professional and personal social channels, so regularly showing off my #OnlyinMN experiences is a simple and effective media relations tactic. million in state and local taxes in 2015. Follow me on Twitter @ExploreMN_PR, or @AlyssaLEbel (also Instagram).

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Tourism Travel Instagram Pitching 60