Onclusive

AUGUST 9, 2021

A subset of corporate communications work includes developing, documenting, and disseminating overarching corporate messaging. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Trend Spotting. PR pros have always had their finger on the pulse of what’s trending in the media.

Training 370

Training Media Training Reputation Crisis Communications 370

Cision

OCTOBER 3, 2016

With a little creative keyword searching, you can easily find people looking to purchase your product or service. Identify Trending Conversation Topics. You can also use it to find industry conversations that you may be missing out on or emerging trends. What do the trends and themes mean? Track Sentiment.

Software 0

Software Comparison Media System 0

Sword and the Script

APRIL 2, 2019

The in-housing trend in PR isn’t entirely surprising. It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. So, what does this in-housing trend mean for PR agencies? Even as this in-housing trend took hold, law firms amazingly continued to raise their rates year after year.

Agency 93

Agency Trends Marketing Survey 93

Presspage

MARCH 15, 2023

At Presspage, we are generally interested in everything that could potentially deliver value for our customers, but wary of riding empty trend waves. Without ever compromising on authenticity, creativity or simply the truth, we will keep stretching new AI capabilities to its limits, to see what value it can potentially hold for our customers.

Technology 78

Technology Creativity Storytelling Communications 78

PR for Anyone

APRIL 3, 2024

Her expertise wasn’t limited to just mainstream labels; Adelina’s creative touch extended to vintage clothing and T-shirts, demonstrating her versatility and flair for style. Her passion for fashion ran deep, shaping her identity and fueling her professional success.

Fashion 130

Fashion Instagram Industry Meeting 130

Cision

DECEMBER 10, 2015

There will be consolidation of several documents, reducing the amount of paperwork. The former “truth in lending” and “good faith estimate” documents are replaced by a single “loan estimate.”. Additional documents may still be requested, but now a loan estimate can be provided before turning over those documents.

Financial 120

Financial Consumer Guidelines Reputation 120

Communications Conversations

FEBRUARY 21, 2020

Over the last five years, we’ve created a social media playbook document that makes this a lot easier! This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., Fun creative challenge each month! Start research and writing a byline for my Trustmark client. 11: 44 a.m.:

Social Media 157

Social Media Media LinkedIn Tourism 157

Onclusive

JANUARY 31, 2018

The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees. Document what you want to achieve from your positioning and how you can be relevant to your community. So how do you do positioning?

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Prohibition

JANUARY 20, 2023

The gifting campaign was a photoshoot of various toddlers that showed them holding teddy bears wearing bondage gear, and a separate ad was also brought up that depicted documents about a Supreme Court case on child abuse. For our first campaign round up of 2023, we’re starting with a throwback!

Fashion 62

Fashion Apparel Instagram Social Media 62

Communications Conversations

OCTOBER 13, 2015

One execution of that campaign was its 10-Day Minnesotans project which asked a select number of influencers to visit Minnesota for a week and document their experience on Instagram. Corporate Volunteerism & Social Media: Trends, Tips and Tools from Arik Hanson. Simple, but brilliant.

Corporate 60

Corporate Creativity Employee Instagram 60

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

But much of it can be automated, allowing more time for developing the creative subject line or the new launch idea. The information can be crucial to generating interest for reactive pitching and seeing what industry trends are buzzing. This is the most important one for PR agencies. AI-generated content is picking up steam.

Pitching 136

Pitching Tools Agency Resources 136

PRSay

JUNE 11, 2021

On social media, what creative tactics did the team use to tap the faculty’s expertise? In the case of “pre-bunking,” our social media team worked with faculty to generate quick responses to misconceptions we knew were arising, or to erroneous talking points we knew were going to start trending. 1 ranking in the latest U.S.

Publicity 158

Publicity Social Media Report Fashion 158

Cision

MARCH 31, 2015

Over the years, we’ve documented media changes, saw the dominance of digital and the permeance of social media. Image: Maria Elena ( Creative Commons ). Featured Trends Facebook social media' The newest evolution in news may be right around the corner.

Facebook 120

Facebook Social Media Mobile Local 120

Buzzstream

MARCH 7, 2024

Google provides insightful documentation of what makes Helpful Content from a list of questions on their blog. Other versions of this have included definitional queries and “types of” or “trends” keywords. You can also get creative with this approach. So, we need a new placeholder metric.

System 62

System Google Policies Guidelines 62

Cision

SEPTEMBER 25, 2015

It was creative. Creativity and originality were among the first things to slip. Whitepapers were pasted into Word documents and called bylines. Surveys were re-fielded every year even when trend data had long since failed to produce anything of note. We can get creative. It was interesting.

Survey 120

Survey Print Creativity Energy 120

Cision

APRIL 5, 2017

With more than 24 million views on YouTube, obviously the creative had the right effect. In the 2016 CMO survey, 87% of respondent said they can’t document that social media activity actually creates new customers. Comments under the YouTube video emphatically declare the ad as a tear jerker.

Brand 252

Brand Branding YouTube Social Media 252

PR 20/20

JUNE 14, 2021

Graduates from artistic departments—like dance, music, or art—responded better to more creative pieces that showed an expression of the study. While that document contained an absolute treasure trove of data, by the end of the academic year, that printed file had evolved into an incredibly thick stack of paper. So Much Data.

Report 81

Report Data SEO Analytics 81

ImPRessions - Crenshaw Communications

JULY 24, 2018

In many cases, well-known companies have come up with creative ways to take a stand or respond to a public challenge. Worse, last week it became moot after a Miami Dolphins “discipline document” was leaked to the press. The first half of 2018 has seen some remarkable corporate PR maneuvers.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

PR 20/20

JULY 9, 2020

It’s not because you lack creativity, it’s because with millions of ads, blogs, and emails sent and shared across the Internet every minute, it’s hard to push past the clutter. Google Trends. Are you looking for a tool to help you keep up with the latest search trends? With Google Trends, you can. Source: Google Trends.

Google 90

Google SEO Trends Content Marketing 90

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Creative Media Kit Ideas. While a media kit is a collection of information about the brand, not all media kits will look the same. Evolution and History of Media Kits.

How To 176

How To Media Guidelines Pitching 176

Prohibition

MARCH 16, 2020

Her Instagram feed features all the latest trends, including clothes and accessories. A true style queen, Hannah always looks well-dressed from head to toe in the latest on trend looks. Her feed documents her journey of being a mum which she is very honest and open about – something that resonates well with her followers.

Fashion 62

Fashion Instagram Travel Trends 62

Prohibition

MARCH 16, 2020

Her Instagram feed features all the latest trends, including clothes and accessories. A true style queen, Hannah always looks well-dressed from head to toe in the latest on trend looks. Her feed documents her journey of being a mum which she is very honest and open about – something that resonates well with her followers.

Fashion 62

Fashion Instagram Travel Trends 62

Prohibition

JANUARY 30, 2019

This means adapting your writing style in tone, language and style for the desired audience and document type, whether that be a press release or a different PR tool. Is working in PR a creative job? Creative thinking and the ability to generate innovative campaign ideas and content is a highly valued skill in the PR industry.

Pitching 54

Pitching Media Film Enterprise 54

Waxing UnLyrical

DECEMBER 21, 2018

This document answers key questions such as: What is the background of the initiative? Internal stakeholders can either fill out a document, or, you can sit down face-to-face and develop the material together. This could be … the competition, a trend, a technological breakthrough, a consumer mindset, or internal issues.

Strategy 88

Strategy Analysis Small Business Measurement 88

Cision

JUNE 19, 2015

Soft” skills like communication, teamwork and creativity — are just as important, if not more so. One of my former managers edited documents so heavily that when I sent him something to review, I joked that the draft was on its way to “Caveat Hill.”. Image: Flazingo Photos ( Creative Commons ). Good is good enough.

Insurance 120

Insurance Insurance Interviews Crisis 120

Prohibition

JANUARY 30, 2019

This means adapting your writing style in tone, language and style for the desired audience and document type, whether that be a press release or a different PR tool. Is working in PR a creative job? Creative thinking and the ability to generate innovative campaign ideas and content is a highly valued skill in the PR industry.

Pitching 48

Pitching Media Film Enterprise 48

Sword and the Script

AUGUST 14, 2018

PR should be taking a close look at the content that’s trending. Reporters largely ignored search and social when those trends first took hold…until they couldn’t anymore. The upside is, you get a truly sanctioned document that officially reflects the view (and very pleasing adjectives ) of a business and its leadership. .

Survey 102

Survey Report Media B2B 102

PR 20/20

JUNE 14, 2021

Graduates from artistic departments—like dance, music, or art—responded better to more creative pieces that showed an expression of the study. While that document contained an absolute treasure trove of data, by the end of the academic year, that printed file had evolved into an incredibly thick stack of paper. So Much Data.

Report 52

Report Data SEO Analytics 52

ISEBOX

SEPTEMBER 8, 2016

Since you’re in PR, you may not be aware of the modern trend of sales moving to an inbound approach. Either a) by being a thought leader in the space you’re in (typically manifested via blog) or b) by creating content for which your audience is willing to exchange contact information (think video, infographic, document, etc.).

Infographics 105

Infographics Software Video Employee 105

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. The application of data in public relations isn’t a new trend. In the shift to data driven programmes there’s a danger that we lose sight of creativity.

Publicity 164

Publicity Ethics Data Community 164

Sword and the Script

DECEMBER 15, 2020

Too often marketers become enamored with the latest trends and tools. This trend will impact all publishers. Creative employee communications. “2021 will be the year of communicating creatively with employees – Zoom fatigue is real and it’s not going away any time soon. Marketing predictions.

Marketing 168

Marketing Employee Content Marketing Training 168

Cision

FEBRUARY 5, 2016

As a journalist-turned content marketer, Melanie Deziel, director of creative strategy at Time Inc., shared her perspective on native advertising in a recent podcast recording. From where Melanie sits, native advertising is at the cross-section of advertising and journalistic storytelling.

Advertising 120

Advertising Advertising Journalism Content Marketing 120

Waxing UnLyrical

JUNE 14, 2018

If you start collecting an invoice for expenses, save the receipts or documentation and provide it to your accountant. As technology trends continue to advance, there is a misconception that robots and artificial intelligence will eliminate all work positions in the next 20 years. Image: Alexis Brown via Unsplash, Creative Commons CC0.

Print 71

Print Resources Technology Interviews 71

Buzzstream

MAY 19, 2022

You can also go with keywords like: YOUR INDUSTRY + trends. Other keywords need a creative eye to find a way to insert proprietary data to make it pitchable. The most successful brands will find creative ways to insert their own survey data to make a post linkable. . YOUR INDUSTRY + facts. YOUR INDUSTRY + survey. Enter Reddit.

Survey 91

Survey How To Reddit Pitching 91

Konnect Agency

APRIL 6, 2021

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. The unique circumstance inspired more people to get creative by picking up new hobbies to keep busy and seek entertainment sources. amid the home cooking boom. Moving forward in a post-pandemic world.

Travel 52

Travel Film Guidelines Consumer 52

Cision

JANUARY 13, 2017

It is well documented that belonging to these networks is a significant tool for finding and creating opportunities to advance your career. To stay ahead of the curve, I make sure that I don’t fall into a meaningless routine, as imagination, creativity and vision are essential for creating new levels of success.

Local 120

Local Radio Community Tools 120

Stephen Waddington

DECEMBER 5, 2018

The London Evening Standard is the only publication that bucks a downward trend as a result of a switch from paid for newsstand sales to an ad funded sheet. Most press releases are typically a general-purpose document mangled and posted on a corporate website as a political pacifier to a multitude of audiences. Press release!

Media Relations 115

Media Relations Media Print Newspapers 115