NewsWhip

MAY 16, 2024

Here’s a synthesis of the key competences newsrooms should seek in their replacement technology. Blazing Speed Newsrooms want to be competitive to detect interesting breaking stories and social discussion, as well as being at the forefront of cultural moments and references.

Reddit 78

Reddit Instagram Data LinkedIn 78

Solo PR Pro

DECEMBER 1, 2020

These plans are the backbone of the success of your communications plans, so every PR solopreneur needs to know two things: how to create a rock-solid PR plan and what to do before and after writing it. And don’t forget to secure your client’s confirmation with the details in writing! Put your genius on paper — write the plan.

Writing 65

Writing Analysis Meeting eBook 65

Flack's Revenge

OCTOBER 27, 2021

It is the one that follows the inexorable march of technology evolution and disruption. Geoffrey Moore wrote about the dynamics of technology adoption in his classic text, Crossing the Chasm (the “chasm” refers to the gap separating innovation and mass adoption). Wikimedia Commons. Leveraging Tech Evolution for PR.

Enterprise 177

Enterprise Big Data Technology Analysis 177

Sword and the Script

JANUARY 16, 2024

Effectively I treat these like an analyst briefing of sorts and write up an assessment based on the session. As a professional services leader, he says he struggled to find technology built around his team’s needs – especially those that would help his firm manage media relationships.

Software 144

Software Pitching System Analytics 144

Flack's Revenge

OCTOBER 27, 2021

It is the one that follows the inexorable march of technology evolution and disruption. Geoffrey Moore wrote about the dynamics of technology adoption in his classic text, Crossing the Chasm (the “chasm” refers to the gap separating innovation and mass adoption). Wikimedia Commons. Leveraging Tech Evolution for PR.

Enterprise 156

Enterprise Big Data Technology Analysis 156

Burrelles Fresh Ideas

MAY 14, 2024

Luckily, assistive technologies and social media accessibility allow people with disabilities to engage in digital communication effectively. Here are some best practices for writing your social media content in plain language: Choose active voice rather than passive. Write unique alt text for each image. Be clear and concise.

Social Media 93

Social Media Media Video SEO 93

Shift Communications

AUGUST 2, 2022

It might seem unnecessary for someone working in technology or B2B marketing to focus on equitable writing, but the industry’s everyday jargon is riddled with verbal landmines: Racist terms like “whitelist/blacklist” an email domain or job titles like “Ninja” or “Guru” References that tie back to slavery (there is a reason that online real estate listings (..)

Corporate 88

Corporate Real Estate Communications Marketing 88

Doctor Spin

DECEMBER 4, 2023

In this blog post, social media logic refers to the media effects that social media platforms have on communication and content dissemination. A basic principle is that media, information technologies, and communication formats can affect events and social activities.“ Source: Writing Technologies eJournal 2 Dijck, J., & Poell, T.

Social Media 52

Social Media Media eBook Technology 52

Contently - Strategy

JANUARY 25, 2023

When voice recognition technology first became popular, consumers used it to have funny conversations with AI or ask their Bluetooth speakers to play their favorite songs. People still do that, even as they increasingly turn to voice search technology for answers to their questions. Write content that answers questions.

SEO 128

SEO How To Mobile Engineering 128

The Hoffman Agency

AUGUST 21, 2019

Take Our Daughters and Sons to Work Day , more commonly referred to as Bring Your Child to Work Day , has been an American tradition for decades, but with the changing attitudes toward marriage, children and professionalism, our Washington office decided the institution needed a modern spin. Nicolas Vavuris with partner, Karina Agbisit. .

Storytelling 31

Storytelling Technology Publicity Exercises 31

Mindful Marketing

FEBRUARY 26, 2023

With marketing and PR firms increasingly turning to AI to create images and write content, I shouldn’t have been surprised when a friend who reads my writing made a request of ChatGPT that hit close to home: He asked the bot to write a Mindful Marketing article. That just happened to me!

Ethics 94

Ethics Advertising Advertising Analysis 94

Sword and the Script

SEPTEMBER 3, 2019

As I wrapped up the writing on this post, I figured I had done three of these so far but surprised myself when I realized this is the fifth one. If you write a nice note, I might just give it to you. And now, here’s this month’s PR technology summary…. However, Sean Czarnecki published an informative write up on the report.

Analytics 70

Analytics Report Technology Pitching 70

Sword and the Script

NOVEMBER 7, 2023

Propel, which is headquartered in Tel Aviv said its technology is currently being used by elements of the Israeli government and NGOs in its armed conflict with Hamas. Here’s the updated list of PR technology companies I’m watching and here’s how to get on my radar. * * * Need an extra pair of B2B marketing and PR hands?

Employee 141

Employee Software Survey Tools 141

Buzzstream

JANUARY 22, 2024

We looked for sites with clear signals that they accepted guest posts, such as post titles and URLs with the words “contribute” or “write for us.” For reference, the median DR in our analysis was 74. So, you’ll also need to judge the quality of the writing itself. So, focus on the higher DA/DR opportunities where you can.

Analysis 90

Analysis SEO Guidelines Google 90

Doctor Spin

DECEMBER 7, 2023

It includes skills in reading, writing , speaking, and communication. This type refers to using one’s whole body or parts of the body (like the hands or the mouth). This intelligence refers to identifying and classifying natural patterns. This intelligence involves effectively using words and language. Logical intelligence.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

ImPRessions - Crenshaw Communications

MARCH 5, 2019

Beyond politics, however, such agreements can be useful for business and technology PR and storytelling. But the reporter must refer to other sources and proof points. Get it in writing. This is why it’s smart to get the “agreement” in writing over email (“Can we chat off the record?”)

Guidelines 136

Guidelines Crisis Management Report Meeting 136

Sword and the Script

AUGUST 30, 2022

However, the problem is, there are networking equipment makers that refer to routers, fiber optics and soft switches as “comms tech” so the terms can get muddy. This summary of PR technology news – the PR Tech Sum – is back after a two-month hiatus. Previously it referred to itself as a “decision augmentation solution.”

Publicity 85

Publicity Survey Enterprise Pitching 85

Shift Communications

MAY 17, 2023

At SHIFT, we’ve often been an early adopter of new technologies in communications (from social media to Google Analytics ). How we don’t: to write press releases, talking points or other materials that are not already in the public domain. For a fun exercise, ask ChatGPT to write your bio. Compare this to the 4.5

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

At SHIFT, we’ve often been an early adopter of new technologies in communications (from social media to Google Analytics ). How we don’t: to write press releases, talking points or other materials that are not already in the public domain. For a fun exercise, ask ChatGPT to write your bio. Compare this to the 4.5

Publicity 78

Publicity Guidelines Training Transportation 78

Doctor Spin

NOVEMBER 22, 2023

This refers to the ability to concentrate on one particular stimulus or task while ignoring others. It’s often tested by asking people to perform two tasks simultaneously, like listening to a conversation while writing. 1 Schweizer, K., Moosbrugger, H., & Goldhammer, F. Focused attention. Attentional switching. Interference.

eBook 52

eBook Groups Biotechnology Resources 52

Wadds Inc.

JANUARY 11, 2023

Text at the click of a button There’s a great deal of excitement about the technology as it seemingly is able to mimic human creativity and generate and edit content incredibly quickly. Public relations applications: analysis, editing, research and writing The promise of GPT-3 is that it will automate and eliminate administrative tasks.

Publicity 98

Publicity Wikipedia Marketing Training 98

Sword and the Script

JUNE 28, 2022

I noticed a survey put out by a large technology company the other day. Write objective questions. So, if they’ve done a good job of coming up with a research objective and writing good questions – they toss that work out the window with such a conclusion. We often colloquially refer to it as thought leadership.

Survey 93

Survey Study Web Construction 93

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. ChatGPT’s blog lacks specifics, anecdotes, cultural references, stylistic oomph. Not everyone has access to technology and internet connections, so ChatGPT may not be available or reliable for all in all situations.

Education 52

Education Training Technology Journalism 52

Sword and the Script

AUGUST 4, 2020

Many of the PR technology vendors I track for the monthly PR Tech Sum put a greater emphasis on earned media than media relations in their messaging. Below is the summary of news from the world of the PR technology vendors. As such many of the PR tech vendors have brought features to the market for this purpose. Earned media is sexy.

Media Relations 156

Media Relations Media Print Software 156

Doctor Spin

NOVEMBER 16, 2023

This refers to a lack of concentration or direction in thought processes. This refers to using mental shortcuts or rules of thumb to make quick, efficient judgments. Make Friends with Eminent Dead —This mental model advocates learning from the past, particularly from significant historical figures and their writings.

eBook 52

eBook Analysis System Data 52

PR for Anyone

OCTOBER 18, 2021

Why did you write this book? So just having it written down and being able to refer to it is a quick way to have all that information at your fingertips. We have so much new technology. It’s really a workbook for how to manage important documents and accounts and so much more. Author Kay Bransford is here with her book.

Financial 130

Financial Pitching Banking Retail 130

Shift Communications

NOVEMBER 11, 2016

In today’s technologically driven world, most products being pitched have a digital component of some kind. In a world where people refer to superficial selfies and Tweets as “content,” make sure your pitch includes more specific descriptors to classify the kinds of content to which your referring, both in terms of medium and subject matter.

Pitching 127

Pitching Sports Web Trends 127

Doctor Spin

NOVEMBER 17, 2023

These models are inspired heavily by the writings of Charlie Munger, Vice Chairman of Berkshire Hathaway and long-time collaborator of Warren Buffett and many others. Fat Pitch —Borrowed from baseball, this concept refers to waiting patiently for the perfect opportunity—a situation where the chances of success are exceptionally high.

How To 52

How To eBook Wikipedia Viral 52

Cision

SEPTEMBER 29, 2016

Heck, most of my magazine taglines indicate I’m a “writer and editor based in Healdsburg, California,” and a simple cross-reference would tell you that town is about 90 miles north of San Francisco. Freelancers pride themselves on following good stories, but all of us have certain stuff about which we like to write.

Pitching 0

Pitching Journalism Writing Print 0

ImPRessions - Crenshaw Communications

APRIL 3, 2018

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. Initially, the musicians consider the music critic “the enemy” and refer to him by exactly those words. Plus, communications technology plays a crucial role in the plot.

Tools 170

Tools Government Crisis Public Affairs 170

Bianchi Biz Blog

MAY 11, 2023

We recommend identifying and contacting your customer references right away, as those can take some time as some references require approval from within their organization. So, the next tip is to assemble a cross-functional team based on what you need per your list of assignments mentioned in Tip 1.

Automotive 84

Automotive Mobile Engineering YouTube 84

PRSay

DECEMBER 21, 2017

He interned at a company that builds technology applications for PR professionals, and enjoys showing colleagues how technology can help them accomplish their goals. “In The profession needs to be more technology-focused, which will not happen overnight, nor will it outweigh essential communication and writing skills.”. “The

Publicity 151

Publicity Radio Technology Sports 151

ImPRessions - Crenshaw Communications

AUGUST 2, 2017

Here are the top 10 tech blogs you need to read to prepare for promoting clients across a range of industries, including IoT, ad-tech, tech products and services and wearable technology. Recode features independent tech news, reviews and analysis from the most informed and respected journalists in technology and media. Ars Technica.

Blogging 136

Blogging B2B Technology Pitching 136

Flack's Revenge

JANUARY 12, 2021

Depending on the space, there may be boutique analysts who are very influential in a certain region or technology area. Read what they write and understand their research agenda to understand their thinking. Analysts save the decks and refer back when needed. The same analyst may need different information at different times.

Industry 156

Industry Enterprise Trends Technology 156

5W PR

JULY 15, 2020

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. An Apple media kit from 1993 even included physical slides showcasing their newest technologies. it can exercise some control over who chooses to write about and how they portray the brand.

How To 176

How To Media Guidelines Pitching 176

OnePitch

SEPTEMBER 20, 2022

So my beat is essentially the intersection of climate and technology. The first is climate tech and the technologies that will be needed to mitigate climate change. You’ll be writing about something, and you’ll remember, “Oh, God. But I’m not going to be writing about it. . __. So that’s renewables.

Agriculture 71

Agriculture Pitching Interviews Technology 71

Buzzstream

MAY 2, 2024

This post isn’t about writing a media pitch because we’ve already done that. If you’re lucky, the journalist will share every article they write on X, giving you insight similar to what you saw in the previous MuckRack example. Now, confirming that Natalina writes about our topic frequently is essential.

Digital PR 62

Digital PR Report How To Pitching 62