Cision

APRIL 24, 2015

And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Get our free “2015 Nonprofit PR Kit” filled with content creation tips, pitching tips and more! However, blogging is one of the leading tools in any brand’s content marketing strategy.

Community 120

Community Mobile Blogging Publicity 120

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

Allow the agency creative freedom. One of the greatest accomplishments of a PR partnership is when a client trusts a PR team enough to let them pitch story angles free from oversight and micromanaging. A key component of stellar media relations is knowing what stories to pitch and to whom. Know that not everything is news.

Publicity 256

Publicity Brand Branding Storytelling 256

Burrelles Fresh Ideas

MARCH 5, 2024

However, media pitching and media relations to secure earned media still dominate the industry. Too Much Competition: Respondents highlighted that there’s too much competition from other stories, making it challenging for their pitches to stand out. This has made it more challenging to pitch stories successfully.

Media 98

Media Nonprofit Pitching Analytics 98

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Mobile-friendly Platforms. That’s because one of the biggest reasons and the plus of social commerce is how it fits right into your mobile. These social media platforms optimized for mobile devices transform shopping into a hassle-free experience, no matter where the shoppers are. It’s like carrying a store in a pocket.

Social Media 87

Social Media Media Mobile SEO 87

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

MAY 4, 2018

But at a first job at a PR agency is likely to offer the greatest degree of mobility as well as variety. It’s a good idea to go after your ideal job with the same skills and enthusiasm you would use in the workplace – pitching a story, or securing a new client.

How To 189

How To Nonprofit Interviews Privacy 189

ImPRessions - Crenshaw Communications

MAY 20, 2019

She’s grateful for her agency background, which offered “the ability to be creative and think outside the normal boundaries.” Career mobility. But early in one’s career, an agency environment may offer greater upward mobility, particularly if the agency is growing. ” Well-rounded skills.

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

Flack's Revenge

MARCH 12, 2019

The difficulties of rising above show noise were never more apparent than at MWC, the annual mobile industry confab, which I attended last month in Barcelona. Small Players Get Creative. Polished speakers pitching at timed intervals drew audiences. The presenter cleverly wove the pitch into the routine. Stand and Deliver.

Trade Shows 136

Trade Shows How To Enterprise Video 136

Cision

NOVEMBER 23, 2015

Media outlets present stories much differently, shifting from traditional print editions to mobile-friendly video recaps. Today, 23 percent accept pitches via social media. This social platform is great for building relationships with reporters before you need to pitch them, Ian says. Want to score more media hits?

Social Media 120

Social Media Media Pitching Media Training 120

Cision

AUGUST 18, 2015

Pitch and promote your podcast to grow your reach. According to data from Pew Research , more than 60 percent of podcast listeners use their mobile devices to tune in to new episodes. As a result, first determine whether you’ll need to cater to this increasing mobile crowd. Image: francois schnell ( Creative Commons ).

Software 120

Software Mobile Content Marketing Tools 120

Offleash

JULY 19, 2023

I was working in PR before mobile phones, through the dot-com boom and bust, Y2K, the Internet and Google Search, social media, and certainly before the rise of the machines. If used appropriately, generative AI can be a good way to find data, revise pitches, quickly distil information about a complex subject, or bridge disparate ideas.

Crisis Communications 52

Crisis Communications Ethics Creativity Crisis 52

Cision

AUGUST 5, 2015

Let’s say you run a company that makes a cool mobile app for human resources managers. While you might not get a “yes” when you pitch a blog with 5 million daily readers at first, by targeting bigger and bigger blogs, you reach more of your target audience and grow your reputation as a guest blogger. Read Content and Find a New Angle.

Blogging 120

Blogging Pitching Writing Content Marketing 120

Bianchi Biz Blog

OCTOBER 11, 2022

I tried making up for the poor camera quality by getting creative with my shots. What advice do you have for PR people that want to pitch you? You might also be interested in: Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers. What elements or characteristics do you look for in a story?

Automotive 63

Automotive Meeting Media Journalism 63

Bianchi Biz Blog

OCTOBER 24, 2022

I love getting creative in the kitchen and entertaining for family and friends. What advice do you have for PR people that want to pitch you? Editors are busy and flooded with emails and PR pitches all the time. And, please, keep it relevant and know who you are pitching to. Stick to the keep-it-simple principle.

Meeting 60

Meeting Automotive Transportation Newspapers 60

Cision

MARCH 15, 2016

The free tip sheet has the insights needed to reach, engage and mobilize your audience by collaborating with the people who already have their trust and attention: influencers. Then, use the in-depth profiles to learn each influencer’s pitching preferences and begin your outreach. Are competitors drowning out your voice?

Mobile 120

Mobile Trends Creativity Pitching 120

Bianchi Biz Blog

NOVEMBER 19, 2020

Pro Tip : When putting together a story to pitch, consider what human element you can offer to the reporter. Focus on creative, unique stories from which others can learn. Pro Tip : When identifying spokespeople for the pitch, have a technical expert prepped and ready to handle media requests. What is the takeaway?”

Automotive 87

Automotive Journalism Interviews Engineering 87

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. And being a best-selling author can’t hurt when pitching bylines or features to the media. 6 benefits of long form PR content.

Case Study 178

Case Study SEO Film Video 178

Stephen Waddington

JULY 26, 2017

This model started to creak in the early 1990s with the rise of broadband internet, mobile phones and fragmented media. The skills of a team have developed to include: listening and monitoring; creative; content development; production; community management; and media relations. The process starts with monitoring. Show and tell.

How To 84

How To Reddit Media Pitching 84

Bad Pitch Blog

MAY 26, 2009

This bad pitch comes from a mobile service provider’s agency. In their defense, mobile service providers are a lot like IT staff. SUBJECT: *T-Mobile l Eco-Friendly Viral Videos. Below is the link to the Mobilize Video Lounge where you can check out the latest videos – more being released this week & next!

Pitching 40

Pitching Viral Mobile Video 40

Deirdre Breakenridge

OCTOBER 16, 2014

Here are the THREE big trends that communications professionals need to pay attention to closely, as they sharpen their skills to handle 21st century communications: Embracing Disruptive Technologies: Social, Mobile, Cloud, and Sensors. The disruption is never-ending. It’s not that you want to solely focus on the technology.

Big Data 250

Big Data Data Education Internal 250

Sword and the Script

AUGUST 11, 2018

He interviews Barry Nolan , the CMO at Swrve , which is a mobile marketing company, who says the fix for this is walking in sales shoes for a while: “…I think that the key imperative for a CMO in the first hundred days is to lead some of your most strategic pitches. Looking for an agency partner that can both bring creative ideas.

Marketing 73

Marketing B2B Pitching Advertising 73

The Hoffman Agency

SEPTEMBER 3, 2020

I’ve enjoyed being a part of the social team because it gives me the freedom to be creative and innovative with my social posts. I’ve had the opportunity to work on a variety of different projects ranging from building media lists, drafting pitches and helping with new business research.

Storytelling 69

Storytelling Internal International Instagram 69

Cision

MAY 8, 2015

Firms are hiring professionals with titles such as “head of planning,” “strategic insights leader” and “brand planning director,” and they are mobilizing this new bench strength to win business formerly reserved for other disciplines. Fueling creativity is hard. Is that even possible?).

Creativity 120

Creativity Survey Advertising Advertising 120

Shift Communications

APRIL 1, 2016

It would take your average account team several weeks to pitch a 5,000 person media list. HAROLD fulfills many of the tasks that humans find onerous, such as writing press releases, making coffee, and sending email-based pitches to journalists and influencers. 2014: ZIPR Mobile PR Spokesperson App. Christopher S.

Employee 60

Employee Data-Driven PR Communications Software 60

Presspage

JULY 25, 2018

Yet ill-considered pitches keep flooding the inboxes of the dwindling number of journalists. It’s a good idea to paste your text in the email, rather than an attachment, so if a reporter is on a mobile devices can scroll and read it quickly, she says. How to stand out? Here are a few tips: 1.

Wikipedia 103

Wikipedia Writing Video Report 103

Cision

JUNE 8, 2016

Pitches, both written and verbal, must be very efficient in getting the attention of writers and editors right off the bat to get them to stop what they are doing and pay attention. Doing your research beforehand to make sure your pitch would be of interest and relevant to the editors you are calling on is more important than ever.

Financial 120

Financial Healthcare Media Relations Technology 120

PR in High Definition

AUGUST 30, 2016

Come October, it’s too late to pitch those Christmas stories, even though they might seem more relevant once summer has faded away. Whilst many agencies will pitch for new business in December for a January kick-off, those budgets have often been set for many months! PR campaigns – and budgets – are similar.

Mobile 48

Mobile Advertising Advertising Pitching 48

Presspage

APRIL 11, 2019

Brand A focuses their PR efforts with online media like BuzzFeed because it is targeting college-age men and women who spend the majority of their free time on their mobile device. Get creative. Tell a compelling story. With the audience and targeted media outlets defined, communicators can more easily determine [and share!]

Strategy 76

Strategy eBook Consumer Fashion 76

Konnect Agency

JANUARY 19, 2021

With a basic assist from CSS, you can modify web templates so they display your brand’s story through its creative content , colors, and formatting. CSS customization can be leveraged in practices such as changing the way your website is seen and behaves when viewed on different platforms, such as mobile vs desktop.

Strategy 52

Strategy Marketing Web Tools 52

Konnect Agency

JANUARY 14, 2021

With a basic assist from CSS, you can modify web templates so they display your brand’s story through its creative content , colors, and formatting. CSS customization can be leveraged in practices such as changing the way your website is seen and behaves when viewed on different platforms, such as mobile vs desktop.

Strategy 52

Strategy Marketing Web Tools 52

Shift Communications

MARCH 4, 2016

We’re hungry to stay updated on the latest trends and breaking stories, never knowing where that next campaign idea or pitch angle will come from. Sure, we stay in-the-know on PR, marketing and mobile/social industry news, as well as our clients’ industries, but there’s also a need to know what’s happening outside of these worlds.

Media 60

Media Google Sports Print 60

Shift Communications

MARCH 8, 2016

Shifting from promoting academic programs, athletic team championships and campus construction to raising visibility for ad tech platforms, cloud software and mobile apps is a complete 180, right? Critical and Creative Thinking. That is where the creative layer comes in – turning that nugget into a compelling storyline.

Skype 60

Skype Creativity Education Construction 60

Sword and the Script

MARCH 29, 2016

Mr. Uslan spent a decade pitching “dark movies” – casting Batman in the likeness most of us might appreciate today before earning big screen interest. Marketplace is mobile friendly. Uslan “vowed” to one day redeem this humiliation and Batman’s reputation. The Comics Professor PR Stunt.

Television 60

Television Course Newspapers Reputation 60

Communications Conversations

JULY 5, 2017

And, they have these little mobile TV sets in their hands. Too much pitching. Note: Photo courtesy of Ross Burton via Creative Commons license. It’s all part of a bigger shift in lifestyle and behavior. 15-20 years ago, people would go home, plop down in front of the TV and watch. Today, people are busier than ever before.

Instagram 76

Instagram Web LinkedIn Trends 76

ImPRessions - Crenshaw Communications

MAY 20, 2020

In our business, we’re fairly glued to our mobile devices because we need to be accessible to both journalists and clients. . On average, mobile device users have about somewhere between 60 to 90 apps on a single device. Think Tinder meets pitching. Simply upload your pitch on the app to connect with interested journalists.

Mobile 306

Mobile Content Marketing Pitching Social Media 306

Sword and the Script

JULY 2, 2019

Customers can reach support through a chat channel on its website, within the Meltwater web application, or through the mobile app. b) Is Your Press Release Pitch Guilty of Information Overload? c) 3 in 4 companies will expand creative teams in 2nd half of 2019 via Bulldog Reporter and Agility PR Solutions. “…new

Trends 60

Trends Media Report Technology 60

Waxing UnLyrical

DECEMBER 11, 2013

With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before. For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79