Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. Jessica Lawlor, Jessica Lawlor & Company. Bottom line?

How To 104

How To Fashion Banking Industry 104

ImPRessions - Crenshaw Communications

MAY 20, 2019

At an agency, “you have your finger on the pulse” of industry trends, according to Debbie Etchison, head of public affairs and corporate communications at a major pharmaceutical company. She’s grateful for her agency background, which offered “the ability to be creative and think outside the normal boundaries.”

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

5W PR

JANUARY 16, 2019

So, a field that allowed me to work across industries and explore aspects of technology, travel, fashion, food and even neuroscience every day was a natural fit. Always exercise your creative muscles whether through reading, cooking or drawing. Read the full interview below! What inspired you to get into PR?

Nonprofit 68

Nonprofit Exercises Fashion Travel 68

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Role of Tech PR in promoting technology companies Tech PR plays a vital role in promoting technology companies.

Strategy 62

Strategy Brand Branding Technology 62

ImPRessions - Crenshaw Communications

APRIL 18, 2017

Companies partner with PR agencies to add value to their business, and that means offering new ideas and innovative ways of looking at the organization’s challenges and goals. Look at leaders in fashion, music, and technology for inspiration. Not convinced? Renowned architect Peter Marino dresses like anything BUT success.

Skype 136

Skype Conference Agency Product Launch 136

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. In his 1906 manifesto, “Declaration of Principles,” he articulated his recommendation for honest, open, and accurate communications between companies and the public.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Konnect Agency

MARCH 1, 2021

Noodles & Company. Noodles & Company announces multi-unit franchise growth initiative to increase its presence in South and Southwestern markets. Cybex announces its newest collection, Petticoat, a bow-topped, feminine collaboration with famed fashion designer, Jeremy Scott. Stratford School. NYSE: SBG.U). Regalo Baby.

Fashion 52

Fashion Retail Education Creativity 52

Mark My Words

JANUARY 14, 2021

‘We do this through our non-profit work within Archewell Foundation 501(c)(3), in addition to creative activations through the business verticals of audio and production.’ Harry and Meghan wrote: ‘At Archewell, we unleash the power of compassion to drive systemic cultural change.

Technology 60

Technology Community Crisis Fashion 60

The Stalwart Blog

DECEMBER 25, 2019

I have been in a position where I have had to use creativity to come up with a solution to a problem of one sort or another. But about eight years ago when I was teaching at San Diego state university where we both teach, I was teaching creativity, innovation and it was interesting because I had to teach business people how to be creative.

Interviews 78

Interviews Creativity Crisis Management Strategy 78

ImPRessions - Crenshaw Communications

JUNE 15, 2017

They might be looking to join a large international company as the newest corporate communications hire, or want to break into PR at a nonprofit group. Here in New York, some set their sights on a media or fashion brand to learn those businesses while also gaining experience in external communications. You’ll learn to produce.

Agency 122

Agency Nonprofit Corporate Training 122

Maxim Behar

NOVEMBER 7, 2020

We have actually climbed the ladder together, and we continue now, which positions our company as one of the best in Bulgaria and Eastern Europe. I work in the company I created 26 years ago, and I'm acting as if I just started and I have to put some effort and prove myself to my bosses. And that's where their influence ends.

Publicity 97

Publicity Newspapers Social Media Reputation 97

Cision

NOVEMBER 20, 2015

Throughout the week, speakers shared their unique thoughts on creativity, technology and innovation. discussed her company, which owns three social savvy and popular brands online: Who What Wear, a fashion website; Byrdie, a beauty website; and My Domaine, a lifestyle website. Measurement.

Media 120

Media Social Media Community Measurement 120

Sword and the Script

FEBRUARY 17, 2018

It’s worth noting that this piece is considered commentary from a division of a company with a product that exists to crunch data – and yet it is acknowledging that marketing is still both an art and science. If the CMO is truly spending more on technology than the CIO in these modern times, it’s not an excuse to overlook collaboration.

Data 63

Data Technology Fashion Interviews 63

Prohibition

FEBRUARY 15, 2017

I worked my way up through the company over four and a half years… and then I was introduced to the guys at Prohibition and fell in love with their approach and passion. Naturally we’ll also be shaped by technology, I think the rise in virtual reality and our online profiles will become even more significant.

Hotels 86

Hotels Social Media Fashion Agency 86

Waxing UnLyrical

FEBRUARY 5, 2013

As a B2B company, your customers know the angles, and they know the game. Reach Out the “Old Fashioned” Way. These should be “thought leaders” or other people with large Facebook communities that appeal to your company personality and image. In his free time, he enjoys writing about marketing and technology.

B2B 92

B2B Community Facebook How To 92

Shift Communications

FEBRUARY 19, 2015

Ad agencies, SEO services, Facebook, Google, Twitter, know how to scale their promotional work through technology. Where are PR’s scalable technologies of persuasion? The creative process can’t be automated or scaled well – again, a function of dealing with humans. Vice President, Marketing Technology.

Advertising 60

Advertising Advertising SEO Software 60

Burrelles Fresh Ideas

FEBRUARY 13, 2024

This strategy lets you connect with your existing customers uniquely and authentically by infusing your brand’s personality into creative content. Notably, around 82% of consumers are calling for companies to prioritize the well-being of people and the planet over profit. Rise of Short-Form Video Content.

Social Media 87

Social Media Media Mobile SEO 87

Shift Communications

FEBRUARY 17, 2015

With this in mind, we wanted to share some quick tips for healthcare companies in attendance to set themselves apart as “snowflakes” amidst the fierce turf competition at HIMSS. Instead, look for ways to amplify your news by tying it to a broader industry issue in a more creative fashion. Start here.

Healthcare 60

Healthcare Trade Shows How To Conference 60

Maxim Behar

NOVEMBER 23, 2020

How has your company - M3 Communications Group, Inc changed during this year? In fact, the speed of reaction, communication, decision-making is the main characteristic that defines a company as modern and innovative. That is why in all three sectors there will be one or another company that will fall overboard.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Flatiron Communications

JULY 5, 2022

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” Most of the fledgling companies I MC’d on the Impact Startup stage were anything but vaporware. Few could find fault with how passionate and committed these founders were to their fledgling companies.

Conference 36

Conference Journalism Web Comparison 36

Buzzstream

NOVEMBER 7, 2017

Lifestyle/fashion/celebrity media. Things are relatively easy when we reach out to business and/or tech media outlets, as we have a lot to share about our experience as a tech startup company and the key tech functionalities that enable our business. Those are the guys that stand between the business and the fashion side of companies.

Fashion 48

Fashion Pitching Tools Resources 48

Bad Pitch Blog

SEPTEMBER 18, 2011

Our friends and family definitely see that when a company wants people to know about a product or service they buy an ad in a magazine or piece together a TV commercial. In the science of advertising, the time and space through which a company can communicate is limited to 30 seconds or a few column inches.

Advertising 108

Advertising Advertising Newspapers Education 108

Shift Communications

OCTOBER 26, 2015

Blogging is storytelling, whether you’re posting content on your company’s website, on services like Quartz and Medium, whether you’re using written words, video, or audio. Sometimes, a narrative can effectively be told from beginning to end in a linear fashion. Vice President, Marketing Technology.

Blogging 60

Blogging Enterprise System Media 60

PR in High Definition

DECEMBER 13, 2017

This app adds fashion purchases to an online ‘wardrobe’ and organises them by colour, style and designer. Whilst the technology is still at its early stages, brands and comms professionals need to work together and start thinking about how they can use mixed reality to their advantage. Or, will we be living surrounded by projections?

Trends 59

Trends How To Retail Google 59

Sword and the Script

MAY 23, 2017

While there are some new PR technologies emerging that are beginning to look at link data, it’s pretty hard to match what the SEO vendors have been improving for years. This usually sets off a series of processes (that a savvy PR technology vendor will one day automate) including: Adding those competitor names to their Google Alerts.

SEO 65

SEO Tools Engineering Web 65

Prohibition

MAY 4, 2017

The company has hired former AOL, Buzzfeed and Google executive, Kate Burns, as executive vice-president – who has said that the first of its kind website has been designed to “attract millennials from across the globe“, a critical audience for advertisers to reach. 5) James Rodriguez (@jamesdrodriguez) Twitter: 12.2m/Instagram:

Sports 54

Sports Social Media Instagram Media 54

Waxing UnLyrical

AUGUST 14, 2013

However, some industries are embracing cloud-based ECM solutions in a creative, proactive fashion. Prior to state and local politicians leveraging electronic content management (ECM) technology, I was informed that senior press officials were frequently called on after-hours to retrieve and review archived statements.

Big Data 81

Big Data Government Local Data 81

PR Job Coach

NOVEMBER 26, 2020

Ageism, the practice of sunsetting experienced pros , has been with us in the work force for many years but today has become a routine practice in technology and many other industries. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

Bad Pitch Blog

FEBRUARY 8, 2009

They know that when a company wants people to know about a product or service, they buy an ad in a magazine or put together a commercial. I explained that while advertising might be more socially accepted among consumers and businesses, PR is ultimately more beneficial for the companies that did it right and the consumers they targeted.

Advertising 54

Advertising Advertising Education Newspapers 54

wiredPRworks

AUGUST 2, 2016

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. Event marketing and the technology-enabled connectivity is a really powerful frontier that people are interested in. Some people are cynical of mobile games as a fashion. One is the digital fusion of conference events.

Leadership 40

Leadership Survey Enterprise Conference 40

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

Whether a brand’s focus is fitness, fashion, food, or anything else, TikTok can connect it to a highly desirable and sometimes elusive audience. . New and creative social channels should be key elements for consideration in any PR plan , especially for brands aiming to reach a younger audience. Creativity is the only rule.

B2B 310

B2B Video Creativity Social Media 310

ImPRessions - Crenshaw Communications

APRIL 5, 2017

Recently, Jennifer Lopez found herself in some public relations hot water when she reportedly neglected social media duties on behalf of a hoverboard company. Big PR Results Start Small, Scale with Technology. As companies look for more cost-effective ways to stretch a PR budget, micro-influencers are a good fit.

Trends 149

Trends Fashion Video YouTube 149

Journalistics

JANUARY 24, 2016

When I started Journalistics in 2009, I was still actively involved in media relations as a core component of my job heading up marketing for a startup technology company. Some might call me old-fashioned when it comes to media relations. At other times, I was managing all marketing operations for startup technology ventures.

Blogging 69

Blogging Strategy How To Writing 69

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 3) Brands blur the lines between company and friend. Investing in product marketing teams (especially for smaller companies) will take priority.

Marketing 102

Marketing Content Marketing Advertising Advertising 102

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Apparently, I’m not the only one with some unease about AI.

Ethics 98

Ethics Guidelines Fashion Transportation 98

Cision

JUNE 1, 2017

Now, more than ever, it’s important to find the support, company and resources that will enable a rewarding career. As we continue to grow, I’m very cognizant of the type of company culture I’m building and ways to improve it. Good competition helps keep you flexible, nimble and creative.

Sports 245

Sports Agency Industry Creativity 245

ImPRessions - Crenshaw Communications

DECEMBER 16, 2016

But perhaps the most notable thing to happen to the industry this year was the way it evolved, thanks in large part to constantly-changing technology. But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate.

Real Estate 120

Real Estate Technology Data Agency 120