Stern + Associates

OCTOBER 17, 2023

Quantum technologies are about to shift the paradigm of the entire computing world, ushering in a new era of communication and possibility. an award-winning quantum technology expert and the Howard Reiss Chair in Physical Sciences at the University of California, Los Angeles (UCLA). Organizations need to disrupt or be disrupted.”

Technology 123

Technology System Government Groups 123

Wadds Inc.

MARCH 15, 2023

A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner. Is the public relations industry good at proving its value? The technology focus is also very timely. Artificial intelligence (AI) in particular can seem scary.

Technology 98

Technology Data Analysis Internal 98

Cision

MAY 16, 2016

It details a multi-country, multi-industry survey examining how successfully businesses communicate across their organizations. IPR defines organizational clarity as the extent that “employees recognize a line-of-sight between their job and the marketplace they operate in, against the backdrop of the company’s strategy.”

Internal 218

Internal International Communications Employee 218

Bianchi Biz Blog

SEPTEMBER 21, 2023

However, most of the journalists attending these events are more consumer-product-oriented, and these receptions tend to lend themselves to smaller, table-top type product displays, rather than active vehicle technology demonstrations. CES 2023 attracted 118,000 industry attendees, with 64.5% international. domestic and 35.5%

Technology 93

Technology Automotive Mobile Interviews 93

5W PR

JULY 31, 2023

The 2023 North American International Toy Fair is a highly anticipated event in the toy industry. It brings together industry professionals, manufacturers, retailers, and media from around the world. Industry professionals closely examine the showcased products, looking for patterns, themes, and emerging trends.

Internal 78

Internal International Retail Trade Shows 78

Landis PR

MAY 28, 2024

Today Photo courtesy of Pixabay Denmark is particularly strong in information technology, renewable energy, sustainability, and life sciences – and also has a vibrant creative industry, encompassing design, fashion, architecture and media. Denmark has a very narrow media structure with only a few media in each category.

Energy 59

Energy Technology Biotechnology Pharmaceuticals 59

Onclusive

DECEMBER 6, 2021

The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry. Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. .

Media 370

Media Comparison Software Enterprise 370

Onclusive

NOVEMBER 4, 2021

This week, we’re doing a deep dive into what PESTLE includes, and why using it in your communications strategy can help you and your brand win. Specifically, it helps to understand external factors (Political, Economic, Social, Technological, Legal and Environmental) and their impact on your company. Technological factors.

Analysis 370

Analysis Tools Policies Reputation 370

Stern + Associates

JANUARY 29, 2024

But what does all this mean for the media relations component of public relations strategy? And this also means that industry or practice area trade publications are more crucial for public relations strategy, since it’s less about volume these days than it is about hitting the right audience.

Strategy 98

Strategy Publicity Media Video 98

Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 114

Mobile Technology Automotive Interviews 114

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. How a PR agency can contribute to your communications strategy. That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Deirdre Breakenridge

AUGUST 26, 2014

Because PR is relevant to nearly every industry, practitioners can tailor a career in any number of ways. One notable distinction: becoming an industry-specific specialist or PR generalist. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry.

Industry 316

Industry Fashion Travel Tourism 316

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Those can extend beyond personal connections to the professional tools and trends that have captured our hearts in the PR industry. And with good reason – generative AI has become a staple in PR, offering a new level of ideas to content creation, brainstorming, and even strategy development.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 72

Automotive Mobile Technology Trade Shows 72

Buzzstream

JUNE 5, 2024

We even had an entire podcast episode devoted to the differences between digital PR strategies US and UK with Rise at Seven’s Will Hobson. There are also asset-less digital PR strategies that include pitching quotes to journalists. Some people refer to digital PR as content-led link building. But there is a lot more to digital PR.

Digital PR 62

Digital PR Examples Strategy Survey 62

Onclusive

JANUARY 25, 2024

Uncover Trending Topics for a Competitive Edge Remaining relevant means staying ahead of industry trends. Media analysis tools provide real-time data on trending topics and themes within your industry. By identifying what captures audience attention, PR, comms, and marketing pros can align their content strategies with current trends.

Analysis 195

Analysis Media Trends Data 195

ImPRessions - Crenshaw Communications

MARCH 20, 2024

Gareth Cunningham, director of SEO at Mod Op – our parent company – and his team develop SEO strategies that take into account three pillars: technology, content and authority. Technology – For a website to be successful in terms of SEO, it needs to be search-engine-friendly and technically sound.

SEO 203

SEO Engineering Google Examples 203

Landis PR

DECEMBER 11, 2023

A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly.

Strategy 59

Strategy Company Communications Construction 59

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2023

It’s important for a CEO and others at the C-level to understand what the right PR strategy can bring to the table. There’s real personal and professional value in tactics like keynote and panel speaking opportunities, contributed opinion content, thought leadership, and industry recognition. However, it should be.

Leadership 182

Leadership Reputation Internal International 182

Onclusive

MARCH 29, 2022

Your needs, requirements and budget will depend on your industry, your company size, whether you want a measurement tool that is basic, intermediate or highly sophisticated, and the resources available to you. What are their international and global capabilities? . Define your KPIs. Establish your measurement framework.

Measurement 370

Measurement How To Analysis Data 370

5W PR

MAY 27, 2022

The goal of every business in the industry should be to tell their stories to the target audience to attract more consumers. The first thing that companies and their robotics solutions need to take into consideration is the growth of their industry which, according to the International Federation of Robots, in 2020 a record of 2.7

Company 88

Company Strategy Publicity Real Estate 88

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

A liquidity event is not only a good reason to invest in public relations, but it’s one situation where the right PR strategy can drive a higher valuation for the deal. Here’s how the right PR strategy can help prepare for a liquidity event. We helped devise just such a strategy for a German mobile navigation company.

Banking 327

Banking Financial Employee Technology 327

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Attendees can learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Dates: May 17 – 20, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

“The addition of Crenshaw Communications accelerates our mission to empower brands by elevating the use of talented people who understand technology and its impact on the businesses we serve. We believe that technology and creativity are not mutually exclusive; in fact, they can and should work together.”

Agency 156

Agency Communications B2C Creativity 156

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. Attending conferences can not only be an effective way to sharpen your skills, but can provide you with lots of networking with other PR and marketing pros navigating our evolving industry. Dates: June 9-12, 2019. Hashtag: #IABC19. Hashtag: #PRSAICON.

Conference 256

Conference Content Marketing Marketing Internal 256

NewsWhip

MAY 25, 2021

Aynat has a number of priorities in her role: from leveraging data to develop real-time insights that impact the customer experience to managing and protecting the Marriott brand and identifying the technology partners that will bolster M Live’s strategy. . Brett: Technology is now woven throughout the fabric of today’s travel.

Travel 109

Travel Data Industry Hotels 109

Bianchi Biz Blog

APRIL 29, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Robust Economy : Hong Kong’s economy is characterized by its low taxation, minimal government intervention, and an established international financial market.

Marketing 92

Marketing Local Crisis Management Internal 92

Onclusive

DECEMBER 14, 2021

As a result of a thorough human curation process, Onclusive now boasts the most current journalist database in the industry. Support your strategy with automated reporting. There are a variety of metrics which we use internally, but the share of voice and potential customer analysis is well above the competitions.

Tools 370

Tools Report Comparison Media 370

Prohibition

OCTOBER 2, 2023

Tom is award winning international B2B specialist, Editor, and Director of Sticky Tactics, a data-driven digital marketing and advertising consultancy focused on real ROI. Tom guides us through the labyrinth of B2B marketing, uncovering insights about the future of the field, along with its latest trends and strategies.

B2B 77

B2B Trends Strategy Marketing 77

Stern + Associates

FEBRUARY 1, 2024

Last month, global thought leaders convened in Davos, Switzerland at the 54 th Annual World Economic Forum (WEF) Meeting, bringing industry, academia and government leaders together to discuss the present – and future – of business and society. One of the dangers of last year was that people started to lose their faith in technology.

Technology 114

Technology Policies Government Community 114

Onclusive

FEBRUARY 28, 2022

PR measurement is one of the most important elements of a solid communications strategy in 2022. If you don’t define from the get-go what success will look like, it’s difficult if not impossible to set the right goals, develop the right strategy and measure how well you’re doing. What keeps them up at night?

Measurement 368

Measurement Guidelines Data Education 368

Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Eliminate Breaking Points: Pay close attention to customer sentiment and adapt your strategy to increase positive sentiment.

Trends 52

Trends Strategy Crisis Management Technology 52

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. It requires an understanding of the audiences and industry trends, as well as excellent copywriting skills.

Strategy 62

Strategy Brand Branding Technology 62

ImPRessions - Crenshaw Communications

JULY 6, 2022

Today’s PR business is definitely not your grandparents’ PR industry. Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Yet, many PR teams look for technology shortcuts. Today content is dynamic; much of it can be created instantly and is more personalized than ever before.

SEO 333

SEO Analysis Meeting Travel 333

Bianchi Biz Blog

APRIL 3, 2024

As anyone working in the automotive / mobility industry knows, we are currently in an era of major change and disruption. And that environment of change has also extended to the industry’s longstanding events and trade shows. And for many automaker and supplier executives, it’s held essentially in their “backyard” – Motown.

Automotive 98

Automotive Mobile Trade Shows Engineering 98

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. If we think for a moment that we are in ‘just” a technology and social revolution, make no mistake that public relations and news are in the midst of a similar evolution and revolution. What’s on the mind of PR professionals these days?

Conference 110

Conference Internal International Storytelling 110

Wadds Inc.

MAY 19, 2024

The industry consensus is that the situation has reverted almost as quickly as it rose, and the function has returned to communicating management decisions rather than being an active part of the management decision-making process. I described this shift in a paper for the Government Communication Service in 2020.

Report 64

Report Communications Public Affairs Ethics 64