NewsWhip

OCTOBER 23, 2020

David Soutoul, who is responsible for leading data and innovation projects across their regional hub in Asia , partnered with us to solve several communication challenges for a very large technology client who is transforming digital entertainment across SE Asia. . BL: What do you view as the important metrics to monitor for? Brett Lofgren.

Local 78

Local Analysis Measurement Data 78

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I look forward to the PRSA International Conference every year for so many reasons.

Skype 150

Skype Industry Storytelling Interviews 150

Business Wire

JANUARY 19, 2017

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network.

Financial 164

Financial Video Consumer Data 164

Sword and the Script

AUGUST 14, 2018

6) Technology that will change reporting. When asked which technologies are having the biggest impact on the job of reporting, the answers stacked up as follows (globally): 34% said “updated social media algorithms;”. 26% said “better and cheaper video production technology;”. 7) Press releases, oh, press releases.

Survey 102

Survey Report Media B2B 102

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. When I began, I had no idea what to expect.

Agency 89

Agency Energy Crisis Management Industry 89

Solo PR Pro

APRIL 5, 2022

For me, that meant getting my accreditation in public relations, but it doesn’t have to be an intensive year of study. I’ve long understood that there’s no technology, customer base or business paradigm I can’t gain at least a working knowledge of with a little old-fashioned research up front. Bottom line?

How To 104

How To Fashion Banking Industry 104

Scott Public Relations

APRIL 2, 2020

According to a just released study by the Knight Foundation, more than 100 million Americans did not vote in the 2016 election, representing 43% of the eligible voting-age population. Young people in the study: Consume significant media, but news is not a primary category in that consumption. Why is this important? The post Homebound?

Insurance 71

Insurance Insurance Healthcare Technology 71

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. If you’re a senior-level marketer and you’re having trouble selecting or maximizing use of your technology, then we’d recommend attending this one. ContentTECH Summit.

Conference 97

Conference Marketing Case Study Content Marketing 97

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Deirdre Breakenridge

JANUARY 13, 2015

i] At the International Consumer Electronics Show I attended last week, of the twenty-two keynote speeches, only three were delivered by women. At Orate , we often hear that event organizers struggle to find female speakers for their events, particularly in the technology sector. 1] Larson, Selena. June 4, 2014. link] Many Women. [1i]

Conference 150

Conference Training Healthcare Policies 150

PRSay

APRIL 25, 2016

Right out of college, I was hired as a part-time writer for a local advertising agency. Six months later, I was at the helm of the entire public relations department — me and a newly-hired intern. Study, study, then study some more. Within a few weeks, I was full-time. I wholeheartedly jump off the deep end.

Telecommunications 84

Telecommunications Automotive Study Retail 84

Stephen Waddington

JULY 17, 2018

A UK supermarket uses a combination of process, technology and editorial nous to identify stories from across a national organisation. It’s a means of news to story gathering from around a national or international organisation and making decisions about which stories to develop as part of a PR campaign. We do it through storytelling.

Storytelling 60

Storytelling Local Community Case Study 60

Presspage

DECEMBER 26, 2017

With a vocational accounting certificate in my hand, I began working as an intern for the company CFO and loved both working and getting paid. It may seem surprising to go from an intern program in the early 80s with a vocational certificate out of high school, to Director of Business Technology and Intelligence.

Community 115

Community Software Education Web 115

PR 20/20

JUNE 26, 2018

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. Or, how do you ensure your internal marketing team is continually improving? Internal subject matter experts (SMEs) and their specific _. Recommended keywords to monitor.

Industry 58

Industry Insurance Insurance Resources 58

Sword and the Script

SEPTEMBER 24, 2019

An interest in digital marketing and technology eventually lead him to a sales gig with Vocus, the former PR software maker that was eventually swallowed up by Cision. Clients are now able to seek out and manage agency relationships with specialists who fill in the skill gaps that might be present on their own internal teams.

Agency 64

Agency Software Enterprise Marketing 64

The Awards Blog

AUGUST 30, 2019

This may include customer testimonials (links to your review pages on Capterra or G2Crowd work well), case studies, analyst mentions, and links to evidence that support your statements. You have the answers, skills, resourcefulness, and technology to eliminate the villain and save the day. International Business Awards (Stevies).

Writing 52

Writing How To Local Examples 52

Communications Conversations

NOVEMBER 16, 2018

New ideas for how I can be an active member of our local digital/comms community. How could I best use my time, in 2019, to be a better member of our local community, drive awareness for my business and drum up new business in the process. Like many of you, this is the time of year when I start planning for the year ahead.

Case Study 68

Case Study Trends Social Media Study 68

Maxim Behar

APRIL 11, 2024

I studied overseas, and ten years ago, I managed a large American company in Prague. It might take generations, but I'm confident that those living in Milan, Vienna, Frankfurt, or our beloved Berlin – where we'll gather on April 13th – will eventually adopt a similar outlook, just as the locals do. Host: Did you also live in Poland?

Television 59

Television System Interviews Travel 59

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. Broom, David M. Dozier, Larissa A. Grunig and Elizabeth L.

Government 103

Government Education Print Ethics 103

PRSay

DECEMBER 7, 2016

Many of our resources stressed that the panelists need to provide mentoring to candidates who may demonstrate deficiencies in certain areas of practice or preparation, and help them determine an appropriate course of study to prepare for the CBE. The onus to mentor does not fall on the panelist. Recorded presentations are not allowed.

Analysis 60

Analysis Local Data Technology 60

Barokas

DECEMBER 20, 2017

We address current trends and technology and talk about what our association is doing for members. Highlighting these case studies is also a good way to tell the world about the innovative, community-focused work our members do. Those are major undertakings requiring scientific studies and other research.

Construction 68

Construction Healthcare Leadership Local 68

PR Conversations

JUNE 20, 2015

Five long years, and after nearly 600 PR Conversation posts , we’ve refreshed the look and feel, but continue to offer a platform for informed discussion, where a wide variety of voices can converse about public relations in a global-local context. PR Axis – features posts and case studies relating to planning, practice and evaluation.

Case Study 40

Case Study Study Ethics Social Media 40

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR Conversations

OCTOBER 29, 2015

Regardless, the focus of my position was to ‘professionalise’ the role, which was located within the highways departments of local councils. working with local petrolheads to beef up their events as a platform for getting out the road safety message. At this stage in my career, local government beguiled me to return to it.

Publicity 40

Publicity Local Training Education 40

Beyond PR

OCTOBER 27, 2016

Have the local news anchor in my personal contacts? Fast forward to today, and the lessons I’ve learned from trying and testing tools, creating correlations and voraciously keeping up with trends in technology and digital media told me that we’d be here one day. Get our brand on TV? See our name splashed across a popular news segment?

Communications 40

Communications Tools Analytics Television 40

Communications Conversations

JULY 20, 2017

We featured information about the state-of-the-art technology in her office, but also told a story about how she invests in the community by getting mouth guards for the local school athletics department. Last fall I visited an office in Milwaukee which is owned by an amazing dentist. And I love the Gophers!

Corporate 0

Corporate Agency System Meeting 0

PR Conversations

OCTOBER 11, 2018

Among the many reasons for occupational stress, studies cite a lack of control. More recently a study by Shannon Bowen (published in 2003) reported surprise among public relations undergraduates that the work was less glamorous than they had expected. Dr. Heather Yaxley.

Communications 104

Communications Community Measurement Study 104

Buzzstream

MAY 16, 2024

Google has the technology to find patterns and signals determining whether a link is bought or sold. I haven’t seen any compelling study or data to tell me one way or another, but the evidence in favor of avoiding these kinds of sites is mounting. We chatted about internal linking with Positional’s CEO, Nate Matherson.

Blogging 62

Blogging Google SEO Writing 62

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. The earnings release named new customers in this segment “as Marriott International, Nike, McKinsey & Company, Lego and Bayer.”. iSentia named Rainer Rhedey as its new chief technology officer.

Software 121

Software Case Study Advertising Advertising 121

PR Conversations

SEPTEMBER 22, 2015

Nor was it the traditional path for those who undertook liberal arts studies; such degrees did not automatically translate to an (easily found) first position in public relations. Ours is dynamic and proactive profession, and we benefit from our ubiquity in: contributing to the general workplace and local and national discussions.

Interviews 40

Interviews Enterprise Corporate Internal 40

Bianchi Biz Blog

MARCH 11, 2024

As an anchor I anchor two shows daily, covering national and international headlines, breaking news, business and health. It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. It was a clear choice to study journalism at The University of Missouri. My name is Laura Harris.

Automotive 92

Automotive Meeting Report Journalism 92

Stephen Waddington

SEPTEMBER 13, 2017

“Study something rigorous and academic at a decent university (history, English literature, classics) that has transferable competencies and engenders a broader perspective. Make sure you use that time at university to work part time in either the local paper, radio station or start your own blog. Make mistakes. Further thoughts.

Publicity 90

Publicity Local Training Writing 90

Communications Conversations

JULY 23, 2019

Although he got his start in the agency world at Weber Shandwick, he quickly moved to the corporate side and joined transportation technology company PeopleNet—now Trimble Transportation — in 2015. “Caitlin was a wonderful intern and has a bright future in the communications world! ” – Heather Olson.

Transportation 122

Transportation Social Media Corporate Agency 122

PR Conversations

OCTOBER 9, 2015

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry. We can now add VW to this list.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40

Cision

MAY 18, 2017

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales.

How To 198

How To Instagram Social Media LinkedIn 198

Sword and the Script

DECEMBER 10, 2019

Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Prohibition

DECEMBER 17, 2021

Companies that successfully communicate with internal and external stakeholders when crisis hits have the highest chance of long-term success. Information technology team. Whether you’re an international company or a local establishment, your business and its image are still on the line in the event of a crisis.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62