Stephen Waddington

MAY 2, 2020

It turns out that video conference fatigue is a thing. Gianpiero Petriglieri, an associate professor at Insead, who explores sustainable learning and development in the workplace, and Marissa Shuffler, an associate professor at Clemson University, explained to the BBC Worklife why video conferencing is so exhausting.

Transportation 84

Transportation Government Community Facebook 84

Buchanan PR

MAY 5, 2022

Local Executives Have One Thing on Their Minds. Hosted by talent acquisition firm The O’Connor Group , the event’s four panelists were: Brian Begley, CFA, Principal, PhiCap Advisors. Marcia O’Connor, CEO and Founder, The O’Connor Group. Get creative in coaxing employees back to the office. Marcia) Remember birthdays.

Employee 52

Employee Groups Travel Local 52

Buzzstream

MARCH 26, 2020

Most marketers think that they should be looking for content publishers/bloggers to promote their businesses, but there is one very significant group that they are missing out on: YouTubers. There is a huge trend in video-based influencers taking over as major players in the industry. Would you rather target an audience of: A) women.

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ImPRessions - Crenshaw Communications

JANUARY 26, 2016

Find creative ways to make the standard announcement. Yes, real news and announcements merit media coverage on their own, but creative storytelling tactics can make a bigger splash and leave a more lasting impression. Here are some PR lessons we gleaned from some of our favorite Instagrammers. Appeal to the imagination.

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Instagram Reddit Transportation Creativity 159

Cision

JUNE 21, 2016

Jessica Van Eyck, a recruiter for Vaco Memphis – which offers consulting, contract and direct hire solutions in the areas of accounting, finance, technology, health care, operations and administration – confirms that it’s imperative that candidates have an online portfolio, especially those in the creative industry. Put yourself out there.

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Brand Branding Real Estate Tourism 189

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. So far, we’ve put together a book club, trivia group and wine tasting club.

Local 52

Local Case Study Nonprofit Healthcare 52

Wadds Inc.

AUGUST 14, 2023

Creative capabilities in particular are highly sought after – so the Uncommon/Havas deal was not surprising. As the digital groups continue to grow rapidly, the demand for strong creative capabilities will continue as they look for content to win the battle for attention, competing for acquisitions with the networks.

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Agency Sports Public Affairs Creativity 52

Stephen Waddington

MAY 16, 2019

He described breaking a story about a pornographic video pirating ring. Christian headed to London to work at an agency called Freuds before heading back north to work for a local agency. He cited Google Analytics, Google Tag Manager, Photoshop, Mailchimp and video production as sought after skills.

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Marketing Newspapers Public Affairs Airlines 60

Konnect Agency

JULY 23, 2020

Creativity: In a COVID-19 world creative resources are limited with the lack of photo shoots and group gatherings content development is challenging. Brands and influencers alike have had to get extremely creative to create these assets. Christina Dobson.

Social Media 52

Social Media Media Creativity Advertising 52

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. Students can need a lot of offline support to get through the work,” says Gayle Lynn Falkenthal , APR, Fellow PRSA and owner of the Falcon Valley Group. 3 solo PR pros on becoming an adjunct instructor.

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Education Course Nonprofit Resources 107

MaccaPR

JULY 30, 2014

How do we love pest control company Orkin’s "Bug Wisdom" marketing campaign from agency The Richards Group? Let us count the ways this 8-video entomological marvel exemplifies what can be accomplished when a client and its marketing firm have the courage to subvert what’s expected of a brand: (Source: AdWeek ). #1

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Video Groups Agency YouTube 70

wiredPRworks

APRIL 3, 2017

How Local News Stations Cover Weather on Facebook. Facebook highlights how local outlets across the country covered extreme weather events including California’s floods, tornadoes in Texas and Louisiana and a New England blizzard. Recipients can view the photo or video once and respond, then the original disappears forever.

Social Media 49

Social Media Pinterest Media Instagram 49

Sword and the Script

OCTOBER 29, 2019

He suggested embedding a CEO’s tweet about an announcement, which I thought was a creative idea. As it is with the newsroom, it’s easy to add rich media – embedded social posts, images, or video – to a pitch. For enterprise customers, he says the company’s sweet spot is mid-marketer enterprise and also local offices for global brands.

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Pitching Analytics Enterprise System 64

Flatiron Communications

JULY 5, 2022

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR. It bowed on the Content-Makers Stage with an SRO audience of 1000+. This is our audience.”. Notably, Ms.

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Conference Journalism Web Comparison 36

Sword and the Script

AUGUST 20, 2019

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. She says her career aspiration, at the time, was to be a video jockey for MTV. See these related posts: 3 Creative Ways Public Relations can Partner with HR and Recruiting to Attract Talent.

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Employee Internal International Training 89

PR 20/20

JUNE 25, 2019

With intelligent resources focused on operations and a personalized customer journey and operations, brands will be able to dedicate greater resources to creativity, listening, relationship building, culture, and community. For example, Patagonia takes action to protect public lands and fund environmental groups. Change management.

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Marketing Storytelling Technology Community 52

MaccaPR

AUGUST 26, 2015

From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video. The digital age has allowed companies to tell their histories in new ways (and not just in online videos).

Corporate 48

Corporate Examples Storytelling Brand 48

PR 20/20

APRIL 12, 2016

Last month, a group of the PR 20/20 crew headed to Austin for SXSW ’s 30th annual conference. Start with a creative content mix. That means everything from quick and fun videos , to researched long-form articles. For editors, it’s a balancing act across topics, programming and community. The only constant: nothing is fixed.

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Pinterest Community Data Mobile 40

Stephen Waddington

DECEMBER 30, 2019

It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. Progress is slow. PR can be a stressful occupation.

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Government Education Print Ethics 103

Sword and the Script

DECEMBER 20, 2022

Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. That’s all going to change in next year because creative work is the essence of differentiation and a key driver of revenue and profit. Local news and indy journalism more trusted. “I

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Marketing Content Marketing Data Social Media 198

Beyond PR

APRIL 27, 2016

Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. Once you have your audience segmented into specific groups, tailor your email messaging accordingly. Be creative when live-tweeting from the event. Social Media Straits.

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Trade Shows Marketing How To Real Estate 40

Prohibition

JANUARY 14, 2022

For this reason, it’s important to have a diverse group of staff members involved in the development of your PR Crisis Plan. A company or organisation is only as good as its ability to quickly, effectively, and creatively manage a crisis. Will you send out written statements or release video footage? Final Thoughts.

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Crisis How To Crisis Management Crisis Communications 62

PR Conversations

JULY 20, 2015

This past March I opted to attend a multi-group Volunteer in Culture recruitment session (hosted by Hot Docs ), where I mulled over whether a short-term festivals might provide the best ticket to a new volunteer experience. The time was ripe for me to contribute volunteer hours towards another, preferably new, endeavour.

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Community Print Twitter Creativity 40

Waxing UnLyrical

DECEMBER 9, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Online Videos 101: Keep It Simple, Stupid December 9th, 2010 Tweet Guest post by Erin Greenfield Four months ago I splurged on a $350 Panasonic camcorder. Does our video have the makings of a viral video?

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Video Facebook Twitter Viral 87

Frederik Vincx

JULY 17, 2023

Highlights Soulcenter products used by 250+ care homes Brand seen as local category leader Challenge Soulcenter is a self-initiated project, that started by doing a one-month internship in a care home. Video demo of the service (in Dutch): Onboarding overworked care home staff We guided care homes to work more person-centered.

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Software System Training Enterprise 78

Journalistics

NOVEMBER 20, 2014

Speak – whether you sign up for a public speaking class, take a class where you do a bunch of presentations, or simply give presentations through one of the groups or associations you’re involved with, take advantage of that experience. She told me I should consider being a mechanic – perhaps taking an apprenticeship at a local garage.

Journalism 52

Journalism Sports Writing Meeting 52

Cision

MAY 23, 2017

South by Southwest (SXSW), a conference and festival mashup of film, interactive media, and music that takes over Austin every March, lends itself well to creative brand expression. It’s difficult to be creative on command, especially when you don’t know where to start. Be Imaginative.

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Industry Trade Shows Marketing Film 195

Waxing UnLyrical

DECEMBER 13, 2010

It seems some of our local media can’t even do that. Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! It remained a small group and was a lot of fun! that is until they got home, saw the video, and forwarded it to their friends to make fun of the other hypocrites. We told you so!&#

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Media Facebook Twitter Film 89

Communications Conversations

AUGUST 31, 2018

I saw that the Star Tribune was doing video so I asked if I could help them shape their video product. I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. Jay Olstad, senior video producer & script writer, United Health Group. It was a tough journey.

Media 112

Media Journalism Report Video 112

Cision

OCTOBER 14, 2015

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news.

Journalism 120

Journalism Trends Local Print 120

Stephen Waddington

NOVEMBER 3, 2020

It’s a hugely supportive group. Reading fiction and playing video games are the best.” Also started doing meditation and a bit of yoga with a group of people.” It helps spark the creativity and switches my mind on and off. Caroline Kirk “The local resident’s association formed a WhatsApp group.

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Exercises Groups Community Writing 109

Cision

MARCH 24, 2017

I have immensely talented colleagues at Austin & Williams: Madison Avenue veterans and young, inspirational creatives. If I could join any music group, it would be… one that didn’t care how bad I was. There’s a sense of coming home — of being in the right place at the right time. She’s a food magician.

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Enterprise Agency Radio Fashion 227

Victorious PR

FEBRUARY 22, 2023

Plus, your team will have access to THREE group coaching calls per WEEK with all the departments that make up our Victorious PR machine: Your team will meet with our Head of PR, Brand Strategist, Editor in Chief, Social Media Manager, And, even ME. This isn’t a ‘Here, read this packet, watch this video, good luck Chuck!’

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Publicity Video Pitching Google 52

Sword and the Script

DECEMBER 10, 2019

It’s important to point out, while I did try to group some predictions centered on common topics, there’s no order of merit to the presentation. The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. Bob Geller | Fusion PR.

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Marketing Content Marketing Advertising Advertising 108

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. Video is another aspect of my job. I video plan with my team to support our marketing initiatives. From social to media relations to video production.

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Meeting Social Media Employee Pinterest 0

PR 20/20

JANUARY 3, 2019

During a HubSpot User Group (HUG) meeting, PR 20/20’s VP of Strategic Growth, Keith Moehring ( @keithmoehring ), discussed how marketers can unlock the true potential of marketing data. 4 Tips to Unleash Your Inner Content Creative Genius. In this post, we featured four tips to get your creativity flowing.

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Blogging Marketing Content Marketing B2B 54

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. This also means there will be a growing group of competitors to add to the 1 billion websites that have residence in cyberspace. Curated video content. That is a lot of clutter, noise and competition.

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How To Real Estate Web Case Study 198