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How to find the right PR measurement partner

Onclusive

If you’re going to measure the effectiveness of your interactions with the authors on an ongoing basis, you’ll also need a PR equivalent of a customer relationship management (CRM) system that can keep track of your pitches, who they went to, how journalists engaged with your communications, and whether they picked up and published your stories. .

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How to Lead When AI Can Make Its Own Decisions

Stern + Associates

Much has been written and said about rapidly advancing artificial intelligence systems – particularly generative AI like ChatGPT – from the perspectives of technologists and engineers. To stay ahead of the curve, industry leaders must understand what the new AI systems mean for their business – and how to use them.

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ICON 2021 Recap: Samantha Radocchia on the Decentralized Operating System of the Future

PRSay

There’s been an evolution of our operating system, says entrepreneur, cultural technologist and author Samantha Radocchia. The operating system of the past was localized, the operating system of the present is centralized and the operating system of the future is decentralized.”. Building a new model for trust.

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How to find the right PR measurement partner

Onclusive

If you’re going to measure the effectiveness of your interactions with the authors on an ongoing basis, you’ll also need a PR equivalent of a customer relationship management (CRM) system that can keep track of your pitches, who they went to, how journalists engaged with your communications, and whether they picked up and published your stories.

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Tesla Owners Leadership Master Class with Maxim Behar from Vision to Reality: Building Leadership Qualities

Maxim Behar

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. and our speaker is Maxim Behar.

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How to Be a Strong Leader During This Global Pandemic

PRSay

From economic uncertainty to anxiety and disruptions to daily life, there are many immediate and potentially existential issues for an organization and its leadership. What does this pandemic and the resulting interruptions mean to my team, my company, those we serve and our community — and how can we move forward?”.

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So You Want to Build an Integrated Communications Measurement Dashboard? Here’s How to Do It

Katie Paine's Measurement Blog

Not only was she relatively new to measurement, and so had to figure a lot of things out as she went, but she did it for a very, very large organization requiring buy-in from numerous levels of leadership. If you have a CRM system in place (such as Salesforce) you should be able to get good data out of it. So, you can do it too.