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PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

Disruptive technologies like artificial intelligence (AI), blockchain, and others are constantly reshaping various industries. Here’s where a thoughtful yet robust public relations (PR) strategy can help address predictable reaction. A well-designed PR strategy should be that voice. Take blockchain, for example.

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Transforming Consumer Relations in the Financial Industry

Ronn Torossian

Consumer relations in the financial industry have undergone a significant transformation in recent years, largely driven by evolving consumer expectations, technological advancements, and regulatory changes.

Financial 195
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Emerging Trends in Tech PR: What’s Next for Technology Companies?

5W PR

Innovation is key in the tech industry, constantly pushing boundaries and shaping the future. From intuition to insights PR has evolved from instinct and media connections to data-driven strategies. From intuition to insights PR has evolved from instinct and media connections to data-driven strategies.

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4 Ways Technology Boosts The Retail Experience (And Retail PR)

ImPRessions - Crenshaw Communications

They’re also important trends for any retail PR strategy. While many customers still haven’t fully bought into chatbots as a real way to improve the shopping experience, the addition of smarter and better technology stands a good chance to change their minds in the near future.

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4 ways technology is changing the public relations industry

Agility PR Solutions

The public relations field is naturally respondent to changes in technology. In the last 20 years, PR strategy has evolved at a drastic pace—thanks largely to the ubiquity of social media and networked society. Here are four ways in which technology is changing PR.

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Navigating the digital PR landscape: Essential services and strategies for success

Agility PR Solutions

Like many industries, the digital PR landscape is having to transform with the dawn of advanced AI. New technology is rapidly disrupting traditional methods of public relations work. Adaptability is the name of the game. But where to pivot and how?

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Effective technology PR strategies you need to know 

Agility PR Solutions

You can make your company stand out by having great public relation strategies in place. When utilized correctly, PR is a great tool in the tech industry. When used creatively, PR strategies can be used to help with various challenges that may arise for […]. The idea is to maintain the great reputation you have built.