Mon.May 20, 2024

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The important role of media monitoring in market intelligence

Agility PR Solutions

Have you thought about how businesses seem to always be one step ahead of the game? The answer lies in a hidden yet powerful tool: media monitoring. Today, in order for businesses to obtain a competitive advantage, media monitoring has become crucial. However, how do they accomplish this, and what part precisely does media monitoring […] The post The important role of media monitoring in market intelligence appeared first on Agility PR Solutions.

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What is Technical SEO and How Does It Impact Content Performance?

Contently - Strategy

Most of us content marketers consider the content side of SEO at the very beginning of any project; we’ve become adept at marrying ideas with the right keywords, information, and heading structures so that the message and SEO go together harmoniously—like peanut butter and jelly. Technical SEO, on the other hand, might not be as fully understood. We know it’s important, but it’s often left up to SEO or IT teams, who may (or may not) have a comprehensive understanding of the broader marketing str

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10 tips for cultivating real connections & building a loyal community on social media

Agility PR Solutions

Times have changed, and social media has transitioned from a traditional broadcasting platform into a vibrant and engaging space where brands and individuals are able to foster genuine connections and build loyal communities around their values. But why community? An engaged community results in not just a heightened sense of brand awareness and loyalty but […] The post 10 tips for cultivating real connections & building a loyal community on social media appeared first on Agility PR S

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Meet the Media: Sebastian Blanco, Editor-in-Chief of Automotive Engineering

Bianchi Biz Blog

I write with a focus on electric vehicles and other alternative powertrains. For over a decade, I was the editor-in-chief of AutoblogGreen and as of fall 2023, I became the editor-in-chief of the Automotive Engineering magazine published by SAE Media. I still freelance, and enjoy my work for a good roster of publications, including Car and Driver , Forbes , Automotive News , and others.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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5 steps for creating a successful stakeholder engagement plan

Agility PR Solutions

If you operate in the PR industry, one thing is for sure: your stakeholders are a vital part of your company. They are a diverse group of people who can significantly influence the way a project is carried out and, ultimately, its success. For this reason, making sure that your stakeholders are engaged throughout the […] The post 5 steps for creating a successful stakeholder engagement plan appeared first on Agility PR Solutions.

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Deepfake fears spur calls for more AI regulation: Most worry about falling victim, while others overestimate their savvy—here’s what brands can do

Agility PR Solutions

As tech improves and makes the workplace more efficient and productive, so too does the danger potential. Our risk vulnerability has gone next-level with the rise of deepfakes, thanks to the sophistication of today’s e-predators in the age of AI. Ensuring the safety of individuals, as well as that of brands and businesses, is twofold: […] The post Deepfake fears spur calls for more AI regulation: Most worry about falling victim, while others overestimate their savvy—here’s what brands can

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From hindsight to foresight: Taking a proactive approach to purpose and polarization

NewsWhip

We’ve just published our second report — Hindsight to foresight: Taking a proactive approach to purpose and polarization — in partnership with Stephen Waddington. Building off the work of our first report together on the role of communications and the management function , this new piece of research investigates the role of corporate communications and insights in helping companies manage social and political polarization.

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#MediaMonday – Drew Goretzka

HMA Public Relations

Meet Drew Goretzka, the economic development reporter for Albuquerque Business First, in this #MediaMonday feature! Find out how Drew went from creating his own family newspaper to reporting on key industries in New Mexico in this post.

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The Essential Role Of Public Relations For Doctors

The Hoyt Organization

It is common knowledge that PR is a huge factor in corporations and enterprises. It also plays a significant role in charitable organizations and nonprofits. But it is just as crucial for doctors and other medical professionals. Public relations experts can advise you on how best to market your services, deal with the public, and handle challenges. Read on to learn more about the role of public relations for doctors.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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5 TIPS FOR A SUCCESSFUL B2B TECH CAMPAIGN

Landis PR

By Brianne Miller B2B tech PR campaigns are special – no really! Full of acronyms and information that changes at the speed of bytes, the tech world commands a special amount of care and preparation before any outbound PR campaign. Here are a few tips: Photo courtesy of Pixabay Don’t waste the media’s time – have NEWS. Just because you think that minor change to your product is news, doesn’t mean it is.

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