Sword and the Script

AUGUST 6, 2020

In a couple of weeks, I’ll be presenting a session at the Earned Media Mastery Summit by Agility PR Solutions and Bulldog Reporter, alongside, Ned Lundquist , Our session is titled, “Earned Media Trends and Best Practices Revealed in an Analysis of the 2020 JOTW Communications Survey.”

Training 94

Training Trends Media Survey 94

The Proactive Report

DECEMBER 27, 2017

Here are my picks for the top 3 PR trends in 2018. However, only 31% have a documented strategy. The post 3 PR Trends to Watch in 2018 appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow. ‘Tis the season – predictions are the order of the day and the PR industry is no different.

Trends 124

Trends Data-Driven PR Data System 124

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Those can extend beyond personal connections to the professional tools and trends that have captured our hearts in the PR industry. With Valentine’s Day on the horizon, our thoughts naturally gravitate to expressions of love and appreciation.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

Prohibition

MAY 6, 2021

Within this document it helps steer businesses in the right direction in terms of best practice, how to build ads around central objectives and ad specifications. This is a really useful document from LinkedIn and should definitely be utilised to achieve really successful campaigns on the platform!

Social Media 62

Social Media Trends Marketing Media 62

PRSay

DECEMBER 20, 2023

It helps keep you up to date on new trends and developments. As part of the APR renewal process, you must document and submit at least 15 continuing education units (CEUs) every three years. In the process, you should be exposed to new trends, tools, case studies and research that can help you better prepare or judge award entries.

Publicity 174

Publicity Case Study Ethics Study 174

Onclusive

NOVEMBER 8, 2023

A subset of corporate communications work includes developing, documenting, and disseminating overarching corporate messaging. Trend Spotting PR pros have always had their finger on the pulse of what’s trending in the media. Studies show that brand loyalty plays a huge role in why people spend their money the way they do.

Training 195

Training Media Training Reputation Crisis Communications 195

PR 20/20

OCTOBER 23, 2018

To quantify the trends among this group, each year, Content Marketing Institute and MarketingProfs gather up their extensive survey findings for a B2B content marketing report. Getting started is sometimes the hardest part, so we’ve pulled a few key trends and listed simple, actionable starting points—with resources!

Content Marketing 81

Content Marketing B2B Trends Marketing 81

Onclusive

NOVEMBER 10, 2021

AI-driven technology behind the Onclusive platform makes it easy for you to set up your media monitoring, social listening and trend tracking from the get-go. Having your research documented is very helpful for this next step, which involves presenting and discussing your findings with the decision-makers in your organization.

Analysis 195

Analysis Corporate Reputation How To 195

ImPRessions - Crenshaw Communications

OCTOBER 12, 2022

Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending. I shoot the document link to my supervisor with ample time for additions or edits before it goes to the client. 8:30 am While the work day won’t officially start until 9 a.m.,

Product Launch 323

Product Launch Meeting Report Technology 323

ImPRessions - Crenshaw Communications

OCTOBER 12, 2022

Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending. I shoot the document link to my supervisor with ample time for additions or edits before it goes to the client. 8:30 am While the work day won’t officially start until 9 a.m.,

Product Launch 321

Product Launch Meeting Report Technology 321

Onclusive

AUGUST 9, 2021

A subset of corporate communications work includes developing, documenting, and disseminating overarching corporate messaging. Trend Spotting. PR pros have always had their finger on the pulse of what’s trending in the media. Studies show that brand loyalty plays a huge role in why people spend their money the way they do.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

APRIL 2, 2019

The in-housing trend in PR isn’t entirely surprising. It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. So, what does this in-housing trend mean for PR agencies? Even as this in-housing trend took hold, law firms amazingly continued to raise their rates year after year.

Agency 92

Agency Trends Marketing Survey 92

PR for Anyone

NOVEMBER 3, 2021

Email me when you notice a trend going on. They found all these newspapers, cards, and historic documents in the wall of the home. We also cover trends and economic stories (local sales numbers, prices, etc.). . We also like to cover trends in the market. Real Estate agents can tell us what’s going on. What are not?

Real Estate 223

Real Estate Local Pitching Media 223

Cision

OCTOBER 3, 2016

By accurately documenting the percentage of positive, negative and neutral conversations associated with your brand, you can identify whether your messages are resonating (positive), opportunities to resolve an issue that might be affecting prospects or clients (negative) and generally just if audiences are talking about you (neutral).

Software 0

Software Comparison Media System 0

Prohibition

JULY 7, 2022

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms – giving social media marketers more trends to keep an eye on. Video content also performs well, as it the cross-platform trend, be that drone footage, animations, timelapses- video is king on LinkedIn!

Instagram 118

Instagram Video Twitter Facebook 118

ImPRessions - Crenshaw Communications

DECEMBER 7, 2022

This can lead to sloppy emails or careless mistakes in documents like agendas or recap reports. Every good PR crew should commit to a deep dive into their client’s business, show curiosity, track business trends and understand the bigger picture. Understand their world. Remember, it’s not always about you.

Pitching 156

Pitching Agency Communications Internal 156

Solo PR Pro

APRIL 11, 2017

While this infographic fro PointVisbile is directed to marketers, the trends are applicable to public relations pros who often lead content marketing strategies for clients. This is a good visual checklist to help you check planned strategies against trends and maximize your efforts.

Infographics 40

Infographics Content Marketing Trends B2C 40

PR 20/20

APRIL 29, 2023

Does your association have a documented content strategy? And while a documented content strategy is an amazing first step in achieving your traffic, reach, and lead generation goals, it’s certainly not your endpoint. That’s because a content strategy is a living document that should often be tested, iterated, and updated.

Tools 70

Tools Measurement Strategy Analytics 70

Agility PR Solutions

JANUARY 16, 2022

The IT strategy is a detailed set of documents […]. Creating a comprehensive IT strategy will help you handle various projects and provide you with a holistic vision for your business’s technological needs. What is an IT strategy?

Strategy 147

Strategy Technology Trends Publicity 147

5W PR

JUNE 23, 2023

Big brands are capitalizing on this trend and partnering with influential figures within the #HairTok community. Nerija’s content blends traditional hair type tutorials with the popular beauty ASMR trend. Kincade documents her personal journey with her hair loss and shares the steps she has taken to promote regrowth.

Brand 88

Brand Branding Video Community 88

Onclusive

AUGUST 22, 2017

A subset of corporate communications work, developing, documenting, and disseminating overarching corporate messaging is key to building a strong brand with a consistent message. Trend Spotting. PR pros have always had their finger on the pulse of what’s trending in the media. Messaging & Positioning.

Media Training 397

Media Training Crisis Communications Conference Training 397

Flatiron Communications

FEBRUARY 1, 2024

In this particular SLM, the user is given the chance to upload 20 documents of any length to create a custom dataset to which one can pose questions and receive back intelligent, insightful, and prosaically written answers based on the uploaded content. Those transcripts were the first documents I loaded into NotebookLM.

Google 28

Google Government Journalism Industry 28

PRSay

OCTOBER 4, 2021

15, the live, online series of six modules — moderated by media relations strategist Judy Welage — will feature experts who present case studies and discuss the latest communications trends. A well-documented weekly or monthly report on an agency’s efforts will show the momentum, reach and efforts of the media campaign, including metrics.

Media Relations 201

Media Relations Media Pitching Case Study 201

Prohibition

JUNE 20, 2023

At Prohibition, we work with a range of B2B and B2C brands across all sectors to create engaging social media marketing strategies that allow brands to stay up to date with the latest trends and updates. Get in contact today to find out how we could help you.

Social Media 62

Social Media Media Instagram B2C 62

Flack's Revenge

MAY 17, 2016

There’s one thing that could put the whole Facebook Trending News bias controversy to rest – but I haven’t seen it yet. According to those rankings, eight of the 10 national news outlets that play an outsize role in determining trending topics are more popular with liberals. These moves did not settle the matter.

Facebook 120

Facebook Trends Journalism Crisis 120

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Her new memoir, Whistleblower , recounts the events that drove her to document the harassment and objectification she experienced in the now-legendary blog post about her “very, very strange year at Uber.” ” So, what’s behind the whistleblowing trend, and what does it mean? A mixed legacy.

Corporate 272

Corporate Reputation Policies Employee 272

Prohibition

MARCH 2, 2023

LinkedIn becomes more visual LinkedIn are continuing to move to a more visual platform, with updates to user profiles to make them more visually appealing, showing images, videos, newsletters or documents at the top of the activity section. Get in contact today to find out how we could help you.

LinkedIn 62

LinkedIn Instagram Social Media Media 62

Sword and the Script

APRIL 2, 2024

The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” This helps understand the key points of an article without having to spend time reading the entire document.

Reddit 174

Reddit Software B2B Technology 174

ImPRessions - Crenshaw Communications

MAY 2, 2023

PR teams can use it to get a better understanding of a particular topic or to pull data to spot patterns or trends. Timely interview prep PR teams know that interviews can happen in a blink, which means minimal time to prepare a thorough briefing document for a spokesperson.

Retail 156

Retail Video Pitching Technology 156

PRSay

FEBRUARY 14, 2023

It’s a document we often breeze through when we sign up or renew as members but don’t often pause to think about how it affects our day-to-day work,” Vana said. It’s important to keep the conversation about ethics alive among our members, especially as new trends and issues continue to play out in the media landscape.”

Ethics 158

Ethics Training Social Media Leadership 158

Agility PR Solutions

JUNE 23, 2022

Findings documented in the report, Investments in Customer Education Lead to Growth, sponsored […]. The post How customer education delivers performance improvements across the customer lifecycle appeared first on Agility PR Solutions.

Education 78

Education Report Industry Company 78

Cision

AUGUST 30, 2016

Open that document up and marvel at your smarts! As a team-centric PR and social crew, we are always updating our roles and responsibilities documents to ensure we have our aces in their places. Routine maintenance and regular updates are equally important to successful issues management. Read the plan on the regular.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

5W PR

MAY 10, 2021

The good news is that today, you can record and document PR campaigns conducted by spoken word. It enables PR experts to examine the cause of past trends and predict when the same may happen again. Data from trends can help you realign your messaging to suit the group’s values. Data Analysis.

Data 88

Data Publicity Analysis Measurement 88

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

It’s helpful to include links to original planning documents to refresh everyone’s memory on goals and strategies that don’t need to be covered weekly. It typically sparks a few minutes of discussion where we speak about trends, competitive moves, or good topics for rapid response pitches.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

It’s helpful to include links to original planning documents to refresh everyone’s memory on goals and strategies that don’t need to be covered weekly. It typically sparks a few minutes of discussion where we speak about trends, competitive moves, or good topics for rapid response pitches.

How To 156

How To Meeting Case Study Survey 156

Sword and the Script

OCTOBER 7, 2014

The study, which is co-produced by the Content Marketing Institute and MarketingProfs , surveyed 1,820 marketers and had one overarching conclusion: “Marketers who take the time to document their content marketing strategy are more effective than those who don’t.”.

Content Marketing 126

Content Marketing Study Marketing Survey 126

Cision

MARCH 20, 2017

INVESTORS AND SECURITY HOLDERS OF CAPITOL AND CISION ARE URGED TO READ THE PROXY STATEMENT, PROSPECTUS AND OTHER RELEVANT DOCUMENTS THAT WILL BE FILED WITH THE SEC CAREFULLY AND IN THEIR ENTIRETY WHEN THEY BECOME AVAILABLE BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION ABOUT THE PROPOSED TRANSACTION.

Technology 227

Technology Data Big Data Measurement 227